Waste management contractors selling the benefits of your Halving Waste to Landfill Commitment to construction clients

Transcription

1 Good Practice Guide: Waste management contractors 1 Good Practice Guide Waste management contractors selling the benefits of your Halving Waste to Landfill Commitment to construction clients This short guide is aimed at Waste Management Contractors (WMCs) and provides information on the following: The Halving Waste to Landfill Commitment What construction client signatories need from WMCs How WMCs are benefiting from signing up How WMCs can market benefits to customers What WMC signatories are achieving

2 2 Good Practice Guide: Waste management contractors Contents The Halving Waste to Landfill Commitment 3 So, what is happening? 3 How are WMCs benefiting? 4 Getting the message across 4 What are WMCs achieving? 5 Why do WMCs sign up to ½W2L? 6 Further information and support for WMCs 6

3 Good Practice Guide: Waste management contractors 3 The Halving Waste to Landfill Commitment Waste Management Contractors have a key role in ensuring construction customers can meet their commitments under Halving Waste to Landfill. Many WMCs have already signed up and are making progress on the five commitments. By signing up to the Commitment, you will be seen as a champion of change by existing and prospective customers and can gain a competitive advantage. The five commitments are: Set a target for recovering more materials from the waste stream Work with customers to increase the quantity and quality of materials recovered Work with customers to provide effective measurement and reporting systems Measure performance against a target relative to a baseline Report annually on performance So, what is happening? Many organisations have signed up to Halving Waste to Landfill. Most of these are customers of WMCs such as major contractors, local authorities, building contractors and material suppliers. This means your customers have been setting baselines and targets, requirements to reduce waste in contracts and have started to measure and report on their performance. Example: ASDA is aiming to divert 100% of its construction waste from landfill by Contractors working for ASDA will need WMCs to help deliver the solution through diverting waste from landfill and providing measurement and reporting systems If you can Provide innovative solutions Adopt best practice in waste recovery and market this effectively Provide accurate and timely data on waste arisings and recycling rates then you can increase your ability to win business from customers that have signed up. The market for WMCs is changing with customers demanding different services and outcomes. Without a shadow of a doubt, the Commitment has galvanised the industry to change. Anthony Brownsett, Weir Waste Over 100 WMCs of various sizes have already signed up to the Commitment including those focussed on groundworks and remediation, demolition, mixed commercial & industrial and construction & demolition customers. By meeting their commitments under Halving Waste to Landfill WMCs are innovating and working closer with customers.

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5 Good Practice Guide: Waste management contractors 5 How are WMCs benefiting? More and better business A prequalification to bid. Customers are requesting contractors are signed up to the Commitment. For some construction customers, particularly major contractors, being signed up to the Commitment and helping meet their commitments has become a prerequisite for bidding for contracts. By signing up to the Commitment, WMCs are demonstrating that they are set up to help customers meet corporate commitments on reducing waste to landfill and that they can respond to contract requirements on materials and waste management. Competitive edge and increasing revenue from recovered materials. Customers understand that segregating materials for recovery can result in reduced waste management costs by offering segregated waste management and increasing WMC income from materials recovery, WMCs can maintain a competitive edge. Working closer with customers and deepening relationships. WMCs rely on customer relationships and direct engagement to develop and maintain business. Helping customers meet their requirements builds new relationships and strengthens existing ones. Understanding opportunities better. By establishing a baseline and setting a target for diversion of waste from landfill and then measuring and reporting improvements, WMCs better understand their business and can provide a better service for customers. New and enhanced services By meeting the Commitment and helping customers meet theirs, WMCs are enhancing their services. The evidence is that this creates new opportunities. Benefits have included: Development of new reporting tools. These are used to improve WMCs business management and enable customers to monitor theirs Diversification of service offerings meaning new sectors and customers can be served Responding to a changing market and the needs of existing and potential customers An opportunity for good PR, marketing and business development Corporate performance... WMCs are achieving better environmental performance improvements in diversion of waste from landfill of up to 30% points have been achieved following signing up to the Commitment. Getting the message across The primary source of business for WMCs is from direct sales through customer relationships. It is important to communicate the benefits your business can provide through its Commitment. To do this you can: Make sure business developers / sales managers understand the requirements of the Commitment Tell your customers that you: have set a baseline and a target for landfill diversion measure the construction waste recovery rate on your jobs can report waste arisings and landfill diversion rates Find out which of your customers are Commitment signatories and explain how you can help them meet the Commitment s requirements Define the added value you provide customers as a result of the Commitment (e.g. reducing cost, increasing landfill diversion and reporting diversion rates) Cleary identify the added value services that result from the Commitment in websites, promotional materials, sales pitches and bids with existing and potential customers Promote the best examples of innovation and waste recovery in the environmental and construction industry press for maximum exposure to customers Use site visits, events and initiatives targeted at the construction sector to market your added value services

6 6 Good Practice Guide: Waste management contractors Example: from reports provided by its WMC, a client identified inert waste going offsite for recovery and decided to hire a crusher to enable onsite reuse. This helped increase the recovery rate and build a strong and collaborative relationship with the WMC.

7 Good Practice Guide: Waste management contractors 7 What are WMCs achieving? So what have WMCs achieved through implementing the Commitment? WMCs are telling us the following Baselines and targets: The typical baseline landfill diversion rate for WMCs is 76% for C&D waste The typical target landfill diversion rate WMCs set is 91% but some set a 100% target Working with customers: Most initiatives to increase waste diversion and recyclate quality came from WMCs WMCs use the Commitment to deepen relationships with customers through: Advising on site segregation, skip loading and Site Waste Management Plans Educating and working with customers Providing waste managers onsite Trialling and using new equipment Advising on site layout Providing competitive prices for segregated materials Providing separate bins for office and canteen waste to avoid contamination of segregated waste Customers are often surprised and inspired by what WMCs can achieve Measurement and reporting Using information to identify what went well and where improvements can be made Raising customers understanding of opportunities for better waste management through reporting Ensuring the required reporting services are in place to win larger contracts Developing customer online accounts that enable access to data and reports these can be by client, site or skip Investing in new reporting systems or allocating staff resources to meet customer needs Using both standard and bespoke reports to meet customer needs These examples are enabling WMCs to win more business from their customers. Performance against baseline landfill diversion 77% of WMCs contacted had exceeded their baseline landfill diversion rate through improved practice Landfill diversion rates have typically increased by 10-20% points. Up to 30% point improvements have been reported Reporting Reporting performance is typically through internal management reports SSWAT (Site-Specific Waste Assessment Tool) has been used to enhance reporting and include recovery rates for mixed waste consignments WMCs do not foresee a problem in uploading data onto the WRAP Reporting Portal, which is seen as fast and easy.

8 8 Good Practice Guide: Waste management contractors Why do WMCs sign up to ½W2L? Customers request it Provides good PR and marketing WMCs want to send less to landfill Demonstrates good practice Encourages savings for WMCs and customers It is recognised in the construction industry Further information and support for WMCs Site-Specific Waste Analysis Tool (SSWAT): helps to analyse and record the contents of multiple mixed waste skips and allows reporting of client specific recovery performance. SSWAT assists WMCs with reporting recovery information to construction customers and supports the reporting requirements. equip: is a leasing scheme set up by WRAP to help recycling companies secure the financial help they need for new or second hand recycling plant and machinery. WRAP s equip scheme helps to make leases more accessible and affordable by guaranteeing the future value of plant machinery you want to lease. While steps have been taken to ensure its accuracy, WRAP cannot accept responsibility or be held liable to any person for any loss or damage arising out of or in connection with this information being inaccurate, incomplete or misleading. This material is copyrighted. It may be reproduced free of charge subject to the material being accurate and not used in a misleading context. The source of the material must be identified and the copyright status acknowledged. This material must not be used to endorse or used to suggest WRAP s endorsement of a commercial product or service. For more details, please refer to our Terms & Conditions on our website Waste & Resources Action Programme The Old Academy 21 Horse Fair Banbury, Oxon OX16 0AH Tel: Fax: info@wrap.org.uk Helpline freephone L02.indd pattn Entec UK Ltd March 11