EPP Elektronik Produktion + Prüftechnik EPP EUROPE Electronics Production and Test Media Kit 2019

Transcription

1 EPP Elektronik Produktion + Prüftechnik EPP EUROPE Electronics Production and Test Media Kit 2019 Trade Magazine 4 Website 22 Newsletter 28 Extras 30 Lead Generation 33 Konradin Industrie 44

2 Media Brand Newsletter Websites EPP-NEWS (weekly) and EPP-EUROPE-News (fortnightly) provide Product and Industry Highlights succinctly and concisely for the 10,000/6,500 recipients. from page 28 epp-online.de is the dedicated German-speaking portal and epp-europe.eu is the European trade portal in English language, both exclusively serve the interests of Electronics manufacturing. from page 22 Social Media Trade Magazine Print international Distribution EMEA Englishlanguage in EPP quality with speed-read précis in German, French and Russian. For the highest level of acceptance amongst the target readership. Page 4 Investment decision-makers in electronics production within German-speaking countries appreciate EPP as the magazine for successful Electronics production. Page 4 E-Paper All issues also made available digitally. 2

3 Events 7 th EPP InnovationFORUM Germany for years one of the most important industry meetings. Page 36 2 nd expert forum LED meets SMT exclusive focus on LED in SMT manufacturing. In cooperation with OSRAM Opto Semiconductors. Page 37 The job portal of the Konradin Media Group. Page 42 Retargeting Page 22 Lead Generation You will receive qualified contacts with specific interest in your subject (adhering to EU-DSGVO). from page 33 Native Advertising Page 24 White paper Webinar Video Professional video production on site or during trade fairs, always with the expert support of our editorial staff. Page 30 Campaign We present your topics to your specific target group using an intelligent combination of advertising formats tailor-made, budget and goal-oriented. EPP provides the latest news, trends and innovations within the entire sphere of manufacturing of electrical components. These important technical developments, expert knowledge and background information are presented to our readers in a clear, reliable and succinct format. The platform for experts from experts you re right here! Doris Jetter Editor-in-Chief Network

4 Editorial Concept EPP Elektronik Produktion + Prüftechnik Clear structure and competent content EPP Elektronik Produktion + Prüftechnik distinguishes itself as a specialist magazine for the electronics industry, with a close journal/reader bond while incorporating a high proportion of specialist articles alongside exclusive interview on practical, user-related topics. The respected editorial standards of specialist reporting, high credibility and optimised, modern layout, all combined to make EPP an unparalleled sourced of information. EPP is the indispensable advertising medium for electronics manufacturing. Highlights include these main topics: Production of assemblies Packaging Test + quality assurance Smart Factory as theme issue in August The reader draws further benefit from the supplementary info boxes arranged throughout the sections. Stay professionally informed and up to date EPP readers are reliably informed about important technical developments. Specialist know-how and expertise are presented centre-stage. For intensive use by the reader/user, information is prepared in a media-friendly format. EPP EUROPE Electronics Production and Test The international edition With selected applications, technical articles, exclusive interviews and product launches, the EPP EUROPE issues show readers what to look for in modern electronics manufacturing and which products and solutions should be considered. EPP EUROPE is published in English. Unique in the market: Also includes summaries in German, Russian and French, enhancing the value for readers who want a quick overview of the articles in their own language. Readers are investment decision makers working in the electronics manufacturing industry (OEM and EMS providers) with manufacturing structures typical for the EMEA region. Distribution covers the whole of Europe, as well as North Africa and the Middle East, from senior management to leaders within the industry sector. The topics provide an effective and eye-catching environment for your ad. Editorial Editor-in-Chief Doris Jetter Phone doris.jetter@ konradin.de Online editorial Charlene Hesse Phone charlene.hesse@ konradin.de Assistant Editor Birgit Niebel Phone birgit.niebel@ konradin.de 4

5 Trade Magazine 1 Portrait 01 Title: EPP Elektronik Produktion + Prüftechnik 02 In brief: With 43 years in the industry, EPP Elektronik Produktion Prüftechnik together with the sister brand EPP EUROPE is today the market-leading information platform within the field of Electronics production in Germany and Europe. EPP is the trade magazine for the German-speaking market with the highest circulation in the fields of technical management/plant management and production/testing. 03 Target group: Investment decision-makers and professionals within their own electronics manufacturing facilities (OEM/EMS) who are up-to-date with the latest technology in electronics manufacturing and testing, in addition to developers/designers with a focus on Design for Manufacturing/Testing. 04 Frequency: 7 issues per year 05 Format: DIN A4 06 Year: 44 th year Subscription price: Annual subscription: Germany Abroad Free delivery to qualified recipients only 08 Organ: 10 Publishing house: Konradin-Verlag Robert Kohlhammer GmbH Ernst-Mey-Straße 8, Leinfelden-Echterdingen 11 Publisher: Katja Kohlhammer 12 Advertising: Andreas Hugel, Sales Director 13 Editorial: Doris Jetter, Editor-in-Chief 14 Pagination analysis 2017 = 7 issues Total number of pages: 672 pages = 100.0% Editorial section: 480 pages = 71.4% Advertising section: 192 pages = 28.6% also comprising: loose inserts: 9 pieces 15 Content analysis of editorial section 2017: 480 pages = 100.0% Technical articles and product information: 325 pages = 67.6% concerning the topics Printed circuit boards and components 234 pages Chip packaging + assembly 15 pages Testing, quality assurance 76 pages Editorial/content 15 pages = 3.2% News & highlights 140 pages = 29.2% 09 Memberships: bvik Bundesverband Industrie Kommunikation e.v. 5

6 Trade Magazine 2 Circulation and Distribution Analysis 01 Audited by: 02 Circulation analysis: Average copies (July 1, 2017 to June 30, 2018) 3.1 Circulation by postcode regions: Percentage of actual circulation Print run: 9,200 Actual circulation: 9,148 of them abroad: 59 Sold copies: 1,344 of them abroad: 11 Subscriptions: 92 of them for members: Retail sale: Other sales: 1,252 Free copies: 7,804 Residual/archive copies: Geographical analysis: Share of total distributed copies Economic area % Copies Germany ,089 Abroad comprising Austria/Switzerland Great Britain Scandinavia Benelux (B, NL, L) Asia North and South America other foreign countries Actual circulation ,148 Postcode 2 7.4% = 672 copies Postcode % = 973 copies Postcode % = 973 copies Postcode % = 936 copies Postcode % = 1,691 copies Düsseldorf Osnabrück Köln PLZ 5 PLZ 4 Dortmund Frankfurt Mainz Saarbrücken PLZ 6 PLZ 7 PLZ 2 Bremen Hamburg Hannover Kassel Stuttgart PLZ 3 Erfurt Schwerin Magdeburg Nürnberg PLZ 8 PLZ 9 Leipzig München PLZ 0 Berlin Summary of the survey method: 1. Method: File-based recipient-structure analysis total circulation 2. Population: Actual circulation 3. Sample: Total circulation 4. Target persons of the study: Recipients of the magazine 5. Study period: June/July Survey completed by: Konradin Media Group PLZ 1 Potsdam Dresden Postcode 1 4.3% = 391 copies Postcode 3 9.3% = 845 copies Postcode = 536 copies Postcode 9 9.7% = 882 copies Postcode % = 1,190 copies 6

7 Trade Magazine 2 Circulation and Distribution Analysis EPP EUROPE Circulation analysis Copies per issue, annual average (07/17 06/18) Actual circulation: 18,000 Scandinavia 8.3% = 1,494 copies GB/IE 19.3% = 3,474 copies Russia, Belarus, Ukraine 10.1% = 1,818 copies Latvia, Lithuania, Estonia 3.9% = 702 copies Poland 8.1% =1,458 copies BeNeLux 6.0% = 1,080 copies Czech Republic, Slovakia 6.6% = 1,188 copies Germany 6.3% = 1,134 copies Switzerland, Austria 1.7% = 306 copies France 4.3% = 774 copies Moldova, Romania, Bulgaria, Hungary 8.9% = 1,602 copies Spain/Portugal 2.8% = 504 copies Croatia, Slovenia, Serbia, BosniaHerzegovina, Albania, Montenegro 3.0% = 540 copies Tunisia, Algeria, Morocco 1.5% = 270 copies North and South America 4.2% = 756 copies South Africa 0.6% = 108 copies Summary of the survey method: 1. Method: File-based recipient-structure analysis total circulation 2. Population: Actual circulation 3. Sample: Actual circulation 4. Target persons of the study: Recipients of the magazine 5. Study period: June/July Survey completed by: Konradin Media Group Italy 2.7% = 486 copies Greece, Turkey 0.6% = 108 copies Middle East 1.1% = 198 copies 7

8 Trade Magazine 3 Readership Analysis 1.1 Industries/industrial sectors: recipient groups Share of readers Industry code acc. to classification of industrial sectors 2008 % Approx. C.26.1 Prod. of electronic components and PCBs C.26.2 Prod. of computers and peripheral equipment C.26.3 Prod. of equipment and facilities of telecommunications technology C.26.4 Prod. of consumer electronics devices C.26.5 Prod. of measuring and control equipment ,909 C.26.6 Prod. of irradiation, electromedical and electrotherapeutic equipment C.26.7 Prod. of optical and photographic instruments and equipment C.27 Prod. of electrical equipment ,452 C.28 Mechanical engineering C Prod. of electrical and electronic equipment for motor vehicles C.30 Other vehicle construction Actual circulation , Company size: Share of readers % Approx employees , employees employees , employees , and more employees ,058 Actual circulation , Position in company Share of readers % Approx. Corporate management ,150 1st management level ,409 2nd management level ,504 Employees, skilled workers, specialists ,086 Actual circulation , Job function Share of readers % Approx. Company management ,610 Technical management/plant management ,516 Research & development Design engineering, engineering Production, manufacturing, assembly ,397 Testing/quality assurance ,372 Purchasing Actual circulation ,148 8

9 Trade Magazine 3 Readership Analysis EPP EUROPE 1.1 Industries/industrial sectors: recipient groups Share of readers Industry code acc. to classification of industrial sectors 2008 % Approx. C.26.1 Prod. of electronic components and PCBs ,890 C.26.2 Prod. of computers and peripheral equipment C.26.3 Prod. of equipment and facilities of telecommunications technology C.26.4 Prod. of consumer electronics devices C.26.5 Prod. of measuring and control equipment ,554 C.26.6 Prod. of irradiation, electromedical and electrotherapeutic equipment C.26.7 Prod. of optical and photographic instruments and equipment C.27 Prod. of electrical equipment ,716 C.28 Mechanical engineering C Prod. of electrical and electronic equipment for motor vehicles 7.8 1,404 C.30 Other vehicle construction 6.3 1,134 Actual circulation , Company size: Share of readers % Approx employees , employees , employees , employees , and more employees ,958 Actual circulation , Position in company Share of readers % Approx. Corporate management ,654 1st management level ,294 2nd management level ,930 Employees, skilled workers, specialists ,122 Actual circulation , Job function Share of readers % Approx. Company management ,132 Technical management/plant management ,076 Research & development Design engineering, engineering 9.6 1,728 Production, manufacturing, assembly ,842 Testing/quality assurance ,772 Purchasing Actual circulation ,000 9

10 Trade Magazine Editorial Programme PCB & board assembly Dispensing/dosing: nderfill and curing, housings, wrapping, handling, materials In issues 3-4, 5-6, 7-8, 10 Selektiv/Conformal Coating: Surface treatment, curing and drying In issues 1-2, 5-6, 7-8, 10, 11 Assembly: Production processes (SMD, THT), printed electronics, LED, component preparation and feed, process optimisation, Obsolescence Management, quality management In issues 1-2, 3-4, 5-6, 7-8, 9 EMS/contract manufacturing: Outsourcing and competitive strategies, printed circuit boards, assemblies, consulting, prototyping In issues 3-4, 7-8, 11 Production automation: Board handling, loading and unloading, software, MES, production control, lean management, RF technologies, Cleanroom In issues 3-4, 5-6, 7-8, 10, 11 Future technologies: Smart Factory, Industry 4.0, robotics, 3D printing, networking, Internet of Things (IoT), M2M communication, Big data, Cyber physical systems, Smart grid, Al, E-Mobility, autonomous driving In issues 3-4, 7-8, 10, 11 Cable processing: Tools and systems for cutting, stripping, feeding, contacting/ assembling of wiring and cable harnesses In issues 5-6, 7-8 Soldering: Reflow, vapor phase, selective, wave, flow agents, process analysis, therm. section production, AVT, recycling of Altlotrecycling, efficiency In issues 1-2, 5-6, 7-8, 9, 11 Depanelling: Automatic, semi-automatic and manual machines, aids, processes (laser, etching, milling ) In issues 3-4, 5-6, 7-8, 10 Cleaning technology: Processes for cleaning and drying, substrates, cleaning agents, recycling, environmental protection, laser In issues 1-2, 5-6, 7-8, 9, 11 Rework: Repair work stations and processes, reballing, hand soldering tools, materials, solder fume extraction, heat management In issues 3-4, 5-6, 7-8, 10 Screen/paste printing: solder paste application and adhesives, squeegees, screens, stencils, tension frames In issues 1-2, 5-6, 7-8, 10 Traceability/logistics: Marking/RFID, laser technology, scanners, lettering, labels, barcodes, production and fitting logistics, supply chain management, packaging, transportation, portfolio management, logistics In issues 3-4, 5-6, 7-8, 9, 11 Chip-packaging & assembly Die and wire bonding: Bonding systems and wires, packaging, micro-positioning, testing bondability, shear force and bond strength, embedded technologies In issues 1-2, 5-6, 7-8, 9, 10 Hybrid and multi-chip production: Thick-layer technology, LTTC, hybrid printing, thick-layer pastes, substrates/ceramics, lighting, etching, vacuum technology, micro-assembly, laser In issues 3-4, 5-6, 7-8, 11 3D system integration: 3D WLP, 3D chip system, stacking, laser, 3D-MID In issues 1-2, 3-4, 5-6, 7-8, 9, 11 Test & quality assurance Workplace equipment: Furniture, tables, built-in appliances, lighting, EMC/ESD In issues 1-2, 3-4, 5-6, 7-8, 11 Electrical assembly testing: Board testers (MDA, in-circuit test, function, combination, flying probe, boundary scan), VXI test platforms, test pens and adapters In issues 3-4, 5-6, 7-8, 9, 10 Optical/X-ray inspection: AOI, AXI, SPI, CT, image processing, microscopy, visual control, optical means of measurement In issues 1-2, 3-4, 5-6, 7-8, 10, 11 Reliability testing: shock and temperature testing, controlled climate cabinets, environmental simulation, wear and life-span testing In issues 3-4, 5-6, 7-8, 11 10

11 Trade Magazine Editorial Schedule 2019 Issue Focus Fairs/Events 1-2/2019 Publication date: Advertising deadline: Editorial deadline: /2019 Publication date: Advertising deadline: Editorial deadline: EPP EUROPE April 2019 Publication date: Advertising deadline: Editorial deadline: Show preview: SMTconnect 7 th EPP InnovationsFORUM Germany Trade fair issue: SMTconnect Follow-up: 7 th InnovationFORUM Germany Trend: Manufacturing Automation Assembly & PCB production Selective/conformal coating, assembly, soldering, cleaning technology, screen/paste printing Chip packaging & assembly Die and wire bonding, 3D system integration Assembly & PCB production Dispensing/dosing, assembly, EMS/contract manufacturing, production automation, future technologies, depanelling, rework, traceability/logistics Chip packaging & assembly Die and wire bonding, hybrid and multi-chip production, 3D system integration Future technologies IoT/Industry 4.0 Robotics/augmented reality E-Mobility Chip packaging & assembly Die and wire bonding Multichip production 3D system integration Assembly & PCB production Cleaning Depanelling Cable processing Test & quality assurance Workplace equipment, Optical/X-ray inspection Test & quality assurance Workplace equipment, electrical assembly testing, optical/x-ray inspection, reliability testing Optimised soldering process Wave Reflow Selective Optimum screen printing Stencils Paste Printers Test & quality assurance AOI/AXI/SPI Microscopy Pre- or post-reflow Additional distribution: 1,000 copies 7 th EPP InnovationsFORUM Germany Böblingen, IPC EXPO APEX, San Diego LOPEC, Munich, SMTconnect, Nuremberg, INTERSOLAR EUROPE, Munich, Additional distribution at the SMTconnect 2019: + 1,000 copies Additional distribution at the SMTconnect 2019: + 1,000 copies 11

12 Trade Magazine Editorial Schedule 2019 Issue Focus Fairs 5-6/2019 Publication date: Advertising deadline: Editorial deadline: Follow-up: SMTconnect Assembly & PCB production Dispensing/dosing, selective/conformal coating, assembly, production automation, cable processing soldering, depanelling, cleaning technology, rework, screen/paste printing, traceability/logistics Chip packaging & assembly Die and wire bonding, Hybrid and multi-chip production, 3D system integration Test & quality assurance Workplace equipment, electrical assembly testing, optical/x-ray inspection, reliability testing Laser World of Photonics, Munich, /2019 Publication date: Advertising deadline: Editorial deadline: Theme issue future technologies Annually, in August, EPP dedicates a complete edition to a highly topical subject. 2019: future technologies 3D printing, Big Data, Industry 4.0, Smart Factory, E-Mobility, See price chart on page 19 for prices Assembly & PCB production Dispensing/dosing, selective/conformal coating, assembly, EMS/contract manufacturing, production automation, future technologies, cable processing soldering, depanelling, cleaning technology, rework, screen/paste printing, traceability/logistics Chip packaging & assembly Die and wire bonding, Hybrid and multi-chip production, 3D system integration Test & quality assurance Workplace equipment, electrical assembly testing, optical/x-ray inspection, reliability testing Theme issue future technologies 3D printing, Big Data, Industry 4.0, Smart Factory, E-Mobility, 9/2019 Publication date: Advertising deadline: Editorial deadline: Focus: LED production Assembly & PCB production Assembly, soldering, cleaning technology, traceability/logistics Chip packaging & assembly Die and wire bonding, 3D system integration Test & quality assurance: Electrical assembly testing 12

13 Trade Magazine Editorial Schedule 2019 Issue Focus Fairs/Events 10/2019 Publication date: Advertising deadline: Editorial deadline: EPP EUROPE Nov Publication date: Advertising deadline: Editorial deadline: Focus: Dispensing/coating Trend: Technologies of the future Assembly & PCB production Dispensing/dosing, selective/conformal coating, assembly, production automation, future technologies, depanelling, rework, screen/paste printing Chip packaging & assembly Die and wire bonding Including supplement productronica Rapid component supply Guide Feeder solutions Component configuration Manual, semi-automatic, inline Efficient automation Smart Factory/Industry 4.0 M2M communication Autonomous driving Test & quality systems Reliability testing X-Ray Test Boardtester (Flying probe/boundary scan) Test & quality assurance Electrical assembly testing, optical/x-ray inspection Chip packaging & assembly Die and wire bonding Hybrid production 3D system integration Assembly & PCB production Selective/conformal coating Cable processing Rework Optimised soldering process Wave Reflow Selective 2 nd Fachforum LED meets SMT Regensburg, Bondexpo, Stuttgart, Motek, Stuttgart, parts2clean, Stuttgart, Additional distribution at productronica 2019: + 1,000 copies 11/2019 Publication date: Advertising deadline: Editorial deadline: Trade fair issue: productronica Focus: Manufacturing automation Assembly & PCB production Selective/conformal coating, EMS/contract manufacturing, production automation, future technologies, soldering, cleaning technology, traceability/logistics Chip packaging & assembly: Hybrid/multi-chip production, 3D system integration Test & quality assurance Workplace equipment, optical/x-ray inspection, reliability testing productronica, Munich, Exemplare IT2industry@ productronica, Munich, Semicon Europe, Munich,

14 Trade Magazine Trade Show Planner (Details in the editorial schedule on pages 12 13) Selected fairs in other industrial media of the Konradin Media Group Sicherheitsbeauftragter Sicherheitsingenieur 2 nd Fachforum LED meets SMT , Regensburg 7 th EPP-InnovationsFORUM Germany , Böblingen Motek Bondexpo , Stuttgart Intersolar Europe , Munich IPC EXPO APEX , San Diego IT2industry@productronica , Munich LASER World of PHOTONICS , Munich LOPEC , Munich Productronica , Munich Semicon Europa Munich smtconnect (formerly smt hybrid packaging) , Nuremberg S3 11 S

15 Trade Magazine Rate Card No. 42 Page 1 of 6 (Prices valid as of , in, plus VAT) Magazine format: DIN A4, 210 mm wide x 297 mm high Untrimmed: 216 mm wide x 303 mm high Type area: 188 mm wide x 270 mm high 4 columns, each 44 mm wide Printing and binding: Web offset, saddle stitching Charges: No discount on colour or bleed surcharges Your contact: Advice, booking: see contacts on page 47 Your quick link to us: Phone Order confirmation, invoices, vouchers, data delivery and technical details: Order management Josephine Linseisen, Phone Position: Price for guaranteed position (from 1/4 page), 10% surcharge on respective b/w price Colour: Print colours (CMYK) in accordance with ISO , see rate card for colour surcharges Formats: See table on page 16ff Series discount: For orders within any 12 months (insertion year) 3 ads 6 ads 9 ads 12 ads 5% 10% 15% 20% Classified ads Basic rate Recommendation ads 1 col., 44 mm wide, per mm b/w 7,20 Classified ads 1 col., 44 mm wide, per mm b/w 6,20 Job market see page 42 et seq. Premium company profile (online) per year 2, more on page 26 Combination of print business card per year Print business card without premium profile per year 1, Data delivery: Use our advertisement portal for data submission. Conditions: Prior to digital transfer of advertising artwork, the publisher must receive the corresponding advertisement booking. The order and copy deadlines are specified in the editorial schedule. A full-size print-out is required for checking the supplied advertisement, or a contract proof or press proof in the case of a colour advertisement. Advertising must be seen as distinct from the editorial section and, as such, a booked advertising format (ad, bound insert, loose insert, etc.) may contain only the offer of one advertiser. In the case of advertising specials or special formats, specific positioning and/or technical specifications may also apply. See page 19 for further information or visit: Payment conditions: 2% discount for direct debit, advance payment and payment within 10 days of invoice date, otherwise payment in full no later than 30 days from invoice date. VAT no.: DE Bank account: Baden-Württembergische Bank, BIC: SOLADEST600, IBAN: DE Our general terms and conditions are available online at We would be happy to send you a copy on request. 15

16 Trade Magazine Rate Card No. 42 Page 2 of 6 (Prices valid as of , in, plus VAT) Ads: Standard formats Formats Basic rates b/w Colour surcharge 2-colour 3-colour 4-colour Bleed surcharge Total rate Colour Total rate Colour 2c surcharge 3c surcharge Format: width x height in mm Trim: add 3 mm to each side Total rate 4c Type area Trimmed 1/1 page 4, , , , x x 297 Juniorpage 2, , , , col 140 x x 205 1/2 page 2, , , , land. 4col port. 2col 188 x x x x 297 1/3 page 1, , , , land. 4col 188 x 88 port. 60 x x x 297 1/4 page 1, , , , land. port. 4col 2col 1col 188 x x x x x x 297 1/8 page , , land. port. 4col 2col 1col 188 x x x 133 not possible No discounting is applied to surcharges. For special formats and ad specials, please see overleaf. For more information and technical details, visit 16

17 Trade Magazine Rate Card No. 42 Page 3 of 6 (Prices valid as of , in, plus VAT) Ads: Special formats and positions Formats Basic rates b/w 2-colour 3-colour 4-colour Bleed surcharge Surcharge Total rate Surcharge Total rate Surcharge 2c 3c Format: width x height in mm Trim: add 3 mm to each side Total rate 4c Type area Trimmed 2nd and 4th cover page 1/3 page next to editorial 4, , , , x x 297 2, , , , x x 297 1/2 page next to table of contents 2, , , , x x 297 Panoramic spread 2 x 1/4 page 2 x 1/3 page 2 x 1/2 page 2, , , , , , Spread over 2 pages including gutter. Positioned at the foot of the page. 420 x x x 150 Ad in editorial sect. 44 mm wide 60 mm wide per mm plus colour surcharge 4-colour Max. height 50 mm, minimum height 20 mm, surrounded by editorial on at least 3 sides, Position: in News & Highlights 44 x spec. 60 x spec. Business cards Only Print per year 1, x 82 Print + premium company profile (Online) per year 3,

18 Trade Magazine Rate Card No. 42 Page 4 of 6 (Prices valid as of , in, plus VAT) Ad Specials Belly band 105 mm high Specifications Prices Further options / technical notes Single-sided printing incl. production, handling not included 7, per thsd. Paper: 200 g matt art paper, 2 x fold grooves with adhesive dot Quantities/formats: width x height in mm Format: Quantity: plus 3 mm bleed 465 x 105 9,400 cop. Cover flap 105 mm wide, attached on left-hand side with title logo featured on front 7, Front partially, back fully printable. Advertising space approx. 0.8 pages. Format: plus 3 mm bleed 105 x 297 Bound insert 1 leaf = 2 pages gsm 2 leaves = 4 pages gsm 5, , Front page marked. Other formats and weights on request, with sample. Insert format: Delivery: untrimmed Quantity: 210 x x 305 9,900 cop. Loose insert up to 25 g With insert note in magazine. Partial allocation by first digit of postcode is possible per thsd. Min. run 3,000 cop. Other formats and weights on request, with sample. Max. format of insert: Quantity: 200 x 290 9,400 cop. Tip-on Postcard Postcard Automatic gluing Minimum size of carrier ad: 1/1 page per thsd per thsd.* plus carrier ad Manual gluing (pin-point accuracy) per thsd.* Quantity: Must accompany all copies Circulation: 10,200 cop. 9,200 cop. *no agency commission on technical costs More on ad specials: 18

19 Trade Magazine Rate Card No. 42 Page 5 of 6 (Prices valid as of , in, plus VAT) Special issues EPP EUROPE International edition Quantity: 18,000 copies 2 x per year Ads: Standard formats Theme issue future solutions EPP 7-8/2019 Ads: Standard formats Formats Total rate 4c Format: width x height in mm Trim: add 3 mm to each side Theme issue Formats and prices Type area Trimmed Basic package: 1/1 page, 4-colour 2, /1 page 5, x x 297 or or Juniorpage 3, col 140 x x 205 Company Display Profile profile Ad ad 1/2 page 3, land. 4col 188 x 133 port. 92 x x x 297 Premium package: 2/1 pages, 4-colour 4, /3 page 2, land. 4col 188 x 88 port. 60 x x x 297 Company profile and display ad 1/4 page 2, land. port. 4col 2col 1col 188 x x x x x x 297 Company profile: Structured according to fixed layout specifications for headings, text volume, image quantity/formats, logo, contact details, e.g. URL, telephone, , QR code or link. Details on request. Total rates 4c. Further ad formats and prices on request. More information in the Editorial Schedule starting on page

20 Trade Magazine Rate Card page 6 of 6 Technical Requirements for Ad Specials Prior to order acceptance and confirmation, it is necessary to submit a binding sample, or at least a dummy sample with size and weight specifications. The final positioning depends on the technical possibilities. Materials other than paper are only available on request. Tip-ons: Postcards: Automatic gluing with variable height is only possible when the adhesive edge is parallel to the magazine binding with a minimum clearance of 1 cm and a maximum clearance of 7 cm. A minimum space of 30 mm to the adjacent edge must be allocated. In all other cases, including an oblique placement, gluing costs 70 mm for manual gluing are charged. Advertising media including product, CDs/DVDs etc.: Machine gluing is only possible with parallel adhesive edge to the Insertion direction magazine binding and at least 40 mm distance from the binding with variable height. A minimum space of 30 mm to the adjacent edge must be allocated. Gluing costs upon request. Position deviations of 1-2 mm for glued-on products are due to technical reasons and cannot be excluded. Belly bands: In the layout, folds (variable magazine thickness) and rear overlapping must be taken into consideration. The belly band is produced at Konradin. adhesive edge mm 210 mm mm 465 mm untrimmed Bound inserts and loose inserts: They must be delivered in such a manner that no further treatment or processing will be required. The front is to be clearly marked. Multi-page bound or loose inserts must be folded appropriately and be closed towards the collar, i.e. in the direction of insertion. Complications and additional folding and gluing work will need to be charged separately, as appropriate. Inserts must be in one piece and will be inserted loosely. 105 mm Bound inserts: Possible with perfect binding. Delivery untrimmed Trim layout diagram: 297 mm cut 305 mm uncut 6-sides 3 mm 297 mm trimmed 305 mm untrimmed 213 mm uncut 210 mm cut 4-sided 3 mm fold (spine) 213 mm untrimmed 206 mm 195 mm 206 mm uncut 614 mm fold (gutter) 426 mm 195 mm Delivery note for ad specials: For EPP, issue (no.), Euro-pallet dimensions: 80 x 120 cm (max. height 110 cm) Delivery address for bound inserts and tip-ons: at advertiser s expense to: Konradin Druck GmbH, Kohlhammerstraße 15, Leinfelden-Echterdingen, Germany. Delivery times: Mon. to Fri., 7:00 a.m. 6:00 p.m. Delivery address for loose inserts EPP: at advertiser s expense to: Beck Servicepack GmbH, Raiffeisenstraße 25, Filderstadt, Germany. Delivery times: Mon. to Fri. 7:30 a.m. 4:30 p.m. Delivery address for loose inserts EPP Europe: at advertiser s expense to: Lettershopservice GmbH, Steinbeisstraße 16, Fellbach, Germany. Delivery times: Mon. to Thu. 8:00 a.m. 5:00 p.m., Fri. 8:00 a.m. 4:00 p.m. fold 210 mm trimmed 5 mm 3 mm 5 mm 3 mm 20

21 Trade Magazine Special Issue productronica Guide (Prices valid as of , in, plus VAT) Special issue productronica guide the ultimate trade fair companion! Total circulation 30,000 copies Produced in a compact and handy DIN A5 format, EPP presents the definitive productronica guide The bilingual content, in both German and English, speaks directly to all trade fair visitors. Comprehensive hall plans, a complete list of all exhibitors in addition to exclusive visitor and event tips, combine to provide the essential resource for every attendee. EPP also assures maximum coverage thanks to exclusive distribution: Full supplement to EPP Oktober 2019 Full supplement to EPP Europe November 2019 Distributed by hostesses at Munich Central Station Note: limited Special Issue Packages and prices availability! Logo package max. 8 logos bookable per hall Logo JPEG, 300 dpi, CMYK, incl. arrow pointing to your stand Color highlighting of your company name in exhibitors' A-Z your stand in the hall plan Content premium package max. 2 logos bookable per hall 1/1 page advertorial Classic package max. 1 logo bookable per hall 1/1 page ad Format: 148 x 210 mm, 3 mm bleed on all sides Positioning: C2, C3 C4 Title package max. 1 logo bookable Cover ad Format: 148 x 210 mm, 3 mm trim on all sides Positioning: Cover page 1, , , Spotlight your participation in the fair guide! The number of advertising spaces is carefully limited to guarantee optimal advertising efficacy. A maximum of 5 logos and 2 content-premium places can be booked per hall. Publication date: Advertising deadline: Trade fair bonus free additional benefits: The productronica guide is also available online in digital format and is promoted accordingly in all Newsletter issues of both EPP and EPP Europe from October 7, Technical details can be downloaded from: 21

22 Website epp-online.de epp-europe.eu (Prices valid as of , in, plus VAT) epp-online.de/epp-europe.eu the portals for electronics production in D/A/CH or EMEA responsive web design Increase Reach through Retargeting With this option, you can also reach your precise target audience on the Google Display Network via high-reach news and consumer portals. You will have the opportunity to present your advertising message to your target group for a substantially longer period of time. Choose your topic-specific audience and adopt advance retargeting options to extend your reach with display ad impressions! The target group Marketing process AD AD AD and Target group: The core target group consists of technical and general managers, from senior management and plant management, to production and quality management in companies with their own electronics production. It also includes design and development engineers, along with engineers involved in systems integration, planning/project planning, etc. In brief: The latest news covering the entire electronics production industry. It is concisely and clearly presented and its content is expertly researched. The years of expertise and detailed market knowledge of the EPP editorial team guarantees high-quality content focused on every facet of electronics production. White papers, webinars, videos (applications or statements) alongside all important dates of the Industry, combine to make the portals even more useful. Advertising formats and prices: See next page for standard formats, additional advertising formats on request. Also supply the corresponding advertising materials for display on mobile devices. More information and technical details at media.industrie.de. Integrate pixels on the website Your advantages: Marketing of the target group Low wastage, thanks to targeted reach for users with a specific interest in the topic. Control of your advertising investment through precise evaluation of audience reach. Increase your brand awareness and image through recurring presence on high-reach portals. Price on request. Any questions? We are happy to help! Campaign setup Present on websites of Google Display Networks 22

23 Advertising format on all pages* Position on desktop and tablet Desktop Size in pixels (w x h) Mobile Tablet Mobile Smartphone Positioning Mobile Smartphone Size in pixels (w x h) Price per week Leaderboard/ Large Leaderboard also expandable possible 728 x 90 or 970 x 90 or 728 x 300 expandable scaled Mobile content ad 6 : x Skyscraper/ Wide Skyscraper 120 x 600 or 160 x 600 (wide) scaled Mobile content ad 6 : x Sticky Skyscraper/ Sticky Wide Skyscraper 120 x 600 or 160 x 600 (wide) scaled Mobile content ad 6 : x Hockeystick or wallpaper with background colour (specify HEX Code) 728/970 x 90 and 120/160 x 600 scaled Mobile content ad 4 : x Frame Ad (the skyscrapers connect to the left and right of the leaderboard) 120 x 600 and x 90 and 120 x 600 hockeystick scaled Mobile content ad 4 : x Billboard 970 x 250 scaled Mobile content ad 4 : x Medium Rectangle or Video Ad 300 x 250 1:1 Mobile medium rectangle 1 : x *Does not apply to selected theme pages and company profiles. Size and position in pictures illustrative. Displayed in rotation. Submission of data: 7 days before start of campaign by to auftragsmanagement@konradin.de File formats: GIF, JPG, HTML5 (responsive), redirect. Max. file size 80KB. Please create HTTPS-compatible HTML5 and redirect files. File format for video ad: MPEG4 (file size max. 30 MB). For the advertisement formats Frame Ad, Wallpaper, Sticky Skyscraper and Expandable Leaderboard, please request our technical specifications via to: auftragsmanagement@konradin.de. Additional ad formats: Native advertising, see page 24 Premium company profile, see page 26 Media Kit 2019 EPP/EPP EUROPE Website: epp-online.de/epp-europe.eu 23

24 Website Native Advertising (Prices valid as of , in, plus VAT) Native advertising will raise your company s profile and gain new sales prospects Konradin Industrie s native advertising options will convey your messages to your target audience - convincingly, effectively and packed with a high information content. In combination with traditional forms of advertising, native advertising will help you to sustainably consolidate and enhance your competence for specific topics in your relevant target groups. Your benefits: With your content, you offer the reader/user real benefits and added value. Well-researched editorial articles on websites covering relevant topics. Benefit from the high credibility and professional competence of our media brands. Your native advertising content cannot be blocked by ad blockers. Sponsored article Theme page 24

25 Theme: You provide the text, which is reviewed by our professional editorial staff and may be edited, from case to case. In order to increase the credibility and the usefulness of the submitted content, we recommend you refrain from using advertising copy within the text. Time frame: Sponsored articles will be published for four weeks, unless otherwise agreed. A start is possible anytime. After expiry of the four weeks, the sponsored article is still available in the archive. Topic pages are the ideal environment to present yourself to your target group as a competent partner with a long-term perspective on a selected topic. You determine the topic and to what extent we can support you, in terms of the content. Your products or services will find the perfect editorial environment within the Konradin Industrie topic pages! Images: One image (694 x 456 pixels) is mandatory, up to 3 additional images are possible. Positioning: Integration as article (teaser) within the editorial part of the start page. Sponsored article Services and prices (minimum lead time 3 weeks) Sponsored article (will be marked as advertisement ) up to approx. 6,000 characters (DOC) incl. spaces plus 1 teaser image and a maximum of 2-3 additional images (150 dpi, JPG) plus links within the text Package price per website 3, Theme page Services and prices (minimum lead time 6 weeks) BASIC Themes: Exclusively decided by yourself. Possible formats: contributions, articles, texts, PDF, video, pictures, etc. Positioning: Displayed in the navigation section Time frame: 3 months PREMIUM 5, The price will depend on the content to be presented, banners, placement and integration within Konradin websites, in addition to the promotion and runtime. All of these components can be individually changed in the PREMIUM Theme Page and are defined upon request. Media Kit 2019 EPP/EPP EUROPE Website: Native Advertising 25

26 Website Premium Company Profile (Prices valid as of , in, plus VAT) Premium company profile Your online presence at industrie.de and 12 additional Konradin Industrie websites includes: Data and contact Own header image Logo A description of your company Published articles with Konradin Industrie Downloads: your videos, webinars, white papers with Konradin Industrie* Max. 3 additional download offers (optional with registration)* Link to your social media account Integration of your RSS feed on the page Premium company profile Price/year on all Konradin Industrie websites Raise your company s profile and promote your services with a premium company profile in the network of Konradin Industrie. We generate traffic through extensive promotion in print, online and the newsletters within our network. Premium company profile at industrie.de and 12 additional websites of Konradin Industrie Start possible anytime Basic price for 1 year 2, *Leads on demand, per lead Additional 3 download offers Extension by additional 12 months 2, automationspraxis.de beschaffung-aktuell.de epp-europe.eu epp-online.de industrie.de industrieanzeiger.de kem.de mav-online.de medizin-und-technik.de prozesstechnik-online.de qe-online.de sifa-sibe.de wirautomatisierer.de Combination of company profile online with business card in print for a special price (see next page) Details: Please request our check list. Data submission: via to auftragsmanagement@konradin.de 26

27 Trade magazine Business Card (Prices valid as of , in, plus VAT) Your print business card includes 1 year presence in the trade magazine of your choice in the relevant category* *Categories for print (examples): Assembly Selective/conformal coating EMS/contract manufacturing Production automation Soldering Cable processing Depanelling Cleaning technology Rework Screen/paste printing Traceability/logistics Die and wire bonding Dispensing/dosing Hybrid-/multi-chip module production 3D system integration Workplace equipment Assembly testing Optical/X-ray inspection Reliability testing Categories might be modified by Konradin Print business card Trade magazine Automationspraxis Print price/year, Category / start with Category and trade magazine In combination with company profile Premium (online) 2, only print Partner for robotics and factory automation / 10 issues , Beschaffung aktuell Purchasing partner / 10 issues , cav Prozesstechnik für die Chemieindustrie Partner for the chemical industry / 12 issues , dei Prozesstechnik für die Lebensmittelindustrie Partner for the food industry / 10 issues , elektro AUTOMATION Partner for automation technology / 8 issues , EPP Elektronik Produktion & Prüftechnik Partner for electronics manufacturing / 7 issues , Industrieanzeiger Partner for the industry / monthly, issues: 1, 3, 6, 9, 12, 15, 18, 21, 23, 27, 31, , KEM Konstruktion Partner for engineering / 9 issues , mav Innovation in der spanenden Fertigung Partner for the production industry / 10 issues , medizin&technik Partner for medical technology / 6 issues , phpro Prozesstechnik für die Pharmaindustrie Partner for the pharma industry / 5 issues , QUALITY ENGINEERING Partner for quality assurance / 4 issues , Sicherheitsbeauftragter Partner for occupational safety / 10 issues , Sicherheitsingenieur Partner for occupational safety / 12 issues , Start possible with any issue Format Business card 60 mm wide x 82 mm high, logo, four-coloured 2 lines for company name and web address, 14 lines of text, approx. 50 characters incl. spaces. Positioning in your category of choice* 27

28 Newsletter EPP-News EPP-EUROPE-News (Prices valid as of , in, plus VAT) Ad format*/position Size in pixels (w x h) Prices** Leaderboard above header 728 x 90*** 1, Text/image ad Image: 200 x 150, text: 300 char. (incl. spaces) responsive web design Fullbanner 468 x 60*** 590 x 100*** Title: EPP-News, EPP-EUROPE-News In brief: EPP-News and EPP-EUROPE-News offer interesting and varied news from the world of electronics production. It contains industry reports, technology trends, applications, interviews, references to events and knowledgeable tips and advice. Frequency: EPP-News: Weekly, every Wednesday, prior to SMT + productronica twice a week on Tuesdays + Thursdays. EPP-EUROPE-News: biweekly, Tuesdays Distribution: EPP-News: 10,000 personally named and qualified addresses. EPP-EUROPE-News: 6,500 personally named and qualified addresses. Target group: Subscribers are qualified, named recipients who want to stay informed about the latest news on electronics production. Medium Rectangle 300 x * Size and position in picture illustrative. **Price per issue/ad ***Display on mobile devices: scaled to a width of 300 pixels Data delivery: 7 days prior to start of campaign via to: auftragsmanagement@konradin.de Formats: GIF, JPG (DOC additionally for text/image ad), tracking code is possible, tracking pixels are not built in (file size max. 60KB). With animated GIF files, only the first frame is displayed in the . To view the current newsletter and subscribe, please go to: and epp-europe.eu/newsletter or scan QR codes 28

29 Newsletter Editors Special Newsletter (Prices valid as of , in, plus VAT) Ad format*/position Size in pixels (w x h) Price 1 x Leaderboard above header 728 x 90** responsive web design 3 x Text/image ad or 3 x Fullbanner or Image: 200 x 100, text: 300 char. (incl. spaces) 468 x 60** Your benefits: We present your topic to the market You benefit from a strong media brand Your advertising message receives the complete attention of the subscribers, all of the ad placements are exclusively at your disposal Attractive pricing Content: The Editors Special Newsletter is presented with the same look&feel of the regular online newsletters. You will determine the subject focus and date of distribution. Our editorial staff will carefully research the contents of the co-ordinated topic. If desired, your press releases can also be integrated into the newsletter. Finally, the editors compile the completed Editors Special Newsletter, incorporating your exclusive banner advertising content. Recipients: 10,000 recipients of EPP-News; 6,500 recipients of EPP-EUROPE-News 3 x Medium Rectangle 300 x 250 maximum of 4 positions * Size and position in picture illustrative. **Display on mobile devices: scaled to a width of 300 pixels 4, Data delivery: 7 days prior to start of campaign via to: auftragsmanagement@konradin.de Formats: GIF, JPG (DOC additionally for text/image ad), tracking code is possible, tracking pixels are not built in (file size max. 60KB). With animated GIF files, only the first frame is displayed in the . Send dates: on request Availability: on request 29

30 Extras Video (Prices valid as of , in, plus VAT) Your company Application video Combine your application report in print with a multimedia video. We will manage the production for you! Possible contents: interview with manufacturers and users, production overview, machinery in operation including detailed shots. At the trade fair Video statement Moving pictures say more! Put your trade fair highlights in the spotlight! We ll shoot an exclusive and professional video on your stand, as a combination of company statement and technology/product presentation. At the trade fair VideoWall sponsoring Our editors conduct exclusive video interviews with reputable business partners from market-leading companies in the TV Studio located on the Konradin Stand. Example videos Example videos Example videos Benefits and prices (at least 6 weeks lead time) Briefing, treatment, filming on site (1 day), professional voice-over, editing, cutting and post-production sound studio, incl. a correction run. Video (HD quality, length <5min) Promotion via: Newsletter Website YouTube Integration into our video library/website with full text search Video file freely available to you Basic price excluding 4, potential travel expenses All prices without agency commission Further options on request. Benefits and prices (at least 4 weeks lead time) Briefing before the fair, filming with you at the booth (1 hour maximum), professional voice-over, editing, cutting and post-production sound studio, incl. a correction run. Video (HD quality, length < 5 min.) Promotion via: Newsletter Website YouTube Integration into our video library/website with full text search Video file freely available to you. Basic Price 1, Can be booked for: Control, productronica, FachPack, POWTECH, SMTconnect, SPS IPC Drives. Other trade fairs on request. Benefits and prices (at least 6 weeks lead time) Your sponsor logo visible on the VideoWall and in every video opening credits One video interview in front of the VideoWall, video file freely available to you. Basic price per fair 2, Can be booked for: Control, productronica, SMTconnect and SPS IPC Drives. As exclusive sponsor, benefit from your high-profile presence on the sponsor wall Ideal for image and brand building. Position your company as an opinion leader. Videos will be integrated in the YouTube channel /konradinindustrie Long-range profile, beyond the initial scope of the trade fair visitors. Own videos are freely provided to the sponsors. 30

31 Extras Address Quality Individual Target Group Approach Konradin Industrie offers quality addresses in your target groups and target industries Through extensive measures for address qualification, Konradin Industrie has a detailed perspective of the essential core industries. Investment volume in relation to company size (Example: mechanical engineering, industrial sector code 28) 90% of investments are made in companies with more than 100 employees.* This includes: Nutrition and food industry Chemical industry Pharmaceutical industry Metal production and processing Manufacture of metal products Electrical engineering/electronics Precision engineering/optics/metrology Mechanical and plant engineering Vehicle manufacturing Medical technology Number of companies under 50 empl empl. Investment volume rises with increasing company size empl empl empl. Investments in million euros ,000 and more employees This knowledge is utilised by Konradin Industrie to convey your advertising messages to the right people in the right companies. The strategy applies equally, whether in the EPP magazine, the EPP-News newsletter, bespoke mailing or when it comes to generating leads for your sales team. With EPP, you have a presence in the right companies. Although there are significantly more small companies than large companies, the volume of investment is growing disproportionately as the operating size increases. With Konradin, within these larger high-investment companies, you are guaranteed to reach the relevant investment decision-makers at all management levels. We would be delighted to provide you with detailed information for your specific target group. Please contact us. Contact: Andreas Hugel, phone , andreas.hugel@konradin.de * Source: Federal Statistical Office, technical series 4, series 4.2.1,

32 Extras Address Rental Mailing (Prices valid as of , in, plus VAT) Address rental Take advantage of our professional addresses to attract new customers for your company. Select addresses for your mailings from our qualified database using criteria such as: Region Industry Company size Function Position Communicate successfully with professional print and ings. Just get in touch. Tip: ings are perfect for invitations to roadshows, open houses and events, trade fairs, webinars, webcasts, product launches and much more. ing We manage your ings to interested and potential customers, including dispatch and reporting. Multiple shots lead to higher success rates. Print mailing Lettershop We manage your complete designed print-mailing service via our Lettershop from print to dispatch. ing Benefits and prices (at least 6 weeks lead time) Handling: 1 ing, 1 draft (correction), 1 selection, use of the existing template, dispatch, reporting Address rental from 0.75 per address Minimum order value = 1,000 addresses Multiple shots: 1 reminder with same content, same template, same address selection No agency commission on price Detailed information on request. Handling per address from 0.40 Print mailing services and prices (at least 6 weeks lead time) Handling: 1 selection by industry and function effort-based Creation, handling, postage, dispatch Address rental from 0.55 per address Minimum order value 1, = 2,000 addresses No agency commission on price Detailed information on request. 32

33 Lead Generation (Prices valid as of , in, plus VAT) A professional partner for qualified leads Why lead generation? Prospective customers initially look for solutions to their problems and not for products! Information is increasingly being researched via the Web, at the individually appropriate time within the customer journey. Until the prospect comes into direct contact with the (desired) provider, he will remain unrecognised. Conclusion: The prospective customer, thus the potential buyer, must be addressed through different TouchPoints in terms of both time and content. What is a lead? You will receive qualified contacts with a concrete interest in your specific topic. You can then use these valuable contact details for your marketing or sales communication in accordance with EU-DSGVO (General Data Protection Regulation). Factors for successful lead generation: Topicality of the subject Relevance of the topic for the target group Users and exclusivity of the information presented Size of the defined target group How does lead generation work with Konradin Industrie? Awareness Consideration Decision Visit Lead MQL SQL Opportunity Customer Scope of services Konradin lead campaign From MQL to SQL through lead nurturing via marketing automation MQL or SQL? Marketing Qualified Lead (MQL) is a lead with interest in your product or service. You can reach MQLs with the online tools Webinar and Whitepaper (see the following pages). Sales Qualified Lead (SQL) is a contact that has developed into a genuine prospective buyer through their own activities and with the support of marketing. You can reach SQLs with Konradin Industrie through tailor-made campaigns that we develop mutually with you. You will benefit from our professional campaign management. Marketing automation and nurturing processes, as well as the entire portfolio of Konradin media channels, will be adopted to fulfil the objectives of your campaign. In addition, our team of experienced editors will assist you with content creation. Any questions? We are happy to help! 33

34 Lead Generation Webinar (Prices valid as of , in, plus VAT) Webinar convey worldwide expertise and generate leads The advantages of a webinar packageage New contacts get to know potential customers who are specifically interested in your product. Competent implementation based on our webinar experience, we organise your webinar, you appoint the speaker. Image enhancement modern forms of media for modern people. Cost and time savings regardless of location, no travel expenses or accommodation costs. Webinar Services and price (minimum lead time 6 weeks) Announcement of your webinar on the website with image text registration page Promotion in newsletter website further appropriate media of Konradin Industrie ing of invitations reminders appointment reminders follow-ups Online webinar space and live transmission (approx. 60 minutes), Poll during the live broadcast Professional moderator, inclusion of up to two speakers on your side (technical checks before broadcast) Registration list including contact details Detailed reporting On-demand webcast after live transmission on the website with image and text Package price 7, (No agency commission on price) Multimedia knowledge transfer share audio and video content or files with the participants. Direct contact in the form of a Q&A chat session and additional polls for a further qualification of leads. Detailed reporting You will receive the results of the polls, the attention rate and the average length of stay during a webinar. Webinar recording We record your webinar and put it online as an on-demand webcast on our websites additional lead generation. Options at extra charge: Leads (after live webinar) Details: Please ask for your webinar checklist. Data delivery: via to industrie.online@konradin.de from 70.00/lead 34

35 Lead Generation White paper (Prices valid as of , in, plus VAT) White paper Fixed running time Concept and benefits 3 months presence via our website. Teasers ensure traffic and you receive all the leads generated for your disposal. Your proof of competence: Position yourself as proficient business partner with your white paper. Potential business contacts: Find the people who are really interested in your technologies or products (MQL = Marketing Qualified Leads). Whitepaper Pay-per-Lead Concept and benefits You have an interesting white paper which will be released exclusively via Konradin or may be available on other platforms subject to prior registration. We match the number of leads in the desired target group. Based on this white paper offer, we generate qualified leads within the specified target group and at the specified quantity. Lead guarantee! White paper Fixed running time Benefits and prices White paper Pay-per-lead Benefits and prices Integration of your white paper on the website with image and text Promotion via Newsletter Website additional relevant media of Konradin Industrie Running time of 3 months, including leads 1, (No agency commission on price) Options at an extra charge: Integration of your white paper on the website with picture and text Target-group-compliant selection from our database (2 selection criteria: function and industry) Audience targeting via s and or via telephone, if required to achieve your guaranteed leads Promotion via Newsletter Website additional relevant media of Konradin Industrie Project set-up 1, Leads after expiry of the 3-month running time from 70.00/lead Price per lead (minimum order volume 50 leads) from 70.00/lead Drafting of white paper by specialist editor and/or English language variant Details: please request your white paper checklist Data delivery: via to industrie.online@konradin.de on request (No agency commission on price) Further options: on request Details: Please request your white paper checklist Data submission: via to industrie.online@konradin.de 35

36 Event 7 th EPP InnovationFORUM Germany (Prices valid as of , in, plus VAT) 7 th EPP InnovationFORUM Germany March 13, 2019 in the Böblingen Congress Hall Theme 2019: Future solutions for individual Electronics Production in Germany EPP InnovationFORUM is an established platform with a high value for attendees and an extensive range of services for participating partners. The number of Partners is limited. Owing to the previous events, it has become one of the most important industry meetings, a venue where experts can retrieve information and exchange experiences. 7 th EPP InnovationFORUM Germany Services and price Event organisation, location, catering, moderation 20 minute lecture time for your company Circa 6 m² exhibition space in the foyer Extensive event promotion in the media brands EPP and EPP EUROPE 2/1 page partner presentation in special publication 7th InnovationFORUM 2019 in EPP, issue 1-2/2019 of List of attendees On-demand leads to online presentation Video support (video interview and recording of the lecture) Price (Price without agency commission) 6, Previous partners (excerpt): For any questions concerning the EPP Innovation Forum Germany, Andreas Hugel ( , andreas.hugel@konradin.de) remains at your full disposal. Take advantage of these Konradin events by becoming our event partner! An overview of all events can be found at: 36

37 Event LED meets SMT (Prices valid as of , in, plus VAT) 2 nd expert forum LED meets SMT October 24, 2019, Regensburg Processing modern LEDs in SMT production places quite a few LED-specific demands on experts. There are themes such as the various LED lighting classes, their different surface types depending on the design type or fields such as assembly precision. LED meets SMT - The new forum for anyone working in electronics manufacturing who wants to process LEDs. The event will be hosted in cooperation with OSRAM Opto Semiconductors in Regensburg. Just like the established innovation forums by EPP, it is conceived as platform with high user value for attendees and an extensive service portfolio for the partners. A highlight for attendees will be the guided tour through OSRAM s SMT lab. A maximum of 8 partners will be given the opportunity to offer their solutions for SMT production with LEDs. Partners will cover their topics exclusively. Previous partners (excerpt): LED meets SMT Services and price Event organisation, location, catering, moderation 20 minute lecture time for your company Circa 4 m² exhibition space in the foyer Extensive event promotion in the media brands EPP and EPP EUROPE 2/1 pages partner presentation in EPP EUROPE October List of attendees On-demand leads to online presentation Video support (video interview and recording of the lecture) Price (Price without agency commission) 6, Cooperation Partner: Take advantage of these Konradin events by becoming our event partner! An overview of all events can be found at: 37

38 B2B Decision-Maker Analysis B2B Decision-Maker Analysis 2017, Deutsche Fachpresse B2B Decision-Maker Analysis 2017 For years, Deutsche Fachpresse, the German trade press association, has been observing the use of specialist media in Germany through extensive studies. Current key findings are: Specialist media are top influencers of professional decision-makers in Germany. Specialist media are the source of information most frequently used by professional decisionmakers and have the strongest influence on decision-makers in the most important phases of the purchasing process (customer journey). Print stays the authority in the market. Who and what is important in the industry sector/ occupational group? Most decision-makers look up the response to this question in printed trade magazines. This is confirmed by 5.3 million respondents: "Is credible, meaning the information is neutral and reliable" 5.1 million respondents: "Conveys which products and services a provider currently offers" Use of B2B information resources by professional decision-makers within the last 12 months Specialist media print+digital total (net) One or more trade magazines/print Digital offers* from specialist media Digital offers* from companies Events (conferences/ meetings/seminars) Field service/representative visits One or more trade fairs in Germany/abroad Decision-makers expect advertising presence in trade media: 76% agree: "Companies regularly advertising in trade media demonstrate that they are important players in the market" Personally addressed direct advertising (by mail) Customer magazines from companies *Websites, social media, newsletter, apps Figures in %, last 12 months At least occasional use Regular use 38

39 B2B Decision-Maker Analysis B2B Decision-Maker Analysis 2017, Deutsche Fachpresse B2B Decision-Maker Analysis 2017 Deutsche Fachpresse To a significant extent, trade media trigger further activities The interaction of editorial services and advertising-relevant information is seamless: trade media have a highly influential effect on professional decision-makers. Reading trade media prompts decision-makers to retrieve additional product information in different ways. Top decision-makers are significantly more active than the average. More often than their colleagues or employees, they retrieve further information from the provider based on what they read, or talk to others about this information. Trade media inspire Trade media trigger further activities 79% 78% talked to others, such as colleagues, about this information 45% 43% attended a trade convention or event 69% 62% directly contacted the provider 76% 75% retrieved more information from the provider s website 51% 49% ordered product brochures 53% 43% visited a provider s stand at a trade fair All decision-makers Top decision-makers Practiced once or several times by trade media users in the past 12 months 39

40 Website Newsletter industrie.de Newsletter "IT trifft auf Industrie" (Prices valid as of , in, plus VAT) industrie.de the industry portal Newsletter IT trifft auf Industrie responsive web design Ad format*/position Size in pixels (w x h) Prices** Leaderboard above header 728 x 90*** 1, Text/image ad Image: 200 x 150, text: 300 char. (incl. spaces) 1, Fullbanner 468 x 60*** 590 x 100*** 1, Target group: On the one hand, we appeal to the experts/specialists with an IT background who deal with IT in the production environment. On the other hand, we focus on IT managers in the production arena with a production background. In brief: Understanding basic knowledge in the smart factory environment and demonstrating the implementation of modern technology (Industry 4.0) in successful application examples these are the fundamental competencies at the core of the online platform industrie.de. Advertising formats and prices: See next page for overview of standard formats. Other advertising formats on request. Please supply the correct advertising materials for mobile options. You can find more information and technical details at media.industrie.de. Medium rectangle 300 x 250 1, Frequency: biweekly, every Friday Distribution: 27,000 recipients Datenanlieferung: 7 days prior to start of campaign via to: auftragsmanagement@konradin.de Formats: GIF, JPG (DOC additionally for text/image ad), tracking code is possible, tracking pixels are not built in (file size max. 60KB). With animated GIF files, only the first frame is displayed in the . * Size and position in picture illustrative. **Price per issue/ad ***Display on mobile devices: scaled to a width of 300 pixels 40

41 Advertising format on all pages* Position on desktop and tablet Desktop Size in pixels (w x h) Mobile Tablet Mobile Smartphone Positioning Mobile Smartphone Size in pixels (w x h) Price per week Leaderboard/ Large Leaderboard also expandable possible 728 x 90 or 970 x 90 scaled Mobile content ad 6 : x Skyscraper/ Wide Skyscraper 120 x 600 or 160 x 600 (wide) scaled Mobile content ad 6 : x Sticky Skyscraper/ Sticky Wide Skyscraper 120 x 600 or 160 x 600 (wide) scaled Mobile content ad 6 : x Hockeystick or Wallpaper with background colour (specify HEX Code) 728/970 x 90 and 120/160 x 600 scaled Mobile content ad 4 : x 75 1, Frame Ad (the skyscrapers connect to the left and right of the leaderboard) 120 x 600 and x 90 and 120 x 600 Hockeystick scaled Mobile content ad 4 : x 75 1, Billboard 970 x 250 scaled Mobile content ad 4 : x Medium Rectangle or Video Ad 300 x 250 1:1 Mobile medium rectangle 1 : x Size and position in pictures illustrative. Displayed in rotation. *Does not apply to selected theme pages and company profiles. Submission of data: 7 days before start of campaign by to auftragsmanagement@konradin.de File formats: GIF, JPG, HTML5 (responsive), redirect. Max. file size 80KB. Please create HTTPS-compatible HTML5 and redirect files. File format for video ad: MPEG4 (file size max. 30 MB). For the advertisement formats Frame Ad, Wallpaper, Sticky Skyscraper and Expandable Leaderboard, please request our technical specifications via to: auftragsmanagement@konradin.de. Additional ad formats: Native advertising, see page 24 Premium company profile, see page 26 Media Kit 2019 EPP Website: industrie.de 41

42 Das Stellen-Portal für Ihren Erfolg! fachjobs24.de is the job portal of the Konradin Publishing Group. Fachjobs24.de represents a unique media network built upon 62 print and online brands with the highest level of professional competence. The magazines and websites are used by readers and users predominantly as a source of professional information and cover the most important industry sectors. With your job advertisement in one of our six industry channels, you will directly address the future specialists and executives within your precise target group. 28 print partners with 580,680 print editions per month 34 onlinepartners with 8,087,399 PIs per month 4,756,972 visits per month Architecture 219,022 PIs, 65,229 visits, 63,200 print run copies Crafts 583,162 PIs, 179,928 visits, 90,389 print run copies Knowledge 6,989,256 PIs, 4,328,681 visits, 182,100 print run copies Optometry 47,516 PIs, 20,183 visits, 13,900 print run copies Working World 41,802 PIs, 10,167 visits, 15,191 print run copies Industry 206,641 PIs, 152,784 visits, 215,900 print run copies Double combo package print 30% discount on adver tising rates for placements in two magazines Triple combo package print 40% discount on adver tising rates for placements in three magazines 42

43 With your job advertisement in the Industry channel, you will reach an unprecedented functional array of qualified specialists and managers. Industry The Industry channel comprises a total of 24 trade magazines and professional online portals for the industry s decision-makers, making it one of the most diverse brands in German-speaking markets. PRINT JOURNAL Industry 1/4 page 1/2 page 1/1 page Circulation/frequency p.a. Automationspraxis 1, , , ,100 copies 10x Beschaffung aktuell 2, , , ,100 copies 10x cav Prozesstechnik für die Chemieindustrie 1, , , ,700 copies 15x dei Prozesstechnik für die Lebensmittelindustrie 1, , , ,100 copies 10x elektro AUTOMATION 1, , , ,100 copies 12x EPP Elektronik Produktion & Prüftechnik 1, , , ,200 copies 7x Industrieanzeiger 1, , , ,100 copies 34x KEM Konstruktion 1, , , ,600 copies 18x mav Innovation in der spanenden Fertigung 1, , , ,100 copies 10x medizin&technik 1, , , ,000 copies 6x phpro Prozesstechnik für die Pharmaindustrie 1, , , ,100 copies 5x QUALITY ENGINEERING 1, , , ,700 copies 4x ONLINE ONLY Channel Price from weeks in the Industry channel of fachjobs24.de With print booking, the respective online channel is complimentary for 4 weeks! All print ads set to type area (specific formats are available upon request), prices in plus VAT., all print rates indicated are valid for 4-colour print. Publication rates are provided by the publisher and are valid as of January

44 Konradin Industrie The Network of Expertise for Industry 18 cross-media brands form the network of expertise for industry The Konradin Industrie portfolio comprises 18 industrial media brands. The range of trade magazines is complemented by individual websites and newsletters for each respective title. In addition to this, there are focused online portals. Trade events, which are carried out by individual media brands or in collaboration, round off the consummate brand portfolio. The professional trade media of Konradin Industrie primarily reach audiences within the sectors electrical engineering, food and nutrition industry, automotive engineering, precision mechanics/optics, mechanical and plant engineering, medical technology, metal production/working and the pharmaceutical and chemical industries. Automationspraxis FOR: Managing directors, plant managers, production managers, planning engineers IN: Production companies in all industries EPP Elektronik Produktion + Prüftechnik FOR: Managing directors, technical managers, quality managers, skilled workers in production and development IN: Electronics prod./testing medizin&technik FOR: Heads of design/ development, production, product managers, quality managers, Managing directors IN: Medical technology Beschaffung aktuell FOR: Board members, managing directors, heads of area/department in purchasing, materials management and logistics. IN: All industries, focus on companies with 500 employees and more EPP EUROPE FOR: Managing directors, technical managers, quality managers, skilled workers in production and development IN: Electronics production and testing international/in English medicine& technology FOR: Heads of design/ development, production, product managers, quality managers, Managing directors IN: Medical technology international/in English 44

45 cav process technology for the chemical industry FOR: Managing directors, technical managers, plant managers IN: Chemical/pharmaceutical industry, suppliers/manufacturers of plants and equipment Industrieanzeiger FOR: Managing directors, techn./commercial managers IN: SMEs in mech. engineering, metalworking and processing, automotive, plastics processing and electrical engineering phpro Prozesstechnik für die Pharmaindustrie FOR: Plant/production managers, technical management, IN: Pharmaceutical industry, suppliers/manufacturers of plants and equipment cpp process technology for the chemical industry FOR: Managing directors, technical managers, plant managers IN: Chemical/pharmaceutical industry, suppliers/manufacturers of plants and equipment international/in English dei Prozesstechnik für die Lebensmittelindustrie FOR: Managing directors, technical managers, production managers IN: Food and beverage industry industrie.de is the comprehensive online specialist Portal for Digitisation in Production KEM Konstruktion FOR: Heads of design/ development, design/ development engineers, technical management IN: Mechanical engineering, electrical engineering, vehicle construction QUALITY ENGINEERING FOR: Persons responsible for quality in management and production IN: Manufacturers with focus on mechanical engineering, metals, plastics, automotive Sicherheitsbeauftragter FOR: Managing directors, safety officers, specialists for occupational safety, safety engineers IN: All industries elektro AUTOMATION FOR: Technical management, automators, heads of design engineering/development, system integrators IN: Mechanical engineering, electrical engineering and other automation-intensive industries mav Innovation in der spanenden Fertigung FOR: Production managers, technical managers, CEOs IN: Metal working and processing, mechanical engineering, automotive Sicherheitsingenieur FOR: Managing directors, specialists for occupational safety, safety engineers IN: All industries 45

46 Konradin Industrie The Network of Expertise for Industry Our portfolio for your successful target-group communication Media advice and campaign planning We will advise you competently and comprehensively on all your media planning needs within the network of Konradin Industrie. Working closely with you, we select the appropriate channels and media brands. Extras for your target-group marketing Extras such as Lead Generation, Video or Address Rental are just a few of the media channels available to reach your target group. Talk to us, we provide you with the relevant options. Optimising your advertising material With our experience in advertising efficacy research, we support you in developing your customized campaign, helping you to achieve your specific communication objectives. Printing your products KonradinHeckel is your specialist for the complete production of catalogues. Corporate publishing Our corporate publishing experts develop and realise corporate communication measures tailored to your target group, such as customer magazines, specialist online portals or events 100% individually. B2B market and media research Whether you are considering advertisement tests, brand image or brand awareness studies, we have extensive experience in B2B market research and work closely with qualified institutes. We can conduct efficient and affordable surveys on your behalf. Talk to us! We will gladly advise you and put you in touch with the relevant departments of our company. 46

47 Media Advice Michael Günther konradin.de Martina Lebherz Pfullingen konradin.de Sarah Schmidt konradin.de Sales Director Andreas Hugel konradin.de Verena Benz konradin.de Angelika Hörmann konradin.de Johannes Hucke konradin.de Melanie Müller konradin.de Ingo Neubert konradin.de Susanne Leffering IFF Media AG Technoparkstr. 3 CH-8406 Winterthur susanne.leffering@ iff-media.ch Iris Villeggiante iris.villeggiante@ konradin.de Manuela Bumler manuela.bumler@ konradin.de Dunja Jakob dunja.jakob@ konradin.de Walter Rojan Schwifting walter.rojan@ konradin.de Your quick link to us: Phone Fax media.industrie@konradin.de ihre-mediaberater Irena Dantele irena.dantele@ konradin.de Ann-Kathrin Klemmer ann-kathrin.klemmer@ konradin.de Clemens Scheffler Langenhagen clemens.scheffler@ konradin.de Great Britain Jens Smith Partnership Keir Smith The Court Long Sutton Hook, Hampshire RG 29 1TA media@jens.demon.co.uk Heike Durz Fellbach heike.durz@ konradin.de Julia Knapp julia.knapp@ konradin.de Martin Sellig martin.sellig@ konradin.de USA, Canada D.A. Fox Advertising Sales, Inc. Detlef Fox 5 Penn Plaza, 19th Floor, New York, NY detleffox@comcast.net 47

48 The Network of Expertise for Industry 18 media brands for the industry with more than 170 publication dates per year and more than 260,000 copies distributed monthly. 13 industry websites with about 2,700,000 page impressions every month! WEBSITE the online magazine TRADE MAGAZINE also as an e-paper NEWSLETTER the regular e-newsletter 140 webinars as of July With up to 370 registrations! More than 1,600 videos as of July 2018 on the YouTube channel of Konradin Industrie. With more than 290,000 views. 15 trade events per year. Experts from the profession for the profession. With up to 1,000 participants. 33 newsletters per month, with a total of around 160,000 opt-in recipients. Use our comprehensive market presence for your dialogue with the industry and your target audience and benefit from practical experience and unrivalled communication skills. LEAD GENERATION via webinars, white papers, Lead Campaign and so on EXTRAS e.g. videos, market research, address rental, corporate publishing and much more TRADE EVENTS including collaborations Sicherheitsbeauftragter Sicherheitsingenieur 48