Marketing Opportunities

Transcription

1 Marketing Opportunities

2 MARKETING OPPORTUNITIES SPONSORSHIP OPPORTUNITIES PAGE 6 EXHIBIT OPPORTUNITIES PAGE 9 TOTE BAG INSERT DETAILS PAGE 11 The Public Media Development and Marketing Conference is THE annual meeting focused on the development and marketing issues and needs of professionals in public media. Each year, the PMDMC attracts more than 1,000 attendees across all development and marketing disciplines, along with network executives, station managers, and other professionals. Explore the marketing options available and plan to join us at the Hilton San Francisco Union Square July 5-7, 2017! QUESTIONS ABOUT MARKETING YOUR BUSINESS AT THE PMDMC? Contact Dan Jensen at dan@jensensignature.com or

3 PMDMC 2017 VENUE The 2017 PMDMC will be held at the Hilton San Francisco Union Square. From this coveted spot just off Union Square, you will have convenient and easy access to the best of the city. Explore North Beach, China Town, Nob Hill, SOMA and Russian Hill, each with a distinct personality full of character and completely unique. This year s conference schedule allows for early arrival to enjoy July 4th in the city by the bay or stay beyond the PMDMC and explore the city and the coast. You must register to attend the conference before you may book a room, and rooms are likely to sell out. The hotel reservation link will be provided in your registration confirmation . 3

4 WHO AT TENDS? The PMDMC attracts more than 1,000 public media professionals at all experience levels from around the country, representing a variety of disciplines, including: INDIVIDUAL GIVING 18% CORPORATE SUPPORT 17% DEVELOPMENT MANAGEMENT 12% GENERAL MANAGEMENT 11% NETWORK EXECUTIVES 8% MARKETING AND PROMOTION 7% NATIONAL ORGANIZATION EXECUTIVES 6% PROGRAMMING AND PRODUCTION 5% PROFESSIONAL SERVICE PROVIDERS 5% 4

5 WHO EXHIBITS? PMDMC attendees are looking for products and services that make a difference in their daily work with listeners, donors, and contributors. More than 90% of exhibitors return year after year! Recent exhibitors include: Auction Services BiddingForGood Audience Measurement, Donor Research & Analysis CDP/Contributor Development Partnership DonorSearch Emodus Research LortonData The Media Audit Target Analytics TRAC Media Services Digital Solutions Firefly Partners JacApps Listener Interactive Mogo Interactive PBS Digital Services Public Media Apps Public Media Platform StreamGuys Donor Appreciation & Engagement ArkivMusic Atlanta PlanIt Classic Escapes ChicoBags Collette Vacations Cultural Crossroads Eton Corporation Forest Incentives Member Benefits My PBS Premier World Services Shindig Inc. Sound Media The Grand Tour US Brands VisABILITY Westpy Marketing Services Donor Communications & Solicitation ACD Direct Aria Calls and Cards Carl Bloom Associates DMW Direct Lorton Data RuffaloCODY Payment Processing Fairway Payments Professional Associations APTS Association of Independents in Radio National Association of Broadcasters Public Radio Association of Development Officers Professional Services Appleby Arganbright Broadcaster s General Store Current and current.org Himes Consulting Lewis-Kennedy Associates Livingston Associates Majorgiving Underwriting Wave Program Providers APM Inside Energy NPR PBS PRI Sesame Workshop WBUR, Boston WGBH, Boston Software Solutions Abila Access International Advanced Solutions International Allegiance Blackbaud Herlick Data Systems MemSys Myers Information Systems OnAir Fundraising PledgeDriver thedatabank WideOrbit Vehicle Donation Services Car Talk Vehicle Donation Services Center for Car Donations Charitable Auto Resources Insurance Auto Auctions 5

6 SPONSORSHIP OPPORTUNITIES Increase your exposure to this influential audience through a targeted sponsorship at the PMDMC. In addition to the detailed benefits listed below, all sponsors receive recognition and visibility on their selected activity, and are included in a general sponsor listing on the PMDMC app, website, onsite signage, and tote bag insert. PLATINUM All Platinum level sponsorships include one exhibit booth, priority booth selection, three complimentary registrations, one tote bag insert, and logo placement on the PMDMC app. Minimum $25,000 investment. Opening Celebration presenting sponsorship, speaking opportunity, and visibility at the opening celebration for all attendees on Thursday evening (business category exclusive) Interested in customizing a Platinum level package? Call to discuss ideas and pricing. 6

7 SPONSORSHIP OPPORTUNITIES GOLD All Gold level sponsorships include one exhibit booth, priority booth selection after Platinum sponsors, three complimentary registrations, one tote bag insert, and logo placement on the PMDMC app. Exhibit Hall Welcome Reception Host this networking opportunity for all attendees on Wednesday evening in the Exhibit Hall ($15,000 - business category exclusive) Closing Reception Host this networking opportunity for all attendees on Friday evening after the closing session ($15,000 - business category exclusive) KeyCard Feature your name/logo on attendee room keys at the conference hotel ($13,500 exclusive) Tote Bag Feature your name/logo on the conference tote bag provided to each attendee ($12,000 - exclusive) Tech Station Feature your name/logo at the dedicated recharging station in the Exhibit Hall ($10,000 - exclusive) Lanyard Feature your name/logo on the conference lanyard provided to each attendee ($10,000 exclusive) At a Glance Feature your name/logo on the printed schedule provided to all attendees at registration ($10,000 exclusive) Audio/Visual Feature your name/logo on signage at all breakout and general sessions rooms ($10,000 exclusive) Wi-Fi Feature your name/logo on signage for Wi-Fi access information in all main conference areas ($10,000 exclusive) 7

8 SPONSORSHIP OPPORTUNITIES SILVER All Silver level sponsorships include 10% discount on exhibit booths, priority booth selection after Platinum and Gold sponsors, one complimentary registration, one tote bag insert, and logo placement on the PMDMC app. Directional Signs Feature your name/logo on signage to help attendees find their way throughout the conference hotel ($7,500 exclusive) Room Drop Have your selected collateral delivered to each attendee in the conference hotel ($7,500 - not including cost of collateral production, to be covered by sponsor; item subject to Greater Public approval) OTHER OPPORTUNITIES Track Sponsorships Sponsor a track of session content and feature your name/logo on signage at all session rooms ($5,000 exclusive, one per track) Breakfast Host a morning continental breakfast in the Exhibit Hall, feature your name/logo on signage and include a brief welcome ($2,500 exclusive, one per day) Morning or Afternoon Beverage Break Host a morning or afternoon beverage break in the Exhibit Hall, feature your name/logo on signage and include a brief welcome ($2,000 exclusive, one per break) Job Board Feature your name/logo on the shared Job Board for those looking for employees or employment ($2,000 exclusive) HAVE A CREATIVE NEW SPONSORSHIP IDEA? We would be happy to work with you to customize an opportunity that meets your marketing needs. Contact Dan Jensen at dan@jensensignature.com or

9 EXHIBIT OPPORTUNITIES The PMDMC is the place to reach decision-makers in public media. The Exhibit Hall is a high-traffic area accessible to all attendees, offering you unique and personal networking opportunities. Exhibitors receive access to all attendees throughout the conference. Key drivers of exhibit hall attendance include: Exhibit Hall Welcome Reception a hosted opening event and networking opportunity on Wednesday evening in the Exhibit Hall Continental Breakfast - served in the Exhibit Hall on Thursday and Friday Beverage Breaks - hosted in the Exhibit Hall on Thursday and Friday Travel Breaks throughout the day Thursday and Friday, allowing for additional time in the Exhibit Hall Tech Station a dedicated Exhibit Hall space with access to recharging devices available to all attendees This year s Exhibit Hall is in one large room convenient to the general sessions and breakout sessions rooms. Each exhibit space includes: 10 x 10 space separated by pipe and drape, with a 6 skirted table, 2 chairs, and wastebasket One full conference registration Unlimited additional registrations at a discounted rate of $735 each 50% discount on tote bag inserts Inclusion in general exhibitor listing on the PMDMC app, web site, onsite signage, and tote bag insert Exhibit space does not include internet connectivity, electricity, furniture rental, shipping, or storage costs. These must be ordered separately via Triumph Expo, PMDMC s Exhibit Hall vendor. 9

10 EXHIBIT OPPORTUNITIES EXHIBIT HALL HOURS Wednesday, July 5, am-6pm, Exhibit Hall move-in 6pm-8pm, Exhibit Hall Welcome Reception Thursday, July 6, am-5pm, Exhibit Hall open Friday, July 7, am-4:45pm, Exhibit Hall open 4:45pm-9pm, Exhibit Hall move-out PRICING EARLY BIRD $2,695 per Exhibit Booth reserved by March 31, 2017 $2,895 per Exhibit Booth reserved April 1 May 31, 2017 $3,095 per Exhibit Booth reserved beginning June 1, 2017 *Capacity is limited and we do expect to sell out! 10

11 TOTE BAG INSERTS All PMDMC attendees receive a conference tote bag at registration, filled with conference logistics and information, marketing materials, and promotional items. The more interesting, entertaining, creative and useful your material, the better! The fee for placing an insert in the tote bag is $950, not including the cost of production and shipping, to be covered by the provider. You must provide 1,200 inserts, and all inserts must be received in San Francisco no later than noon on Thursday, June 29, Greater Public will provide shipping instructions with confirmation of purchase. You must meet these deadlines to ensure materials are guaranteed inclusion in the bag. 11