TN COURSE STANDARDS & SUGGESTED PACING GUIDE

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1 TN COURSE STANDARDS & SUGGESTED PACING GUIDE Entrepreneurship icev Business & Marketing Site 26 days of teaching material

2 Tennessee Department of Education Entrepreneurship Primary Career Cluster: Course Code(s): Prerequisites(s): Credit: Grade Level: Aligned Student Organization(s): Teacher Resources: Marketing 5934 One Marketing credit in a core course / DECA: FBLA: A Job Defined: Entrepreneur 4. Apply principles of entrepreneurship to a work-based situation. Starting a Small Business 5 3. Analyze various sources of information for a business plan. 3.3 Identify sources of start-up capital. 0. Create a business plan. 0.3 Prepare a presentation for the business plan. Business Ownership & Registration 4.3 Compare and contrast starting a new business versus buying an existing business..4 Investigate advantages and disadvantages of various forms of ownership (social studies). 3.3 Identify sources of start-up capital. Business Partnerships: The Pros & Cons 4.4 Investigate advantages and disadvantages of various forms of ownership (social studies). 5 Organizational Structures 4 Task 7.0 Using technology, create an organizational chart for a specific business. icev Correlations

3 Business Characteristics 5.4 Investigate advantages and disadvantages of various forms of ownership (social studies). 7. Examine the functions of management. 0. Create a business plan. Successful Business Operations 4.3 Identify and develop personal characteristics needed in leadership situations. Decision Making 2.2 Utilize critical thinking in decision-making situations. Business & Management Concepts 6 Leadership Styles 4.2 Examine current trends that provide both domestic and global opportunities for entrepreneurs (Social Studies). 3. Analyze various sources of information for a business plan. 7.2 Evaluate management styles of entrepreneurs..3 Identify and develop personal characteristics needed in leadership situations. Communication Styles Utilize effective verbal communication skills. Introduction to Professional Communication 5 2. Utilize proper grammar and writing skills through business interactions. 2.2 Utilize effective verbal communication skills. 2.3 Utilize the principles of art in preparing visual presentations. Written Communication Practices 5 2. Utilize proper grammar and writing skills through business interactions. Presentation Strategies & Tactics Utilize the principles of art in preparing visual presentations. Management Functions 3 7. Examine the functions of management. 7.2 Evaluate management styles of entrepreneurs. Managing People Evaluate management styles of entrepreneurs. Human Resource Management 3 9. Analyze legal requirements necessary for business ownership. 9.3 Demonstrate knowledge of legal issues associated with information management. icev Correlations 2

4 Safe Working Environment Evaluate safety training plans from various industries. 4.4 Employ the principles of safety to the work-based experience. Task 4.2 Create training manual for a new employee outlining the safety considerations for the job. Business Workflow Employ the principles of safety to the work-based experience. Workplace Technology Utilize computer s operating system to manage and perform work responsibilities. Business Ethics Examine the importance of ethical business decisions. Ethics in Business 6 Aspects of a Business Plan Financial Aspects of Business Examine the importance of ethical business decisions. 4.3 Evaluate and apply principles of ethics as they relate to the workbased experience. 3. Analyze various sources of information for a business plan. 0. Create a business plan. 0.2 Write an executive summary. 0.3 Prepare a presentation for the business plan. Present the plan. Task Compare and contrast starting a new business versus buying an existing business..4 Investigate advantages and disadvantages of various forms of ownership (social studies). 3.3 Identify sources of start-up capital. 8. Examine types of records and procedures necessary for daily operations. 8.2 Identify and assess financial management tools used to determine profitability. 8.3 Categorize costs of operation. 9. Analyze legal requirements necessary for business ownership. 0. Create a business plan. 2.4 Utilize math formulas in business calculations. 2.5 Assess how mathematical/accounting principles are utilized in entrepreneurship. 2.6 Examine components of a financial plan. icev Correlations 3

5 Budgeting for Business 4 Task 2.2 Complete mathematical calculations necessary to a business plan. 8. Examine types of records and procedures necessary for daily operations. 8.2 Identify and assess financial management tools used to determine profitability. Financial Decision Making Factors Apply the relationship of values/beliefs to economic goals. Basics of Financial Contracts Demonstrate knowledge of legal issues associated with information management. Financial Documents 4 8. Examine types of records and procedures necessary for daily operations. 8.2 Identify and assess financial management tools used to determine profitability. Economic Concepts 5 2. Differentiate between the types of economic systems including the interrelationship of business, government and individuals (Social Studies). 2.2 Assess economic concepts globally. 2.3 Analyze the circular flow of economics. 2.4 Examine economic indicators and business cycles. 2.5 Demonstrate knowledge of international trade. 2.6 Evaluate the relationship of cost/profit to supply and demand Evaluate the effects of monetary and fiscal policies on economic decisions (math). 2.9 Assess economic principles that influence entrepreneurship. Economic Process Analyze the circular flow of economics. 2.4 Examine economic indicators and business cycles. 2.9 Assess economic principles that influence entrepreneurship. Economic Systems 5 2. Differentiate between the types of economic systems including the interrelationship of business, government and individuals 4 32 Political & Economic Systems Task (Social Studies). Choose a country and compare its economy to that of the United States. Consumer Economic Systems 6 2. Differentiate between the types of economic systems including the interrelationship of business, government and individuals (Social Studies). icev Correlations 4

6 Supply & Demand Evaluate the relationship of cost/profit to supply and demand. Microsoft Excel Basics Demonstrate knowledge of data based applications and spreadsheet applications. 2.7 Utilize graphs to illustrate quantitative data. Product Service Management Analyze the inventory needed to open and operate a business. Marketing Concepts Identify and analyze a target market. 4. Evaluate the components of a marketing plan. 4.2 Identify and analyze a target market. 2.0 Analyze vital statistics of a population (demographic, geographic, and psychographic) Task Marketing Research Task Fundamentals of Marketing 7 Analyze the demographic characteristics of a population. Conduct a marketing research project which would include a market and customer analysis. Evaluating the Competition Analyze the competition for a proposed business. Promoting the Product 5 4. Evaluate the components of a marketing plan. Government's Role in Business Evaluate the effects of monetary and fiscal policies on economic decisions (math). Trade & Environmental Regulations Research local, state, and federal environmental regulations. 2.8 Evaluate environmental laws related to business. U.S. & International Trade Demonstrate knowledge of international trade. Entrepreneurship 0: Congruent Creative Workshop Entrepreneurship 0: Crossfit Entrepreneurship 0: Heritage Homes 4.2 Apply principles of entrepreneurship to a work-based situation. 4.3 Apply principles of entrepreneurship to a work-based situation. 4.4 Apply principles of entrepreneurship to a work-based situation. icev Correlations 5

7 Entrepreneurship 0: Prime Dirt Entrepreneurship 0: Teddy Bear Academy 4.5 Apply principles of entrepreneurship to a work-based situation. 4.6 Apply principles of entrepreneurship to a work-based situation. Skills for Real World Survival 7.2 Utilize critical thinking in decision-making situations..3 Identify and develop personal characteristics needed in leadership situations. 4.2 Integrate time management principles in organizing the student s schedule, including school, work, social, and other activities. Societal Impacts on Careers 8.2 Examine current trends that provide both domestic and global opportunities for Projects and Activities associated with correlated lessons Projects and Activities associated with correlated lessons N/A Task.5 entrepreneurs (Social Studies). Participate in group projects. Prepare written and oral reports. Task 2. Use the International Trade Statistics Yearbook of the United States to research and locate the best global markets for a Task.0 product. 3.2 Review and critique business plans for effectiveness. Prepare questions to ask guest speakers from SBA (Small Business Administration) or Task 3. SCORE (Service Corps of Retired Executives) that are relevant to the development of a business plan. 5. Analyze the factors considered in the selection of a business location. 5.2 Analyze the components used to design a physical layout for a Task 5.0 business. Evaluate site leases and site purchase agreements. Compare the cost of leasing with the cost of purchasing a business site. icev Correlations 6

8 6. Determine the types of equipment and supplies needed to open and operate a business. Analyze cost versus quality of supplies and equipment. Task 6.0 Contact local lending institutions for requirements for business loans. Task 8.0 Task 9.0 Utilizing the Internet, compile a list of legal resources for the small business ownership.. Demonstrate knowledge of DECA. Join and participate in DECA. Task. Task.2 Make a passing score on an oral or written evaluation on DECA and leadership. Task.3 Compete in regional, state, and national DECA competitive events. Run for state or national DECA officer. Task.4 Organize a DECA project. Task Analyze entrepreneurship from a historical perspective. 3. Complete a general safety test with 00% accuracy as related to Entrepreneurship. Compose and maintain a journal that includes general work site experiences, time Task 4. management planning and evaluation of ethical behavior. Task 4.3 Keep a report of wages and hours on the job. icev Correlations 7