Model VP2020 Digital Color Label Printer

Transcription

1 Business & Product Summary Model VP2020 Digital Color Label Printer Produced and marketed by VIPColor Technologies featuring Hewlett-Packard inkjet technology MARKET FOCUS APPLICATIONS VALUE PROPOSITION

2 LABEL PRINTING: ON SITE-ON DEMAND-ON TARGET VIPColor Technologies is a leading-edge provider of innovative solutions for the way package labels are managed and utilized across industrial and retail supply chains. We enable onsite digital label printing for day-to-day manufacturing, logistics and retail operations. The company s application focus is on networked, shop floor batch printing of sophisticated labels to meet mass customization and personalized packaging needs. Targeted at companies dissatisfied with the long lead-time and large print-run constraints dictated by current label delivery methods, VIPColor is dedicated to creating a new level of labeling value around packaging and identification activities. As a member of the global Venture Corporation group of companies, VIPColor is part of a rapidly growing billion-dollar organization offering world-class services in high-tech engineering and manufacturing. VIPColor has facilities in Newark, CA (Silicon Valley) and Singapore. Products are marketed worldwide via Reseller and OEM channels. MEETING THE CHALLENGE OF TODAY S MARKETPLACE In today s business environment, mass customization, one-to-one marketing and e-fulfillment present new challenges to manufacturers and logistics managers. More specifically, package labeling demands an ever-increasing variety of printed content in ever-decreasing print-runs. Add to this such elements as date codes, bar codes, serial and lot numbers, and nearly every label becomes a custom one-time print run. Companies that want to centrally manage and distribute label content, but print on-site as part of the manufacturing or fulfillment process currently have had few options open to them until VIPColor developed the VP2020 Digital Color Label Printer. A UNIQUE APPROACH TO LABEL DELIVERY VIPColor s industrial-strength VP2020 Digital Color Label Printer is unique in the packaging industry as it is focused on providing high quality color labels and tags locally in short-order. Offering the power to react instantly to changing markets and unpredictable customer demands, high-impact color labels can be printed quickly and easily for: Custom and personalized package labeling Secondary package labeling Quick-turn order fulfillment Variable coding Test marketing 2

3 Brand identification and promotional graphics can now be accommodated even with very short lead times. High quality prints in any quantity are instantly available. The VP2020 eliminates the two-step process of over-printing text and bar codes onto color pre-printed label rolls that used to take days or weeks to accomplish. End-users save time and money by producing labels in the exact quantities needed for a particular job while enjoying the flexibility of unlimited text options and instant color changes. THE VP2020 DELIVERS UNPRECEDENTED FLEXIBILITY AND CONVENIENCE The VP2020 is ideally suited for companies that must manage a multitude of products or parts such as electrical and electronic components, connectors, plumbing and building goods, shoes and clothing accessories, office supplies, housewares, and much more. It allows users to print in multiple languages in order to comply with local and international labeling laws. In addition, the flexibility of its color-on-demand labeling serves as a powerful tool for managing supply chain logistics and item differentiation. Color-coding is perfect for delineating product attributes such as: Expiration date Size and season type Lot identification Shipping priority Storage location. The VP2020 provides manufacturing, marketing and logistics managers a means of reducing the time needed to get their products to market as well as to significantly reduce inventory and waste. It sets new standards in cost and performance. This industrial-strength digital color label printer: Produces quick, clean color labels when and where they are needed Has long-life supplies that can be changed in seconds Is scalable as a secure, interactive network appliance Is Internet compliant with internal web page and alert capabilities Saves money by reducing label inventory and management/time involvement 3

4 DRAMATICALLY INCREASES THE VALUE OF TAG AND LABELING ACTIVITIES Whether one label is needed or many thousands at a time, the VP2020 Digital Color Label Printer dramatically increases the extent and value of a company s tag and labeling activities. A picture is worth a thousand words Prints instant, high-quality picture labels directly on the shop floor! Perfect for items that are best seen rather than described with text. Secures brand control across an entire supply chain Mixes full-color promotional graphics with real-time logistical elements such as bar codes, date codes, serial numbers, etc. and prints it all on a single label. Color is an effective visual identifier Human-friendly color-coded labels can be used to clearly distinguish important information relating to an item s size, configuration, location, expiration, priority, quantity and other descriptive elements. Local availability VIPColor s compact label printer can be placed on a convenient bench top. Multiple printers can be located anywhere throughout a company s manufacturing and distribution facilities ensuring the labels are available exactly where and when they are needed. Expanded marketing capability Allows end-users to respond to market changes by implementing instant promotional labeling schemes on a local or national basis. Detailed information labels can be printed in a single foreign language without wasting the space typically required for multiple languages. Improves OEM and strategic partnerships with cost-effective cross branding and promotions. It even becomes possible to sell full-color advertising space on the wasted white areas of standard logistic-related carton labels. The possibilities are endless with the power of unlimited text options and the speed of instant color changes! KEY FEATURES OF THE VP2020 Rich, vibrant color up to 600x600 dpi Prints on matte and semi-gloss stocks from leading label suppliers Prints up to six inches in width Print runs from one to many thousands per day Durable steel frame and chassis engineered for shop floor and warehouse environments 4

5 PRINT LABELS LOCALLY WHILE CONTROLLING CONTENT CENTRALLY The VP2020 is a fully enabled Internet printing appliance, so the deployment and maintenance of localized printing stations is quick and easy. Each printer contains an internal web page that can be securely accessed from a standard browser. Relevant statistics are displayed on this web page, including: Current ink reserves Print head usage Lifetime supply consumption When the printer requires operator intervention for tasks such as ink replenishment alerts are sent via standard networks, including wireless systems. REAL-TIME ACCURACY REDUCES WASTE AND SAVES MONEY When connected to a corporate network the VP2020 prints only authorized up-tothe-minute label designs and content. This real-time accuracy is a powerful tool for reducing improperly labeled items a common cause of supply-chain bottlenecks and product recalls. Outdated or obsolete labels no longer clog up inventories or waste valuable administrative resources since only needed labels are printed in the exact batch quantity required for any job. All of this transparent interconnectivity and resource management adds up to seamless interoperability on industry-standard platforms. Windows 9x, NT and Millennium versions are supported out-of-the-box. TrueType fonts and bar codes are rendered directly on board the printer to reduce processing times and increase image accuracy. 5

6 LOCALIZED ON-DEMAND DIGITAL LABELS BENEFIT EVERYONE Marketing/Sales React instantly to market changes with secondary promotional labels Carry brand identity throughout secondary and logistical carton labeling Add seasonal or event related highlighting and messages Expanded test marketing flexibility Sell full-color advertising space on logistic labels to enhance strategic partnerships Keep consistent branding schemes on made-to-order items Logistics Use color as a powerful, human-friendly identifier - Color for size - Color for weight class - Color for material class - Color for season - Color for priority - Color for destination - Color for expiration date - Color for product class - Many more Set up initiatives where supply chain partners provide items pre-labeled with necessary information such as bar codes, pricing, season codes, brands, etc. Print both decorative labels and monochrome bar code labels (i.e. shipping labels) on the same printer Manufacturing IT/MIS Reduce overall label inventories Reduce waste of existing labels when products or regulations change Reduce expensive rush label orders to accommodate spikes in item demand Accommodate and accurately label custom configurations and quick-turn runs Decrease opportunity to use outdated or incorrect labels during production runs The VP-2020 is a fully enabled Internet printing appliance Configure and monitor the printer securely from any browser The printer will send alerts across a network for any situation requiring user intervention A wide variety of usage statistics can be viewed on the printer s built-in web page Label formats and data are accessed via a company s network ensuring up-to-the minute accuracy Bar code quality is ensured through automatic printhead checks and a unique Bar Code Safe mode 6

7 SETTING NEW BENCHMARKS The VP2020 Digital Color Label Printer sets new benchmarks for the tag and label market. These include: Highest quality performance at a competitive price Solid steel frame and chassis built for shop-floor and warehouse environments Three print modes to satisfy different label needs and user preferences - Normal mode excellent general-purpose label printing - Best mode select for optimal graphics quality - Fast mode perfect for logistic (bar code) labels and highlight colors Prints thousands of individually customized labels in less than an hour Intuitive reloading of supplies in seconds with minimal training Completely open and visible label roll path for quick cleaning Automated maintenance functions, including - Print head alignment - Label registration - Image integrity which are designed for minimal user intervention and downtime Network connectivity compliant with Internet protocols which ensures a scalable and manageable printing environment Real-time reports that can be downloaded from any printer to aid in consumable usage forecasting VIPColor is a member of the Venture Group [ 7