Engaging city stakeholders towards achieving smart urban freight solutions: A British case study

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1 Engaging city stakeholders towards achieving smart urban freight solutions: A British case study Dr Paulus Aditjandra Newcastle University UK. Sustainable City Logistics Webinar 26 October h (CET)

2 Outline of the presentation Background Methodology Caste study Analysis and Result Conclusion Recent update with the study

3 BACKGROUND

4 (Urban) Freight Policy Framework Source: Aditjandra et al, 2016

5 Public Private Partnership in city logistics City authorities Residents Visitors Retails/Shops Business entities Business associations Freight shippers Public organisations: Universities/hospitals, etc.

6 Smart Urban Freight Solutions THREE CASE STUDIES

7 METHODOLOGY

8 Logical Framework Approach Source: ADB, 2007 Identify problem(s) Identify key stakeholders Clarify their interests Comprehend their perception Specify their resources Outline their mandate

9 Road to Logframe a DMF Matrix Stakeholder Analysis Problem Analysis Objectives Analysis Alternative Analysis Design Source: adapted from ADB, 2007

10 Critics to LFA and Logframe Strengths It can be used to test project ideas and concepts for relevance and usefulness; It can form the basis of key performance indicators (KPI s) with explicit statements of what will be delivered; It provides indicators against which the project progress and achievements can be assessed among project beneficiaries (client); A flexible tool that can be used to improve project planning and design for almost any kind of project. Weaknesses A static tool because it summarises stakeholders best thinking about a project design at a given point in time; An unlikely assumed linear causal relationship due to failure to take into account the multiple social, environmental, political, or institutional impacts of a project; Limited attention to the problem of uncertainty where a learning or adaptive approach to project design and management is required; Focussing too much on problems rather than opportunities, and lack of focus on mechanisms and pathways.

11 NEWCASTLE AS CASE STUDY

12 Thousands Newcastle: a medium size compact historic city with relatively extensive pedestrian friendly zones 70 LGV trend in Tyne and Wear region

13 Freight policy in Newcastle Local Transport Plans (LTPs) since 2001 aim for sustainable distribution supported by 3 pillars policy: 1 Freight Quality Partnership 2 Freight Consolidation Facilities 3 Low Emission Zone

14 DMF process in Newcastle Completing cards with name, interest(s), problem(s), and resources and mandates Groups meeting to formulate freight in Newcastle could be more sustainable Completing cards with effects and causes Developing DMF problem tree

15 ANALYSIS

16 Adapted problem tree analysis

17 PROBLEM TREE 10/23/2015 Smartfusion

18 Smartfusion Problem Tree Cause I

19 Smartfusion Problem Tree Cause II

20 Smartfusion Problem Tree Cause III

21 Smartfusion Problem Tree Effects

22 Objective tree development

23 OBJECTIVE TREE 10/23/2015 Smartfusion

24 Smartfusion Objective Tree Means I

25 Smartfusion Objective Tree Means II

26 Smartfusion Objective Tree Means II

27 Smartfusion Objective Tree - Ends

28 Output Outcome Impact Newcastle DMF Matrix Design Summary Performance Targets / indicators Data sources / Reporting Mechanisms Assumptions / Risks Improved urban freight in Newcastle by making the city more healthy and attractive to business and residents. Improved freight efficiency; Increased stakeholder satisfaction. Regional transport data; Freight traffic data & analysis; Business & residents reviews. A: Improved freight delivery system with less emission; Supporting local freight policy; R: Lower impact from the measures; Failure to use measures efficiently. 1) Delivery Servicing Plan; 2) Incentive to procure Electric Vehicle (EV); 3) Freight consolidation centre (FCC) 1) Detailed actions of strategy; 2) Figure incentives to procure EV(s); 3) Decrease total freight CO 2 /cost. 1) Official publications of procurement department; 2) Official publications of procurement department; 3) FCC productivity and vehicle use data. 1) A: The strategy will be well received by the stakeholders; 2) A: The incentives will be sufficient to procure EV; 3) A: FCC will be effective; R: EV will not be commercially viable. 1) Uptake of EV; 2) Correctly parked freight vehicles; 3) Coordinated freight deliveries and revitalisation of FCC. 1) Decrease emissions level; 2) Decrease illegal parking; 3) Decrease transport cost. 1) Estimates on emissions based on fleet activity reports; 2) Questionnaire among campus users; 3) FCC performance data. 1) R: Technical, financial and planning aspects of the demonstration; 2) Limited compliance to the strategy; 3) Too low freight to be consolidated. Table continue in the next slide

29 ..continued.. NCL DMF Matrix Activities with Milestones Output 1: Clean vehicles Activity 1.1: to deploy telematics to monitor the university current fleet activity; Activity 1.2: to achieve agreement between the university and the technology provider Output 2: Correctly parked freight vehicles Activity 2.1: introducing a charge for freight vehicles to enter the university campus Activity 2.2: design and implement designated freight parking areas on campus Activity 2.3: improve vehicle routing to site Inputs European Commission: Smartfusion project financing Green Cars Initiatives Project partners co-financing: Research budgets External stakeholder: Local and regional political support Output 3: Co-ordinated freight deliveries Activity 3.1: to assess supplier self-consolidation feasibility via delivery plan Activity 3.2: to assess university consolidation centre feasibility via delivery plan Activity 3.3: to assess out of hours deliveries for catering department Activity 3.4: to assess vehicle time restriction access windows or days

30 Engagement outputs: Interventions Clean Vehicles Correctly Parked Freight Vehicles Co-ordinated freight deliveries A - Better signage & Delivery Maps B - Supplier Self-consolidation C Urban Consolidation Centre D - University Consolidation Centre E - Sustainable Catering Initiatives 10/23/2015 Smartfusion

31 A Better signage & Delivery Maps

32 B - Supplier Self-consolidation Smartfusion

33 C Urban Consolidation Centre Smartfusion

34 D - University (Internal) Consolidation Centre Smartfusion

35 E - Sustainable Catering Initiatives 10/23/2015 Smartfusion

36 CONCLUSION

37 The engagement process can draw on the knowledge and creativity of the stakeholders, that otherwise would not be accessible; A wide consensus emerged in spite of different priorities of interests among stakeholders; The DMF problem analysis revealed series of problems linked to the current urban freight system; High level of commitment from local stakeholders indicate the project as being able to deliver longlasting outcomes related to the urban freight system; Neutral facilitators guaranteed the involvement of a diversity of stakeholders with different interest;

38 Urgent need for action to improve urban supply chain motivated stakeholders involvement in project; Participatory approach: non traditional urban freight planning process which is usually guided by local authorities; Other data to support the workshop; Quite relatively fast consultation process; Opportunity to introduce technology and process innovations; Decision making framework to facilitate meaningful interaction among urban freight stakeholders.

39 HOW HAS IT GONE? WHAT NEXT?

40 University Delivery Consolidation in Partnership with Overview Reduce multiple small trips to Newcastle University Campus. Reduce Freight Vehicles by 25%* Reduce CO 2 by 90tonnes/year* Take greater control of inbound logistics and have more control over the vehicles delivering to the Campus. Key Actors : Procurement Department Building & Facilities Manager Campus Security Team ISS SAP Business Development Team NewRail Researchers *Compared to the current freight deliveries.

41 Concept for University Delivery Consolidation SAP Data Analysis & Refinement by identifying Vendors (Suppliers) who made fewer than 4 deliveries in 1month Produced a 330 packages being delivered a week (average). Approximately 17,500 packages/year Supplier introduction to scheme will be phased Initial volumes suggest a daily trip from Clipper - Newcastle University Aiming for same day turn around (if received by Clipper before 11:30) Key Benefits / Outputs 25% Fewer freight vehicles on Campus, E.g. a reduction of 300/week or 75-80/day. A saving on 90 tonnes of Carbon per annum Directly expressed as a replacement at vehicle tailpipe Potential reduction of accidents on Campus To be analysed as part of the pilot Smartfusion

42 Multiple Inbound Deliveries Received Off Campus Deliveries Tracked Online Deliveries Consolidated Received by School/Unit Loaded onto Electric Vehicle Distributed on Campus

43

44 100% Electric Delivery Vehicle

45 Online Track & Trace Portal

46 References Aditjandra, P.T., Zunder, T.H., Islam, D.M.Z. and Palacin, R. (2016), Green Rail Transportation: Improving Rail Freight to Support Green Corridors, in Psaraftis, H.N. (Ed.), Green Transportation Logistics The Quest for Win-Win Solutions, Springer International Publishing Switzerland, Vol. 226, pp Österle, I., Aditjandra, P.T., Vaghi, C., Grea, G. and Zunder, T.H. (2015), The role of a structured stakeholder consultation process within the establishment of a sustainable urban supply chain -, Supply Chain Management: An International Journal, Vol. 20 No. 3, pp Zunder, T.H., Aditjandra, P.T. and Carnaby, B. (2014), Developing a local research strategy for city logistics on an academic campus, International Journal of Urban Sciences, Routledge, Vol. 18 No. 2, pp Zunder, T.H., Aditjandra, P.T., Carnaby, B. and Islam, D.M.Z. (2013), Conceptual Model for Efficient and Environmentally Friendly Urban Freight Movements, 13th World Conference on Transport Research, World Conference on Transport Research Society, Rio de Janeiro, pp Zunder, T., Aditjandra, P. and Carnaby, B. (2012), DELIVERY SERVICE PLAN TO MAKE URBAN FREIGHT GREENER : A SOFT MEASURE?, Proceedings of the 17th Annual Logistics Research Network Conference, The Chartered Institute of Transport and Logistics, Cranfield University, pp.1-8.

47 Thank you for your attention Contact details NewRail Newcastle Centre for Railway Research Freight & Logistics Research Group Newcastle University, UK Dr Paulus T Aditjandra MCILT MCIHT paulus.aditjandra@ncl.ac.uk