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1 ShareRoot (ASX:SRO) Creating lifetime customers from User Generated Content

2 An entire generation of marketers are out of touch with how digital marketing is evolving. ShareRoot is solving the problem. Take a look at the conversation here Click Check out trending topics

3 Corporate snapshot CAPITAL STRUCTURE SHAREHOLDER STRUCTURE ASX Code SRO Existing shares on issue 437.7m Performance shares 120.0m Options 99.8m Total 657.5m Market capitalisation (as at 1 March 2017) $3.50 m Share price (as at 1 March 2017) $0.008 Top 20 shareholders 34.8% Founders/ Management High Net Worth/ Institutional Other ShareRoot is a leading User Generated Content (UGC) technology platform company based in Silicon Valley offering a Software as a Service (SaaS) platform that works with brands and digital agencies to easily find and legally source user generated content. ShareRoot s proprietary, legally secure platform is the first of its kind and helps brands and businesses engage with their consumers turning them into lifetime customers.

4 UGC is the future of digital marketing Social Media spend CAGR 18% Forecast spend Actual spend Content that is created by consumers in various forms, particularly social media posts, as well as forums, reviews and blog posts

5 UGC is the future of digital marketing STRONG MARKET DYNAMICS Growth in global spending on marketing over US$540BN in 2015 UGC is a key driver in purchase decisions Risk needs to be minimised around unapproved usage Steep decline in profitability of traditional advertising High growth of digital marketing

6 UGC Compelling Metrics 74% Of customers have a more positive view of a brand after interacting with them via digital media. 80% Of all online content is user generated. Of consumers seek out some sort of UGC before making a purchase. 40% 51% More trustworthy than other forms of media

7 ShareRoot Keys To Creating Lifetime Customers Mobile Visual UGC 43% 94% 48% YoY growth in smartphone usage More views for content with relevant images gets Average approval rating ShareRoot

8 Value of UGC companies is now being recognised 4 UGC companies acquired in the past year Acquisition 1 Acquired for US$130m Raised +$16m USD (ShareRoot has raised less than $8m USD) 500 clients lifetime UGC focus without ShareRoot s digital rights focus Acquisition 2 Acquisition 3 Acquired by Adobe in May 2016 Acquired by Wayin or undisclosed amount Raised +US$65m in funding pre acquisition Transaction completed May 2016 Purchased so Adobe clients had access to more content Together, Wayin and Engage Sciences will be working with ~300 brands Acquisition 4 Postano acquired by Sprinkler for undisclosed amount Postano powered live visualisation experiences at events SRO has similar capabilities Transaction completed in April 2016

9 ShareRoot s competitive advantage The only platform with a streamlined process for legally sourcing UGC Streamlined sourcing & aggregation process Shareroot Olapic LiveFyre Engage Sciences Postano Instagram, Twitter & Facebook capable Campaign effectiveness & reporting tools Facilitates legal ownership Creation of content/prod uct display galleries Stream content at live events Funnel UGC to Hootsuite

10 ShareRoot is attracting the very best clients

11 Established channel partners to help drive growth

12 ShareRoot s SaaS platform has multiple applications Search &Request Approvals Branded UX Social Wall Shoppable, CTA Uploader Experiential Contest Microsites

13 ShareRoot s unrivaled technology platform A SaaS platform that gives brands the ability to source UCG from social channels CONTENT SOURCING CONTENT MANAGEMENT CONTENT PUBLICATION MEASURING MARKETING EFFECTIVENESS Search for content based on location, keywords or even engagements Request & secure legal rights to content Engage with the community Click through and engagement rates

14 ShareRoot provides safety and legality POINT OF DIFFERENCE LEGAL OWNERSHIP ShareRoot s solution allows brands to easily acquire the legal rights to content from consumer posts on Twitter, Instagram & Facebook 48% Brands can reach out to users and request the rights to use their content, for example photos Once consent is given, a contract is signed CONSUMER APPROVAL RATING LEGALLY SECURING RIGHTS TO CONTENT ShareRoot helps corporates avoid facing legal issues or litigation around the unapproved use of an image in marketing initiatives SIGNIFICANT TIME & COST SAVINGS FOR MARKETERS Time saving for licensing process 2-3 HOURS PER PHOTO Time saving for photo approval process 12 DAYS PER PHOTO Cost saving per designer modification $40

15 High profile litigation cases

16 Working with ShareRoot Increased UCLA Instagram following by 400% Increased engagements by ~92% 277% increase in spend for the Standard package expanded scope to include trials of both Facebook and microsite UGC galleries Reduced time spent by marketing team on acquiring user generated content by 8x Acquired legal licensing through ShareRoot s platform for Tweets then used in TV Commercials and Radio Universal Pictures: 2nd highest grossing animated film in Australia 2016 SRO provided innovative UGC campaign for The Secret Life of Pets driving over 15,000 UGC submissions and over 800,000 social media engagements Contract for Advanced Tier functionality including photo and video upload, and voting mechanics for a range of digital campaign activities

17 Measuring ShareRoot s Progress 300 Campaigns/ Contracts EOY 2016 EOY 2017 EOY 2018 EOY Partnerships EOY 2016 EOY 2017 EOY 2018 EOY 500, ,000 Engaged Users 250, , EOY 2016 EOY 2017 EOY 2018 EOY *** 2017 EOY and 2018 EOY goals are subject to deployment/availability of business development/marketing spend

18 Strong revenue growth since listing ANNUALISED MONTHLY BOOKED REVENUE Strong operational and revenue growth continues Approximately $104,000 of new annualised revenue booked in December 2016 quarter Reduction of operating expenses continues without impacting growth initiatives

19 Recent highlights Ongoing increase in revenues and clients- +80% increase in quarter ending 31 December 2016 alone Platform has surpassed 93,000 engaged users following a strong growth quarter Renewal rate increasing across client base five recent renewals with further to sign near term Partnership base strengthened seven live partnerships now in place to drive platform reach and capacity

20 Near term growth drivers Sales growth with average contract value increasing revenue per client User usage growth: 100k users -> 120k users -> 150k users Channel partnerships in advertising technology, publishing, and content aggregators Global expansion: 4 countries and growing Platform usage produces more valuable and sellable data Capital injection

21 Noah Abelson Co-Founder & CEO E: 2560, 9th Street, Suite 316 Berkeley, California, USA