DIGICOM Activities 2016 Luxembourg, 27 January 2017

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1 DIGICOM Activities 2016 Luxembourg, 27 January 2017

2 DIGICOM An ESS Vision 2020 project Modernising communication and dissemination + 18 National Statistical Institutes

3 DIGICOM 4 Areas of Activity User research and engagement in social media Reaching new users through interactive visual tools Empowering users to reuse and combine data Improving users' statistical literacy

4 Work package 1 User analysis and engagement

5 ESS Facebook page - Launch Targets potential users, mainly young people Pilot Nov April 2017 Weekly monitoring Polls

6 ESS Facebook page Content Products from 14 NSIs and in English Most popular: Dynamic infographs Time use among Hungarians (HU) Videos Why is metadata important (HR)

7 ESS Facebook page Content Infographics Health expenditure (PT) Web pages Statistics for Beginners ()

8 ESS Facebook page Content Weekly topics: holidays, baby names

9 ESS Facebook page Results after 1 month 1400 fans 2400 engaged users

10 Next steps Social media ESS forum: social platform for specialists to be launched in March 2017 Assessment of ESS Facebook page in April 2017 User analysis Finalisation of the user in-depth analysis in February 2017 User profiles and creation of personas in 2017

11 Work package 2 Shareable products and tools

12 Shared infographics Government expenditure in the EU Economic Trends Young Europeans Quality of Life You in the EU

13 5 # Translated infographics by country ES HR PT RO SI EE PL HU IT SK BG

14 Next steps Planned new visualisations to be shared in 2017 Smartmaps Sidebar ESS digital publication women and men in the EU to be published October 2017 Based on concept of 's energy digital publication Shareable Multi-lingual product Aimed at a large public: easy texts + attractive illustrations/infographics

15 Work package 3 Open data dissemination LOD APIs Public use files

16 From Open Data to Linked Open Data? 5-star deployment scheme by Tim Berners-Lee

17 Study of benefits of LOD for official statistics ESS workshop in Malta January Opportunities of the use of semantic technologies to improve dissemination: existing use cases, added-value for the users Challenges: technical, costs, organisational, skills Supported information models and semantic formats in ESS Standards, policy for persistent Unique Resource Identifiers Draft strategy for the ESS, identification of a high level architecture for OD/LOD and collection of requirements 17

18 Microdata Learning material for microdata users: 2 newsletters for researchers New dataset available for scientific purposes: Household Budget Survey Workflow system for automatic processing of microdata access requests launched January 2017

19 Next steps ESS draft strategy on LOD - March 2017 Pilots LOD dissemination Start analytical work on Application Programme Interfaces (for redisseminators ), search and extraction tools Public use files for EU-SILC and EU-LFS scheduled March

20 Work package 4 Communication and promotion Statistical literacy Experimental data Branding Hackathon

21 Statistical literacy in DIGICOM Inventory of national practices (March all MS) To INFORM To EXPLAIN To INTERPRET Presentation of good practices in 6 countries The challenge of reaching out to the education sector Statistical literacy GRID (October MS) For analytical purposes: target group, purpose, impact For practical purposes: languages available, link

22 Statistical literacy grid (10 NSIs)

23 Next steps Marketing/branding study Pilot dissemination of experimental statistics Hackathon Big Data and Open Data Supporting statistical literacy initiatives in Member States and joint work Hackathon March

24 Statistical literacy: proposals building on good national practices Statistics Olympics (INE Spain) Exploristica (INE Portugal) E-learning/MOOC