Because success needs strong partners

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1 Because success needs strong partners

2 Optima Middle East Innovative Outsourcing Solutions In the current economic environment, companies are reaching out for new responses in their constant search for competitiveness and differentiation. In this complex and uncertain environment, the traditional models of Management services ( Business as usual ) have important restrictions in satisfying new current needs. Therefore, Optima Middle East has the enthusiasm and the firm vocation to provide a new business vision, based on the creation of innovative and sustainable solutions, result of everything learned in over 30 years of experience managing a wide range of services for major customers in the European market. Optima Middle East s goal is to help our customers to reduce and incorporate sustainable flexibility into their service costs while minimizing the environmental impact of their buildings and installations. We are specialists in the management and provision of a wide range of services - Maintenance, Security, Integrated Facilities, Cleaning, Energy Services, etc.-. Because Optima facility understands that companies do not all require the same solutions, our model is flexible, adapting to the specific needs of each customer, ranging from the specialist supply of an individual service to integrated service supply. Over professionals at your service

3 One vision, many advantages Technical Services Multi-Services Consultancy & BPO Integral Maintenance - Buildings - Industrial facility Civil Services - Construction - Air conditioning and Heating - Electricity - Plumbing - Fire Protection systems Energy Services - Energy Management (ESCO) - Energy Audit - Consumption Monitoring - Energy Production Help Desk - Incident Management - 24hours / 365 days Support Cleaning Services - Green Cleaning - Sanitary - Industrial Technical - Hi Tech - Agroalimentary Industrial Services - Auxiliary Production Services - Internal Logistics General Services - Reception Desk - Gardening - Waste Management Security Services Catering & Vending Consultancy - FM Strategic Consulting - Cost optimization - Service Levels (SLA s) - Life Cycle Management Outsourcing Process - BPO Green Services - LEED-EB / BREEAM - Carbon Footprint PFI / PPP Projects

4 Our Origin Optima Group, a European-based facility services and FM company, with more than 30-year experience and know-how, leader in the Spanish market. The Optima facility project is guaranteed by its management team, with a proven background in services, and by the breadth of its founder over 30 years' experience in the sector. A pioneer in the creation of advanced models of service integration (FM), he has successful led business projects involving workforces in excess of 10,000 including the Grupo Ramel, also managing and running the services division of one of the top European construction companies. Bin Ham Group succeeded during its career, which exceeded three decades, to achieve a leading position for itself on the map and distinctive national economic groups that has played its role and responsibilities in the economic and social construction of the homeland, while each of achievement on the ground since the declaration of the Union, the group was in the heart event realizing a strong presence in various vital economic activities, and a similar presence in multiple community service activities.

5 Group Structure Optima Group enters the market as an innovator, part of a corporate culture, values and identity common to all the companies in which we participate as a key partner. The companies which make up the Optima project are genuine specialists in service provision, with solid reputations built up over more than 25 years' experience in the services market. Middle East / Asia Europe Opima Middle East - Emiratos Árabes Unidos - Qatar Asian Solutions - China Optima Airat Optima Lesan Optima Energy Management Servicesa Elinsa

6 Corporate identity and culture Our values are shared by the entire organization and are the basis of our corporate culture and identity, creating our main competitive advantages and the basis of our growth. 1. Service Culture: Our customer s satisfaction is the basic pillar for a sustainable and profitable growth. Our customers are at the heart of everything we do. We will not have a lasting future if we are not be able to get a positive recommendation from our customers about Optima Middle East. 2. Motivated Team: Our company is based on people and we are fully conscious of the important contribution they play in our business success. Our team is our greatest asset and our most valuable resource, being one of our main competitive advantages. 3. Innovation: The creation and application of innovations in the services we provide forms part of our values and it is one of our main competitive advantages. Sometimes, it comes from little things learned day to day, but very often we do it by obtaining inspiration from working closely with our customers. 4. Sustainability: With our innovative program Optima Green Services, we contribute actively to the value contribution to our customers: Reducing the environmental impact of their buildings and installations, generating energy savings and increasing people s comfort 5. The Triple Bottom Line: The "Triple Bottom Line"- inspired on John Elkington s theory -, is our way of measuring business success of our project, based on the creation of economic value in a continuous search for profitability as guarantee for the future-, social and environmental.

7 WHY OPTIMA? Cost efficiency Our added value lies in our permanent capacity for optimisation. Incorporating innovations as they arise, we apply process re-engineering, continually evaluating our cost base so as to reduce and introduce flexibility into the cost of our services Customer-oriented service culture Our customers are at the heart of everything we do. Our service culture is based on customer s understanding, proximity, flexibility and transparency. Our success is measured by our customers objectives and by our contribution on achieving them. Service Integration Looking to the future, Optima Middle East has developed an innovative, truly unique approach to the concept of service integration: Open Facility Management, setting new standards in cost efficiency and rationalisation Service specialists Because we use our own staff and resources to provide our services we can guarantee high levels of quality and competitiveness Sustainability in services In Optima Middle East through the development of our innovative program Optima Green Services, we contribute actively to the value contribution to our customers, reducing the environmental impact of their buildings and installations. Stable project with a long-term vision Optima facility is owned by a family group with long experience in the services sector. We have successfully led business projects involving workforces in excess of 10,000, including the Grupo Ramel, and managed and developed the services division of one of European construction companies Socially Responsible Company We are proud to assume our role in society. We wish to contribute actively towards sustainable development and social and economic progress through applying innovative solutions and programmes of social assistance Dialogue and Partnership This sums up our model of approaching to our customers and is based on the maintenance of an open and transparent relationship with the aim to introduce continuous improvements in the services we provide

8 Service Integration One vision, many advantages

9 One vision, many advantages Service Integration We are aware that in an ultracompetitive The Open Facility Management allows us to environment of globalization dominated by establish a continuous dialogue with our emerging countries, companies require new customers based on a permanent monitoring of answers in the constant search for the services, with the aim of introducing competitiveness and differentiation. improvements, through process reengineering, search for synergies and economies of scale. Optima Middle East through our innovative integrated services model, helps our customers to reduce and become more flexible in a sustained way the cost of their services (non-core business), saving time and internal resources to focus more efficiently in their core business, contributing positively to their success. Looking to the future, Optima Middle East has developed an innovative and unique approach to the service integration concept, with the creation of the Open Facility Management model, a new standard of efficiency and cost rationalization. The Open Facility Management concept is an evolution of the traditional global service management (FM), and it is characterized as its name indicates, by its continuous openness and adaptability to provide new needs in a current dynamic environment.

10 Service Integration The pillars on which our Open Facility Management model is based are: 1. Flexible service level contract (SLA's): An contract is established whose service parameters and quality criteria are defined through service level indicators agreed by both parties and subject to periodic revision 2. Shared system for evaluating performance (Performance Measurement Systems): Essential indicators (KPI's) for evaluating the contract through an unique and objective platform that promotes the creation of an open dialogue with the customer. 3. Work group and dialogue committee: To deal with and inform on technical, organizational and management aspects related to the contract s development, in order to introduce essential improvements in service operation through process re-engineering, search for synergies and economies of scale.

11 Optima Green Services Sustainability in action

12 Sustainability in action The new challenge of the future Sustainable development model, motivated by the growing public awareness about the climate change, will require fundamental changes in governance structures, economic rules, in business and in the behavior of companies and citizens. Owners and managers of buildings have an essential role to play in the introduction of sustainability initiatives in existing buildings. Buildings non-residential have an enormous impact on the environment since they: Produce 40% of CO 2 emissions Are responsible for consuming 40% of natural resources Represent 40% of waste produced Consume 15% of potable water Have a huge impact on human health

13 Optima Green Services sustainability in action Modernization installations Renovable Energy Energy Services Green Cleaning Waste Management Certifications LEED, BREAAM.. Greenservices.es Measuring and reporting Carbon Footprint Optima Middle East has developed an innovative Optima Green Services program in order to minimize our customers environmental impact, through developing sustainability initiatives in the services field (Modernizing installations, Green Cleaning, Energy Services, Waste Management, Water Saving and Sustainability Certificates), contributing actively to bring customers added value by: Reducing the environmental impact of their buildings and installations Reducing their energy consumptions and generating savings Increasing their employees comfort with healthy work environments (We spend 80% of our time in enclosed spaces)

14 Sectors One vision, many advantages

15 Action Sectors Optima Middle East knows that the needs and requirements of the sector in which it is working are unique. We have a thorough "Know How", with over 25 years of experience in managing and providing a wide range of services tailored to the specific needs of companies and public institutions. Each sector has its own level of demand and complexity, therefore, we consider ourselves an integral part of our customers, aligning ourselves with their goals and maintaining an open and transparent relationship based on dialogue and partnership. We believe that it is necessary to invest time actively in listening to our customers in order to improve our understanding of their needs thus reinforcing our strategy around the customer. Optima Middle East in its business vocation maintains close strategic alliances with leading companies in complementary activities. Optima Middle East designs and develops efficient and innovative solutions, tailored to the specific demands of each customer, guaranteeing quality, comfort, availability and energy-efficiency, reducing pollutant emissions and in this way improving its competitiveness. Our main action fields are: Commercial & Corporate Industrial Major Infrastructures Hospitals Hotel Trade Food & Beverage Public Sector

16 Corporate Social Responsibility One vision, many advantages

17 Corporate Social Responsibility Optima Middle East adopts the Corporate Social Responsibility (CSR) as a strategic area in all its actions, with the aim of creating long-term value for all our groups of interest and for the own society. We are aware of the consequences and impacts of our actions, so we want to take responsibility and respond successfully to the expectations of our groups of interest (shareholders, customers, suppliers, employees...) with an active contribution to sustainable development, social and economic progress, through the application of innovative solutions and social action programs.

18 Optima Middle East Social Aid: In the 70s, the United Nations estimated that the resources required to eradicate world poverty in 25 years were approximately 0.7% of the World Gross National Product, 30 years later, poverty far from being eradicated, remains chronic. Optima facility develops its Social Action through Ayuda en Acción, by its commitment to assign at least 0.7% of its annual profits to the Ayuda en Acción 0.7% Corporate Program. The funds collected will go to finance the Global Campaign s activities for Education in which Ayuda en Acción participates. The Global Compact: Optima facility is one of the companies signatories of The Global Compact Program. The Global Compact is an international initiative proposed by the United Nations. Its aim is to achieve a voluntary commitment on social responsibility from entities through the establishment of Ten Principles based on human rights, labour standards, environmental and the fight against corruption. Environment: One of the fundamental pillars of our commitment is the protection of natural environment. This attitude is a basic principle of behavior expressly collected in our corporate values. Therefore, through our innovative Optima Green Services Program, we provide value by reducing our customers carbon footprint and increasing in this way the protection of the environment.

19 MEP RESOURCES One vision, many advantages

20 COMPUTERIZED MAINTENANCE MANAGEMENT SYSTEM CMMS systems are computer software that helps maintenance teams keep a record of all assets they are responsible for, to schedule and track maintenance tasks and to keep a historical record of work they performed which apparently OPTIMA has one. FEATURES Work Order Tracking Asset Management Preventive Maintenance Spare Parts Inventory Service Request Calendar Scheduling Security Access Groups Mobile Workflow KPI Dashboards Custom Report Writer

21 Our Customers One vision, many advantages

22 Our Customers Referencias Some of our references......and many more

23 Branches Abu Dhabi Optima Middle East P.O. Box : 42124, Abu Dhabi United Arab Emirates Ph.: Fax: + Barcelona World Trade Center Almeda Park Plaça de la Pau s/n Edifici 3, 3ªPlanta Cornellà de Llobregat/ Barcelona Ph.: / Fax: info@optimagrupo.com Treball, 26 P.I. Almeda Cornellà de Llobregat Barcelona Ph.: Fax: Madrid Avenida del Partenón Pabellón 7 Oficina Madrid Ph.: Fax: Zaragoza Rosa Chacel, 10 Edificio Órbigo Local Zaragoza Ph.: Fax: Hong Kong No. 204, Li Xiang Building Overseas Chinese Town, Nan Shan district Shenzhen city (Hong Kong) P.R.China. Ph.: Shangai Room 1412 Shangai Mart, No.2299 Yan An (West) Rd Changing District, Shangai P.R.China. Ph.: /5750/5770/5790 Fax: /5750/5770/

24 Abu Dhabi United Arab Emirates Tel: