Use the Arcadian Home platform to give your clients a highly appealing visual shopping experience they can count on.

Transcription

1 Use the Arcadian Home platform to give your clients a highly appealing visual shopping experience they can count on. A Little Bit About Arcadian Home Founded in 2002, Arcadian Home is a premier platform for interior designers integrating design portfolios with a unique visual shopping experience. Arcadian Home takes out all of the work in creating an attractive, state-of-the art online custom store to connect with the people who want your services. Our Mission: Arcadian Home s mission is to provide customers with the most comprehensive selection of quality lighting and home products on the web for the lowest prices possible. We aim to serve our customers promptly with the highest level of professionalism, expertise, and integrity. Our Store Owners Are... Interior Designers Interior Decorators Home Stagers Contact Arcadian Home today to get started: (888) Ext 550 or info@arcadianhome.com 1

2 Store Owner Testimonials For a few years now Arcadian Home has been providing excellent service for me and my clients. They have listened to every idea I ve suggested and actually made me feel like a partner to the designer store site. Rose D. RMD Designs LLC Cleveland, OH Working with the amazing staff at Arcadian Home to bring my custom store to life was a terrific experience. They were exceptionally responsive and more than willing to do what I wanted to make the store my own. Stacy C. South Shore Decorating Boston, MA I keep promoting it and having clients do all their own ordering. This way they feel involved in the process and know that products are not more than retail prices. It engages them and I ve found most of my clients like being involved in some way. Scott N. Minor Details Design Tacoma, WA Contact Arcadian Home today to get started: (888) Ext 550 or info@arcadianhome.com 2

3 Features You Can Count On 1 Add Custom Products 2 Manage Product Offering Use our easy-to-use Custom Product tool to add products to your store that represent your branding from decor to lighting. Have full control to easily include or exclude products, tags, entire collections, or brands under your store owner account. 3 Visual Shopping Experience 4 Earn Commission Receive additional revenue when clients browse your tagged photos on Design Shuffle, mouseover an image and click on the item to buy. Earn above-market commission when orders are received in your store. 5 Built-In Social Media Stir up some excitement for your products using the social media sharing buttons made available in your store. 6 Create Projects and Specify Discounts Use the Project Tool to specify products and communicate with your clients by project. You can also specify the discount you would like to offer your clients by project. Contact Arcadian Home today to get started: (888) Ext 550 or info@arcadianhome.com 3

4 7 Compare Tool 8 Store Analytics Create your own printable shopping mood board with the compare button. See a side-by-side view comparing pricing and specs for multiple products. Track your store traffic and traffic sources, with live time Google Analytics integration. Custom Store Brands...plus many more! Contact Arcadian Home today to get started: (888) Ext 550 or info@arcadianhome.com 4

5 How Does it Work? The custom store is simple, easy and maintenance free. Leave the technical stuff to us. Why Arcadian Home? We do all the work: From getting orders, order fulfillment, customer service, updating your online store and more, our friendly staff takes all of the work out of owning a custom store. Shop with confidence: Your clients can shop with confidence with our secure platform and trustworthy team. We utilize 128 bit SSL to encrypt your business and clients information, so it stays safe and secure. Earn commission from orders you receive: That s right. We pay you for items that people purchase from you. Most other custom store sites will take a cut out of the purchases made through their store. Here at Arcadian Home, we make receiving a commission for these products unparalleled. View of our Demo storefront. Excellent tool for store owners to specify products and communicate with clients: The custom store is an additional tool to enhance communication with your clients. Need to show them a product right away? It can be easily specified in advance by project. Contact Arcadian Home today to get started: (888) Ext 550 or info@arcadianhome.com 5

6 How Does it Work? Part Header: your personal logo and navigation. 2. Navigation: your custom categories and subcategories. 3. Banner: highlights a featured project from your design gallery for customers! 4 4. Tabs: featured products of your choosing. Categories like: Best Sellers, New Arrivals, Clearance. 5. Category Visuals: selection of preferred products to represent overall store categories Footer: product categories, contact information, and social media connection. 6 The Arcadian Home team collaborates with each designer through a customized process to create a completely unique store that reflects the store owner s brand and style, which is located on the store owner s own domain. Arcadian Home will take care of all of the work including processing orders, providing stellar customer service, updating your online store with the newest features and more! Structure of our storefront. Product Offering - Whether you want 50, 100 or 70,000 different products in your online boutique, we offer an entirely flexible solution! We believe in customization. You can use any domain name with your shop, including your existing site. Contact Arcadian Home today to get started: (888) Ext 550 or info@arcadianhome.com 6

7 Create Your Store in 3 Steps Step 1: Submit Branding Step 2: Customize Step 3: Launch Submit your answers to our Branding Questionnaire so we can begin creating a store for you. Sign into your account to customize your product offering. Configure URL with domain registrar. Your new store is ready to go live! Sample Visuals of Custom Store Storefront Customized categories, navigation, banner, tabs, and more! Feature your business logo: the custom store is an extension of your brand. Contact Arcadian Home today to get started: (888) Ext 550 or info@arcadianhome.com 7

8 Product Page View the amount of commission or discount from orders made to your store. Earn above-market commission. Social media add-ons, Add to Project capabilities, detailed product zoom view. Category Page Simple filters allow customers to shop your products by price, type or style. Simple interface allows customers to shop with ease. Contact Arcadian Home today to get started: (888) Ext 550 or 8

9 Which Plan is Right for You? * Includes 3% credit card transaction fees. Contact Arcadian Home today to get started: (888) Ext 550 or info@arcadianhome.com 9

10 Frequently Asked Questions What do I need to do? Very little! Fill out our Branding Questionnaire, upload attractive images to your Design Shuffle portfolio, tag the items for added traffic to your store and specify the products you d like displayed in your store. How long will it take until I can begin receiving orders? Depending on how long it takes you to add custom items to your store after we finish setting it up, in approximately 1-2 weeks, your custom store will be ready for you to receive orders. How much will the program cost? In addition to the $400 set-up fee, we offer competitive rates in the range of $14.95 / month - $59.95 / month depending on the package that best meets your needs. Is it for everyone, including the general public, to purchase from? Yes, anyone can purchase from your store. This can be you, your clients or anyone else. Will the store be branded under my business name? Yes, the store will have your website header and branding on it. It will also be located as a link on your current website s navigation bar, and located on your own domain. Enhanced Customization: How are the products selected? You have complete control over selecting the products that are displayed in your store. You can pick and choose items on an individual, collection, brand, style, or product type levels for optimal customization. Can I add my own custom products to the store? Absolutely. However, you will be responsible for order fulfillment and monetary transactions on custom products. What is a custom product? A custom product is a product we do not carry in our product offering. If you suggest us to carry a certain brand and we open an account with that brand, that will not be considered a custom product. What kind of price points do you offer? We offer a wide range of price points from low to high end. Upon request, we will gladly supply you with a list of brands we currently work with. I d like to offer some brands you don t currently carry in my custom store. How can I include those? You can include these by: 1. Adding them as a custom product, or 2. Sending us an at info@arcadianhome.com to suggest us to carry them. We d be happy to Contact Arcadian Home today to get started: (888) Ext 550 or info@arcadianhome.com 10

11 work on connecting with new brands so that you can offer them in your store. When creating a custom product, what are things I need to account for when setting my price under the Your Price field? You will need to budget for your cost, our 4-10%* revenue share (which includes the 3% credit card transaction fee), the shipping fee, and tax of the product. When determining my price under the Your Price field on the custom product wizard, how much money should I budget for shipping? Here is our general rule of thumb that has worked for us: If the item is not truck-sized, consider taking 30% of the item s cost to be safe. If the item is truck-sized, budget for $ How will traffic come to my store? You can be creative in how your store will get traffic. The following are some ways that may work well. We have seen the most successful stores are ones that have built up a brand / following. 1. Work closely with us on your ongoing projects, submit good photos to us, tag your portfolio photos,... etc. If the quality of content we receive is good, we will broadcast your project to our network of followers. Example: Notice the first blog got 117 shares. We got 17,192 people reached, 183 additional likes + 38 shares on Facebook for that blog, that should equate to thousands of people seeing it. 2. If you have a blog, embed tagged portfolio photos in your blog posts using our embed tool and share project inspirations with your readers. Showing products like this: (Uses photo embed feature we implemented for blogs.) 3. Be active on your own social media outlets such as Facebook, Twitter, Pinterest, Houzz, DesignShuffle, Decorpad, Flickr... etc. 1. On sites like Design Shuffle, Houzz, Decorpad, Flickr, you can create tags / notes on products in your photos that link to your store. 2. We have found that if you talk about something interesting about your project, it is more effective in bringing traffic to your store and growing your network. 4. On your website, have an obvious shop link on your custom store. Use our portfolio platform on your website. 1. Be visual with good application photos and include a story about the process of implementing the project and products. 2. Create banners for your store to include on your blog. Contact Arcadian Home today to get started: (888) Ext 550 or info@arcadianhome.com 11

12 3. Specify products in your store for design projects. How can I measure traffic to my store? It s easy! If you have a Google Analytics account already, the code snippet to info@arcadianhome.com and we can paste it into your store on our end. Does my store have a sitemap I can submit to Google to have their bots crawl my site? Yes, all our custom stores have a sitemap for search engines to read. Yours can be found at When can we go on Design Shuffle? You can join Design Shuffle now for free. Please let us know if you need help setting up the account at info@arcadianhome.com. We recommend uploading high resolution images to be shared with the community. Commission: How do you determine my discount/commission? We look at two factors - the discount tier you re at and your order detail. Your discount tier depends on the custom store package you ve selected (Silver, Gold, or Platinum). The discount from your order detail depends on the brands, amount and combination of products you ve purchased from us. For example, if an order is greater than $300 you will earn a certain discount and if your order is >$1000 your discount will be a bit more. How do I know which custom store package is worth it for my business? The below rules of thumb are calculated from the difference between monthly membership fees and the different discount levels: Rule of Thumb: If you anticipate your store getting orders from you or your customers totaling: 1. > $1500/month, go with the Platinum Package 2. Between $850-$1500/month, go with the Gold Package 3. < $850/month, go with the Silver Package How do I know how much discount I am getting per product? You will see your amount of discount for each product in your store after you sign into your store owner account and visit individual product pages. Percentages really depend on the combination of products, as well as order amount. Why is my discount at checkout more than my discount listed on the product pages? The discount listed on your product pages is just the starting discount, or base discount. When our system calculates your overall discount, your discount may be increased when it takes into consideration the following factors for everything in the cart: The brands you are ordering from (i.e. If you order more than one item from the same brand) Contact Arcadian Home today to get started: (888) Ext 550 or info@arcadianhome.com 12

13 Quantity of items (i.e. The more items from the same vendor the better.), and Order amount (i.e. A higher order amount will return a higher discount.) Does Design Shuffle get a percentage out of the purchases made? Yes. For standard products, that depends on whether you are using your own account with a brand we both hold accounts with. For products we use our account with - you will get a discount and we ll make a profit. For standard products you use your account with, we will take a revenue share of anywhere between 4-15%* (include credit card transaction fees) depending on where the source of traffic to your custom store is coming from. Arcadian Home receives a 4%* revenue share if item is from a project specified by you (the store owner), 15%* revenue share if order comes from Design Shuffle, and 9-11%* otherwise. For custom products, that depends on what the source of traffic to the product is. Arcadian Home receives a 4-6%* revenue share if order comes from outside Design Shuffle / Arcadian Home, and 10%* if from Design Shuffle / Arcadian Home. *Includes 3% credit card transaction fees How do you collect revenue share on custom products? We will deduct a revenue share from the credit card you have placed with us. When will I be paid out for custom product transactions? We will cut a check or release funds via Paypal 14 days after the item is shipped. This policy is subject to change in the future. When will I be paid out for commission on standard products? We will cut a check or release funds via Paypal at the beginning of each month as long as a minimum of $100 has been earned. It is your responsibility to declare tax on your commission as an income. We will be sending you a W-9 form to fill out and issuing you a 1099 as soon as a minimum of $600 in commission has been earned by you. Will I be losing any money by selling items using the Arcadian Home custom store platform? Absolutely not! Your margin will not be any lower by going with us. Since we make sure that you are getting the same price (if not better) the vendor is giving you, we will not charge you at a higher cost for your products. If, for some reason you find that our price is higher, if we can verify it, we ll lower the price in a majority of the cases. What if I don t want my custom store visitors knowing which brands I am offering? No problem. You may opt-out of displaying the brand names on your category and product pages so that information is not shown. All product codes are automatically scrambled as well. Order Fulfillment: How does shipping work? Custom Products: Store owners are responsible to account for shipping costs within the retail price of their Contact Arcadian Home today to get started: (888) Ext 550 or info@arcadianhome.com 13

14 custom products. For orders under $99, Arcadian Home will charge a shipping fee at the time the user checks their order out, which will be passed on to the store owner as a shipping subsidy. Standard Products: Arcadian Home offers free shipping for orders over $99, however Arcadian Home will charge a shipping fee for orders under $99 at the time the user checks out. How will you take care of order fulfillment on custom products? For custom products, we will take the order through your custom store and forward the invoice directly to you. You will be responsible for order fulfilment, shipping and for custom products. We will be receiving payment through our platform and sending it back to you via credit card, Paypal, or check. Who does the order fulfillment for standard products? 1. Arcadian Home fulfills if: 1. We are using our vendor account, or, 2. You want us to fulfill using your vendor account (Data Maintenance Fee and Fulfillment Fee will apply) 2. You do, if you want to fulfill using your own vendor account (Data Maintenance Fee will apply) If we both hold accounts with the same brand, how will you take care of order fulfillment on brands I decide to use my account with? Our customer service team will submit a PO using your vendor account number and follow up with the vendor. Do you manage fulfillment for larger products? Yes. We are able to manage fulfillment on larger products if you choose to have us do so. Do you have white glove, or equivalent for in-home delivery on some of the larger items? If a product needs white glove service, please contact our customer service team at (888) and we will check with the supplier to see if they offer that. If the supplier does provide that service, there is typically a slight upcharge. For lighting fixtures, the assembly is typically done by the electrician. What if a customer is unhappy with quality? Are items returnable? If a customer is unhappy with the quality, items may be returned as long as it is a Standard Product (not a custom product) and the item qualifies for return. For customer remorse, there are two cases where we do not take returns: 1. We do not accept returns if the item is a close-out item (to be discontinued) because our manufacturer also does not take returns on those items either. We will list this as a non-returnable item on the product page. For example, this item is non-returnable, due to it being a closeout item: 2. Truck-sized shipment items. On the individual product page, we will list that the item is shipped by truck and there are no returns allowed. For example, this item is non-returnable, due to it being a truck load size item: Contact Arcadian Home today to get started: (888) Ext 550 or info@arcadianhome.com 14

15 More information about our return policy can be found here: Do you handle damage claims? Will the vendors take the merchandise back? We handle damage claims on items we manage fulfillment for. 1. If the item is returnable and the product is damaged, we will definitely take it back and the manufacturer will send out a replacement. We will send out a call tag to pick up the returned merchandise. 2. If the item is damaged and non-returnable, that fact will be listed on our website, as well as on the product page. Contact Us Today If you are looking for an appealing visual shopping experience to take your business to a whole new level, we have the platform you are looking for! Call Arcadian Home at (888) Ext 550 or send an to info@arcadianhome.com to discuss these options in greater detail. We look forward to discussing how this will benefit you. Contact Arcadian Home today to get started: (888) Ext 550 or info@arcadianhome.com 15