Welcome! David Lee. HumanNatureAtWork.com. StoriesThatChange.com
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- Louisa Perry
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1 Welcome! HumanNatureAtWork.com David Lee StoriesThatChange.com
2 HOW TO BE AN EXECUTIVE ROCKSTAR Increase Your Charisma, Influence and Persuasion While Maintaining Integrity in Business Laura Kessler, M.M., CPC Hollywood Voice, Dialect & Performance Coach (888) (773)
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4 YOUR IMAGE IS YOUR BRAND What are you communicating about yourself?
5 THE CHARISMA MYTH:
6 ALL COMMUNICATION IS PERSUASION
7 The 3 Great Literary Struggles in Art: 1. Man vs. World 2. Man vs. Man 3. Man vs. Himself
8 MINDSET: FINDING YOUR AUTHENTIC VOICE The Four I s IDENTITY INTEGRITY IMAGE INFLUENCE
9 THE FOUR I S IDENTITY Who you are on the inside IMAGE What you portray on the outside INTEGRITY What you do when no one s looking INFLUENCE How you manifest your potential Laura Kessler 2012 Your Voice In Business Increase Your Charisma, Sales and Persuasion
10 THE FOUR I S: Integrity Identity Influence Image
11 THE CSP FORMULA $ales Influence Charisma + Persuasion Know-Like-Trust Factor [KLT] Laura Kessler 2012 Your Voice In Business Increase Your Charisma, Sales and Persuasion
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13 You Cannot Not Communicate
14 7-20% Content & Expertise 80-93% Voice, Delivery & Body Language
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16 You Cannot Not Communicate
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18 AUDIENCE ANALYSIS To be liked, one must be respected. To be respected, one must be believed. To be believed, one must be believable. To be believable, one must be who one is. No masks. Naked. No nice smiles, when one does not feel like smiling. To be accepted, one must simply tell the truth. Just tell the plain old truth! - Gerry Spence How to Argue and Win Every Time
19 KNOW THE CHARACTERS WANTS: Passion, Purpose & Direction What the boss/client/shareholders want What YOU want What the governing body wants What the client actually needs
20 KNOW YOUR AUDIENCE: The Three Types of Audiences 1. Your Fan Base 2. The Indifferent Audience 3. The Hostile Opposition Laura Kessler 2012 Your Voice In Business Increase Your Charisma, Sales and Persuasion
21 YOUR FAN BASE
22 THE INDIFFERENT AUDIENCE
23 THE HOSTILE OPPOSITION
24 BUILDING TRUST: CONVERTING THE HOSTILE & INDIFFERENT AUDIENCE
25 THE CSP FORMULA $ales Influence Charisma + Persuasion Know-Like-Trust Factor [KLT] Laura Kessler 2012 Your Voice In Business Increase Your Charisma, Sales and Persuasion
26 DEVELOPING YOUR K.L.T. FACTOR: Know, Like And Trust
27 GETTING TO KNOW YOU
28 LIKABILITY AND APPROACHABILITY
29 3 KEYS TO CHARISMA ASSERTIVENESS CONFIDENCE ENGAGEMENT Laura Kessler 2012 Your Voice In Business Increase Your Charisma, Sales and Persuasion
30 HUMOR IS OPTIONAL
31 Aim for 4 good laughs and one heartfelt moment
32 We are in the same tent as the clowns and the freaks - that's show business. -Edward R. Murrow
33 THE A.C.E. FORMULA FOR CHARISMA: A = ASSERTIVE APPEARANCE C = CONFIDENT COMMMUNICATOR E = ENGAGING AND ENTERTAINING Laura Kessler 2012 Your Voice In Business Increase Your Charisma, Sales and Persuasion
34 ASSERTIVENESS = standing in your own integrity No one gives you power. You just take it.
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36 We ask ourselves, Who am I to be brilliant, gorgeous, talented, fabulous? Actually, who are you not to be? You are a child of God. Your playing small does not serve the world. - Marianne Williamson Laura Kessler 2012 Your Voice In Business Increase Your Charisma, Sales and Persuasion
37 THE INTEGRITY OF CHARISMA Assertiveness = standing in your own integrity. Influence and Persuasion come when we allow others to stand in their own authority as well. Visibility, money and success are not bad things. Don t diminish your power by being overly modest. It s okay to shine, in fact it s your divine right!
38 PERSONAL IDENTITY QUESTIONS: Why did you pursue a career in your field? What do you like best about it? Least? When and in what circumstance do you do your best work you are most proud of? Who do you connect most easily with, and why? How do you serve others? What business are you really in?
39 FOUR SECRETS OF S.T.A.R. POWER: S STAND (good posture, breathing) T = TALK (clear content, dialog) A = AUDIO (strong voice, volume, tone) R = RELATE, RIVET, ROCK!
40 POSTURE FOR POWER
41 IMAGE and PROFESSIONAL POWER: Body language do s and don ts What your office/cubicle says about you Language saboteurs Gender differences and assertiveness
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44 THE BLOCKS: Resistance to Change Limiting Beliefs Typecasting Self with Old Identity Model Fear of Failure (or Success) Inconvenient Lack of Alignment with True Inner Identity
45 You already have everything you need.
46 CHARISMA = IDENTITY + INTEGRITY Know-Like-Trust Factor + Charisma and Persuasion
47 THE CSP FORMULA $ales Influence Charisma + Persuasion Know-Like-Trust Factor [KLT] Laura Kessler 2012 Your Voice In Business Increase Your Charisma, Sales and Persuasion
48 PERCEPTION IS REALITY
49 Silence the Gremlin / Don t listen to your Gremlins
50 Remind yourself how great you are.
51 VISIBILITY PARADIGM SHIFT: Sometimes you just need to take a leap
52 LIFE IS SHORT. DON T PLAY SMALL. Laura Kessler 2012 Your Voice In Business Increase Your Charisma, Sales and Persuasion
53 VISIBILITY = POWER Power in the hands of good people can do great things. Laura Kessler 2012 Your Voice In Business Increase Your Charisma, Sales and Persuasion
54 To Thine Own Self Be True
55 STEP INTO YOUR SPOTLIGHT
56 To receive a complimentary Strategy Session:
57 HOW TO BE AN EXECUTIVE ROCKSTAR Increase Your Charisma, Influence and Persuasion While Maintaining Integrity in Business Laura Kessler, M.M., CPC Hollywood Voice, Dialect & Performance Coach (888) (773)
58 For Information On Adding Storytelling to Your Influence and Inspiration Toolbox, go to: