IC Market Tracking Baby Safety Seats Europe TOP

Transcription

1 Interconnection Vienna I Oberstdorf I Lviv I Bratislava I Mexico City we we show you you the the way way IC Market Tracking Baby Safety Seats Europe TOP March 2016

2 IC Market Tracking Contents of the IC Market Tracking The IC Market Tracking is modularly built and consists of the following sections: The Introduction shows the definition and demarcation of product groups, regions, and methodology as well as the objectives of the study. The Executive Summary gives a short overview of the results of the study and analyses key facts. As an introduction key factors influencing the market are analysed in the Economic Environment: You will find the most important data on consumer behaviour, main economic indicators, etc. The Total Market Analysis shows the development of the market surveyed by value and quantity in different dimensions, such as regions, product groups, and ways of distribution. A forecast for the next years is an essential part of this analysis. The Competition Analysis shows in detail the development of the top companies in the market by finding out about the market shares in different categories, changes in market position, benchmarks, average prices, etc. Finally, all data are documented in the table section, also called Facts & Figures. Here you will find all absolute and relative sales figures of the top companies in order to check our results. Company profiles provide you with further practical information on the main companies in the market. 2

3 Benefits Your Benefits at a Glance Overview of the development of the total market and the individual Segments. Market Forecasts for all product segments and regions for the upcoming three years, based on our econometric models. Awareness of Market Position and development during the last two years, in comparison with major competitors and with respect to: Total Market Regional Markets Product Groups and Segments Distribution Channels Information about the most important Factors of Influence Graphic Presentation of the results facilitates the development of your own strategies. 3

4 per IC Market Tracking Safety Seats in Eastern and Western Europe Benelux France Germany Italy Nordics Austria Spain UK CH Market per region and company Market per region Market per region and company Product Groups ISOFIX Distribution Channels Group 2/3 Group 0/0+ Sold Separately Boutiques Group 0+/1 Group 1 Group 1/2/3 Booster Cushions Seat Base Others Sold with trios or duos systems Mass Market Chain Specialised Dealers OEM (Auto Manufacturers) Online Stores For each segment the total market and market shares of the top players for the last two years and forecasts for the next three years are available in the study 4

5 Definition and Demarcation Market Structure Definition and Demarcation Methodology Segments Group 0/0+ Turnover is stated in Mio Euro. Values are always Net-Turnovers (No List-Prices), discounts included. Quantities are given in Units Child s weight: 0-13 kilograms Group 0+/1 Child s weight: 0-18 kilograms Group 1 Child s weight: 9-18 kilograms Group 1/2/3 Child s weight: 9-36 kilograms Group 2/3 Child s weight: kilograms Booster Cushions Generally corresponds with Group 1/2/3 or 2/3 Seat Base Universal base which can hold different car seats categories Others Groups 0+/1/2, 1/2, 2, 3 5

6 Definition and Demarcation Market Structure Definition and Demarcation Methodology Distribution Channel Boutiques Mass Market & Others Chain Specialized Dealers Online Only Stores Independent small shops specialized in baby products. Any retailer selling various types of products and not specialized in baby products; mainly supermarkets or department stores e.g.el Corte Inglés, REWE, Karstadt, Carrefour, Metro, Tesco and Original Equipment Manufacturers (sales directly to car manufacturers). Stores that share a brand and central management and sell baby & children's products - e.g. Toys"R"Us, Modern Baby, Mothercare, etc. Any form of electronic commerce which allows customers to buy goods on the Internet e.g. Amazon.com. (Traditional stores which have also online shops are not included into this category). ISOFIX The standard, which defines standard attachment points to be manufactured into cars and enables compliant child safety seats to be quickly and safely secured into the car. Abbreviations CAGR Compound Annual Growth Rate over the period Avg. Share Average Share over the period

7 Base of Primary Research by Manufacturers & Experts Description Structure of Survey Methodology IC Market Tracking Manufacturer Market Influencing Indicators Experts Sell-In Data Distributor Dealer Market Development Qualitative Research Expert Interviews Company Databases Balance Sheets, Banks etc. Database Forecast Model Delphi-Method Cross-Check of Data Total Market Forecast Market Share 7

8 BOTTOM UP Data of Manufacturers Aligned with Market Calculation Description Structure of Survey Methodology IC Market Tracking Approach Sell-In Approach Sell-Out Manufacturer Hersteller Experts TOP 10 Total Market TOP DOWN All Others Total Market Cross- Check Manufacturer Dealer Market Shares Distributor Buyer Customer 8

9 Market Environment Data of our Tracking Model IC Market Tracking The data for the market environment consists of main factors such as general economy data, demography, baby product sector, income statistics and sentiment indicators. This sample chart shows dummy figures. 9

10 IC Market Tracking Total Market Development and Forecast Overview of the total market until the current year and forecast for the upcoming three years. This sample chart shows dummy figures. 10

11 IC Market Tracking Product Groups and Distribution Channels Overview of different product groups, their distribution channels, and customer segments. Forecast for the three upcoming years. This sample chart shows dummy figures. 11

12 IC Market Tracking Competition Analysis per Region Detailed description of the most important Companies in examined markets by reference to Market Shares, Changes, BCG-Portfolios, etc. This sample chart shows dummy figures. 12

13 IC Market Tracking Dynamic Market Development Portfolio The IC Bubble-Chart evidences precisely the companies that performed above the total market as well as the underperformer. This sample chart shows dummy figures. 13

14 IC Market Tracking Pivot Table Additionally to the visualised report a Pivot Table will be included With use of the analyse tool you can individually make selections of the available data to make comparisons of the development on years and segments by your own. Pivot tables are available for the competition analysis as well as for the total market and forecasts. 14

15 Prices Prices IC Market Tracking Baby Safety Seats 2016 IC Market Tracking Single Issue Scale of Discount (2 reports or more) Single Country 1,750,- Europe TOP 9 9,450,- >From 4,000 20% >From 7,400 33% >From 10,000 40% BNL ESP FRA GER ITA NEU AUT UK CH * Annual price for at least two orders of the study (order year and the following year). Subscription customers receive an update of the ordered study offer six months. The subscription can be cancelled after two purchases of the study, but not later than at the of the year in which the last study has been received. Price changes must be announced by Interconnection at least two months before the issue of a new study. In case of not-cancellation the subscription extends for a further year automatically. ** Prices with regards of the scale of discounts. Price includes an interactive PDF. All prices show exclude sales tax. 15

16 Extract of Our Customer List 16

17 Contact If there are any questions please do not hesitate to contact us! Interconnection Consulting Getreidemarkt 1, A-1060 Wien Dr. Stefano Armandi Market Analyst Tel: Fax: armandi@interconnectionconsulting.com Interconnection Consulting I Vienna Oberstdorf Lviv Bratislava Mexico City we show you the way 17