Please download the Marketing Assistant Application Form and Equal Opportunities Monitoring Form at

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1 16 May 2018 Dear Applicant Re: Marketing Assistant Thank you for your interest in the above position at Polka Theatre. In order to help you with your application, please find enclosed a job description (including background information on Polka Theatre), person specification and terms of employment. Please download the Marketing Assistant Application Form and Equal Opportunities Monitoring Form at All candidates should submit a completed Application Form including the contact information for two referees, one of whom should be your present or most recent employer. You should also indicate whether we can contact this person prior to offering the successful candidate the job. To apply please return the completed Application Form along with the Equal Opportunities Monitoring Form by to marketing@polkatheatre.com or by post to Job Applications Marketing Department, Polka Theatre, 240 The Broadway, Wimbledon, London SW19 1SB. Application deadline: Wednesday 30 May, 5pm We regret we are unable to acknowledge receipt of applications. If you have not heard from us within three weeks of the closing date, please assume your application has not been successful. Thank you for your interest in working for Polka and we look forward to hearing from you. Yours sincerely, Mica Lawrence Marketing Manager Polka Theatre, 240 Broadway, Wimbledon, London SW19 1SB Box Office +44 (0) Registered charity no

2 APPLICATION GUIDANCE NOTES Job Description and Person Specification Please read the following job description and person specification carefully. You should ensure that you meet all the essential criteria before submitting an application. The supporting statement is an important part of the application as it is your opportunity to explain why you want the job and what makes you a suitable candidate. It is important that you provide us with clear examples that demonstrate you possess the knowledge, skills and experience required for the job. Shortlisting will take place as soon as possible after the closing date and will be carried out by at least two people. When shortlisting, we will be making an assessment of how closely your application meets the selection criteria set out in the person specification. Data Protection The information given on the application form will be used to create a shortlist for interviews. Any data about you will be held securely with access restricted to those involved in the recruitment process. The application form will be kept on file for a maximum of six months and then destroyed. Any applications received after the closing date will be discarded immediately. Should any job opportunities arise in the future for which we think you may be suitable, we may send you details about the vacancy. In addition, we may contact you in the future for feedback on our recruitment procedures. Equal Opportunities Polka Theatre strives to be an Equal Opportunities employer. The aim of our policy is to ensure that no job applicant or employee receives less favourable treatment on the grounds of gender, class, race, colour, nationality, ethnic origin, marital status, sexual orientation, age, physical disability, trade union activity, political or religious belief. Selection criteria and procedures are kept under review to ensure that individuals are selected, promoted and treated on the basis of their relevant merits and abilities. All employees are required to comply with and actively promote this policy. Please let us know if you require special arrangements for interview - contact Mica Lawrence on or marketing@polkatheatre.com so that suitable alternatives can be discussed.

3 POST: REPORTING TO: TERMS: SALARY: Marketing Assistant Marketing Manager Part-time, permanent post (2 days a week, specific days to be agreed) 19,240 pro rata About Polka Polka Theatre is a leading UK theatre for children aged 0-12 years. Thanks to early support from the Arts Council and other funders, Polka is on track to raise the necessary funds for the first capital redevelopment in our 40-year history. This is an exciting time of transition and renewal for Polka. We are seeking a highly motivated individual, who is looking to develop their career in fundraising and gain broad experience across several fundraising disciplines. The role supports the Capital Campaign Director and Development Team across primarily capital, but also revenue fundraising and offers the opportunity to own specific aspects of Polka s fundraising activity. Polka Theatre is a rare and special place. We are a leading UK theatre and one of just a handful of venues dedicated to children. Since opening our Wimbledon home in 1979, over 3.5 million children and their families, teachers and carers have experienced magical live theatre, often for the very first time, alongside letting their imaginations take flight in our indoor and outdoor play spaces. Polka is an Arts Council National Portfolio Organisation and has long been at the forefront of developments in theatre for children and in Creative Learning enjoying an international reputation for the quality of our work, which regularly involves collaborations with leading writers, theatre companies and organisations such as the Royal Opera House. We have particular expertise in Early Years theatre. We have championed the involvement of children in the creative process, and inclusivity and accessibility have been central to our mission from the outset. Polka s Mission: To give as many children as possible, from all backgrounds, the opportunity to experience thrilling, innovative, world-class theatre and creative learning opportunities in a welcoming space that they can call their own. Home to work that consistently respects and challenges its young audiences The Guardian The place to be for children s theatre ayoungertheatre.com For more information about Polka please visit

4 JOB DESCRIPTION Marketing Implement tactical marketing campaigns, assisting the Marketing Manager and the Marketing Coordinator to fulfil the schedule of planned marketing activity. Assist with the creation and fulfilment of direct mail campaigns. Help compile and proof printed marketing material, including the season brochure. Research potential new audiences by identifying groups, businesses, organisations, schools and individuals for Polka to work with. Assist in the organisation of promotional events and attend events as required. Assist with market research and the analysis of marketing campaigns, feeding results back into the planning process. Ensure the upkeep of print and front of house displays. Distribute posters, flyers and other promotional material as required and work to develop Polka s print distribution systems. Help implement Polka s customer relationship strategy updating the database and sending regular communications to audiences and supporters. Work with the Creative Learning Department to help promote Polka s community engagement, schools and access programme. Support the Marketing team and external Press contacts to deliver press campaigns Attend press performances, interviews, photo calls and other events, hosting press contacts and photographers as required Administration Assist in compiling content for show programmes. Liaise with visiting theatre companies, agencies and freelancers. Use Polka s data management systems to input data, make reports and maintain up-to-date contact information whilst adhering to the Data Protection Act. Provide administrative assistance, keeping filing systems up to date, responding to correspondence promptly and maintaining the database of marketing contacts. Represent Polka publicly as required at meetings and events. Ensure that Polka s brand is promoted and protected at all times. Help maintain Polka s archive - filing press reviews, programmes and marketing print. Take an active interest in Polka s work, watching all Polka productions. To undertake such other duties as may reasonably be required in pursuit of the overall job purpose. Digital Marketing Update content on Polka s website as required. Assist the Marketing Co-ordinator in updating Polka s social media platforms. Generate content for Polka s website, blog and social media as required. Assist in the creation of campaigns writing copy, segmenting customer data, uploading copy and images.

5 PERSON SPECIFCATION Essential Excellent oral and written communication, time-management and presentation skills Ability to work collaboratively and to connect and work in partnership with others internally and externally Ability to manage multiple priorities and deadlines and a track record of delivery Passion for theatre/arts industries Proficient in Word and Excel Creative flair for writing engaging copy and an enthusiasm to create new content Demonstrable understanding of digital marketing and print production Desirable Skills Experience in e-marketing and website maintenance. Familiar with Adobe Photoshop, InDesign and imovie Salary: Contract: Hours: Holiday: 19,240 pro rata This is a permanent, part-time position, subject to a three-month probationary period. Two days (16 hours) per week. Days to be agreed with successful candidate days per annum including statutory public holidays. On completion of the threemonth probationary period, the post holder is entitled to take holiday accrued on a pro rata basis. Notice Period: Two months by either party during the probationary period and two months thereafter for both employee and employer. Closing date for applications: Wednesday 30 May, 5.00pm Interviews: w/c 4 June and w/c 11 June Start Date: July 2018