DIGITAL MARKETING COURSE

Size: px
Start display at page:

Download "DIGITAL MARKETING COURSE"

Transcription

1 ADVANCED DIGITAL MARKETING COURSE CURRENT REPAIRS Opportunity to learn from India's 1st Digital Marketing Training Institute Cum Company

2 WHY OUR DIGITAL MARKETING COURSE IS BEST BUDGET FRIENDLY UNLIMITED NO. OF JOBS PRACTICAL EXPOSURE

3 OUR STORY Current Repairs is one of the best Digital Marketing Services Provider in Gurgaon and Delhi and to full fill the need of Professional Digital marketer we started providing Digital marketing Course where you can learn from the CEO of a Company about the trending and deep insights & Practical application knowledge of Digital marketing Industry.

4 OUR TRAINING PROCESS The training starts with the basic of Digital Marketing Overview to build a strong base for practical Sessions. After Completion of Website. Next Step is to learn about SEO, PPC Advertisement & Google Analytics etc. Tips and Tricks on how you can make money online with Affiliate Marketing and AdSense Blogging We will help you to have a hands-onpractical exposure of creating a website and having a practical exposure of every component by actually doing it. Most Interesting and Important component of training program is Social Media Marketing comprising of Facebook, Twitter, LinkedIn, Youtube and Viral marketing Once your Training is over, you will be awarded industry-recognized certification from Current Repairs & gain advantage with our free Job Assistance.

5 WHAT WILL YOU MASTER? INTRODUCTION TO DIGITAL MARKETING WEBSITE CREATION SEARCH ENGINE OPTIMIZATION ON-PAGE SEO OFF-PAGE SEO LOCAL SEO SEM- GOOGLE ADWORDS SOCIAL MEDIA OPTIMIZATION & MARKETING FACEBOOK MARKETING TWITTER MARKETING LINKEDIN MARKETING YOUTUBE MARKETING MARKETING GOOGLE ANALYTICS MOBILE WEB MARKETING ONLINE REPUTATION MANAGEMENT AFFILIATE MARKETING ADSENSE HOW TO GRAB FREELANCING PROJECTS E-COMMERCE MARKETING BONUS MODULE

6 01 INTRODUCTION TO DIGITAL MARKETING Difference between traditional marketing and digital marketing? Understanding the process of Digital Marketing 02 WEBSITE CREATION Definition about Internet, Website, Domain, Hosting etc. Domain selection & URL structuring Purchasing of Domain & Hosting Planning & Creation of a personal/ business website About CMS and Wordpress

7 03 04 SEARCH ENGINE OPTIMIZATION What is SEO? Definition of Keywords, Traffic etc. How Google functions and work? Google Agents keyword Research ON-PAGE SEO What is On-page SEO? Head Section Optimization Logo and Favicon creation with free tool Title and Meta Description Optimization Redirection Tags for all kinds of errors. SEO Friendly Content Writing through SEO tool Keyword Density- Spamming or Stuffing Image Optimization Robots File Creation Sitemap Creation All about Domain & Page Authority

8 05 OFF-PAGE SEO What is Off-page SEO? Why Off page is Important Submit URL tool Content Rank formula of Google Link Juice process to increase DA/PA What are Backlinks/ Link Building techniques? Blogging Guest Posting- Free & Paid Press Release Submission - Free & Paid URL Shortener tool Commenting on Blogs Classified Posting Forum Posting - Quora & Yahoo Social Bookmarking Link Exchange Slide Sharing Difference Between Do Follow and No Follow Backlinks What is Google Page Rank How to Increase Google Page Rank

9 06 LOCAL SEO What is Local SEO? Google My Business Listing How to do free listing of business on different websites in same niche/category 07 SEM- GOOGLE ADWORDS Understanding and overview of SERP Introduction to Search Engine Marketing How to sign up for Google Adwords account Understanding Adwords account structure How to use keyword planner tool Types of Advertising campaigns-search, Display & Video Difference between search & display campaign How does Adwords rank ads What is quality score and its importance

10 SEM- GOOGLE ADWORDS 03 What is CTR and why it is important? Advanced level bid strategies What is Enhanced CPC? Introduction to the ad-extensions and it s types Creating & Optimizing a live Search Network campaign Types of keywords Board, Phrase, Exact & Negative Creating & Optimizing a live Display Network campaign Understanding the working of campaign Best & worst examples of ads Creating ads Monitoring the performance What is Conversion tracking tool How to set up and use conversion tracking tool Adding tracking code in your website Optimizing and monitoring the campaigns

11 08 SOCIAL MEDIA OPTIMIZATION & MARKETING What is social media and how it is different from Google Understanding the social media psychology 09 FACEBOOK MARKETING Creating company page on Facebook Optimization of the page How to use the best of Hashtags and at sign How to increase likes free of cost. Creating & Optimization of Facebook advertising campaigns Types of Facebook advertising- Awareness & Consideration Best practices for engaging the customers Setting up the targeting with live examples. Payment modes Use of power editor tool for campaigns

12 10 11 TWITTER MARKETING Creating an account on Twitter. Optimization of the Twitter account Understanding of the Twitter interface with the use of Hashtags and at sign How to increase followers free of cost Creating & Optimization of Twitter advertising campaigns Practices to gain new customers and engage with the past ones Setting up a live campaign Use of Twitter tools: Tweetdeck, Klout etc. LINKEDIN MARKETING What is Linkedin & how it is different from Facebook Creating a profile and a company page Difference between Individual Profile and Company Page

13 LINKEDIN MARKETING Optimization of Linkedin company page Creating & managing Linkedin Group How to increase followers on company page free of cost Setting up a live Linkedin advertising campaign with practical exposure How to gain $50 from Linkedin to run a campaign without spending a single penny 12 YOUTUBE MARKETING Creating a YouTube channel Optimization of the channel Creating an explainer video without any help of a graphic designer Creating and optimization of the video advertising campaign Importance of Video marketing

14 YOUTUBE MARKETING Benefits of running a campaign on YouTube How to get traffic on to your website by promoting your video Understanding the SEO techniques on YouTube 13 MARKETING Introduction to Marketing Setting up an Marketing account How does work? Creating and sending of bulk s Monitoring the analytics

15 14 GOOGLE ANALYTICS Understanding and setting up the Google Analytics account How to add the tracking code into the website How Google Analytics works Introduction to Google analytics account structure Types of cookie and it s tracking Introduction & Setuping goals and types of goals How to set up goals in Google Analytics account Introduction of conversion Understanding bounce & bounce rate Bounce rate v/s Exit rate Ways to reduce the bounce rate Introduction & Importance of funnels Integration of Adwords and Analytics account Benefits of integrating Adwords & Analytics Measuring performance via Google Analytics Introduction and how to set up of filters & segments How to view customized reports Monitoring traffic sources and behavior Taking corrective actions if required Remarketing

16 15 16 MOBILE WEB MARKETING Introduction to Mobile Devices and marketing Creating a mobile website and application without coding On both platform for Android and IOS App Store Optimization (ASO) Uploading mobile app on Play Store and App Store Why Mobile marketing came into existence Advertising on apps SMS marketing ONLINE REPUTATION MANAGEMENT Introduction to online reputation management Understanding the ORM scenario Who is responsible for harming the reputation Ways to deal with the criticism online Procedure to follow when a negative review or complaint occurs Live example and case study to build a brand Turning negative to the positive image of a business

17 AFFILIATE MARKETING Introduction to Affiliate Marketing Setting up an Affiliate account How to join and Earn Live practical of earning a commission ADSENSE Introduction to Adsense Setting up to the Adsense account Tricks to get an approval of Adsense How to place ads on your website HOW TO GRAB FREELANCING PROJECTS How to earn money while sitting at home

18 20 E-COMMERCE MARKETING Introduction to E-commerce Marketing How to make an E-commerce website How to do SEO of an Ecommerce website Live example of an Ecommerce business How E-commerce industry earns money 21 BONUS MODULE One lecture upon the Resume writing and the Interview tips to get placed easily after the course.

19 BENEFITS ONE TRAINING MODULE AND GET READY FOR A JOB IN JUST 2 MONTHS. FAST TRACK BATCH ALSO AVAILABLE TRAINING WITH LIVE PROJECTS/ WEBSITE. INDUSTRY RECOGNIZED CURRENT REPAIRS CERTIFICATE BACKUP & DOUBT SESSION CLASSES. WORKING UPON LIVE PLUGINS & TOOLS TO LEARN & MAKE THINGS EASY. PERSONAL CONNECT THROUGH WHATSAPP. UP TO 1 YEAR QUERY SUPPORT SYSTEM. NOTEPAD + PEN. UNLIMITED BEVERAGES

20 AFTER TRAINING, YOU WILL BECOME A GOOGLE CERTIFIED PROFESSIONAL 02

21 + SMS Marketing Tool INR 1500/- One Year Domain + Web Hosting INR 3500/- WORDPRESS THEME INR 9,000/- Lead Generation Tool INR 3500/- CONTENT BUILDER TOOL INR 3000/- SEO Software INR 5500/-

22 CAREER OPTIONS A INVESTMENT IN SKILL & KNOWLEDGE PAYS THE BEST INTEREST Digital Marketing Executive Salary 15k to 18k PPC Analyst Salary 18k to 26k Social Media Analyst Salary 16k to 25k Online Reputation Executive Salary 18k to 26k Content Marketing Executive Salary 15k to 25k Freelance Digital Marketer Salary 15k to 50k

23 7 Reasons to Choose Current Repairs Current Repairs is the only Digital Marketing Institute Cum Company to learn Practical Exposure No Full Time or Part Time Trainer, learn directly from CEO of the Company Become A Google, Facebook & Hubspot Certified Marketing Professional Opportunity to learn and work on Live Projects Free Software Worth Rs: 25, % Placement Records Small Batch Size Call Us Today to Grab Latest Discount Option Until over

24 TESTIMONIALS

25 CHOICE IS YOURS

26 What Are You Waiting For Call Us to Empower your Career With Us Contact No: , ,4th floor, Green-Wood Plaza, Netaji Subhash Marg, Block B, Greenwood City, Sector 45, Gurugram, Haryana THANK YOU