Keep NSW Beautiful Blue Star Sustainability Awards 2015 Prospectus

Transcription

1 Keep NSW Beautiful Blue Star Sustainability s 2015 Prospectus

2 Contents 03 Keep NSW Beautiful: Who We Are 04 The Blue Star Sustainability s 05 Why Partner with Us? 06 Categories 08 Partnership Packages 10 How to Get Involved

3 Keep NSW Beautiful: Who We Are Keep NSW Beautiful (KNSWB) advocates, educates and celebrates more sustainable, less littered communities in New South Wales. We are the experts and leaders in changing littering behaviour in NSW, engaging communities in environmental actions for their local neighbourhoods from grassroots to government. Our work involves close collaboration with local government, community collectives and industry leaders who are investing in raising the bar on sustainable practices. We are always seeking new partnerships with companies and organisations who support this vision. Patron: His Excellency General The Honourable David Hurley AC DSC (Ret d), Governor of New South Wales President: The Honourable Mike Baird MP, Premier of New South Wales

4 The Blue Star Sustainability s Keep NSW Beautiful is proud to carry on a legacy of successful community programs, operating since Community has always been the currency of our programs. The Blue Star Sustainability s focus on civic pride, community spirit and the long-term impacts of initiatives which help protect our environment. We have built up a strong network of engaged individuals and developed deep and enduring relationships with NSW Councils and community organisations. The Blue Stars are KNSWB s annual awards program to recognise and celebrate the achievements of NSW groups, businesses and individuals in keeping our state sustainable, while promoting responsible environmental management. The Blue Stars are split into a regional and a metropolitan component, with one set of the ten award categories given in each, at separate award ceremonies. In 2015 ten categories will be recognised at both the Metro and Regional level. Partnership with KNSWB offers multi-channel exposure to disseminate your key messages through events, press coverage, e-newsletters and social media marketing, and to align your business with meaningful community input. We have found the sponsorship of KNSWB and its programs to be very worthwhile. The team have been very accommodating in working with us and assisting us with our goals of promoting our products. Getting involved with the awards programs has been a positive experience due to the new connections we have made helping us reach our audience. Brian Johnston Company Secretary BioBag World Australia Pty Ltd

5 Why Partner With Us? Brand alignment with a leading and respected name in environmental sustainability Showcase your business as a leader in sustainability Leverage our association with strong community values Connect directly to the audiences who matter to you Open doors to networking opportunities with political, business and community influencers Gain introductions to political and business leaders at a variety of KNSWB events throughout the year Access a diverse range of community groups, educational institutions, councils and individuals with your messages Achieve publicity through media coverage about the s Key Program Dates s open:0 March 2015 Initial submissions close: 20 May 2015 Shortlist announced: 25 May 2015 Final submissions close: 19 June 2015 Winners Announced: 17 September in Sydney (Metro s), 6 & 7 November in Gloucester NSW (Regional s)

6 s Categories Hey Tosser! Litter Action Sponsored by the NSW Environment Protection Authority Reduce, Reuse, Recycle Sponsored by the NSW Environment Protection Authority Going Green Education Habitat & Wildlife Guardianship Sustainable Systems Cultural Heritage Sponsored by the NSW Office of Environment and Heritage Environmental Achievement Young Environmental Achievement ed to a project or program that tackles litter through: Prevention and/or reduction Effectively managing litter Incentivising behaviour change to stop littering The winning entry will demonstrate inventive techniques that specifically address local litter issues, with quantifiably effective outcomes. Progressive waste management systems will be recognised for success in efficiently and sustainably addressing any kind of waste stream, including effective systems for resource management and recycling. We know how important education for sustainability is, so we re looking to reward institutions or groups for campaigns or practices which incorporate environmentalism in their operations, through either: Environmental education, and/or Environmentally conscious features. Projects can be directed towards children, adults and anyone in between (e.g. a school or community garden, a business running environmental workshops). Giving recognition for projects which protect and/or enhance natural habitats or wildlife populations. We re looking to award effective stewardship of our natural surrounds, with entries over a range of actions, including revegetation, dune care, marine rescue programs, wildlife conservation, bush care and more. Projects can be general or specifically address the needs of local species and ecosystems. The most successful entrants will encourage local ownership of the natural environment. A new category specifically aimed at acknowledging excellence in planning, urban development and expansion with sustainability in mind, this award recognises initiatives to create resilient, adaptive communities. It includes innovation in resource management, renewable energy use, sustainable water use, town planning and other urban landscape features which foster sustainability. This category recognises built and cultural heritage projects which show best practice heritage management. Successful heritage management could include one or more of the following: Education programs Improving or building heritage walks Site enhancements Building restorations Festivals and events or Strategies to highlight significant local heritage. The recipient of this award will be an individual (aged 26+) who demonstrates outstanding commitment to the environment. They may improve the sustainability and general health of the environment around their local area, or show initiative, leadership and strength of character in pursuing environmental outcomes in their personal life and/or impacting on the wider community. For individuals or youth groups (aged 25 and under) who demonstrate outstanding commitment to the environment. They may improve the sustainability and general health of the environment around their local area, or show initiative, leadership and strength of character in pursuing environmental outcomes in their personal life and/or impacting on the wider community. recipients could include individuals, schools or young Bushcare groups, Scout and Guides who carry out environmental projects.

7 s Categories Community Environmental Achievement Member s Choice Tidy Town State Representative Sustainable City State Representative Clean Beach State Representative This award is about recognising groups and businesses who demonstrate outstanding commitment to the environmentw. They may improve the sustainability and general health of the environment around their local area, or show initiative, leadership and embody community spirit in pursuing environmental outcomes in their group and/or impacting on the wider community. Groups or projects which could be considered include Bushcare groups, Lions, Rotary, Men s Sheds and other community affiliations which carry out environmental projects. All shortlisted submissions for the above awards will be entered into the Members Choice shortlist, where Members and registered Friends of KNSWB will vote for the entrant or project they find most effectively contributes to ongoing sustainability in NSW local communities. This is the opportunity for an outstanding entry to be singled out for its achievement by an audience of individuals, groups and businesses with an interest in sustainability. One town will be selected as the NSW Tidy Town State Representative, at the discretion of the judging panel, based on their overall performance across three or more of the first six categories in this table. One council within the metro region will be selected as the NSW Sustainable City State Representative, at the discretion of the judging panel, based on their overall performance across three or more of the first six categories in this table. One Beach from the glorious NSW coast will be selected as the NSW Clean Beach State Representative, at the discretion of the judging panel, based on their overall performance across three or more of the first six categories in this table.

8 Partnership Packages PARTNERSHIP BENEFITS MAJOR PARTNER $10,000 + GST PARTNER $6,000+ GST SUPPORTER $3,000+ GST Named sponsor of Selected Categories Acknowledged sponsor of your choice of 2 Categories, across Metro and/or Regional s, and agreed upon consultation with KNSWB. Your company s name associated with the Category names Acknowledgment on all printed and online collateral Verbal acknowledgment at Ceremonies Acknowledged sponsor of your choice of an Category, in either Metro or Regional s, agreed upon consultation with KNSWB. Your company s name associated with the Category name Attribution on all printed and online collateral Verbal acknowledgment at Ceremonies Presentation rights at Blue Star Ceremony Invitation for your representative to present your Categories to the winner at the Ceremony Invitation for your representative to present your Category to the winner at the Ceremony Opportunity to address guests at Ceremony Invitation to deliver a 3-minute speech at appropriate Ceremony (dependent on your sponsored program) Invitation to deliver a 3-minute speech at one of the social events throughout the Ceremony (Metro or Regional) Attendance at Ceremonies Up to four complimentary tickets to the Blue Star Ceremonies of your choice (Metro or Regional, or combination) + unlimited access to discounted tickets to all other KNSWB events. Two complimentary tickets to one of the Ceremonies (Metro or Regional) + unlimited access to discounted tickets to all other KNSWB events. One complimentary ticket to one of the Ceremonies (Metro or Regional) + unlimited access to discounted tickets to all other KNSWB events. Invitation to Attend KNSWB Litter Congress, and the KNSWB Premier s Dinner Two complimentary tickets to the KNSWB Litter Congress + 2 complimentary tickets to the KNSWB Premier s Dinner Two complimentary tickets to your choice of either the KNSWB Litter Congress or the KNSWB Premier s Dinner Bespoke digital media strategy A tailored media strategy for your company developed in consultation with the KNSWB Media and Communications Manager to fulfil your messaging goals across KNSWB social media channels (Facebook, Twitter, LinkedIn and Instagram), e-newsletters and online, including: 2 Feature articles in the KNSWB e-newsletter, The Beaut 2 corresponding News articles on the KNSWB website 1 post about your company on the KNSWB blog 2 Facebook posts 5 Tweets 1 LinkedIn post 1 Instagram post Mention in live tweeting throughout the Ceremony event Invitation to provide additional relevant social media and EDM content to be disseminated through KNSWB channels Invitation to provide additional relevant content for the KNSWB blog A tailored media strategy for your company developed in consultation with the KNSWB Media and Communications Manager to fulfil your messaging goals across KNSWB social media channels (Facebook, Twitter, LinkedIn and Instagram), e-newsletters and online. Including: 1 Feature article in the KNSWB e-newsletter, The Beaut 1 corresponding News article on the KNSWB website 1 Facebook post 3 Tweets Mention in live tweeting throughout the Ceremony event Invitation to provide additional relevant social media and EDM content to be disseminated through KNSWB channels Invitation to provide additional relevant content for the KNSWB blog Invitation to provide relevant content about your company to be disseminated across KNSWB channels, including Facebook, Twitter, LinkedIn, Instagram, blog, online news features and articles in our e-newsletter, The Beaut

9 Partnership Packages PARTNERSHIP BENEFITS (continued) GOLD $15,000 + GST SILVER $8,000+ GST BRONZE $3,000+ GST Publicity through media promotion Acknowledgment of sponsorship (written and logo placement) on media releases, and invitation to provide a quote for all program media releases, including: Program launch Closing deadline approaching Shortlisted entrants announced Ceremony announced Winners announced Acknowledgment of sponsorship (written and logo placement) on media releases, and invitation to provide a quote for media releases relating specifically to your Category, including: Shortlisted entrants announced Winners announced Acknowledgment of sponsorship (written and logo placement) on one event and one post-event media release Brand exposure on program material Company logo and acknowledgment on program material and category paperwork of your selected categories Company logo and acknowledgment on program material and category paperwork of your selected category Company logo and acknowledgment during awards event Right to feature association with KNSWB on company collateral Provision of a suite of KNSWB image badges for use on company website, signature, EDM communications and other use (in consultation with KNSWB). Provision of a suite of KNSWB image badges for use on company website, signature, EDM communications and other use (in consultation with KNSWB). Provision of a suite of KNSWB image badges for use on company website, signature, EDM communications and other use (in consultation with KNSWB). Company featured on KNSWB website Your company logo, profile and a hyperlink to your website featured on the KNSWB website and in the footer of our Newsletter for the duration of 1 year. Your company logo, profile and a hyperlink to your website featured on the KNSWB website and in the footer of our Newsletter for the duration of 1 year. Your company logo, profile and a hyperlink to your website featured on the KNSWB website and in the footer of our Newsletter for the duration of 1 year. Brand presence at Ceremony Two pull-up banners in prominent position at s Ceremony OR prominent inclusion on media wall One pull-up banner in prominent position at s Ceremony OR prominent inclusion on media wall Pull up banner displayed at awards ceremony Input into Judging Invitation to contribute up to 2 judges to the panel for your selected Categories Invitation to contribute a judge to the panel for your selected Category

10 Further Sponsorship Opportunities Additional sponsorship options are available for the award ceremony events. Metro Blue Star Ceremony: Event Partner: $2000 +GST or Regional Blue Star Ceremony: Event Partner: $2000 +GST Your brand featured on printed program material used throughout the evening Opportunity for relevant product placement and display table Verbal acknowledgment from KNSWB Chief Executiv Your logo featured in the KNSWB e-newsletters relating to the event Access to the attendance list 2 x complimentary tickets to the dinner Banners displayed prominently in pre-dinner drinks Opportunity for relevant product placement and display table invitation for staff to be present at table and meet delegates Regional Blue Star Ceremony: Case Study Presenting Partner: $1,800 +GST Your brand featured on printed program material used throughout the presentation event Your logo featured in the footer of all presented case study slides Your logo featured in the KNSWB e-newsletters throughout program duration (9 March 7 November 2015) Opportunity for relevant product placement Verbal acknowledgment from KNSWB CEO or MC at selected address Access to the weekend delegate list 2 x complimentary tickets to the dinner Regional Blue Star Ceremony: Friday Evening Event Partner: $1,500 +GST Your brand featured on printed program material used throughout the evening Opportunity for relevant product placement Verbal acknowledgment from KNSWB Chief Executive Your logo featured in the KNSWB e-newsletters throughout event period (28 September 21 November 2015) Regional Blue Star Ceremony: Lanyard Partner: $1,000+GST Your logo featured on all delegate lanyards Verbal acknowledgment from KNSWB CEO or MC at selected address Your logo featured in the KNSW e-newsletters throughout award ceremony period (9 March 7 November 2015) How to Get Involved We treat our sponsors as business partners; we commit to the relationships we establish, with a passionate and entrepreneurial approach to raising your corporate profile, generating credibility for your brand and connecting you directly with communities, industry and government. When you partner with us, we work with you to develop a tailored package to suit your needs and aspirations, and to reach the right people with your key messages. Get in touch to discuss ways in which KNSWB can work with your organisation: David Imrie or Lyndall Holstein Chief Executive Programs Manager Keep NSW Beautiful Keep NSW Beautiful ceo@knswb.org.au awards@knswb.org.au