2017 SPONSORSHIP PROSPECTUS
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1 2017 SPONSORSHIP PROSPECTUS
2 OPPORTUNITY IS KNOCKING. This is your chance to get your business in front of some of North America s most influential brand leaders
3 THE GATHERING 2017 The Gathering is a unique and exciting event for marketers that want to better understand what s really required to achieve cult status. Our fourth annual event seeks to reward the handful of marketers who are getting it spectacularly right. They will join a forum that celebrates what matters most in the new marketing age, give credit where credit is long overdue, and seek to enlighten as to how any brand can convert customers into cultlike devotees. Attendees will travel from across the continent to take part in the Gathering, to learn what it takes to remain relevant and be successful in the years to come from these award-winning brand champions. These brands have been selected based on merit, results and their potential to become cult like in their appeal. Executive attendees will be among some of the most successful names in business and marketing historically, as well as upcoming stars.
4 AUDIENCE DEMOGRAPHICS 60% attendees from Western North America, 40% attendees from Eastern North America and Europe Executive Profile: Owners and key marketing personnel of small, medium and large marketing, digital, PR, media, advertising and research companies, CEO s, Chief Marketing Officers, VPs of Marketing, Directors of Brand and/or Marketing and Marketing Managers. Our event attracts mainly senior level executives, entrepreneurs and business owners that are looking for ways to build their business through marketing, digital media, events, strategic business operations, information technology and infrastructure; customer engagement and customer loyalty. Education: University Degree, MBA, PhD Budgets: Range from <$50,000 to multi-million dollar budgets controlled by CEO s, CMO s and Business Owners Thought Leaders: Most, if not all, our attendees are industry thought leaders and highly influential in their markets. ETHAN SONG, Co- Founder & CEO - Frank & Oak AL PERKINSON,VP of Marketing - Costa Del Mar JOHN MOORE, Author - The Passion Conversation DAVE FREEMAN, Head of Brand Marketing - MLSE ROB HOWARD, Content Curator - The Gathering RYAN GILL, Co-Founder & Chairman - The Gathering
5 EVENT SPONSORSHIPS
6 PRESENTING PARTNER PACKAGE Exclusive and full naming rights to The Gathering 2017 Executive Leadership session speaking opportunity built within our Gathering 2017 agenda Executive speaking session video produced, developed, edited and housed on The Gathering website Brand activation opportunity over the two-day conference Opportunity for ownership of The Gathering Awards Gala & Dinner, The Gathering VIP Dinner, or The Gathering Opening Reception Tickets to the two-day conference and after party Special partner rates for the Fairmont Banff Springs Hotel Limo transportation to and from Banff for your executive team and/or clients Presenting Partner designation on all event signage, badges, PR, media, etc Tickets to the, invite only, VIP Welcome Dinner Special registration rates offered to your clients and network for The Gathering 2017 Opportunity to distribute a branded item within the delegate registration bags (QTY: ) Opportunity to distribute an item/gift within the VIP/Honouree gift bags (QTY: 40) Tickets to the Travel Alberta/Banff Lake Louise Tourism Activity Day JOHN MOORE, Author - The Passion Conversation JONATHAN MILDENHALL,CMO - Airbnb
7 FOUNDING PARTNER PACKAGE PHILIP PRITCHARD, Keeper of the Stanley Cup GERRY DEE, Comedian Executive Leadership session speaking opportunity built within our Gathering 2017 agenda OR Executive speaking opportunity to introduce your company and introduce one of the executive session Cult Brand Honouree speakers at the conference Executive speaking session video produced, developed, edited and housed on The Gathering website Brand activation opportunity over the two-day conference Opportunity for ownership of The Gathering Awards Gala & Dinner, The Gathering VIP Dinner, or The Gathering Opening Reception Tickets to the two-day conference and after party Special partner rates for the Fairmont Banff Springs Hotel Founding Partner designation on all event signage, badges, PR, media, etc Tickets to the, invite only, VIP Welcome Dinner Special registration rates offered to your clients and network for The Gathering 2017 Opportunity to distribute a branded item within the delegate registration bags (QTY: ) Opportunity to distribute an item/gift within the VIP/Honouree gift bags (QTY: 40) Tickets to the Travel Alberta/Banff Lake Louise Tourism Activity Day IVAN WICKSTEED, Global CMO - Old Navy MIKE GERMANO, Chief Digital Officer - VICE
8 TITLE PARTNER PACKAGE SCOTT GOLDMAN, Vice President - Grammy Foundation Executive speaking opportunity to introduce your company and introduce one of the executive session Cult Brand Honouree speakers at the conference Brand activation opportunity over the two-day conference Opportunity for ownership of The Gathering Awards Gala & Dinner, The Gathering VIP Dinner, or The Gathering Opening Reception Tickets to the two-day conference and after party Special partner rates for the Fairmont Banff Springs Hotel Title Partner designation on all event signage, badges, PR, media, etc Tickets to the, invite only, VIP Welcome Dinner Special registration rates offered to your clients and network for The Gathering 2017 Opportunity to distribute a branded item within the delegate registration bags (QTY: ) Opportunity to distribute an item/gift within the VIP/Honouree gift bags (QTY: 40) Tickets to the Travel Alberta/Banff Lake Louise Tourism Activity Day TONY AMBROZA, SVP Marketing & ecommerce - Carhartt
9 PARTNER PACKAGE Brand activation opportunity over the two-day conference Tickets to the two-day conference and after party Special partner rates for the Fairmont Banff Springs Hotel Partner designation on all event signage, badges, PR, media, etc Tickets to the, invite only, VIP Welcome Dinner Opportunity to distribute a branded item within the delegate registration bags (QTY: ) Tickets to the Travel Alberta/Banff Lake Louise Tourism Activity Day ADAM GARONE, Co-Founder & CEO - The Movember Foundation IVAN WICKSTEED, Global CMO - Old Navy RODNEY RAMBO, Global VP of Marketing - Converse
10 FRIENDS OF THE CONFERENCE Tickets to the two-day conference and after party Special partner rates for the Fairmont Banff Springs Hotel Friends of the Conference designation on all event signage, badges, PR, media, etc Full brand designation as Friends of the Conference sponsor on The Gathering website and mobile site MATT O NEIL, Sr. Director Brand & Media - Dallas Cowboys GERRY DEE, Comedian RODNEY RAMBO, Global VP of Marketing - Converse
11 MOMENT SPONSORSHIPS
12 VIP / MEDIA ROOM TAKEOVER Be the exclusive host of the VIP / Media Room for The Gathering 2017 Takeover the VIP/Media Room for the entirety of The Gathering 2017 Exclusive access and rights to the entire VIP / Media Room experience Own every aspect for the room that all VIP s, Speakers, Media will be in and out of all Summit Includes items like; decor, coffee, snacks, water, etc. Includes tickets to the two-day conference and after party BOB SARTOR, CEO - Big Rock Brewery
13 COFFEE Be the exclusive provider of all coffee services for The Gathering 2017 Includes 7 coffee services: Day 1: 12:30 pm Day 1: 3:30 pm Day 2: 8:30 am Day 2: 10:30 am Day 2: 12:00 pm Day 2: 3:30 pm Day 2: 5:00 pm Includes branded coffee cups, napkins, stir sticks, etc Signage and brand recognition at each coffee station Includes tickets to the two-day conference and after party LUNCH Lunch service for all 800 delegates on Day 2 of the conference Includes branded napkins, plates, etc. Signage and brand recognition at lunch stations Includes tickets to the two-day conference and after party CHRIS KNEELAND, CEO - Cult Collective BOB SARTOR, CEO - Big Rock Brewery
14 SNACKS Be the exclusive provider of snack for The Gathering 2017 Includes 4 snack services: Day 1: 12:30 pm Day 1: 3:30 pm Day 2: 10:30 am Day 2: 3:30pm Includes branded coffee cups, napkins, stir sticks, etc Signage and brand recognition at each coffee station Includes tickets to the two-day conference and after party WATER Be the exclusive provider of water for The Gathering 2017 Includes water service for the entire conference Day 1: 12:00pm - Day 2: 6:00pm Includes branded jugs, coolers, napkins, cups, etc Signage and brand recognition at each water station Includes tickets to the two-day conference and after party DREW IANNI, Founder & CEO - M2 Events ADAM GARONE, Co-Founder & CEO - The Movember Foundation
15 VIP DINNER Own the VIP Dinner for all Brand Honourees, Speakers and Gathering VIPs Includes VIP Shuttle to and from dinner in downtown Banff, all food, drinks, corkage, etc Acknowledgement at dinner from Gathering stakeholder 2-minute address prior to first course being served Includes tickets to the two-day conference and after party
16 GALA DINNER Own the Gala for all Gathering delegates, VIPs, Speakers and Brand Honourees Dedicated venue and close collaboration with The Gathering to host the 2017 Awards Gala Full naming rights to the Awards Gala Signage and brand recognition throughout the ballroom and on-stage acknowledgement Includes tickets to the two-day conference and after party AFTER PARTY Own the official Gathering 2017 After Party for all delegates, VIPs and Brand Honourees Dedicated venue and collaboration with The Gathering to host the After Party your way Full naming rights to the After Party Branded drink cups, napkins, etc. Signage and brand recognition throughout the venue Includes tickets to the two-day conference and after party
17 THANK YOU
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