A Professional Approach To WEBSITE MAINTENANCE for large institutions.

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1 FRAMEWORK CONTENT CONSOLIDATION & COMPLIANCE A Professional Approach To WEBSITE MAINTENANCE for large institutions. SIGNTODESIGN

2 IN TODAY S DIGITAL MARKETPLACE, YOU ARE ONLY AS GOOD AS YOUR DIGITAL FOOTPRINT!

3 CONTENT CONSOLIDATION & COMPLIANCE FRAMEWORK

4 WHAT IS C3 FRAMEWORK? The best businesses are always evolving, and yours is no different. With an ever - expanding series of events, updates, and more, you need a system to keep your digital foot-print up to date and looking its best to beat the competition. C3 is your one-stop shop for everything from website design and maintenance, content, social media and online reputation management. With major clients in the education space and beyond, there is no problem we have not seen, and no challenge that is beyond our skill. NO MORE EXPENSIVE AGENCIES, NO SEPARATE VENDORS.

5 75%of consumers Admit to making judgements on a businesses' credibility based on the company s website.

6 HOW IT WORKS? LEGACY RESEARCH Our team will study your existing infrastructure, content Practices and digital exposure and present tailor made solutions to address any gaps that may be identified. OWNERSHIP Infrastructure Ownership is usually scattered and we will ensure that all digital assets are protected and brought under a single owner. A scoping exercise will be initiated to determine the extent of digital exposure. STAKEHOLDER IDENTIFICATION Key stakeholders managing the Content, Infrastructure and Social Media practices of the institution will be identified and processes will be drafted to ensure consistent delivery of agreed Key Performance Indicators (KPI s) PROCESS AUTOMATION Systems will be deployed to ensure that a majority of the identified processes are seamless and automated. MEASURE, REPORT & IMPROVE Online Dashboards, Website Health Scores and Management Notifications will ensure that the agreed deliverables are measured, reported consistently and also acted upon to continually improve performance. We begin all engagements with a deep-dive into your institution s digital infrastructure and content management systems, bringing personalised solutions to problems in content ownership, scope handling, social media, security, and more.

7 OUR CORE SERVICES

8 CORE C3 SERVICES CONTENT MANAGEMENT WEBSITE MAINTENANCE ONLINE REPUTATION MANAGEMENT SEARCH ENGINE OPTIMIZATION

9 CONTENT MANAGEMENT

10 CONTENT MANAGEMENT We provide Professional Content Writing Support We ensure Workflow driven Content Updates We provide Content Update Tracking & Reporting We update content to your Social Media We send you Weekly Content Newsletter Users spend an average of 5.59 seconds looking at a website s written content Keeping in mind the fact that users spend an average of 5.59 seconds per page consuming written content, it s imperative that this content is as effective as possible at portraying your company in a positive light and getting your users where they need to go on the site.

11 THE CONTENT TRACKING SYSTEM (CTS) Constant content updates, multiple upload requests, and rapidly updating material. An institution s content needs are diverse and complex. A unified and centralised content management framework is the only way to ensurecompliance and quality in your institution s content portfolio. The C3 Framework s proprietary Content Tracking System (CTS) ensures that all content is captured, approved, and published through a single, simplified framework. The beauty of the CTS framework lies in reporting and automation: based on your academic calendar, the CTS generates requests for event information and reports, produces a comprehensive report on compliance, and creates reminders and escalation mails in case of delays in content supply. CONTENT WORKFLOW MANAGEMENT CREATE REQUEST APPROVE REQUEST REQUEST ACKNOWLEDGE REQUEST DELIVERY REQUEST CLOSE LOOP CLIENT SPOC CLIENT MANAGER SD CONTENT MANAGER CLIENT MANAGER CLIENT SPOC

12 CONTENT MANAGEMENT Constant content updates, multiple upload requests, and rapidly updating material. An institution s content needs are diverse and complex. Having new content published regularly, gives your audience something to keep coming back for and gives you a space to demonstrate your industry knowledge.

13 WEBSITE MAINTENANCE

14 WEBSITE MAINTENANCE We notify you in case of Downtime We backup your website on the Cloud We restore websites in the event of a malware attack. We ensure the technical update of your website (WP, Theme, Plugins) We take care of Bug Fixing and Site Optimization Did you know that It takes about 50 milliseconds (that s 0.05 seconds) for users to form an opinion about your website that determines whether they like your site or not, whether they ll stay or leave If you re missing the mark when it comes to website maintenance, you re also missing out on the chance to bring on new customers through your website.

15 Website Maintenance 85% of adults think that a company s website when viewed on a mobile device should be as good or better than its desktop website.

16 WEBSITE MAINTAINENCE The best websites need a solid foundation before development, and constant maintenance after. 88% of online consumers are less likely to return to a site after bad experience 100% 100% 100% 99% 99% 99% 99% 99% MON TUE WED THU FRI SAT SUN UPTIME DOWNTIME

17 ONLINE REPUTATION MANAGEMENT

18 ONLINE REPUTATION MANAGEMENT We monitor your online reputation We acknowledge reviews on your behalf We generate Positive Reviews We publish ORM Reports Online Reviews Sites Build Trust With Potential Clients 54% of businessess say online reputation management is very important for any successful business. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Integer ac auctor dui. Vivamus eget aliquet. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Integer ac auctor dui. Vivamus eget aliquet. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Integer ac auctor dui. Vivamus eget aliquet.

19 Online Reputation Management

20 ONLINE REPUTATION MANAGEMENT Whether it s potential students, quality faculty, or national accreditation agencies, your institute s online image will likely drive the very first impression. The biggest achievement companies experience from investing in ORM is a growth in sales (25%) June July August September October ORM Reviews Ra ng

21 SOCIAL MEDIA MANAGEMENT

22 SOCIAL MEDIA MANAGEMENT We fully manage your Social Media Channels We design Branding Creatives We post Festive Greetings on your behalf We boost posts to your target customers We send you detailed Social Media Reports We create short videos and post it on your behalf 90% of all Businesses say social media marketing has increased their business exposure

23 SOCIAL MEDIA MANAGEMENT Social Media is a powerful tool not only for brands and corporations, but for institutions to tell their stories and highlight their accomplishments. An active social media presence builds relationships with your audience January February March April May June July FB Posts Likes Impressions Engagement 90% 80% 70% 60% 50% 40% 30% 20% 10% 0%

24 Social Media Management Customers don t want to be pitched to they want authentic engagement

25 Festive Posts

26 Branding Posts

27 COMPLIANCE & REPORTING

28 COMPLIANCE & REPORTING No more losing money on the unexpected. We provide reports and a custom built Online Management Dashboard to relevant organizational stakeholders and provide detailed KPI reports to the management and administrative teams by . DAILY REPORTS DAY Monday Tuesday Wednesday Thursday Friday REPORTS PUBLISHED Website Health Report Content Newsletter ORM Report Social Media Report Google Analytics Report Don t just take our word for it, see your performance and savings in action. With a custom-built report and real time updates of critical KPIs, you will be primed for course-correction or maintenance at all times. The C3 Framework puts all your material in one place, accessible on demand.

29 OUR & CLIENTS

30 FEATURED CLIENTS TM Feel Rich! Make a statement of Lifestyle... WHITEFIELD GLOBAL SCHOOL We take care of your travel!!

31 THE COMPANY SIGNTODESIGN With years of expertise in website design, web security, digital marketing, social media and more, we combine technical expertise with marketing genius to take your internet presence to new heights.

32 FRAMEWORK CONTENT CONSOLIDATION & COMPLIANCE GET IN TOUCH YOUR BUSINESS NEEDS YOU LEAVE YOUR WEBSITE TO US