Comprehensive online to offline promotions to maximize your investment

Transcription

1 Comprehensive online to offline promotions to maximize your investment Online Offline Hong Kong AsiaWorld-Expo Oct , 2014 Apr , 2015 Oct , 2015 Jakarta Jakarta International Expo Center Aug , 2015 Johannesburg Johannesburg Expo Centre Nov , 2014 November 2015

2 Jakarta Johannesburg Hong Kong More than a trade show Economic recovery boosts the global home products industry As the Fed is in the midst of tapering its stimulative quantitative easing policy, there is a growing optimism for America s economy. The euro zone, on the other hand, is out of recession while emerging markets remain promising. The robust growth of foreign trade is driving development to the home products industry. 2.8% in the US 3% in Latin America 1.0% in the euro zone 2.8% in South Africa 5.1% in the ASEAN region 7.5% in China 2.3% in Brazil Hong Kong China Home to buying offices of the world s largest retailers and importers Johannesburg South Africa An emerging home products market with unlimited business opportunities Jakarta, Indonesia A gateway to the fast-growing market for home products in the ASEAN 3.7% IMF's global economic outlook for 2014 Buyers see higher imports driven by the global economic recovery Demand for home products is booming worldwide 86% 60% The latest statistics from GlobalSouces.com show that international buyers are increasingly looking for home products % +54 % When asked about their 1H2014 purchasing plans, 86% of buyers surveyed recently by Global Sources forecast growth in imports, 60% of whom expect to exceed purchases they made during the same period last year by 10%. Economic recovery is among the top reasons for the growth, accounting for 29%. Its response share in the 1H2014 survey jumped by 16 percentage points from 1H2013. North and Latin America Ceramic mugs +216 % Africa Water bottles North and Latin America Bath soap +681 % ASEAN Hair dryers

3 2014 China Sourcing Fair in Hong Kong delivers even more value! The China Sourcing Fair: Home Products in Hong Kong will take place alongside the gifts & premiums and fashion trade shows on April 27-30, In fall 2014, three co-located shows will open on October the China Sourcing Fairs: Home Products, Gifts & Premiums and Mobile Electronics. Perfect show date The Fair will be held during peak sourcing seasons. Exhibitors can reach buyers from the Hong Kong trade shows and the Canton fair. Bigger buyer traffic A wider product mix A huge selection of products will be featured on-site enabling exhibitors to capture more business opportunities. P Bigger buyer traffic Apart from the 15,000 buyers of gifts and home products, exhibitors can also meet face-to-face with 12,000 buyers looking for the latest fashion accessories in spring 2014 and 10,000 buyers of mobile electronics products in fall A unique integrated buyer community Global Sources takes the lead in the industry by integrating different shows to improve buyers sourcing efficiency and save business costs. This also enables exhibit xhibitors to network with more buyers. Product categories: Kitchen & Dining Bags & Luggage Building & Decor Household, Appliances & Health A unique integrated buyer community A wider produ With a deep insight into buyers needs, Global Sources offers suppliers the most comprehensive marketing solutions to target buyers at different sourcing stages. Online promotion before the show Pre-show Product Profiles on GlobalSources.com and Show O Exhibiting tips and online training

4 Latest market trends Comprehensive online to offline marketing campaign Exhibitors can upload 20 product profiles on GlobalSources.com and Show Online beyond the four-day physical event. Exhibitors get extended brand exposure four months before and up to four months after the shows. Lasting promotions erfect show date Color Trends Area Gets latest color trends Show Online Increases brand exposure before the show Product Showcase Catches buyers attention Private Sourcing Events Generate business Personal Shortlisting Brings quality sales leads VIP Buyers Office Suites ct mix Improve sourcing efficieency nline; During the show Onsite promotion Product Showcase Private Sourcing Events Show review online Post-show Continuous product exposure and a platform to follow-up of sales leads

5 Jakarta Johannesburg Hong Kong More than a trade show Meet all of these quality international buyers face-to-face China Sourcing Fair s extensive marketing campaigns attract quality buyers around the world: Verified buyers 94,746 Total active buyer community 498,643 An annual growth of 10% We help you reach a unique and greatly influential global community of 498,643 active home products buyers, including more than 94,746 verified buyers. and print edms Online marketing & social media Mobile apps, mobile-friendly landing page & registration form Outdoor advertising Special roadshow at Wanchai MTR station Print advertising Newspaper advertising Association partnerships Telemarketing and customer service calls Trade show marketing Buyer intercept program SMS marketing and other activities SM HK HP sales brochure-en TESCO Dexas Price Plus Lenox Carrefour S.A. Test Rite Lenox Kerr Cowan xrokiimpex Coop Italia Amazon I am a buying agent for many customers in different countries. I come here every year when the show is held. I get to see so many suppliers at one time here. I can find unique products here that other shows do not have. I will return next time. This is my fourth trip here. The show has a nice and relaxed atmosphere. You can talk to exhibitors quite easily. We always keep in touch with exhibitors here. I am satisfied with them. I will visit again next October. The quality of suppliers here is very good. We've met with some who we ll further contact and place orders with when we get back to Melbourne. The floor is well laid out, which helps you source exactly what you are looking for. Ramesh Bharani Park International, Hong Kong Aiyub Patel Smartway Imports Ltd, UK Grant Wardrop, General Manager BPO Print, Australia Our unique value-added services VIP Buyers Office Suites provide selected buyers with complete mobile equipment to improve their sourcing efficiency on the show floor. Private Sourcing Events offer opportunities for preselected exhibitors to meet global buyers in private. Suppliers will thoroughly discuss their competitive advantages and better understand buyers sourcing needs to win big orders.

6 Large buyer community Proactive suppliers Our proactive suppliers are achieving business success The China Sourcing Fair provides the largest selection of suppliers offering innovative home products. They are eager to promote their high-quality products to international buyers and are actively engaging in marketing campaigns. In return, they get remarkable results. This is our seventh time at the show. We keep coming back to meet our old clients and show our latest products to new buyers. About 20 percent of our clients come from Global Sources. We will certainly come back to Hong Kong. Alfred Li, General Manager Premier International Marketing Ltd We establish relationships with new buyers almost every time exhibiting at the Fair. We prefer to promote through trade shows because we can communicate face-to-face with high-quality buyers. We like Global Sources' services and will be back next year. Jolly Zhu Shenzhen Hiker Housewares Ltd We expand our business to emerging markets and achieve sales growth through China Sourcing Fair. This is our fourth time attending the show. It is an effective way to meet with buyers and understand their sourcing needs. Find and meet your target buyers at the China Sourcing Fair. Hellen Ye Shanghai Toshion Industrial Development Co., Ltd Buyer attendance at China Sourcing Fair is not as large as that at the Canton Fair, but we can find more targeted and quality buyers here. We have been to the Brazil show twice. Yuling Yang Jinjiang Jiaxing Umbrella Co., Ltd For more information, please contact your Account Executive or us at Please follow us on Facebook: