Technology and the Transportation Renaissance

Transcription

1 Technology and the Transportation Renaissance Mobility Choice Blueprint May 22, 2018 Adam Cohen Twitter: AskAdamCohen LinkedIn: AskAdamCohen

2 TRANSPORTATION AND CITIES ARE CHANGING Change is being driven by: Changing Demographics Increasing Availability of Cloud and Mobile Technologies Changing Consumption Preferences Innovating Existing Technologies and Inventing New Ones (Cohen 2017)

3 OUR POPULATION IS GROWING IN 30 YEARS IT IS EXPECTED TO GROW BY ABOUT 70 MILLION Sheehan 2017

4 GROWTH IS CONCENTRATED IN MEGAREGIONS

5 OLDER AMERICANS ARE REDEFINING LONGEVITY BY 2045, THE NUMBER OF AMERICANS OVER AGE 65 WILL INCREASE BY 77% Sheehan 2017

6 ALL TRAVELERS NEED MOBILITY CHOICE PERSONS WITH DISABILITIES COMPRISE NEARLY 20% OF THE U.S. POPULATION Sheehan 2017

7 MILLENNIALS SHAPED BY TECHNOLOGY THERE ARE 73 MILLION MILLENNIALS AGED Sheehan 2017

8

9 New Services & Changing Ownership/Access Models Sheehan 2017 Public or Private?

10 Shaheen et al., 2016 A GROWING NUMBER OF OPTIONS

11 A GROWING NUMBER OF OPTIONS

12 A GROWING NUMBER OF OPTIONS

13 A GROWING NUMBER OF OPTIONS

14 Rebranding as Mobility Companies Interest in MOD by the automotive sector has taken a variety of forms including: Acquisitions, investments, partnerships, & internal development of technologies Automotive Company Activity Ford General Motors Fiat Chrysler Daimler Volvo Toyota Acquisitions: Chariot (microtransit) Investments: Lyft (ridesourcing/tnc) Internal Developments: Ford Smart Mobility LLC; a Ford subsidiary working to design and invest in emerging mobility services Acquisitions: Sidecar (ridesourcing/tnc) Investments: Lyft (ridesourcing/tnc) Partnerships: Lyft; leases electric Bolt cars to Lyft drivers Internal Developments: Maven (carsharing) Partnerships: Google/Waymo (shared automated vehicles); provides Chrysler vans to Waymo as test vehicles Acquisitions: car2go (one-way carsharing), Moovel (multimodal trip payment), Hailo (e-hail taxi app) Partnerships: Matternet (drones) Partnerships: Uber (ridesourcing/tnc); joint venture to develop fully autonomous vehicles Partnership: Volvo with its new digital key app paired with Urb-it, a shopping and delivery startup, to deliver goods. Investments: Uber (ridesourcing/tnc) Partnerships: Uber; lease vehicles to Uber drivers Sheehan 2017

15 MORE INTERMODAL AND CONNECTED

16 SMARTPHONE APPS & TRANSPORTATION Mobility Apps: Assist users in planning or understanding their transportation choices and may enhance access to alternative modes Vehicle Connectivity Apps: Allow remote access to a vehicle through an integrated electronic system. Used for convenience and emergencies Smart Parking Apps: Provide information on parking cost, availability, and payment channels (includes e-parking and e-valet) Courier Network Services: Provide for-hire delivery services for monetary compensation using an online application or platform (Shaheen, Cohen, et al. 2016)

17 GROWTH OF MOBILITY ON DEMAND An integrated and connected multi-modal network of safe, affordable, and reliable transportation options that are available to all User-focused options to improve personal mobility and access to more destinations Promotes choice in personal mobility & optimizes the transportation system through Intelligent Transportation Systems Advances connected vehicles & automation applications Uses emerging technologies & data exchange to enable personal mobility Encourages multimodal connectivity & system interoperability Sheehan 2017

18 Not Just Urban Centers

19 Shaheen et al., 2017

20 Changes In Consumption & Transportation Are Interrelated

21 TELEWORK & TELEHEALTH REPLACING TRIPS

22 CHANGING CONSUMER PREFERENCES An overbuilt retail marketplace, changing consumer preferences, and the growth of e-commerce are changing how we consume goods and services (Cohen 2017)

23 Supply Chain/Goods Movement Sector Startups, internet-based retailers, and supply chain/logistics firms are transforming how consumers access goods and services Supply Chain Company FedEx UPS DHL Amazon Activity Internal Developments: Developing AV delivery vans and robots Partnerships: Volvo, Freightliner, and Daimler; developing hybrid AV van and drone delivery system Internal Developments: Piloting a drone system that launches from the top of a truck Internal Developments: Pilot program testing automated parcel station and aerial delivery drones Internal Developments: Amazon Prime Air drone delivery patent filed for the U.S. Sheehan 2017

24 SUBSCRIPTION SERVICES

25 LOCKER DELIVERY

26 DRONE DELIVERY

27 IT S NOT JUST GOODS DELIVERY.

28 AUTOMATION & LAST MILE DELIVERY REIMAGINING RETAIL

29 Automation will reshape cities

30 CONVERGENCE Electrification Connected & Mobile Technologies SECA T. Papandreou, 2016 Shared Mobility Automation

31

32 A LESS STRESSFUL AND MORE PRODUCTIVE COMMUTE MAKES LONGER COMMUTES MORE PRACTICAL INCREASING THE ODDS SUBURBANIZATION

33 AUTOMATION HAS THE ABILITY TO REDUCE PARKING DEMAND CREATE OPPORTUNITIES FOR INFILL DEVELOPMENT ENABLE ON-DEMAND SHARED MOBILITY (Cohen 2017)

34 AUTOMOBILITY IS MORE THAN JUST GROUND TRANSPORTATION

35 FINAL THOUGHTS THE COMMODIFICATION OF TRANSPORTATION Travelers Expect Personalization They expect TDM managers, private operators, apps, and transit agencies to know their preferences and travel behavior More likely to be repeat riders if an operator provides targeted, personalized information Unlocking the Power of Big Data & Analytics Data analytics has made it possible for the public and private sector to know what travelers want without asking Predictive analytics allow the public and private sectors to launch personalized product & service marketing campaigns (Cohen 2017)

36 ACKNOWLEDGEMENTS DRCOG, HDR, CityFi Susan Shaheen, Elliot Martin, and Adam Stocker, TSRC, UC Berkeley U.S. Department of Transportation Mineta Transportation Institute, San Jose State University Special thanks to the State DOTs, worldwide shared mobility operators, and experts who make our research possible Subscribe for updates at: Contact: Adam Cohen Twitter: AskAdamCohen LinkedIn: AskAdamCohen