GESTION DE L AVENIR. EPFL Lausanne. Antoine Gorgeon, DHL Supply Chain GS1 13e Forum Suisse de Logistique, 6 novembre 2013

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1 GESTION DE L AVENIR Antoine Gorgeon, DHL Supply Chain GS1 13e Forum Suisse de Logistique, 6 novembre 2013 EPFL Lausanne DHL Supply Chain Switzerland Lausanne November 2013 DHL Page 1

2 It is impossible to predict the future "It is impossible to predict the future but also dangerous not to try." Henri Deterding, Founder of Royal Dutch Shell DHL Supply Chain Switzerland Lausanne November 2013 DHL 2 Page 2

3 Content Chapter 1 Who are we Where do we came from Where are we going to? Chapter 2 How do we manage the future? Chapter 3 Delivering Tomorrow : Scenarios 2050 Chapter 4 DHL Customer Solution & innovation Chapter 5 MyWays-The innovative last mile delivery solution DHL Supply Chain Switzerland Lausanne November 2013 DHL Page 3

4 Deutsche Post DHL Source: Annual report 2012; 1) Total number of employees, incl. Corporate Center / Others of ~15,000 DHL Supply Chain Switzerland Lausanne November 2013 DHL Page 4

5 Deutsche Post DHL in Numbers DPDHL is the market leader in logistics & mail worldwide Financial set-up Revenue 55,512 EBIT 2,665 Europe s largest postal service Number one for express international Leader in the forwarding business Employees by regions in Germany 202,000 Europe (exclud. Germany) 115,000 Americas 75,000 Asia/Pacific 65,000 Others 17,000 A partner for e-commerce Number one in contract logistics DHL Supply Chain Switzerland Lausanne November 2013 DHL Page 5

6 .. And Where we are going to THE Postal Service for Germany - THE Logistics Company for the World DHL Supply Chain Switzerland Lausanne November 2013 DHL Page 6

7 Content Chapter 1 Who are we Where do we came from Where are we going to? Chapter 2 How do we manage the future? Chapter 3 Delivering Tomorrow : Scenarios 2050 Chapter 4 DHL Customer Solution & innovation Chapter 5 MyWays-The innovative last mile delivery solution DHL Supply Chain Switzerland Lausanne November 2013 DHL Page 7

8 Our World has Become Complex and Volatile Geopolitical turmoil Sovereign debt crisis The Arab Spring The future of Europe Natural disasters Thailand s floods cause semiconductor shortage Icelandic volcano disrupts air traffic globally Japanese earthquake & Fukushima fall-out New global & domestic trade flows Triangles of trade China s Go West policy Not just BRIC but MIST Nearshoring Digital world The rise of e-commerce Rapidly changing tech. & digital realm Cyber crime Ubiquity of The Cloud DHL Supply Chain Switzerland Lausanne November 2013 DHL Page 8

9 How do we manage the future? research project conducted in the Group Delivering Tomorrow series DHL Customer Solutions & Innovation DHL Supply Chain Switzerland Lausanne November 2013 DHL Page 9

10 Content Chapter 1 Who are we Where do we came from Where are we going to? Chapter 2 How do we manage the future? Chapter 3 Delivering Tomorrow : Scenarios 2050 Chapter 4 DHL Customer Solution & innovation Chapter 5 MyWays-The innovative last mile delivery solution DHL Supply Chain Switzerland Lausanne November 2013 DHL Page 10

11 Research project conducted in the Group Delivering Tomorrow series DHL Supply Chain Switzerland Lausanne November 2013 DHL Page 11

12 Background: Continue Series of Thought Leadership Publications Delphi Study 2009 Towards Sustainable Logistics 2010 Logistics 2050: A Scenario Study 2011/2012 is a strategic initiative within the Group s 2011 Comms Strategy will continue the Delivering Tomorrow publication series which started in 2009 with the Delphi study and continued in 2010 with Towards Sustainable Logistics DHL Supply Chain Switzerland Lausanne November 2013 DHL Page 12

13 Project Overview Logistics 2050 Objective: Delivering the first comprehensive and far-reaching scenario study on the future of logistics Time horizon: 40 years Scope: Develop different scenarios of the logistics environment in 2050 Focus: Scenarios are based on projected developments of macro-economic, geopolitical, social and technological drivers Relevance: Study not only presents different scenarios but also highlights strategies to respond to the challenges and opportunities associated with each scenario Sources: internal as well as relevant external experts involved in the development process DHL Supply Chain Switzerland Lausanne November 2013 DHL Page 13

14 The Scenarios Are Based on a Broad Range of Key Factors 1 Level and Distribution of Income 8 Regulatory and Spending Policy 2 Dominant Consumer Needs 9 Trade Regulation 3 Quality of Urban Development 10 Logistics and Transport Regulation 4 Distribution of Production and World Trade 5 Energy Price and Energy Mix 6 Availability and Price of Raw Materials and Resources 11 Political Stability and Economic Security 12 ICT Systems and Robotics 13 Material Technology 7 Level of Climate Change 14 Infrastructure for International Exchange DHL Supply Chain Switzerland Lausanne November 2013 DHL Page 14

15 Logistics 2050 video (DP_2050_Final_F.mp4) DHL Supply Chain Switzerland Lausanne November 2013 DHL Page 15

16 Logistics 2050 Scenarios DHL Supply Chain Switzerland Lausanne November 2013 DHL Page 16

17 Logistics 2050 Scenarios Overview! DHL Supply Chain Switzerland Lausanne November 2013 DHL Page 17

18 Content Chapter 1 Who are we Where do we came from Where are we going to? Chapter 2 How do we manage the future? Chapter 3 Delivering Tomorrow : Scenarios 2050 Chapter 4 DHL Customer Solution & innovation Chapter 5 MyWays-The innovative last mile delivery solution DHL Supply Chain Switzerland Lausanne November 2013 DHL Page 18

19 Customer Solutions & Innovation DHL Supply Chain Switzerland Lausanne November 2013 DHL Page 19

20 Innovation is the Future in Many Industries DHL Supply Chain Switzerland Lausanne November 2013 DHL Page 20

21 In Logistics, Containerization was the Key Innovation in the 20th Century DHL Supply Chain Switzerland Lausanne November 2013 DHL Page 21

22 Our Customers Want it All Understand our business and supply chain requirements but stick to procurement processes. One point of contact, be easy to work with but be global & everywhere. Create constantly new products meeting our supply chain needs. Continue to be innovative but remain cost-efficient. Take our business to the next level on a global scale. Source: Customer Interviews; 1) What type of engagement do you expect from a sales contact?; 2) What are the criteria for buying decision, apart from price? DHL Supply Chain Switzerland Lausanne November 2013 DHL Page 22

23 DHL s Top Customers are Served via a Comprehensive Sector Approach Energy DHL s Focus Sectors Engineering & Manufacturing Life Sciences & Healthcare Dedicated cross- DHL sector teams DHL strategy and go-tomarket approach per sector Regular sector conferences and workshops Being up-to-date / Sharing latest updates and jointly developing solutions with our customers DHL s sector teams understand our customer s challenges and key success factors DHL Supply Chain Switzerland Lausanne November 2013 DHL Page 23

24 Which is Closely Interlinked with Innovation Both are Key Drivers of Success Research & Development Product Development Communication of what we do and showcasing logistics and its innovation DHL Innovation Center DHL Innovation Campus DHL Innovation Day Research & Development of solutions for tomorrow capturing / evaluating / analyzing future trends Logistics Trend Radar City Logistics & Future Cities projects 3D Printing MyWays Production of solutions based on current industry requirements short term Supply Chain Risk Management DHL SMARTSENSOR Smart Truck Foster Innovation and drive an innovation culture for the Group Innovation toolkit, methods and community Customer briefings and Innovation Journey DHL Innovation Network, partnerships and strategic alliances DHL Supply Chain Switzerland Lausanne November 2013 DHL Page 24

25 Content Chapter 1 Who are we Where do we came from Where are we going to? Chapter 2 How do we manage the future? Chapter 3 Delivering Tomorrow : Scenarios 2050 Chapter 4 DHL Customer Solution & innovation Chapter 5 MyWays-The innovative last mile delivery solution DHL Supply Chain Switzerland Lausanne November 2013 DHL Page 25

26 DHL Customer Supply Solutions Chain Switzerland Innovation MyWays The innovative last mile delivery solution

27 The Idea of MyWays With MyWays regular people transport parcels to recipients while move through the city anyway. This is coordinated through a Smartphone application. MyWays combines the power of social networks with sustainable mobility within cities to promote the efficient and dynamic delivery of parcels. DHL Supply Chain Switzerland Lausanne November 2013 DHL Page 27

28 The MyWays Video (MyWays_BE_new_logo.mp4) DHL Supply Chain Switzerland Lausanne November 2013 DHL Page 28

29 Concept The MyWays process There are 6 steps from creating a MyWays parcels to gaining credits 1. Create a parcel 3. Pickup 5. Credits Recipient creates a MyWays parcel by entering the tracking number, scheduling places & timeslots and setting amount of money he wants to pay 2. Reserving Once a MyWayer has reserved a parcel, he can pick it up at the Service Point. A valid ID is needed to collect the parcel 4. Delivering After successful delivery, the MyWayer gains credits that he can turn into cash MyWayers see nearby parcels on a map, look at the details and can reserve them Then he delivers the parcel to the Recipient and at any time they can talk via MyWays chat DHL Supply Chain Switzerland Lausanne November 2013 DHL Page 29

30 Incentives for people receiving a MyWays parcel Shopping a social event Talking with friends about purchased goods just delivered and exchange about the shopping experience As flexible as you Increasing service level through last mile delivery; delivery is flexible in time and location Establish new relationships Meet people with similar interests Ecological Saving CO 2 emissions by getting parcels delivered through MyWayers on their daily route DHL Supply Chain Switzerland Lausanne November 2013 DHL Page 30

31 Incentives for people delivering a MyWays parcel Credits Gaining credits which you can turn into cash (tangible incentive) Establish new relationships Meet people with similar interests Ecological Help saving CO2 emissions by not taking deroutes Game character Reach achievements (MyWayer of the month, chief of the city, etc.) that are tied to a credit system DHL Supply Chain Switzerland Lausanne November 2013 DHL Page 31

32 Insight DHL Supply Chain Switzerland Lausanne November 2013 DHL Page 32

33 MERCI DHL Supply Chain Switzerland Lausanne November 2013 DHL Page 33