HOW TO DEVELOP ALUMNI COMMUNITIES BARCELONA, NOVEMBER 2017

Transcription

1 HOW TO DEVELOP ALUMNI COMMUNITIES BARCELONA, NOVEMBER 2017

2 1. HIVEBRITE OVERVIEW 2. VALUE FOR ALUMNI & FOR INSTITUTIONS 3. QUICK DEMO

3 The all-in-one platform to power your alumni community Easy to setup, Highly customizable to your needs and branding

4 20 EMPLOYEES IN EUROPE LAUNCHED 5 YEARS AGO CUSTOMERS FROM 25+ COUNTRIES

5 A promotional video made for a prestigious client of ours We made this video for one of our clients to help promote the new platform across all of their websites & social media pages / groups, in order to drive user participation and engagement. It was released in Summer 2016, and whilst it s a great overview, it also reminds us how significantly our solution has evolved even since then!

6 1. HIVEBRITE OVERVIEW 2. VALUE FOR ALUMNI & FOR INSTITUTIONS 3. QUICK DEMO

7 Value for your Alumni UNIQUE ACCESS TO A STRUCTURED, TRUSTED & HIGH QUALITY NETWORK Conditions for success Easy to register (Linkedin integration) MORE QUALIFIED OPPORTUNITIES Jobs (recruit / apply) Internships (recruit / apply) Get visibility & funding for your startup Build partnerships Modern & Easy to use (on all devices, in any language) Deliver unique value + Emotional bond Respect my privacy (data protection) Respect my time (the right info to the right people) SOURCE EXPERTISE & HELP

8 Value for your Institution A STRONGER COMMUNITY which brings: A stronger Brand Giving back Time (mentoring, volunteering, guest speakers) Donations QUANTITATIVE INPUTS FOR MARKETING Where are my graduates: in what country, in what industry? BETTER EMPLOYMENT STATISTICS Conditions for success Easy to setup & launch Easy to manage, even with very limited resources Flexible to match your strategy and visual identity at all times GDPR compliant (data protection) Easy to integrate with other systems (from the beginning or later) Software as a Service: budget control / visibility, future proof

9 1. HIVEBRITE OVERVIEW 2. VALUE FOR ALUMNI & FOR INSTITUTION 3. QUICK DEMO

10 Gracias a todos jean@hivebrite.com doyle@hivebrite.com

11 White label, mobile app and languages Your own branded mobile app on AppStore & Google Play Your community users can download your mobile app directly from their OS provider. - Every thing that is available on the website is also available on mobile. - Admins can send PUSH notifications to all (or subsets of). - Users can see their fellow members nearby (based on their declared location) All languages supported just let us know which ones you need Our platform is currently available in English, Spanish, French, German, Italian, Hebrew and Portuguese. It will soon fully support Arabic and Chinese. It takes us about 2 to 3 weeks time to implement a new language, and it s worth noting that each Group can have their own specific language.

12 Interaction & belonging to the community Increase trust, commitment and loyalty to the community by giving them opportunities; and a mobile app! Be the hub that facilitates easy access for your community members to each other Offer them a fun and intuitive space to network that is fully branded to you Reach your members whenever they are, with your very own branded mobile phone app and push notifications Your logo, your colors, your branding. The entire platform and mobile phone app are 100 % whitelabel

13 Directory & profiles Easily maintain and access up-to-date profile information Powerful filters to easily find and connect with other members based on their talents, location, company, auditions and more Elegant global map view that is interactive and gives members an effective overview of who is where, and what they are doing Members can easily register and import their profile from LinkedIn, XING, Google or Facebook Members choose exactly how and in what language they wish to see the platform Full control over privacy settings for sensitive information and contact details

14 Jobs & opportunities board Your community s centralized repository of professional opportunities jobs, auditions, contacts Let your community organically exchange opportunities such as partnerships, leads, help requests and auditions Rehire the best talents now that they are upskilled and have experiences from other shows Members know your business and its culture, so let them refer talent to you to accelerate and save costs on your recruitment All opportunities are automatically channeled to the right audience via the weekly / monthly digest

15 Clubs & Chapters Create groups to foster exchange on specific topics, industries and/or locations Groups is basically Hivebrite within Hivebrite, just one level down Create custom groups in order to get chosen user types connecting and working with each other (e.g. groups by location, industry, interest, discipline etc) Name group leaders (e.g. Experts, Mentors ) and Administrators to boost activity and organize events Set dedicated admins that have full control over their allocated Groups i.e. full data management, ing campaigns, events management, memberships and more.

16 Events & in-person networking Create events worldwide for your members to gather and exchange Get your full suite of community stakeholders attending your events and sharing stories, drinks and exchanges around your brand Full event management capabilities for your community Create different tickets and prices based on user category (membership type, external, ) Push your events to your social media pages to boost attendance Let members pay online and on their mobile through a secure payment gateway

17 Media center & news campaigns Share all kind of knowledge with your community (videos, files, pictures, ) Publish photos from events so as to build a sense of community belonging Publish and distribute the success stories of your members, your newsletter, your annual reports etc. in order to engage your community Run targeted news campaigns and send push mobile notifications to your members

18 Monetary levers for growth Increase your Return on Investment Increase your Return on Investment through multiple levers. Here are some ideas: memberships and rewards program event ticketing and donations groups and other exclusive content access corporate sponsorship, logos and ads charge for audition access Easy to setup and fully customizable 2 click payments processing means higher conversion rates Seamless integration with leading payment gateway systems

19 An all-in-one solution for admin Increase your efficiency of your team; and subsequently increase Return on Investment Whether you have 1 administrator or a team of admins across multiple teams / locations everything is in one place and intuitive Either replaces or integrates with your existing systems: full data management, storage and capture events, careers and membership management news, marketing and fundraising campaigns control over branding, customizations and finances structure and share documents and media setup forum and group discussions engagement tracking and full analytics

20 Analytics, demographics & engagement scoring To better manage your community you must first understand it Follow the activity of your community. Measure the engagement and visualize the results of your actions Full campaign and marketing metrics i.e. open rates, click-through, bounce rates, clicked on link rates etc Instant snap shot of your community - where are they globally, what industries are they in, what age and gender are they? Set up your own metrics and track engagement against your strategic objectives

21 Up to date info, data storage & marketing Keep your data actual, manage it effectively and use it to target your marketing Allow your members to update their profiles without even logging on Keep info, documents, profiles up to date Store and filter your data in an integrated and powerful data management system and no stress, all data remains yours An integrated marketing tool to send either mass or precisely targeted s based on your customized and up to date fields