Welcome to Evapolar LTD

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1

2 Welcome to Evapolar LTD

3 EVAPOLAR CONCEPT Personal comfort for every individual We understand the challenge of finding that ultimate comfort zone. This is why we are here to create products for you to be able to shape your personal comfort area and to take care of your loved ones. Your moment of comfort is the moment that matters. We believe in the responsive care approach, so our aim and the aim of every individual who plays a part in our mission is to turn the concept of a personal microclimate into reality. We provide products that help to bring the idea of a personal microclimate to every office or home environment.

4 WHO WE ARE AND WHAT WE STAND FOR Founded in countries covered 120+ distributors worldwide Featured in more than 100 media around the globe Manufacturing in China > users all over the world

5 LOCATIONS Head office, Strovolos, Nicosia, Cyprus R&D, Saint Petersburg, Russia Production facility, Xiamen and Shenzhen, China Stocks, USA: California and Pennsylvania; Germany, Meckenheim

6 BRAND AUDIENCE Our audience is people who are ready to invest in their comfort and the comfort of their loved ones, those who are willing to join us in an exciting, state-ofthe-art journey that aims to promote the personal microclimate concept on a global scale. Our audience believes that technology should not be complex, that technology is here to solve people s needs, that it creates and shapes a zone of comfort, a personal climate, they can adjust to their ongoing needs. They are people who are open to everything that is new and share our deep belief in a responsive care approach.

7 BRAND CHARACTER Technological Creating a microclimate is something more than adjusting your air cooler temperature outflow. Our unique EvaBreeze technology helps us to bring the idea of a personal microclimate to everyone. Open As we believe that innovations do not have to sound complex, we welcome our users engagement and continuously seek feedback. We are open to every possibility to make new business connections. Modern We aim at the fulfillment of tomorrow s user needs. When shaping the future, we leverage advanced industry trends. Stylish We believe ergonomics and design should not be compromised. Our users deserve stylish climate devices that fit into every modern living or office environment. Outside-the-box thinking We believe that to design the future of microclimate technologies, we need to think differently. This reasonable approach to analyzing people s needs makes us ready to implement innovations and be on the frontier of air conditioning technological development. Responsive We believe in a responsive care approach. The user s unique experience is our priority. This is why we develop smart, energyefficient, and eco-friendly solutions so that our users take care of themselves and their loved ones.

8 HOW DO WE MARKET EVAPOLAR CONCEPT Personal persona (heroes) to associate with user scenarios (use-cases) lifestyle photo\video, SMM dialogues with users Rational describing the benefits and user experience blog, reviews, website, sales-promo, Channel Program, Channel GTM Materials and Tools, Channel Loyalty Program etc. Emotional brand and marketing team to think laterally, beyond traditional views. Collaboration Program. Touch and feel experience. Playbook..

9 B2C STORY HOW WE ARE GOING TO ACHIEVE IT EDUCATE DEMONSTRATE MOTIVATE Develop awareness of the Evapolar brand in the international media with a stand-out launch for evasmart and further products Build reputation and trust through regular headline grabbing surveys, thought leadership, case studies and features Make the brand stand out from the crowd with events, creative PR stunts, blog to build SEO and social media tactics RESULTS: Regular press coverage, higher brand awareness, boosted sales in the key markets

10 GLOBAL MARKETING & PR We are building a strong brand of a trusted forward-thinking consumer technology company through different marketing channels that are beneficial for the sales of our channel partners. PR: We work on a constant presence in national, tech, business and lifestyle media globally. Evapolar has been featured in more than 100 key publications around the world. We work with 3 experienced local PR-agencies in our leading markets in USA, UK and Australia to secure the right brand presence there and communicate with media in other regions ourselves. You can follow our media coverage in our Press Room. SMM: We are developing our social media channels to provide our customers with an easy welcoming channel for both side communication. We see our accounts as a place where we are growing our community. We are now more than on our official Facebook page, and rapidly growing on Instagram and Twitter. LinkedIn is our official business social media where we are sharing our business news with our channel partners and other business partners. facebook.com/evapolarofficial instagram.com/evapolar twitter.com/evapolar_com linkedin.com/company/

11 GLOBAL MARKETING & PR EVENT-MARKETING: We are exhibiting and speaking at the most important for the consumer electronics and technology industry events around the globe using them as platforms for broadening our business partner network and strengthening our relationships with the existing partners. We have been to CES in Las Vegas, International Home + Housewares Show in Chicago, TGE and Home Show in Melbourne, Unbound in London, Web Summit in Lisbon, Global Sources Consumer Electronics in Hong Kong.

12 OUR DEVICES

13 PRODUCT SERIES

14 KEY FEATURES

15 TECHNOLOGY BEHIND EVAPOLAR EvaBreeze technology: Freon-FREE Evaporative cooling is a natural method of air-conditioning, that is why Evapolar devices do not contain any hazardous liquids like Freon, making them absolutely safe for children and pets. Bio-resistant stable compound In contrast to cellulose-based materials, EvaBreeze cartridge pads are based on natural inorganic nano-fibers, which do not contain any organic elements that lead to bacteria or mold growth. Eco-friendly and fully biodegradable Evapolar filters are made of a mineral compound that does not harm the environment and is 100% biodegradable.

16 HOW EVAPORATIVE COOLER WORKS 1 Fill the removable water tank and connect your Evapolar air conditioner to a power supply, the cartridge will absorb large amounts of water. 2 The water then spreads evenly through the cooling pads. As the air blows through the pads, the water evaporates, which causes both reducing of the air temperature with saturating it with water. 3 Evapolar air conditioner will reach its full cooling power within 5-10 minutes. There is no heat exhausted as a result of the evaporation process.

17 evasmart

18 SMART HOME Access your evasmart devices through Smart Home, a service which allows you to control all the appliances in the house through one application.

19 YOUR PERSONAL EXPERIENCE SLEEP WELL RESPONSIVE CARE MAINTAIN BEAUTY PERSONAL COMFORT RELAXING TIME INCREASE PRODUCTIVITY

20 MARKET MAPPING

21 PARTNER PROGRAM

22 EVAPOLAR PARTNER PROGRAM Partnership benefits Unique and easy-to-sell product to represent Individual approach to all your inquiries from our team Technical Support Marketing Support

23 EVAPOLAR PARTNER PROGRAM What is MRSP? MRSP is Minimum Recommended Selling Price ( Shelf price). We recommend our channel partners to keep targeted price in their country. Lowering the retail prices will make lesser margins for the channel partners. It is up to channel partners to upmarket the price at their sole discretion, though Evapolar believe that it will diminish market capacity itself. With street retail prices normally higher than on-line offers we also recommend the channel not to forget that the max reasonable through the end-users eyes price difference between e-commerce tools (on-line shops) and retail shops is not bigger than 5%. What is the actual difference between Distributors and Partners? Distributors are volume buyers, are entitled to develop channel sales mainly by certifying reseller channel as official resellers of Evapolar LTD in a designated region or country. They do have volume planning per fiscal year period and precise business development goals. Ideas sharing and margins transparency are key to receive marketing support program MDF funding. Partners do buy from Evapolar LTD directly. They also retain a right to buy from any Distributor in case they see a business opportunity. Partners who would like to grow and become distributors can participate in deal registration procedure where applicable to secure business opportunities.

24 WARRANTY&CERTIFICATION WARRANTY CERTIFICATION Evapolar warrants the products level of quality and functionality necessary for the proper use of the products within the parameters and characteristics described above within one year from the date of delivery. In the countries where the official manufacturer s warranty is longer than 1 year by law, we discuss additional warranty conditions with the certified Evapolar partners. Our products and technologies are certified in Canada, the US, Australia, the EU, S. Korea, Russia and CIS. Compliant with healthcare, safety and environmental retirements of the European Union and North America. Additional certification can be passed upon request.

25 3 EASY STEPS TOWARDS COOL BUSINESS 1 Evaluate the market potential in your region for the promotion of Evapolar 2 Send an inquiry letter to partnersales@evapolar.com containing information about your intentions, goals, and go-to-marketing plan 3 Get an approval and receive detailed information on how to get started.

26 MESSAGE FROM FOUNDERS Personal tech is taking the world by storm and here at Evapolar we are pioneering the rise of the personal microclimate. Whether you are working in a hot stuffy office, trying to get to sleep at night or simply going about your day at home, it is a fact that we as humans all have different preferences when it comes to our own desired warmth and comfort. We hope that the new evasmart device from Evapolar will help solve these problems once and for all.

27 LET S TALK BUSINESS Still have questions? For questions and other queries send an to partnersales@evapolar.com All rights reserved.