Parichay Brand Consultants

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2 Parichay Brand Consultants ABOUT US We are a team of problem solvers located in Mumbai, India. We work on businesses which need smart help with fresh eyes, ears, and energy. We offer a variety of services in the field of Business Strategy, Brand Strategy and Communications. In the past three decades we have worked with eminent companies: Johnson & Johnson, Castrol, Birla Lifestyle, etc. We have accumulated a rich experience of serving clients from SMEs to MNCs across diverse industries like FMCG, Infrastructure, Hospitality, Healthcare etc. Parichay has gradually built a reputation for providing creative solutions and setting new benchmarks of service to demanding clients. Having catered to possibly every type of assignment under the branding umbrella, Parichay has been recognized for its strategic inputs, and a bird s eye view to the brand as a whole.

3 Approach INTEGRATION Through the integration of all our mentoring, strategy and implementation, we offer effective solutions to our clients empowering them to build enduring relationships with customers and build their businesses. The whole is greater than the sum of its parts. We optimize, categorize and combine all elements to establish a clear and consistent process towards achieving the goals.

4 Branding COMPLETE BRAND PACKAGING Branding is the company's identity in the marketplace. The company image is all about the appearance of the packaging. What is the company image saying to the marketplace? How can the brand be so packaged that it is an integral part of the business and represents a strong identity? It is a vehicle that reflects the company's brand and image. What does the branding say about the company? Does it reflect professionalism, clarity, and show the people that it respects and cares about them? Or does the website confuse viewers, project an untrustworthy image of the company and ultimately drives potential customers away? All these things speak volumes about the image and they either strengthen or weaken the brand. The image is all in the packaging. Clients and customers will make assessments of the company based on these things and while not always conscious, that customer appraisal says much about the company's business, its attitude and its priorities. View Portfolio

5 CREATIVE Corporate Identity Corporate Communications Collaterals Web Logo Design Corporate Brochures Signage Website Signage Sales Brochures Menu Cards Social Media Promotion Materials Table Mats, Coasters, Tent cards etc SEO Online Promotion

6 EVENTS Event Planning Event Design Event Collaterals

7 CONSULTING Business Strategy Promotion Strategy Marketing and Sales

8 TRAINING & WORKSHOPS Customer Experience Teamwork Process and Preparation Brand Building

9 Why Us? 30 YEARS EXPERIENCE Being consciously aware of the future competitive marketing environment of nations across the world, Parichay has developed into a comprehensive Brand Solutions Company. In the 30 years of its existence, Parichay has handled various activities under the advertising umbrella. From mainstream advertising to print, packaging, events and identity design - Parichay has the experience, the people and the technology to deliver stunning results in any of these areas.

10 Why Us? DIVERSE SKILLS The ability to establish new businesses To strategize with a blue print for business development A deep understanding of marketing and operations The ability to impact positively, the productivity and process of an organization Formulating processes for Quality Management Management skills Wide industry exposure An eye for detail

11 Why Us? HANDS-ON APPROACH In regular business creative solutions come from people and we have found them better and easier to come by during our personal interaction with clients. With years of relevant experience and knowledge of various materials and processes in the industry, we have found understanding the clients' requirements and offering creative solutions a satisfying experience. Quick Turnarounds Understanding the clients' time frames and showing sensitivity to these requirements enables us to respond quickly and effectively to meet deadlines. Our professional and talented specialist designers have consistently impressed clients even with the tightest deadlines of Print, Exhibition, Event, Web, Flash & PowerPoint presentations and interactive demos.

12 Our Client Engagement EXECUTION At Parichay, every account or assignment is important. Every client gets the personalized attention of our senior management, no matter what the size of the account or what the duration of the engagement. We work closely with our clients, never losing sight of their expectations as we draw up our strategies, and execute them.

13 Clients CLIENTS ACROSS INDUSTRIES Infrastructure Hospitality Jewellery Export Education FMCG Garments Healthcare Retail

14 Clients SOME OF OUR CLIENTS View Portfolio

15 Values COMMITMENT Good Branding is elusive. Easy to recognize yet hard to define. Though it is essentially created by an individual or by a small group it nevertheless has to appeal to thousands, even millions of consumers. Parichay aims at creating branding that will make the exercise accountable - in terms of results. This also speaks of our will to take on the responsibility to produce desired results as a professional obligation.

16 Contact Us PARICHAY BRAND CONSULTANTS 103, Wadala Udyog Bhavan, Dadar East, Mumbai Tel: