How to Use This Guide

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2 With more than 25 years in the business of providing information and the solutions to manage it, LexisNexis offers you stability and expertise. Gathering information is just the beginning of competitive intelligence. Analyzing what you have found is its essence, and the LexisNexis services give you more time to add your unique value. Why go to dozens of different online sources and manage several individual relationships, when LexisNexis has the breadth and depth for you to get the information you need in one location? The LexisNexis services enables you to search over 33,000 sources with 3.9 million documents added each day! Our customer service staff available 24/7 is industry renowned. You can also get consultation services through our Product Consultant support teams with no additional cost to you. Be one of the 2.9 million subscribers to the LexisNexis service and start reaping the benefits. How to Use This Guide Find below the main intelligence areas in Competitive Intelligence on the LexisNexis service, search ideas and applications, up to 3 useful sources, and a sample search. Use LexisNexis to: Corroborate or verify information Add detail to and broaden scope of unpublished findings Suggest additional areas for investigation Establish your target company s public posture Remain current As external information can be derived from several sources, one has to choose an information service to deliver reliable, organized, categorized and easily searchable content to your desktop. LexisNexis is a global leader in providing information solutions to CI professionals. Size-up Industries/Markets Finding detailed insight into particular industries, products and companies is a cornerstone of competitive intelligence. 1. I need some information on alternative energy resources in Canada. Investext. Investext industry reports are created by experts who are employed for their accurate and insightful evaluation. You can search industry reports by state, by country, by U.S, or International Brokers and by industry. alternative energy sources and canada

3 2. What is the market share for apparel retailing in Canada? RDS Business & Industry Database is a broad-based business information database which includes coverage from over 900 trade and business publications covering business events in over 190 countries around the world. apparel retailing w/10 (market w/3 share or size) or marketshare and canada 3. Learn who already knows about an industry. Encyclopedia of Associations is a comprehensive reference tool of detailed information concerning more than 100,000 nonprofit membership associations worldwide. pulp Find Company Information 1. What are the parent and subsidiary companies affiliated with Bata? Directory of Corporate Affiliations contains profile information and corporate linkage to the sixth level for more than 114,000 public and private companies (including more than 15,000 parent companies worldwide). company(bata) 2. Can you give me the latest news stories on Fairmont Hotels? RDS Business & Industry Database is a broad-based business information database which includes coverage from over 900 trade and business publications covering business events in over 190 countries around the world. company(fairmont hotels) 3. What financial information did Celestica provide to the SEC? SEC Form 20-F file contains the full-text of 20-Fs (excluding some exhibits) for all issuers registered in foreign countries whose securities trade on the New York or American Stock Exchanges. The Securities and Exchange Commission requires foreign issuers to file reports disclosing their financial condition, results of operations and any other information that is of significance to investors. company(celestica) 4. How can I locate the most recent quarterly report for Canadian Tire? Canadian Publications contains all of the Canadian news sources on LexisNexis. company(canadian tire) and subject(company earnings) 5. Locate historical financials for Quebecor World Inc. CANCORP Plus is a comprehensive source for information on publicly-traded and selected private companies. company(quebecor world) 6. Who are Magna International s competition? Hoovers Company Profile Database include overviews and histories, up to 6 years of key financial and employment data, lists of products and key competitors, names of key officers, addresses, and phone and fax numbers. company(magna international)

4 7. What merger or acquisition activity has Canadian Imperial Bank of Commerce been involved in? Mergers & Acquisitions in Canada is the database of record for the Canadian merger & acquisition market. company(canadian imperial bank of commerce) Track Products and Services 1. How is Blackberry doing in the wireless network market? Overview of Markets & Technology enables you to research a product, its markets, the materials and processes used to produce it, the companies that manufacture it, regulatory issues, competitive products, and other factors that influence a company or industry. product(blackberry) 2. What new patents have been applied for by QLT Phototherapeutics? Patent Cooperation Treaty Patent Applications (PCT) is published by the World Intellectual Property Office (WIPO). WIPO administers 21 international treaties related to intellectual property. The most successful and widely used treaty is the PCT. This treaty implements the concept of a single international patent application that is valid in many countries. company(qlt) 3. Locate where a competitor has recently purchased property. Combined Deed Transfer Records is a group file of Deed Transfer Records for selected states and counties. company(ford motor company) Analyze Competitors Sales Strategies 1. What can you tell me about the Canadian coalbed methane industry? RDS Tablebase specializes in tabular data on companies, industries, products and demographics, and the precision indexing makes it easy to extract targeted information. Tablebase includes documents culled from more than a 1000 publications in RDS Business & Industry database, with documents from sources such as privately published statistical annuals, trade associations, government agencies and industry reports to name of few. coalbed methane and country(canada) 2. What is Lucent s sales strategy? Markets & Tech. (PROMT) and Marketing & Adv. Ref. Service (MARS), Overview this source includes data from a broad range of sources reaching from advertising and trade publications through news and corporate annual reports, it covers a broad range of events and activities. MARS combines broad coverage of the consumer products and services industries with highly specific indexing and retrieval capabilities. PROMT is the leading multiindustry database with coverage of companies, products and markets, and with broad coverage of business and industrial environments. Business Wire provides access to the full text of news releases issued by corporations and other organizations. These documents include company announcements of new products, stock offerings, personnel changes and financial results. The news sources are from the banking industry, entertainment, aviation or many other industries. headline(lucent) and sales or market! w/3 strategy

5 Identify Suppliers and Partners 1. Who are GM s suppliers and contractors for air bags? RDS Business & Industry Database is a broad-based business information database which includes coverage from over 900 trade and business publications covering business events in over 190 countries around the world. gm or general motors w/s supplier or contractor w/s air bag 2. Can you give me debtor information for Nortel Canada? Combined Uniform Commercial Code Liens Filings includes filings from 50 states, the District of Columbia and the Virgin Islands. Most documents contain the debtor and secured party names, the original filing number date and time, and the history. Company Information (excluding U.S.) The Company Information group file contains company profiles and reports for companies in Asia, the Pacific Rim, Europe, the Middle East, Africa, Canada and Central and South America. name(nortel) and canada 3. Learn business associates. Combined Corporation and Limited Partnership Information is a group file comprised of corporate and limited partnership information from 46 states. Information contained in these documents include Corporation and Limited Partnership names, numbers and status, Names and addresses of registered agents and Dates of Incorporation or Qualification. garth w/3 drabinsky 4. Who does the advertising for Kraft Foods? Directories of Advertisers and Ad Agencies, Combined is the source to find an advertising agency that is listed in the Advertiser Red Book Go directly to the list of advertising agencies for a company in the Advertiser Red Book Find information on affiliated advertisers and advertising agencies Go directly to the document for a parent company/agency from an affiliated company/agency document. kraft foods Identify Experts 1. Who are the inventors listed with Amgen Inc.? Utility, Design and Plant Patents contains the full text of utility, plant and design patents, including reissue patents, reexamination certificates, statutory invention registrations and defensive publications. assignee(amgen) 2. What are the countries covered by Tyco Submarine Ltd. patents? Patent Cooperation Treaty Patent Applications provides access to the official patent in PDF format, and the patent applications in this source are those published by the World Intellectual Property Organization (WIPO). assignee(tyco submarine) 3. Who are some of the experts who have testified in court on drug manufacturers liability? Combined Jury Verdicts and Settlements provides access to all verdict files which include jury and non-jury verdicts and settlements. The main focus is personal injury torts. drug w/5 manufacturer w/5 liab!

6 Stay Current Automatically Not only will these services save your time and resources, they will help you: Maintain comprehensive competitor profiles Keep on top of the news relevant to your organization Monitor information about your organization Make appropriate and timely decisions Personal News. The current awareness service on LexisNexis. To create a Personal News search, simply: 1. Run your search in Power Search or a Search Form 2. From the results screen determine that your search results are satisfactory 3. Select the Track in Personal News link (upper right-hand corner) 4. Follow the instructions on your screen Eclipse. The current awareness service on LexisNexis. To create an Eclipse search, simply: 1. Run a search in your selected database 2. From the results screen determine that your search results are satisfactory 3. Select the Save as Eclipse link (top center) 4. Follow the instructions on your screen. Industry-Standard Platform The LexisNexis service brings legal content to your computer via a secure Internet connection with an intuitive browser interface featuring customizable search presentation and helpful keyword prompts, sophisticated functionality allowing you to compose more complex searches, the ECLIPSE feature for automatic daily, weekly or monthly updates on full-text publications or topic(s) you choose and fast and reliable access. How LexisNexis Keeps You Up-To-Date Business decision-making requires the latest information. That s why the LexisNexis service lets you: Track topics automatically with the Personal News feature with an notification option Disseminate information via your enterprise s Intranet with the Shared News feature Monitor a variety of wire services and other news sources through News Alert, Inc.; Real-Time News checks for stories that match your topics of interest and notifies you of new articles Survey the latest market information, with Market Indicators, My Portfolio and Quotes & News just a mouse-click away. For search or technical assistance please contact Customer Service at Clegg Road Markham, Ontario L6G 1A1 Tel: (905) Fax: (905) Toll-Free Fax: /02 LexisNexis Butterworths is operated by Butterworths Canada Ltd. LexisNexis, the Knowledge Burst logo and ECLIPSE are trademarks of Reed Elsevier Properties Inc., used under license. It s How You Know is a trademark of LexisNexis, a division of Reed Elsevier Inc. Other products or services maybe trademarks or registered trademarks of their respective companies. Copyright 2002 Butterworths Canada Ltd. All rights reserved.