FRANCHISING INFORMATION PACK

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1 FRANCHISING INFORMATION PACK

2 CONTENTS Welcome to Westcoast Cleaning Franchising. We thank you for taking the opportunity in discussing the franchising options available in Western Australia. Congratulations on taking the first step towards being your own boss and securing your future. Making the decision to start your own business can be daunting. Selecting the right business opportunity and partner will have a positive and prosperous impact on your life. Introduction About Us Type of Work/Tasks Marketing Support Our Partnership Core Package...08 Why choose Westcoast Cleaning Services Franchise Fee/Options Disclaimer Why Choose Us Westcoast Cleaning Franchises are built to make sure you are a success as we are not looking at just selling licenses but are dedicated to making your business actually profitable. Westcoast Cleaning have been around for years, however our brand has always stayed consistent and positive within the tough market of cleaning.

3 INTRODUCTION We are a professional cleaning company located in Perth with a great brand and a fantastic reputation. If you have ever considered working for yourself, enjoy making customers happy, want to become active, be healthier and have a better lifestyle then this franchise opportunity may be just for you. Western Australian Owned and Operated Franchises Superior Support Systems Our call support team can book jobs for you and add to your calendar. We book jobs for you. Real Businesses not just licenses We are not out to just sell licenses. We provide a real business that works from day one! Brand Reputation Management We work hard to keep the brand at the top of the list. Positive Brand Reputation. Sick of working for a boss and want to start your own business? Join our cleaning brand and own your own franchise. We include equipment, chemicals, extensive training, uniforms and stationary in addition to ongoing one on one service to make sure your cleaning business is a success from the start. Owning a domestic and end of lease cleaning franchise is a great opportunity! Even during economic downturns, technological inventions and other elements can turn a successful business to a past success overnight. Even though it s true that all companies change over time, one constant is that people will always want cleaning.

4 ABOUT US Over the last few years we have been hard at work developing a solid business model that has allowed us to be tremendously successful and profitable! Now we want to share our superior system with people just like you, and help you build your very own Westcoast Franchise with supplied work and support. As a leading House Cleaning services team, Westcoast Cleaning has achieved recognition and respect while building market share. Our potential is limited only by the vision of our franchise owners. Our future in this growth industry is flourishing, and we welcome you to join us. Proven systems, resources and processes from day one Gain instant credibility as part of an established and trusted brand Cleaning franchises remain a rather resistant, recession-proof business model in Australia We will provide you will full training, so you can tackle any job needed. Ongoing 24/7 support is also what sets us apart from others, the ability to contact us directly if you have any concerns or any issues during a job. We also provide marketing and jobs for you! We have a Call Centre that takes calls and books in your jobs, so you can concentrate on making money and delivering great service to clients.

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6 TYPE OF WORK/TASKS As a Westcoast Cleaning Franchise work can vary from time to time. From window cleaning requests to oven cleaning. The work supplied by our call team are listed for the main part below: VACATE CLEANING Predominantly End of Lease Cleaning when tenants move out of the rental property. We work both with real estate companies and the end consumer (the tenant) to provide a satisfactory clean for moving. REGULAR CLEANING In Addition Clients will request regular cleaning also as your hard work will show. We charge a minimum fee and have a 3 hour minimum for any cleaning duty. COMMERCIAL AND CONTRACT As Required We can win contracts and commercial requests. If we get a request in your area, the contract then goes to you. Our team will work at winning the contract. MARKETING SUPPORT Most of the advertising is done for you. We use various marketing avenues such as Google AdWords, Facebook, Yellow Pages, Billboard, Radio and News and Media Online. Additional Marketing material also available from us to help promote. We have constant work available to provide you a steady income. You can also grow the business or advertise locally in your own territory. With full marketing and support you can be assured of success in your own business.

7 OUR PARTNERSHIP Westcoast Cleaning takes the partnership we form with our franchisees very seriously; it is the foundation of our success. From lead generation programs and cutting-edge technology to branding campaigns and customisable marketing tools, our support is second to none. Westcoast Cleaning Services have a team of marketers, sales people, support personnel and solutions available to help build your business and brand. Your Business We like to let our Franchisees run their business without interference. We do offer support and training solutions if you prefer our team to train up your staff. We can also show you how you can build your business with one of our business coaches available. Step by step assistance. Franchisee Functions/Events We provide several functions throughout the year, including an end of year dinner function where you can also meet other franchisees and enjoy swapping stories or ideas in business. Quarterly business coaching also available. Training and Support Whenever you have a training requirement for new staff, or require business training in areas of marketing, accounting and sales, we can provide a professional trainer or online self-taught training materials to assist at no extra fee.

8 CORE PACKAGE What do you get when you purchase a Westcoast Cleaning Franchise? Consistent Work Operations Manual & Support Client Database Quality Brand Awareness Branding/Marketing Materials Business Cards Uniforms (Embroidered) Powerful Online Advertising Evidenced Long-term Workflow Company Staff Support 1300 Number & Call Bookings Ongoing Business Growth Designated Regions Equipment (Franchise Kit) SUBURB You secure your very own suburb Exclusive area All contracts within your suburb chosen MEDIA Marketing Materials and Local Handouts Your own Webpage that we promote Google Maps Location Setup MARKETING We market with our inhouse marketing team Super Performing Adwords Group Account Social Media/Brand Reputation Management Consistent Work Operations Manual Client Database Quality recognition Branding/Marketing Materials Designated regions Powerful online advertising Proof long-term workflow Company staff support Company support Brand Awareness Ongoing business growth

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10 WHY CHOOSE WESTCOAST There are many reasons why a Franchise could be for you. Why should you choose Westcoast Cleaning Services for your cleaning franchise? Well below are just a few reasons: We offer 24/7 support so we are there whenever you need Our reception and call centre will speak with clients and book jobs for you Assistance with business development via our business coaches Free online training courses Initial training as well as training for team members Extensive marketing campaigns to provide in constant workflow Available are guaranteed income packages for peace of mind We provide and adhere to the Australian Franchise Code of Conduct We have a great Brand and fantastic Reputation for being one of the best Packages are negotiable and can be customised to suit your needs! Amazing Branding and Reputation Management Uniforms provided within the franchise kit Franchisee Events and Functions Included Complete Operations Manuals Personalised Webpage and Google Maps Listing Easy Reporting Receipt System to save you time Payment App for taking client payments Payments from clients straight to you Plus much more

11 FRANCHISE FEES/COST STANDARD FRANCHISE Standard Franchise Equipment, Administration Support, Marketing Material and Full Training $15,000 INCOME GUARANTEE Minimum $1400 per week Same as above however we guarantee work at a minimum of $1400 per week AVG. $20,000 ROYALTY OPTIONS For Ongoing Support and Marketing Depending on your structure and initial investment this royalty structure can be negotiated % RENEWAL/ LICENCE FEE A renewal fee is applicable and also negotiated depending on the needs of your franchise. NEG

12 DISCLAIMER The information contained in this document is for general guidance on matters of interest only. Accordingly, the information in this document is provided with the understanding that the authors and publishers are not herein engaged in rendering legal, accounting, tax, or other professional advice and services. As such, it should not be used as a substitute for consultation with professional accounting, tax, legal or other competent advisers. Before making any decision you should review the code of conduct and acquire additional professional legal, accounting and professional financial advice. While we have made every attempt to ensure that the information contained in this document is accurate Westcoast Cleaning is not responsible for any errors or omissions, or for the results obtained from the use of this information. All information in this document is provided "as is", with no guarantee of completeness, accuracy, timeliness or of the results obtained from the use of this information, and without warranty of any kind, express or implied, including, but not limited to warranties of performance, merchantability and fitness for a particular purpose. In no event will Westcoast Cleaning, its related partnerships or corporations, or the partners, agents or employees thereof be liable to you or anyone else for any decision made or action taken in reliance on the information in this document or for any consequential, special or similar damages, even if advised of the possibility of such damages.

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