USHURU SACCO SOCIETY LIMITED REQUEST FOR PROPOSALS (RFP) LOGO DESIGN COMPETITION

Transcription

1 USHURU SACCO SOCIETY LIMITED REQUEST FOR PROPOSALS (RFP) LOGO DESIGN COMPETITION TABLE OF CONTENTS INTRODUCTION. 1 SECTION I- FORWARD SECTION II- INFORMATION TO COMPETITORS. 3 SECTION III- TERMS OF REFERENCE 4 SECTION IV- AWARD CRITERIA 5

2 INTRODUCTION As part of our strategic plan implementations, Ushuru SACCO Society Ltd is inviting all Kenyans to participate in designing (its) new logo. BRIEF HISTORY Ushuru Sacco Limited came into existence in Operating as Customs and Excise Workers (CUEW) Sacco its membership was primarily drawn from the Customs and excise department, Ministry of Finance. The CUEW Sacco By-laws, in force at the time, did not allow recruitment of members outside the common bond. After the formation of Kenya Revenue Authority (KRA) in 1995, the by-laws were subsequently revised to allow membership from other government ministries and parastatals. In 2002, the CUEW Sacco changed its name to Ushuru Sacco Limited to reflect the new all-inclusive membership that now consisted of employees from other parastatals and Organizations. The Society registered under the Co-operative Society s Act Cap 490, Laws of Kenya as a Non-Deposit taking Sacco supervised by the Commissioner for Co-operative Development (CCD). OUR MISSION To provide quality, efficient and affordable products and services while exploiting new frontiers. OUR VISION To be a world leading Sacco in empowering members to achieving a quality life. OUR OBJECTIVE To improve the socio-economic lives of our members through provision of quality products and services. CORE VALUES Service delivery to our members and stakeholders shall be based on our core values which include the following: Simple: Proficient: engagements Ethical: Cohesive: We will deliver quality Services in a simple, and friendly fashion We will exercise professionalism, competence and best practice in all our We will uphold integrity and honesty in handling our affairs We will stick together as a team in realizing our co-operative agenda SLOGAN Huduma Maradufu 1 P a g e

3 SECTION I- FORWARD Dear Sir/Madam, Ushuru Sacco Society Limited invites talented logo designers to participate in designing a new logo for the Society. The logo should identify and embody empowerment and resilience in a simple and clear way. The logo should use the symbol of a bird or an animal to express the highlighted qualities. Futher take note of the Society s corporate colors and its tagline/slogan. More details of the logo design job are provided in the terms of reference herein. NB: Your proposed submissions should have the following documents undersigned and acknowledged: Section I- Section II- Section III- Section IV- Forward Information to participants Terms of Reference Award Criteria 2 P a g e

4 SECTION II INFORMATION TO PARICIPANTS 2.1 Introduction Ushuru Sacco Society limited will select the top three logos among those submitted in accordance with the method of selection detailed under this section and consistent with the regulations the designers are invited to submit logo designs for consideration as required for the assignment stated in the letter of invitation (Section I) In the assignment the procuring entity intends to apply specially permitted method of procurement for the job of designing upon which three best selected logos will be awarded first, second and third positions as stated in the terms and conditions The designers must familiarize themselves with the Society s vision, Mission, Core Values and objectives with regards to the assignment and take them into account in preparing their proposals. To obtain adequate information on the assignment and on the local conditions, potential designers are encouraged to liaise with the procuring entity regarding any information that they may require before submitting designs The costs of preparing the proposals including any visit to the procuring entity are not reimbursable as a direct cost of assignment. The procuring entity is not bound to accept any of the proposals submitted The procuring entity s employees are eligible to participate in this competition. 3 P a g e

5 SECTION III TERMS OF REFERENCE The technical design requirements are: 1. Symbolism The logo should have a symbolic expression of a bird or animal that embodies empowerment and resilience. Inspired by the Society s corporate mission and vision, the logo should convey a determination to thrive in the sector. It should communicate the Society s cooperative agenda precisely and clearly. 2. Ushuru Sacco Logo Color The design shall be incorporate the Society s colors of Blue, maroon and white colors in high resolution. The design should include the Society s slogan. 3. Size The design should be submitted in 2 hard copies of A4 size paper and soft copy in portable document format (PDF). However, it should be such that the minimum it can be reduced is 30mm in width while retaining original clarity. 4. Original The logo design should be of original creation and therefore distinct to Ushuru Sacco. Competitors should guarantee that the proposed logo does not interfere with any third party rights or infringe on any copy right of the design to Ushuru Sacco 5. Clarity, Simplicity & Usage The design should be clear, visible & Simple. It should be usable in print [business cards, fliers, magazines etc.] It should also be usable online. The competitor is required to prepare sample style sheets and templates on how the logo will be used on letterheads, newsletters, pamphlets/information sheets, manuals, internal memos, power point presentations and reports with guidelines for their application. 6. Written description The design shall be accompanied by a written description of it s meaning and features especially as they relate to the mandate of Ushuru Sacco and aspects of aesthetics. The logo has to be describable. 4 P a g e

6 SECTION IV- AWARD CRITERIA Symbolism [40%] The logo should have a symbolic expression of a bird or animal that embodies empowerment and resilience. Inspired by the Society s Vision and Mission; the logo should communicate Ushuru Sacco s business clearly. Ushuru Sacco logo Color [25%] Getting the colors right as spelt out in Section III Tag line/slogan [25%] Matching our slogan with the designed logo Style sheets and templates [10%] The Competitor is required to prepare sample style sheets and templates on how logo will be used on letterheads, newsletters, pamphlets/information sheets, manuals, internal memos, powerpoint presentations and reports with guidelines for their application. Total points 100% Reward The Society, through a committee, will select the winning logos which will be awarded in order of merit as follows: - 1. First Position: Ksh.70, Second Position: Ksh.50, Third Position: Ksh.30,000 The Committee s decision will be final and will not be open to any correspondence or appeal whatsoever. Ushuru Sacco retains the liberty to change the logo without reference to the winners. Submission of Entries The designed logo (hard and soft coy) as well as detailed information to be submitted in plain sealed envelopes clearly marked Logo Design Competition for Ushuru SACCO Society Ltd should be deposited in the tender box at USHURU SACCO OFFICES, FORODHA HOUSE 2 ND FLOOR at our main office and addressed to: - THE NATIONAL CHAIRMAN USHURU SACCO SOCIETY LTD P.O. BOX NAIROBI To be received on or before Friday, 24 th November 2017 at 12 Noon. 5 P a g e