Agenda- Nordic Partner Day 2014

Transcription

1 Agenda- Nordic Partner Day 2014 Qlik Sense Product Track 1 Qlik Sense Product Track 2 Qlik Sense Commercial Track Marketing Track Qlik Sense Architecture Introduction of the new Qlik Sense Architecture Qlik Sense Highlights Capabilities in the new client Qlik Sense Positioning and messaging. Market opportunity and dual product strategy. Usage Scenarios. Marketing Qlik Solutions in 2015 Overview of Qlik's themes, positioning and co-marketing opportunities for the coming year. Qlik Sense Security Overview and demo of concepts and integration GeoVisualization Capabilities Highlights of new capabilities Self Service does this mean No Service? How does the partner role change with Qlik Sense? Panel discussion What do the analytst have to say about Qlik Sense? Report from Unsummit. What will Qlik Sense change? Qlik Sense Deployment Console Demo of how to set up instances. APi Heaven Benefits of the open APIs in Qlik Sense Qlik Sense License model and pricing Market Surveys Establishing proof points and creating a context for marketing Distributed Qlik Sense Demo of how to work with multinode Data Story Telling Forget about excel and powerpoint Big Data is moving from sandboxes into operational environments. How to position Qlik Solutions in order to take advantage of this trend. The potential of the Partner Marketing Portal How to increase sales pipe.

2 Marketing Qlik Solutions 2015 Per Walander Susanne Wahlström Jonsson

3 Agenda The Market, Trends and our Focus Marketing Activities Expertise Partners

4 BI Market Nordic $ 2800 Millions BI market $ 400 Millions Software Service...lots of millions dollars

5 Source Radar Group BI outperform other application areas

6 Predicting the future According to Radar Qlikview have strengthened its position further in a postive way when it comes towards reach customers with BI investement planned for the next 12 month. According to respondent MS is the biggest competitor As Big Data, Cloud Computing, and vast increases in storage and processing take hold, the role of data visualization becomes much more common in our tools. Having created systems more advanced than the Human brain in these categories, we now must find improved ways of digesting all of this information. Governance has increased as a driver and intelligence (market, business, customer, internal performance etc.) is a new driver.

7 Qlik Views position

8 Visualisation The hot spot Web Searches for Data Visualization +176% Decentralized/ Autonomous since 2007 Source: google.com

9 Source: Radar Group The market believes in visualisation

10 WHO will BUY

11 Revenue by Industry (%)

12 Wholesale & Distribution Largest BI Value Nordic Level 2015 According to Radar Group Sweden Norway Denmark Finland X X X X Public X X X Service X X Oil/IM&C X X Banking X Largest growth (%) expected in Engineering, Construction and Operations Consumer Products X X X X X X X X Banking X X X Healthcare X

13 Important drivers for BI-investments according to Radar Group 1. Follow up and internal decisionmaking 2. Governance 3. Sales and customer processes 4. Economy 5. Intelligence (marketing, business, customer, internal performance) 6. Production 7. Service and after market processes

14 Qlik Marketing Focus Nordics Solutions Verticals Enterprise Mid-Market 1. Retail Wholesale Distr. Consumer products Service Sector 2. Public Sector Health & Quality Municipality 3. Manufacturing /Oil Functions Small Business 1. CRM/Sales Marketing 2. Supply/Procurement 3. CFO 4. (CIO)

15 Agenda The Market, Trends and our Focus Marketing Activities Expertise Partners

16 Creating the Qlik Buzz Together

17 PR

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20 The Formula! Surveys and Thought Leaders Stress WHY it is important? + Customer Cases Proofpoints that a business challenge can be solved + App Seeing is believing! = Pipeline and Closed Won

21 Verticals? Functions? Solutions?

22 Focused content Marketing - Municipalities 1) Printed leaflet/folder (DM campaign) 2) Group Qlik Community 4) Kommek 3 rd party event 3) Invitation webinar : Schools 5) Invitation to Kommek

23 Retail Webinar Nordics

24 How can we support you? Cecilia Granath, Nordic Partner Marketing Manager Partner Marketing Services QlikMarket GPF Event in a Box A cake is served for you to glaze Sense CFO CIO

25 Overview Dear partner, This Event in a box Concept serves as a pre packaged event for you containing everything you need to successfully execute an event, not inventing the wheel yourself, everytime. It is a step by step guide to help you plan, execute and follow-up the event. We provide the framework and part of the content, you provide engagement and contribute to the agenda with a partner speaker and/or customer speaker. All with the obejctive to increase your pipeline amd help business moving forward. We are looking forward to executing these events together, introducing Qlik Sense and building business in the market. Best regards, The Nordic Qonnect Partner Marketing Team

26 Agenda The Market, Trends and our Focus Marketing Activities Expertise Partners

27 Qlik Expertise Partner

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29 Go Live: Expertise Partner Positioning on Qlik.com abacus, NL cellent, DACH sdg consulting, Spain ViewBase, Sweden

30 Sub - Industries Industry / Vertical Sub-Categories Expert Category Media & Entertainment Oil & Gas Banking Healthcare Medical Devices Automotive, Industrial & Aerospace Retail Telco Utilities Insurance Pharma & Biotech Mill Products Wholesale Mining Securities & Investments Chemicals Services Consumer Products Transportation & Logistics High Tech Travel & Hospitality Engineering, Construction & Real Estate

31 Sub - Industries Country xx Ambition Plan Expert Category Partner Name Partner Name Partner Name Partner Name Media & Entertainment XXXX YYY Telco XXXX YYY

32 What s Next & Phase II Expertise Program Focus Areas Encompass Benefits Expertise Partner badge on Qlik.com Industry webinars Qlik Community Site QlikMarket: feature Partner expertise with badge (solution validation) Extend Verticals: Public Sector and additional sub-verticals LoB Functional Areas Call to action Validate your expertise by 30:th november! Qlik will invest in Expertise Partners Contact your Partner Manager now

33 Expertise Results

34 Thank You