Where People, Products & Possibilities Meet MICRO MARKETS, VENDING, COFFEE SERVICES & MORE. Exhibitor Prospectus

Size: px
Start display at page:

Download "Where People, Products & Possibilities Meet MICRO MARKETS, VENDING, COFFEE SERVICES & MORE. Exhibitor Prospectus"

Transcription

1 Where People, Products & Possibilities Meet MICRO MARKETS, VENDING, COFFEE SERVICES & MORE Exhibitor Prospectus

2 Meet with Prospects "If you don t do NAMA, you re not considered in the game. Bill Lockett, VendSys Reach Thousands of Operators in One Place The NAMA Show is opening up opportunities in convenience services. Meet operators in vending, coffee services, foodservice and micro markets; demonstrate your latest technology and products; close deals with buyers; reconnect with current customers; and secure new leads among thousands of operators.

3 45 % C-Suite, President, Owner, Officer 2% Other 2% Buyer 13 % Sales/Marketing Meet with Decision Makers More than 80 % of Attendees Hold Executive Positions 9 % Vice President Identified Growth Percentage of attendees who indicate steady or increasing business in these areas. 63% OCS 62% VENDING 29 % Operations Director, Manager or Supervisor 56% MICRO MARKET 36% PANTRY Source: The NAMA Show 2018 Attendee Survey Source: The NAMA Show 2018 Attendee and Exhibitor Surveys 93% of attendees have purchasing power. 96% of attendess find The NAMA Show a valuable business investment. 96% of attendees rate The NAMA Show above average overall. Top Reasons for Attending 1 TO SEE WHAT'S NEW 74% 2 NETWORKING 72% 3 ATTEND THE TRADE SHOW 60% 16 % OCS 12 % Micro Market 4 % Other Primary Business Category 3 % Foodscience, Catering, Food Trucks Source: The NAMA Show 2018 Attendee Survey 4 EDUCATION 59% Source: The NAMA Show 2018 Attendee Survey 65 % Vending

4 Exhibitor Package & Benefits For NAMA Show Exhibitors Three (3) badges for the first 100 square feet of exhibit space purchased One (1) badge for each additional 100 square feet purchased 8 back drape, 3 side drape and black and white ID sign Post-show operator opt-in mailing list (mailing and addresses available) Your company listing and booth number in The NAMA Show Program Guide, including both alphabetical and equipment/product listing sections Company listing on the online floor plan, searchable by product Company listing including description and product listing in NAMA 365 mobile app Opportunity to list show exclusives offered at your booth Complimentary dry storage for your vendible products, supplies and equipment (labor charges apply for booth deliveries) Free Exhibitor Marketing Tool Kit For New Exhibitors New exhibitors* will receive the following additional benefits: Designated as new on company The NAMA Show Program Guide listing Badge ribbon on show site indicating your company is a new exhibitor *Not having exhibited or been a NAMA member in the past 5 years. Rates Exhibit Space Rental Inline Booths $35.00 per square foot; Corner Booths $37.00 per square foot New Exhibit Non-Member Inline Booths $40.00 per square foot; Corner Booths $42.00 per square foot Eligibility Exhibiting companies must be a current member of NAMA in good standing prior to exhibiting at The NAMA Show. Exhibiting companies must pay supplier membership dues based on their annual domestic sales revenue in the vending and refreshment service industry (coffee, foodservice, micro markets). If you are a new exhibitor or have not exhibited at the last five NAMA Shows you have the option of paying a higher non-member rate of Inline Booths: $40 per square foot/corner Booths: $42 per square foot. Note: This option does not apply to exhibiting exhibitors whereby NAMA membership is required to exhibit. Payment Schedule A 1/3 deposit of total space charges (payable in US funds and drawn on a US bank) must be enclosed with the application. The balance is due Friday, January 18, To Reserve a Booth For companies beginning with letters A M, contact Anthony O Shea at aoshea@namanow.org or (770) x109 For companies beginning with letters N Z, contact Katie Burke at kburke@namanow.org or (770) x156 73% of 2018 The NAMA Show exhibitors plan to return in 2019.

5 NEW! Premium Digital Packages Enhance your visibility to attendees by selecting one of the digital branding packages below. Take this opportunity to showcase your products and services while increasing traffic to your booth! Floorplan Banner Ad $595 Trackable banner ad on the online floorplan Video Sponsorship $395 Tell your story through promotional videos Upload video files directly from your console Videos are automatically encoded for playing on multiple platforms including mobile devices Exclusive Online Exhibitor List Sponsorship $1995 Clickable logo at the top of exhibitor list and search results Permanent banner on the online floorplan Gold listing platforms including mobile devices

6 Exclusive Exhibit Area! BETTER FOR YOU PAVILION will be a featured section on The NAMA Show exhibit floor for companies to highlight their healthier snack and beverage products. Exhibitors in the BETTER FOR YOU PAVILION receive: Special signage to draw attention and buyers Better for You special booth back & side drape colors Corresponding colored aisle carpet Exhibitors given special promotional highlights in: The NAMA Show Program Guide Online Floor Plan Online Directory Social media highlights Included in a BETTER FOR YOU PAVILION press release Special sponsorship opportunities for Pavilion exhibitors Ask the Expert Desk in the BETTER FOR YOU PAVILION 3,000* square feet of new health snacks & beverages all in one place! With consumers demanding and buying healthier snacks, operators are actively searching for FitPick snacks and beverages (under 250/200 calories) for their micro markets, vending machines and food service outlets. BETTER FOR YOU PAVILION has been created as a focal point on the show floor to help exhibitors reach these buyers. Reserve your exhibit space in BETTER FOR YOU PAVILION to unveil your BETTER FOR YOU compliant products to thousands of attendees seeking to discover and buy high demand products. *Projected section size. LIMITED SPOTS AVAILABLE - Reserve Your Booth TODAY! For companies beginning with letters A M, contact Anthony O Shea at aoshea@namanow.org or (770) x109 For companies beginning with letters N Z, contact Katie Burke at kburke@namanow.org or (770) x156

7 Even Better This Year! Operators are seeking new and different products to offer and sell in their unique sales channel. Exhibit here to promote your brand to the one market that s sure to boost your sales and profits. Make it convenient for operators to learn about your products and make it convenient for consumers to purchase! The NAMA Show 2019 continues to raise the bar with the VEND THIS! section for products beyond refreshments. There are thousands of great products that can be sold through micro markets, vending and foodservice outlets. Tap that market by exhibiting in VEND THIS! Exhibitors in the VEND THIS! section receive: Listing in product highlights on website Special Operator Meet & Greet in VEND THIS! Included in social media product highlight Free exhibitor marketing tool kit Press release product inclusion Highlight in The NAMA Show Program Guide Exhibit in VEND THIS! Limited Space Available! Special branded small turn-key kiosk for only $995! Feature your product(s) on the kiosk and staff this area with a product expert! Exhibiting with a kiosk does not include all standard exhibitor benefits. Reserve a Booth in VEND THIS! For companies beginning with letters A M, contact Anthony O Shea at aoshea@namanow.org or (770) x109 For companies beginning with letters N Z, contact Katie Burke at kburke@namanow.org or (770) x156

8 The NEW PRODUCT ZONE is an interactive featured area at the entrance of The NAMA Show Exhibit Hall which operators will visit to discover what exciting products are on the horizon in the convenience and vending industry. Exhibitors in the NEW PRODUCT ZONE receive: The opportunity to display actual product in the highly promoted New Product Zone Lead generation/contact information for every person who requests information about product Pre-show new product marketing through comprehensive campaign Inclusion in New Product Zone Map that identifies all participating companies Highly Acclaimed NEW PRODUCT ZONE Include your new product launches in this high-traffic area at the entrance of the exhibit hall that highlights up-and-coming products in eight categories. The item in each category with the most scans will be awarded a People's Choice Award! Eight New Product Zone Product Segments Better for You Products Chips, Salty & Meat Snacks Coffee, Tea & Hot Beverages Cold Beverages, Milk & Water Candy, Gum & Mints Cookies, Crackers, Baked & Breakfast Items Technology, Kiosk, Vending/Dispensing Equipment & Business Services Entrée s: Sandwich, Wrap, Burrito + Frozen & Refrigerated Items New Product Zone Rates 1-3 products: $850 each 4-6 products: $650 each 7-10 products: $550 each 11+ products: $350 each Reserve Your Spot in NEW PRODUCT ZONE For companies beginning with letters A M, contact Anthony O Shea at aoshea@namanow.org or (770) x109 For companies beginning with letters N Z, contact Katie Burke at kburke@namanow.org or (770) x156

9 Exhibitor Schedule Tuesday, April 23, :00 a.m. 8:00 p.m. EXHIBITOR MOVE-IN Wednesday, April 24, :00 a.m. 12:00 p.m. EXHIBITOR MOVE-IN 2:30 p.m. 6:30 p.m. SHOW FLOOR OPEN Thursday, April 25, :00 a.m. 5:00 p.m. SHOW FLOOR OPEN Friday, April 26, :00 a.m. 1:00 p.m. SHOW FLOOR OPEN 1:00 p.m. 7:00 p.m. EXHIBITOR MOVE-OUT Saturday, April 27, :00 a.m. 2:00 p.m. EXHIBITOR MOVE-OUT

10 The NAMA Show Attendees Want Micro Market Innovations Now More Than Ever Self-checkout micro markets are growing rapidly. The NAMA Show attendees are eager to learn about the latest trends in micro markets, including innovative product advancements and education opportunities. This is the event to meet buyers interested in taking advantage of this growing sector. 43% of The NAMA Show attendees are involved in micro markets Products Found in Micro Markets Fresh salads, fruit and refrigerated dairy items Deli sandwiches, soups and meal options Premium beverages (hot and cold), sparkling drinks, and juices Popular snacks, candies, gum and mints Low-calorie, low-fat healthy alternatives Breakfast sandwiches, pastries and cereals Ice cream and other frozen treats Over-the-counter medicine and sundry items Promotional items, mugs, t-shirts Equipment Micro Market Operators Require Shelving wall or free standing Single- or double-door, glass-front, reach-in refrigerators, freezers and open air coolers Hot beverage equipment, including single-cup brewers Consumer marketing and promotional displays Route vehicles with increased refrigeration and freezer space Warehouse pre-kitting software and equipment RFID and UPC technology Central payment systems, including cash, credit card or market card Security systems

11 Meet with and the Industry Founded in 1936, NAMA is the association representing the $25 billion U.S. convenience services industry. With more than 1,100 member companies including many of the world's most recognized brands NAMA provides advocacy, education and research for its membership. "The F&B industry is huge, but The NAMA Show brings us all here together. We had a blast. Catherine Wang, #thenamashow twitter.com/namavending facebook.com/namanow FOR BOOTH SPACE OR MORE INFORMATION CONTACT: For companies beginning with letters A M, contact Anthony O Shea at aoshea@namanow.org or (770) x109 For companies beginning with letters N Z, contact Katie Burke at kburke@namanow.org or (770) x156 youtube.com/namanow