International Full Time MBA
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1 International Full Time MBA Information Schedule of classes: Wednesdays and Thursdays 02h00 pm to 06h00 pm, weekly Fridays 02h00 pm to 08h00 pm & Saturdays 08h30 am to 05h30 pm, fortnightly Class Hours: 616 Hours *The information may change without notice. Purpose Provide an understanding of the competitiveness of organizations in international context, developing management skills and self-improvement of executives, develop a sense of leadership among its members, promote an intensive exchange of experiences, encourage students to build an international career and promote knowledge about changes in doing business in Latin America. Student Profile Students with three or more years of professional experience, with a higher degree in any field of knowledge, fluency in English and who are seeking expertise to pursue a managerial career in the international context.
2 Faculty The faculty consists of Masters and Doctorates, qualified visiting professors, practitioners and experts with real experience in business and impressive academic qualifications. Syllabus Fundamentals of Strategy - The external environment - The internal environment - Strategy Formulation - Strategic Transformation cases Strategic Management for Competitiveness - Strategy for the Future - Strategy formulation - Strategic Management: the internal environment - Strategic Management: the external environment - Scenario Elaboration - Strategic Transformation cases - Strategic Alliances Quantitative Methods and Decision Making - Decision Making and Decision Quality - Framing (Influence Diagram), objectives, values and trade-offs - Creativity and alternatives generation (Strategy Table) - Information, Subjective Judgment and Cognitive Biases in Decision Making - Valuation of Alternatives, Real Options and Implementation - Group decision making and politics - Decision Software and Professional Applications
3 Economic Analysis, Scenarios and Forecasting for Business - Macroeconomics: concepts, conjectural context and trends - Economic Development and Challenges for Brazil - Economic Crises: This time is different - US, Eurozone and China - Microeconomics and Introduction to Game Theory Managing People and Change - Leadership, two track career in Brazil - Leadership Frameworks - Situational Leadership and influencing others - Communicating your leadership style - Leading groups and your career - Career Management and its practical aspects - Staffing, compensation, feedback and performance evaluation in modern enterprises - Psychological Types Marketing Management and Value Creation - Marketing Introduction - Strategic Marketing - Pricing - Distribution - New Products and Branding - Marketing Communication - Advertising - Digital Marketing Financial Management of Value - Corporate Finance Overview and Banking System Overview - Short Term Financial Management - Financial Statements Long Term Planning - Cost of Capital and Financial Leverage - Capital Budgeting and CAPEX - Valuation
4 Operational Excellence in Service and Manufacturing - Introduction to Operations Management - Service operations management - Operations strategy and improvement - Strategic sourcing - Global sourcing - Supply Chain Management Fundamentals of Statistics EAD Harvard - Basics: Data Description - Sampling and estimation - Hypothesis Testing - Regression Basics - Multiple Regression - Decision Analysis Fundamentals of Accounting and Finance - EAD Harvard - Accounting Concepts - Financial Management - Financial Statements - Balance Sheet and Cash Flow - Financial ratios Negotiation - The psychological aspects of negotiation - Value creation and distribution - The importance of trust - International negotiation
5 Entrepreneurship - Internal analysis - External analysis - Market opportunity - Business objectives - Segmentation, Targeting and Positioning - Strategy - Financial results Governance and Sustentability - Corporate Governance - Leadership by Values - Ethics - Trends and Global Sustainability - Business Strategy and Sustainability Strategic Management of Technology and Innovation - Models of technological innovation - Technology strategy and Business strategy - Technological pioneering - Making strategic technology investment decisions - Sustaining technologies vs. disruptive technologies - The entrepreneurial imperatives of strategic leadership Management Simulation - Business Simulation: Introduction - Strategy formulation, planning and budgeting - Execution of simulation (four quarters) - Operational results: Monitoring and analysis - Shareholders Annual Meeting - Conclusions and analysis of simulation results: first and second year - Recommendations to the shareholders
6 An Agenda for the Future - Self-assessment - Brazil's Working Environment - Career Planning - Leading and Managing by Values - Coaching and Mentoring - Fulfilling your true Potential Career Workshops - Lectures with human resource professionals regarding the Brazilian Labor Market and Career development in general International Management - Cultural issues: national and organizational. - Institutional international environment - Theoretical framework for international expansion - Regional issues A. Americas B. Europe C. Asia Research Methodology, Consulting and Communication Skills - Structure of Final Paper - Introduction - Theoretical Framework and Methodologies - Empirical Research and Analysis - Conclusion - Guideline to Final Paper development International Business Studies Study Trip - USA - Optional Study Trip. - One week of MBA activities, focused on technical visits in Silicon Valley.
7 Consultancy Project - Required only for students who do not participate in the International Study Trip to the USA Doing Business in Brazil - Perspectives and Opportunities in Brazil - Opening a Business in Brazil - Opportunities for Trade-support businesses - Technical visits to companies Brazil: Culture and Language basic & intermediate level - First steps in acquiring the language - If basics are mastered, further development Final Paper
Information: Schedule of classes: Fridays 02h00 pm to 08h00 pm fortnightly Saturdays 08h30 am to 5h30 pm fortnightly. Class Hours: 600 Hours
Americas MBA Information: Schedule of classes: Fridays 02h00 pm to 08h00 pm fortnightly Saturdays 08h30 am to 5h30 pm fortnightly Class Hours: 600 Hours *The information may change without notice. Purpose
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