Pearson Education Limited Edinburgh Gate Harlow Essex CM20 2JE England and Associated Companies throughout the world

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2 Pearson Education Limited Edinburgh Gate Harlow Essex CM20 2JE England and Associated Companies throughout the world Visit us on the World Wide Web at: Pearson Education Limited 2014 All rights reserved. No part of this publication may be reproduced, stored in a retrieval system, or transmitted in any form or by any means, electronic, mechanical, photocopying, recording or otherwise, without either the prior written permission of the publisher or a licence permitting restricted copying in the United Kingdom issued by the Copyright Licensing Agency Ltd, Saffron House, 6 10 Kirby Street, London EC1N 8TS. All trademarks used herein are the property of their respective owners. The use of any trademark in this text does not vest in the author or publisher any trademark ownership rights in such trademarks, nor does the use of such trademarks imply any affiliation with or endorsement of this book by such owners. ISBN 10: ISBN 13: British Library Cataloguing-in-Publication Data A catalogue record for this book is available from the British Library Printed in the United States of America

3 Strategic Management: Pearson New International Edition Cover 1. Introducing Strategic Management 2. Leading Strategically Through Effective Vision and Mission 3. Exploring the External Environment: Macro and Industry Dynamics 4. Examining the Internal Environment: Resources, Capabilities, and Activities 5. Crafting Business Strategy for Dynamic Contexts 6. Creating Business Strategies 7. Developing Corporate Strategy 8. Understanding Alliances and Cooperative Strategies 9. Studying Mergers and Acquisitions 10. Organizational Structure, Systems, and Processes 11. Considering New Ventures and Corporate Renewal 12. Corporate Governance in the Twenty-First Century 13. Looking at International Strategies Case Study: Robin Hood Case Study: Three Dimensional Printing Case Study: Southwest Airlines Case Study: Pleasant Valley Elementary School: Celebrating Success One Student at a Time Case Study: Prince Edward Island Preserve Co. Case Study: ESRI: Changing World 514 Case Study: Update: Music Industry in 2006 Case Study: Razorfish Case Study: Embraer: Shaking Up the Aircraft Manufacturing Case Study: Home Depots Strategy Under Bob Case Study: RyanairThe Southwest of Eurpean Airlines Case Study: AirbusFrom Challenger to Leader Case Study: Hornby Plc: Building Communities Case Study: Oracle Corporation: Transformation to an e-business Case Study: McDonalds and the McCafé Coffee Initiative

4 Case Study: House of Tata, 1995: The Next Generation (A) Case Study: Apples ipod System: ipod, itunes and Fairplay Case Study: Coca-Colas Re-entry and Growth Strategies in China Case Study: Neilson International in Mexico (A) Case Study: ebay International Case Study: Renault-Volvo Strategic Alliance (A): March 1993 Case Study: Symbian Ltd. and Nokia: Building the Smart Phone Industry Case Study: British AirwaysUSair: Structuring a Global Strategic Alliance (A) Case Study: Oracle: Growth by Acquisitions Case Study: The Expansion of Vincor Case Study: Cisco Systems, Inc.: Acquisition Integration for Manufacturing (A) 742 Case Study: Implementation of the Balanced Scorecard as a Means of Corporate Learning: The Porsche Case Case Study: Google in China Case Study: AtomShockwave (A): A Venture Rollercoaster in the Online Entertainment Industry Case Study: David Walentas Two Trees Management Company: A Case of Deliberate Entrepreneurship Case Study: VNUs Strategy Derailed by Active Investors Index A B C D E F G H I J K L M N O

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