2019 Affiliate. Marketing Guide. Inside: Guide Overview CAAR Building Renovation 2019 Program Schedule Sponsor Opportunities

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1 2019 Affiliate Marketing Guide Inside: Guide Overview CAAR Building Renvatin 2019 Prgram Schedule Spnsr Opprtunities Charlttesville Area Assciatin f REALTORS 550 Hillsdale Drive, Charlttesville, VA O:

2 Grwing yur business als means grwing relatinships with thers in the industry. There are many ways t build these relatinships with REALTOR members thrugh CAAR s spnsrship pprtunities in a way that puts the fcus primarily n yu. Whether it is an individual r mre cmprehensive package, CAAR cntinues t put prgrams in place t cnvey yur prducts and services t all members. Lg s, business cards, scial media annuncements, websites, etc. all wrk t prject the value f yur services. Spnsring CAAR events, classes and prgrams, ffers yu a way t shwcase yur cnsumer infrmatin t all CAAR members! CAAR s Affiliate Spnsr Marketing Guide is a cmmitment t prvide a cnnectin between REALTORS and affiliate firms that ffer vital services t the real estate industry, and in turn, t their clients. This prgram is designed t create a unique alliance between Affiliate spnsrs and the Assciatin, which will deliver high quality netwrking experiences thrugh events and educatin prgrams fr its members. This prvides yu the pprtunity t build lasting relatinships in this rganizatin and yur cmmunity. CAAR cnsists f primary REALTOR members. In 2019 CAAR will hst several majr member prgrams, and varius cmmunity utreach and educatinal prgrams: Installatin f Officers & REALTOR Recgnitin Awards Breakfast Hnr Sciety Breakfast CAAR Affiliate Seminar and Receptin General Membership & Big Stage Series Meetings RPAC (REALTOR Plitical Actin Cmmittee) events Varius educatinal sessin pprtunities Cmmunity Outreach prgrams such as Albemarle Husing Imprvement Prgram (AHIP) Partnership prgrams with Wmen s Cuncil f REALTORS, Yung Prfessinals Netwrk (YPN) and the Bys & Girls Club. Outside f spnsrships, yu may participate n the Grup vlunteer level t shape yur rganizatin, all while maintaining a presence in frnt CAAR REALTOR members and members f the cmmunity. Cnsider taking advantage f an pprtunity t jin any ne f ur five Master Grups. Cmmunicatins Emerging Technlgy Operatins Prfessinal Develpment Public Affairs Each f these Master Grups ffer unique ways t vlunteer yur time. Participatin als cunts as pints tward the CAAR Awards Prgram, which are presented at the Installatin f Officers Awards Breakfast.

3 Renvatin at CAAR 2018/2019 The CAAR Building is Underging Majr Changes t Better Serve Members! The CAAR ffice building will underg majr renvatin late 2018 int late Summer f 2019 t ffer mre space fr member prgrams, meetings and classes. This prcess will cnsume mst f the 2019 calendar year. This will cause an increase t ff-site functins until renvatin is cmplete. The CAAR staff ffices and REALTOR stre have mved t the cmpleted new space frmerly ccupied by DuPaul Family Services. All peratins f staff will cntinue n the Nrth side f the cmplex. The membership will be updated n the prcess f renvatin thrugh cmpletin. Once all wrk is dne, yu will have access t new rental space fr meetings and events yur cmpany may wish t hld. COMING IN FEBRUARY! Cnference Center Spnsr Opprtunities!

4 2019 Prgram & Spnsr Infrmatin CAAR is pleased t annunce an expansin f the affiliate spnsrship benefits fr The packages and individual spnsrships included Incrprate these t enhance yur business presence. CAAR prgrams are bradcast t ver 1000 REALTOR members! As CAAR cntinues t develp prgrams thrughut the year, yu will be ntified f anything that is nt listed belw and be given the pprtunity t participate. Reminders fr spnsred classes, meetings eith event dates, times and lcatins will be sent t spnsr(s) in advance fr set-up purpses. Date Prgram Apprx. Attendees Jan. 10 Installatin & Awards Breakfast 200+ Celebrating Leadership & Innvatin March 7 Prfessinal Hnr Sciety Breakfast 100+ April June 6 General Membership Meeting (GMM) 100+ TBD Member Appreciatin Mnth RPAC Fundraising Event Sept. 12 Annual Residential Husing Summit 100+ Nv. 1 General Membership Meeting (GMM) 100+ Using Data & Demgraphics Dec Installatin & Awards Event 200+ Additinal Prgrams REALTOR Credit Curses Cntinuing Educatin Pst Licensing Safety Curse NAR Curse & Dem Designatins GRI Graduate REALTOR Institute ABR Accredited Buyer Representative Certificatins At Hme with Diversity epr Technlgy Use Dates, times and lcatins may be subject t change. Any additins, cancellatins r pstpnements f sme may ccur and all spnsrs ntified with alternative suggestins. Required Training New Member Orientatin

5 CAAR INSTALLATION & AWARDS BREAKFAST SPONSORSHIPS Bar's Head Inn Pavilin - January 10, 2019 Please Check Yur Preference/First Cme, First Served Installatin Breakfast PRESENTING Spnsr (1 available): $2,000 Address 200+ attendees during prgram Name f speaker: Recgnitin as Presenting Spnsr n all event print r digital marketing materials Reserved seating fr 2 representatives at each event, please prvide names nw r t ali@caar.cm by Jan. 3. Names Hyperlinked website recgnitin n nline registratin page and access, by request, t attendee rster Installatin Breakfast BUFFET Spnsr (1 available): $1,000 Recgnitin as Buffet Spnsr with signage n buffet tables Targeted netwrking utreach t 200+ attendees Hyperlinked website recgnitin n nline registratin page and access, by request, f attendee rster Reserved seating fr 1 representative at each event, please prvide name nw r t ali@caar.cm by Jan. 3. Name Installatin EVENT Spnsr (5 available): $500 Targeted netwrking utreach t 200+ attendees Access, by request, f attendee rster Spnsr Cntact Name: Firm Name: Cntact Cntact Phne #: Please charge my Visa/MC Card # Amt: $ Exp. Date: CVV: Signature: Date:

6 CAAR PROFESSIONAL HONOR SOCIETY BREAKFAST SPONSORSHIPS Glenmre Cuntry Club - March 7, 2019 Please Check Yur Preference/First Cme, First Served Prfessinal Hnr Sciety Breakfast PRESENTING Spnsr (1 available): $1,000 Address 200+ attendees during prgram Name f speaker: Recgnitin as Presenting Spnsr n all event print r digital marketing materials Reserved seating fr 2 representatives at each event, please prvide names nw r t ali@caar.cm by March 1. Names Hyperlinked website recgnitin n nline registratin page and access, by request, t attendee rster Prfessinal Hnr Sciety Breakfast BUFFET Spnsr (1 available): $750 Recgnitin as Buffet Spnsr with signage n buffet tables Targeted netwrking utreach t 200+ attendees Hyperlinked website recgnitin n nline registratin page and access, by request, f attendee rster Reserved seating fr 1 representative at each event, please prvide name nw r t ali@caar.cm by March 1. Name Prfessinal Hnr Sciety Breakfast EVENT Spnsr (4 available): $500 Targeted netwrking utreach t 200+ attendees Access, by request, f attendee rster Spnsr Cntact Name: Firm Name: Cntact Cntact Phne #: PPlease charge my Visa/MC Card # Amt: $ Exp. Date: CVV: Signature: Date: Please reflect this spnsrship as being spnsred by: My name, then cmpany r

7 CAAR 2020 INSTALLATION & AWARDS PROGRAM SPONSORSHIPS CAAR Cnference Center - December 12, 2019 Please Check Yur Preference/First Cme, First Served Installatin PRESENTING Spnsr (1 available): $2,000 Address 200+ attendees during prgram Name f speaker: Recgnitin as Presenting Spnsr n all event print r digital marketing materials Reserved seating fr 2 representatives at each event, please prvide names nw r t ali@caar.cm by Nv. 20 Names Hyperlinked website recgnitin n nline registratin page and access, by request, t attendee rster Installatin BRUNCH Spnsr (1 available): $1,000 Recgnitin as Brunch Spnsr with signage n buffet table(s) Targeted netwrking utreach t 200+ attendees Hyperlinked website recgnitin n nline registratin page and access, by request, f attendee rster Reserved seating fr 1 representative at each event, please prvide names nw r t ali@caar.cm by Nv. 20 Name Installatin EVENT Spnsr (4 available): $500 Targeted netwrking utreach t 200+ attendees Access, by request, f attendee rster Spnsr Cntact Name: Firm Name: Cntact Cntact Phne #: Please charge my Visa/MC Card # Amt: $ Exp. Date: CVV: Signature: Date: Please reflect this spnsrship as being spnsred by: My name, then cmpany r

8 GENERAL MEMBERSHIP MEETING & GOOD NEIGHBOR AWARD SPONSORSHIPS CAAR will hld 2 GMM s in 2019, bth including presentatin f the CAAR Gd Neighbr Award. Nte: CAAR events may be ffered ff-site during ur renvatin. Yu will be advised prir t sessin(s) f lcatin, directins, date and time fr these sessins. GMM Presenting Spnsr (1 available per date): $1,000 Address attendees Marketing table fr distributin f cmpany materials Fcused netwrking with up t 100+ members Hyperlinked website recgnitin n nline registratin page and in print r digital marketing materials fr event Access, by request, t attendee rster Please check date preference: First cme, first served: June 6 th GMM Farmingtn Cuntry Club OR Nv. 1 st GMM - CAAR Cnference Center GMM Event Spnsr (4 available per date): $500 Marketing table fr distributin f cmpany materials Fcused netwrking with up t 100+ members and access, by request, t attendee rster Recgnitin n registratin page and in print/digital marketing materials fr event Please check date preference: First cme, first served: June 6 th GMM Farmingtn Cuntry Club OR Nv. 1 st GMM - CAAR Cnference Center CAAR Gd Neighbr Award Spnsr (1 Presented at each GMM): $500 Address attendees during prgram Name f speaker Called by CAAR President as spnsr present check t recipient Inclusin in pst event articles and media utlet press release Hyperlinked website recgnitin n nline registratin page fr meeting and access by request t attendee rster Please check date preference: First cme, first served: June 6 th GMM Farmingtn Cuntry Club OR Nv. 1 st GMM CAAR Cnference Center Affiliate Cntact: Firm Name: Cntact Cntact Phne #: Please charge my Visa/MC Card # Exp. Date: CVV: Ttal Amunt $ Signature: Date: Please reflect this spnsrship as being spnsred by: My name, then cmpany r

9 These ptins cver all curses being ffered quarterly fr CE license renewal and thse being ffered fr new licensees. Nte: CAAR cntinuing educatin curses may be ffered ff-site during ur renvatin in varius lcals. Yu will be advised prir t sessin(s) f lcatin, directins, date and time fr these sessins. Offering a dr prize is encuraged but nt required. Benefits f Spnsrship: 2019 CAAR EDUCATION COURSES SPONSORSHIP Cntinuing Educatin / Pst-Licensure Classes / Safety Curse Address class attendees Marketing table fr distributin f cmpany materials w/ signage Hyperlinked website recgnitin n nline registratin page fr event Recgnitin as spnsr n all event print r digital marketing materials Access, by request, t attendee rster CE Sessins: $600 each - (1 available fr each date) Please check preference(s): March 20 - One-8 hur day Q1 Mandatry CE subjects Feb One-8 hur day Q1 Related CE subjects June 27 - One- 8 hur day Q2 Mandatry CE subjects May 2 - One-8 hur day Q2 Related CE subjects Sept One- 8 hur day Q3 Mandatry CE subject Sept One-8 hur day Q3 Related CE subjects Dec. 4 - One- 8 hur day Q4 Mandatry CE subject Dec. 5 - One-8 hur day Q4 Related CE subjects PL Sessins: $500 (1 available fr each date) - Please check preference(s): PL-30 hurs ffered between Q1-Q2 (Jan.- June) PL-30 hurs ffered between Q3-Q4 (July-Dec.) NAR Safety Curse & Dem: $500 (1 available) Sept. 5 Safety Matters - CAAR Cnference Center - Classrm A Affiliate Cntact: Firm Name: Cntact Cntact Phne #: Please charge my Visa/MC Card # Exp. Date: CVV: Ttal Amunt $ Signature: Date: Please reflect this spnsrship as being spnsred by: My name then cmpany r

10 CAAR will hld 5 Designatin sessins and 2 Certificatins sessins in 2019, please chse yur sessin belw. Nte: CAAR curses may be ffered ff-site during ur renvatin in varius lcals. Yu will be advised prir t sessin(s) f lcatin, directins, date and time fr these sessins. Offering a dr prize is encuraged but nt required. Benefits f Spnsrship: Address class attendees 2019 DESIGNATION / CERTIFICATION AND NEW MEMBER ORIENTATION REQUIRED TRAINING SPONSORSHIPS Marketing table fr distributin f cmpany materials Signage denting yu as snack/beverage/venue spnsr Hyperlinked website recgnitin n nline registratin page fr event Recgnitin as spnsr n all event print r digital marketing materials Access, by request, t new member attendee rster Please check preference: (first cme, first served) $750 per sessin March 26 - GRI 504 Wrking with Buyers - Residence Inn by Marritt-Dwntwn Sept. 4 - GRI 505 Wrking with Sellers - Residence Inn by Marritt-Dwntwn Oct GRI 508 Real Estate Laws & Regulatins - Residence Inn by Marritt-Dwntwn Dec. 9 - GRI 503 Business Planning - Residence Inn by Marritt-Dwntwn Oct. 2 & 3 - Accredited Buyer Representative (ABR) - CAAR Cnference Center - Rm B Nv At Hme with Diversity Certificatin - CAAR Cnference Center - Rm A (TBD) - epr Certificatin New Member Orientatin: $1000 per date - Please check yur preference: Jan Residence Inn by Marritt-Dwntwn April 17 - Hyatt Place - Behind Stnefield Shpping Center July 17 - Hyatt Place - Behind Stnefield Shpping Center SOLD Oct CAAR Cnference Center - Classrm A Affiliate Cntact: Firm Name: Cntact Cntact Phne #: Please charge my Visa/MC Card # Exp. Date: CVV: Ttal Amunt $ Signature: Date: Please reflect this spnsrship as being spnsred by: My name then cmpany r

11 YOUNG PROFESSIONAL NETWORK (YPN) EVENT SPONSORSHIPS CAAR YPN will hld varius prgrams thrughut Nte: CAAR events will mstly be ffered ff-site during ur renvatin. Yu will be advised prir t sessin(s) f lcatin, directins, date and time fr these sessins. Offering a dr prize is encuraged but nt required. Number f spnsrships available nted by each. Benefits f Spnsrship: Address class attendees Marketing table fr distributin f cmpany materials as available depending n prgram type Hyperlinked website recgnitin n nline registratin page fr event Recgnitin as spnsr n all event print r digital marketing materials Access, by request, t attendee and YPN Netwrk vlunteer rster YPN EVENTS: $250 per event Jan. 17 YPN Trivia at the Livery Stable (3 available) Feb. 20 Wake Up YPN Lunch Free Enterprise Frum at CAAR (1 available) March 18 REALTOR Rundtable Lunch (lcatin TBD) (3 available) May 15 - Wake Up YPN Lunch (speaker, lcatin TBD) (1 available) June 19 YPN Ck-Out (lcatin TBD) (3 available) July 18 YPN/WCR Wet N Wild event (3 available) Aug Wake Up YPN Lunch (speaker, lcatin TBD) (1 available) Sept. YPN Scial Event (mre details t cme) (3 available) Oct. Parade f Hmes Hp n Tur (date TBD) (6 available) Affiliate Cntact: Firm Name: Cntact Cntact Phne #: Please charge my Visa/MC Card # Exp. Date: CVV: Ttal Amunt $ Signature: Date: Please reflect this spnsrship as being spnsred by: My name, then cmpany r

12 CAAR ANNUAL RESIDENTIAL HOUSING SUMMIT SPONSORSHIPS CAAR Cnference Center - September 12, Rm B Please Check Yur Preference/First Cme, First Served Residential Husing Summit PRESENTING Spnsr (1 available): $2,000 Address 100+ attendees during prgram Name f speaker: Recgnitin as Presenting Spnsr n all event print r digital marketing materials Hyperlinked website recgnitin n nline registratin page and access, by request, t attendee rster Residential Husing Summit FOOD & BEVERAGE Spnsr (1 available): $1,000 Recgnitin as Speaker Spnsr with signage n fd/beverage statin Hyperlinked website recgnitin n nline registratin page and access, by request, f attendee rster Residential Husing Summit EVENT Spnsr (4 available): $500 Recgnized n registratin page fr event Access, by request, f attendee rster Residential Husing Summit GRAND PRIZE Spnsr (1 available) $1,000 Draw and award grand prize t winner Recgnized n registratin page fr event Access, by request, f attendee rster Spnsr Cntact Name: Firm Name: Cntact Cntact Phne #: Please charge my Visa/MC Credit Card # Amt: $ Exp. Date: CVV: Signature: Date: Please reflect this spnsrship as being spnsred by: My name, then cmpany r