Creating That Product Called You Indiana CUPA-HR Annual Conference April 12, Linwood Bailey Principal/Founder

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1 Creating That Product Called You Indiana CUPA-HR Annual Conference April 12, 2013 Linwood Bailey Principal/Founder 4/16/2013 Fields of Success, 1 LLC

2 Audience Check Does anyone have an employee population that is: Filthy rich? Inherited a lot of money? Won the lottery? Does anyone feel that Talent Development is not important to the organization? I hope I have the right audience! 4/16/2013 2

3 Creating That Product Called You 4/16/2013 3

4 What Is a Product? Something that is offered in exchange for something of economic value I have your pots and pans. You have my money. Let s make the exchange! 4/16/2013 4

5 A product is something that is offered in exchange for something of economic value. Umm. Employees offer something in exchange for economic value. That economic value is their compensation (wages and benefits). That something is their personal product: their skills, capabilities, and strengths. 4/16/2013 5

6 Today s Takeaways Professional development concept that could: Increase employee engagement in the Talent Development Process. Enable increase in the effectiveness of Talent Development Process. Enhance Organizational Development and Change Management processes. Provide foundation for development of employee professional development guide or manual. 4/16/2013 6

7 Let s get some GAS* to take us through our session. GAS: Generally Accepted Sage 4/16/2013 7

8 GAS (Generally Accepted Sage) Every individual has a personal product. Individuals engage when they see something in it for them (WIIFM Factor). Organizations succeed when the needs of the organization and the interests of individual employees are connected. People listen in their language. Employees Organization Organizations accomplish their goals through the contributions of their employees. 4/16/2013 8

9 Talent Development Needs Succession Planning Changes in work trends Changes in the business environment New business models and technologies Organizations accomplish their goals through the contributions of their employees. 4/16/2013 9

10 Talent Development Process Challenges Getting employees engaged Getting organizational partners engaged 4/16/

11 Getting Employees Engaged Individuals engage when they see something in it for them (WIIFM Factor). 4/16/

12 A career is an individual s most important economic asset. 4/16/

13 Your Homes Your Cars Your Children s Education Your Financial Security A career creates personal value, the path to fulfilling an individual s economic hopes and dreams. 4/16/

14 Personal Value Creation Promotions Professional Development Compensation Growth (Personal Value Creation)!! 4/16/

15 Your Career Your Most Important Economic Asset? Your Value How can an individual create value from a career? 4/16/

16 Hint Businesses exist to create value for their stakeholders. Your Career Your Most Important Economic Asset? Your Value 4/16/

17 The Business Management Process That Age-old, Proven Process for Creating Value Assets Knowledge Capabilities Resources Strengths Business Management Process Value Profits EVA ROI Develop Product Improve Business Mgt Process Market Deliver Sell

18 Business Product Development Process 1. Assess company s strengths and capabilities. 2. Research the marketplace to identify opportunities based on capabilities and strengths. 3. Develop a product concept. 4. Develop a product prototype. 5. Develop product to introduced into the marketplace. Develop Product Business Mgt Process 4/16/

19 Umm Product Development Process Why can t employees use the Product Development Process develop their personal product? Skills Capabilities Strengths Personal Product 4/16/

20 Business Product Development Personal Product Development Okay, how do you do it? 4/16/

21 Company Assessments Personal Assessments Personal Assessments Strengths Skills Personality 4/16/

22 Market Research Job Descriptions Career Paths Core Competencies Mentoring 4/16/

23 Product Concept Target Position Description Target Position is the position an individual wants to have in the future. 4/16/

24 Product Prototype Pro Forma Resume Pro Forma Resume is the resume the individual wants to have when he/she applies for their Target Position. 4/16/

25 Product to Marketplace Professional Development Bridge 4/16/

26 Professional Development Bridge Resume You Have 6 years Big 4 Accounting, 2 years as senior manager Bridges Pro Forma Resume ( Resume You Want) 5 years Big 4 Accounting experience, 2 years as senior manager Knowledge of SAP; no experience implementing Experience implementing SAP financial reporting systems Prepared forecasts, plans and analysis; managed function Experience in forecasting, planning and analysis Prepared presentations, but have not presented Experience in making presentations to senior management Supervised and managed, but have not participated in development process Track record developing professional employees Bachelors degree in Accounting Bachelors degree in Accounting CPA CPA 4/16/

27 Talent Development Process Challenges Getting employees engaged Getting organizational partners engaged 4/16/

28 By applying the Concept of Personal Product, you could. Enable an increase in employee engagement (apply to WIIFM Factor). Increase the engagement of your organizational partners. (Speak Talent Development in their language.) Enhance Organizational Development. (Relate WIIFM Factor to core competencies and other components of Organizational Development) Enhance Change Management. (Relate WIIFM to Awareness and Desire components of Change Management Process) 4/16/

29 Creating That Product Called You 4/16/

30 4/16/

31 The Business of Me Your Job Your Career Your Value A Career Management Process and Information Resource Designed for Today s Business Professional First Edition Linwood Bailey 4/16/

32 Today s Show Act 1 Develop Product Improve Business of Me Market Deliver Sell Act 2 Be the CEO of Your Own Career, Caroline Dowd-Higgins 4/16/