MEDIA KIT. Making your digital connections count

Transcription

1 MEDIA KIT Making your digital connections count

2 Current Sponsors

3 Who We Are Premiere Digital Marketing Resource Our team of baking industry, digital communications, and business development experts provides simple and credible solutions to your online marketing needs, so you can focus on growing your business in a competitive commercial baking environment.

4 What We Do BAKERpedia s easy-to-use website, creative digital marketing campaigns, and technical workshops help strengthen the entire baking ecosystem, allowing ideas to thrive, forging new business partnerships, improving efficiencies, and encouraging opportunities for growth. We Work With You to create a marketing sponsorship that is in line with your business development goals, and that helps you connect with your target market in a competitive industry. BAKERpedia 4

5 What We Offer Topic Page Sponsorships drive targeted traffic to your website by providing exclusive ad space on our ingredient, process and food safety pages. Sponsor Showcase Listing highlights your sponsorship and includes 5 backlinks to site, improving search engine optimization. Social Media Outreach promotes your expertise and products across BAKERpedia s Twitter, LinkedIn and Facebook platforms. Lead Generation through downloadable white papers, slideshares, or other medium sharing ground-breaking information about your latest baking products or processes. BAKERpedia 5

6 How We Do It Campaigns reaching over 4,700 industry leaders and decision makers featuring technical information and sponsor backlinks. Customized Blog Posts allow sponsors to share innovations, reflect on industry trends, and reinforce their role as thought leaders. Podcast includes commercials ad rolls, website ads, and the opportunity to share your knowledge as a guest. The Academy enables sponsors to reach baking professionals through intensive technical courses held at our partner s baking centers around the country. BAKERpedia 6

7 We re Connected 17.5 MILLION PAGES VIEWED Over 75% of organic traffic comes from bakers at work 4,700 SUBSCRIBERS

8 And Growing STAND OUT BAKERpedia helps your brand stand out from the competition through our various digital marketing channels and connects you with a community who view over 540,000 pages a year. We consistently grow our network through active social media engagement, trade show representations, and speaking engagements. Community: 460,000 Commercial bakers, procurement and quality professionals, and other industry influencers visit our site annually. Growth: We grew our organic traffic by 1,600% through social media engagement, search engine optimization (SEO), thought leadership and content strategy. BAKERpedia 8

9 Client Testimonials The people at BAKERpedia are passionate about our industry. It s this passion that drives them to serve their customers. If you want to work with people who think out of the box, let BAKERpedia go to bat for you. - Ken Schwenger, President, Bakery Concepts International I would like to thank you for everything! BAKERPedia is a great source of information for bakers and I love your blogs on new technologies - Mr. Rashid, Grupo Bimbo I m a fan of BAKERpedia. Dr. Carson brings practical expertise and meaningful approaches to creating solutions that align with your vision - Mr. Merle, CEO VAPCO. The power of BAKERpedia s vision is really sinking in, proved by the fact that this critical knowledge has been fenced in behind fee- charging gatekeepers. These articles will really be breaking new ground in terms of shared knowledge - Ray Pierce, bakewatch. BAKERpedia 9

10 Contact Alison Wandschneider Account Executive 707 SW Washington St. #1100 Portland, OR T: +1 (518) C: +1 (503) BAKERpedia 10

11