GLOBAL TIRE EXPO TUESDAY, OCTOBER 30 FRIDAY, NOVEMBER 2, 2018 GENERATE LEADS INTRODUCE NEW PRODUCTS MEET NEW BUYERS GET WORLDWIDE MEDIA EXPOSURE

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1 GLOBAL TIRE EXPO EXHIBITOR BROCHURE GENERATE LEADS INTRODUCE NEW PRODUCTS MEET NEW BUYERS GET WORLDWIDE MEDIA EXPOSURE

2 RESERVE YOUR 2018 BOOTH SPACE NOW If you don t make exhibiting at the SEMA Show a priority, it s your bottom line that takes the punishment. Start success you can repeat. The lesson is simple: You need to see 70,000+ buyers decision-making, money-spending buyers. They come every year to see companies like yours and the new products and resources that make this the premiere event in the automotive aftermarket industry.

3 TOP QUALITY BUYERS THE SEMA SHOW DELIVERS QUALITY BUYERS. More than 70,000 carefully screened buyers attend annually. Of those buyers, 28,982 buyers indicated an interest in wheel and tire products. NET BUYING INFLUENCE 57% make buying decisions 87% 30% make buying recommendations The SEMA Show Attracts Buyers From Geographic Regions That Other Shows Don t. The SEMA Show attracts a large West Coast audience and a growing international audience: 78% of buyers come from the United States and 22% come from 145 countries outside the United States. 78% of buyers are domestic U.S. Buyer Breakdown by Region GLOBAL BUYERS West 65% East 8% Midwest 15% South 12% 22% of buyers are international Top-Attending Countries 1. Canada 2. Australia 3. Mexico TIRE INTEREST BY BUSINESS CLASS 8% 9% 19% 21% 1% RETAILER/JOBBER (7,174) 40% WHOLESALER/DISTRIBUTOR/ WD (3,734) REPAIR/SERVICE/ INSTALLATION (3,467) BUILDER/FABRICATOR/ CONVERTER (1,602) VEHICLE DEALER (1,514) FLEET BUYER (358) 4. China 5. Japan

4 SERIOUS BRAND EXPOSURE FROM 3,600 MEDIA TRADE ATTENDEES BRAND EXPOSURE NEW PRODUCTS SHOWCASE The SEMA Show drives the collision repair and tools & equipment industries; it s where all the best ideas and latest products are introduced. Featuring more than 3,000 products to a global audience of more than 70,000 buyers and 3,600 media. The sales exposure and brand-building visibility you will gain is sure to boost your business. For more information, go to SEMAshow.com EXHIBITOR TESTIMONIALS This is the largest gathering of the tire industry in North America. If you want to expand your business, learn the latest innovations, and meet with decision-makers from the largest dealers, retailers, and wholesalers, the Global Tire Expo Powered by TIA is the place to be. Roy Littlefield, Tire Industry Association We come to SEMA because its an excellent selling show for us. SEMA brings buyers and decision makers from around the world directly to us. Dan Braccaccio, Nitrofill SEMA has been very rewarding for us over the years. This is a great place to see our existing customers and also to meet new customers and make new relationships. Terence Scheckter, TSW Wheels

5 BOOTH RATES Included With Each Exhibit Free one New Product or Featured Product Showcase entry Drayage Assistance your first 500 lbs. are FREE for booths 400-sq. ft. and smaller Company listing in the official SEMA Show Directory Company listing in the official SEMA Show Pocket Guide Company and product listing throughout the year in the official SEMA Show online floorplan and directory Free booth vehicle spotting Access to Education Days seminars 8-ft. drape backdrop (except island exhibits) 3-ft. side divider drapes for linear booths 7-in. x 44-in. company identification sign (except island booths) GREAT TIME OF YEAR, GREAT LOCATION, GREAT ROOM RATES Las Vegas is a prime destination for both SEMA Show exhibitors and attendees, where you ll find affordable room rates. Booth Space Prices Minimum 10-ft. x 10-ft. size (100 net sq. ft.) SEMA/TIA-member rate: $20.95 per net sq. ft. Non-member rate: $35.95 per net sq. ft. Add $3,990 to above rates for island booths. Add $500 for peninsulas. CONTACT INFORMATION GLOBAL TIRE EXPO Brian Paik: BrianP@sema.org