Invitation to Participate LEVERAGING DATA TO LEAD

Transcription

1 Invitation to Participate Thursday, November 5 th, 2015, 8am 5 pm LEVERAGING DATA TO LEAD A full day professional development event organized by the Maryland Chapter of SLA Held at the Johns Hopkins Applied Physics Laboratory Kossikoff Center Plan to join us on Thursday, November 5 th as thought leaders, practitioners, industry providers and colleagues convene for a full day of programming devoted to data. More specifically, join us for leveraging data perhaps the single-most important skill that will define the next generation of leaders and future directions in the information profession. Leveraging Data to Lead will look at issues around digital content, delivery and the skills sets needed to succeed in today s data-driven workplace environments. Digital data is everywhere, in every sector, organization, and economy. Data-savvy information professionals will have unprecedented opportunities to be among the new leadership within their organizations as they learn how to use data to create value, enhance productivity, and promote innovation. Leveraging Data to Lead continues SLA Maryland s proud tradition of providing professional development events focused on emerging technologies and how they are being applied at innovative libraries and information centers and throughout the industry. Participants can expect to gain theoretical and practical knowledge from a broad cross-section of the information profession knowledge that can be applied to their own workplace environments. Program Three nationally known thought leaders and innovators will open the program with keynote addresses that are both practical and provocative: James King, Branch Information Architect, National Institutes of Health; Nancy Faget, Army Research Laboratory Data Wrangler; and Richard Huffine, Independent Information Professional. Each is an instrumental player in the Federal sector, SLA, and ALA. They will offer their personal experiences and insights on using data to propel organizations and information professionals forward toward shared success. The keynotes will be followed by more than 12 concurrent presentations from diverse information sectors. Topics to be covered include: What data services are essential to understanding trends in research and technology? How do information professionals incorporate and deliver data products in today s research environment? What kinds of data are important to users, and where do you find that data? How are the roles of information professionals evolving and become more data centric? Page 1 10/10/2015

2 How are company products meeting end user needs? How will the demand for data impact the bottom line of information resource budgets? What will tomorrow s services look like and how will data impact environments once dominated primarily by print? Rounding out the day will be over 17 table top vendor exhibits, a luncheon (with raffle drawing) and a closing networking activity to recap the day and relax! Who Should Attend Information professionals in all types of information management settings from corporate, associations, public, academic, government, to military, medical, legal, academic. The sessions will be helpful for CIOs, archivists, knowledge managers, information architects and specialists, records managers, researchers and analysts. Why You Should Attend Discover strategies and practices that push the envelope in managing data. Gain insights into how leveraging data is revolutionizing the roles of information leaders. Learn from "movers and shakers" who are leading their organizations in integrating digital data in innovative ways and building strong inter-disciplinary collaborations. Engage with companies who are developing leading-edge products and services supporting a dataintensive workplace. Multiple opportunities to network with colleagues and establish post-program communities of interest. Page 2 10/10/2015

3 Target Audience Information professionals in all types of information management settings will be attending corporate, associations, public, government, military, medical, legal, and academic information professionals. The sessions will be helpful for CIOs, archivists, knowledge managers, records managers, researchers and analysts. Promotions for Leveraging Data to Lead will primarily target the geographic regions of Virginia, District of Columbia, Maryland, Delaware and Pennsylvania. However we will be advertising on library & information service and knowledge management professional blogs, listservs, and publications from Boston south to North Carolina, and to West Virginia. In 2007, the Maryland Chapter of SLA organized a full day event called Technology Day It was attended by 149 individuals who represented all types of information services, and traveled from New York City and North Carolina to attend. In 2010, the Maryland Chapter held Xtreme Reference, which gained national recognition, is still talked about today, and hosted over 330 attendees. In 2012, the Maryland Chapter hosted the President of SLA and the President of ALA, for the program Strategic Liaisons. This program had over 200 attendees. We are confident that attendance will top 200 for Leveraging Data to Lead, given that this is a lowcost, one day event with a topic that hits at the heart of any information service. The Venue Leveraging to Lead will be held at the Kossiakoff Center located at the Johns Hopkins University Applied Physics Laboratory in Laurel, Maryland. It is conveniently situated along the Washington DC-Richmond- Baltimore-Philadelphia I-95 travel corridor, and is easily reached by car, train or plane. The Center is a comfortable-sized building with an auditorium that can sit 500 people, a series of classrooms for presentations, large, open spaces for gatherings, and a generous seating area for meals. The Day Registration begins at 8:00am with a continental breakfast in the exhibit area. The keynote addresses and company 3 minute promo spots will be held in the auditorium. A morning break will be offered in the exhibit area, and all participants will be gathered for lunch in the dining area. In the afternoon there will be another break/networking reception in the exhibit area, after all of the presentations are done. The event will end at 5 pm and all exhibits are to be dismantled and cleared by 5:30 pm. Door prizes will be held during lunch and the afternoon break. There are several local restaurants close by for those who would like to continue meet at the end of the day to discuss future collaborations. Benefits for Participating Companies The Maryland Chapter of SLA actively promotes its programs. Companies who participate in events receive wide-spread recognition through a robust mix of promotion and communications. The Leveraging Data to Lead, event offers several opportunities for companies to participate and leverage this program. Each opportunity carries a set of benefits that are designed to give your company visibility with Page 3 10/10/2015

4 current and prospective customers, while showing support for library, information service and knowledge management professionals. Signing Up Participation opportunities are outlined on the following pages. Exhibit tables and sponsorships are limited, so a quick decision to participate will ensure your spot in the event as well as get your company visibility in our early promotion activities. Use the URL above to Sign Up Now! Please contact our meeting planners to reserve your exhibit table and/or sponsorship and/or literature table spot. We will send you an invoice, or if you prefer to use a credit card you may do that using EventBrite. EventBrite will change a fee of $ $39.95 depending on your level of sponsorship for the service. We know the Levering Data to Lead event will be the talk of LIS/KM professionals this summer and fall, and the highlight of regional events in Your company s participation will ensure the spotlight shines on you too by signing up today and helping the program be a resounding success! Thank you for considering our Invitation. We re excited about Leveraging Data to Lead and look forward to your company s participation! Annette Haldeman Annette.Haldeman@mlis.state.md.us Leveraging Data to Lead Co-Chair, Program Program Director Cindy Sheffield Cnd.sheffield@gmail.com Leveraging Data to Lead Co-Chair, Logistics Jill Koneiczko j.konieczko@elsevier.com Leveraging Data to Lead Sponsor Coordinator Sponsor Chair Zaida Diaz zdiaz@umd.edu Leveraging Data to Lead Treasurer Page 4 10/10/2015

5 Opportunities at a Glance For more details on each of these opportunities, please see Sponsors (6) Presentation Speakers SOLD Sponsors (3) Keynote Speakers SOLD Sponsor (1) Lunch Break SOLD Sponsor (1) Wrap Up Session & PM Break SOLD Exhibitor (17) 6 x 3 table 2 chairs, wifi Electricity SOLD Literature Table (12) 2 x3 spot 8.5 x11 display Sign 6 LEFT Cost $1,000 $1,000 $1,000 $1,000 $500 $150 Sponsorship acknowledgement in electronic messages Log on: - PR & promotion print materials - event web site page with link to Company web site X X X X X X X X X X - easel display signs during event - front cover of program - lunch table tents Acknowledge during opening remarks. X X X X X Free Exhibitor Package! X X X X Opportunity to speak or introduce speaker demonstrating product during session. Opportunity to tell attendees about any service or product during a 3 minute talk right before sponsored session. 1 reduced rate ticket at $100 (2 total) X X X X X X X X 1 reduced rate ticket at $100 X Copy of final registration list with contact information of everyone who registered for the event X X X X X X Page 5 10/10/2015

6 Invitation to Be A Sponsor, Exhibitor and/or Literature Table Vendor Companies have the opportunity to be a Sponsor, Exhibitor, and/or Literature Table Vendor during the Leveraging Data to Lead program. Details of these are included in the following information. Sponsorship Opportunities 1. Key Note speaker sponsor... $1,000 (3 Sponsorships available) 2. Speaker Sponsorship $1,000 (6 Sponsorships available) 3. Lunch Sponsorship... $1,000 (1 Sponsorship available) 4. Afternoon Break/Wrap Up. Sponsorship... $1,000 (1 Sponsorship available) * Keynote Speakers: Leveraging Data to Lead will feature examples of how data has been gathered, analyzed and presented within special libraries and information environments. Our Keynote Panel of Speakers, all well-known highly successful library professionals, will share their experiences and insights on how they have used data to propel their organizations: Nancy Faget, Richard Huffine & James King * Added benefits for the keynote sponsor Keynote and break sponsors may provide insert for attendee program package Visibility and Acknowledgements for Sponsors 1. Logo on: a. PR and promotion print materials b. event web site page with link to company web site c. easel display signs during event d. luncheon table tents e. front cover of program 2. Acknowledgement during opening remarks 3. Sponsorship acknowledgement in electronic messages 2 reduced rate registration tickets ($100 each) for company employees Sponsorship Opportunities Items Early Bird Registration Opened May 15 st and companies who signed up to sponsor our event are now getting visibility in all our announcements. Lunchtime raffle drawing (exhibitors are asked NOT to hold their own raffles) Afternoon raffle drawing Page 6 10/10/2015

7 Visibility Logo on product given away Logo on door prize entry table sign Name on sponsor recognition page in program All sponsors receive a copy of the final registration list (Excel spreadsheet) of contact information for everyone who registered for the event. Use this URL to Sign Up Now! using our electronic form to indicate your sponsorship preference. Conditions 1. Any raffles are to be combined with the Leveraging Data to Lead door prizes. Exhibitors will be given a copy of the registration list with contact information after the event. 2. Payment is to be received before being included in any promotion/pr activities. Page 7 10/10/2015

8 Exhibitor Opportunities There are 17 tables set up for table top exhibits. The continental breakfast, morning and afternoon breaks will be held in this area. In addition, to reach the dining area, attendees must go through the exhibit area. Exhibitors Package: Table Top Displays $500** 1 6 x3 table, skirted 2 chairs Electricity Free wi-fi 1 reduced rate registration tickets ($100 each) for company employees Onsite technical support person Opportunity to select exhibit table spot based on first-come, first-served basis. Receives copy of registration list after program Visibility 1. Company name listed on: a. electronic registration page as a participating exhibitor b. promotion print materials as participating exhibitor c. luncheon table tents d. promotion sent to potential attendees, with link to company web site 2. Logo on: a. web site as participating exhibitor with link to company website b. back cover of program as participating exhibitor c. program wiki in participating exhibitor area with link to company web site 3. Invitation to speak 3 minutes about new product/service at beginning of program 4. Invitation to provide logo items for raffle Sign up to be an Exhibitor at: Use this URL to Sign Up Now! Write us at datamdsla@gmail.com to reserve your exhibit table, or to request an invoice. Conditions 1. We have limited space. We ask exhibitors not to use popup exhibits or free standing display signs. If an exhibitor arrives with these items they will be asked to remove them. 2. Any raffles are to be combined with the Leveraging Data to Lead luncheon and afternoon raffles. 3. Payment is to be received before being included in any promotion/pr activities. Vendor Literature Table Opportunities There are 12 openings for literature displays. The tables are near the registration area and next to the entry point to the auditorium and table top exhibits. These are unstaffed tables, however, there will be a person assigned to monitor literature displays and put out additional materials as needed. Page 8 10/10/2015

9 Vendor Package: Literature Table Spots $ x3 spot on literature table 2. Materials displayed and replenished as needed x 11 display sign with company logo on it Visibility 1. Company name listed on program wiki with link to company web site 2. Company name listed in program as Literature Table Vendor Sign up for a literature table spot at Conditions 1. No display signs or standing items. 2. Every effort will be made to display all materials but if there are too many for the 2x3 space, then an onsite decision will be made as to what to display. 3. Payment is to be received before being included in any promotion/pr activities. Resources - We have established a web site for Leveraging Data to Lead. The Invitation to Participate link, on the upper left, goes to pages containing information for sponsors, exhibitors, and literature table vendors. Page 9 10/10/2015

10 Floorplan of the venue A diagram of the general layout of the floorplan is below. To choose your preferred exhibit table, please contact the meeting planners at your earlier convenience. Page 10 10/10/2015