2014 Audience Data & Resources

Transcription

1 Quality, Focused Content for Wholesale Distribution Executives Since 1967, Modern Distribution Management has been the premier source of objective news, analysis, data, informed insight and trend evaluation for the wholesale distribution industry. MDM s e-newsletters, in-depth website resources and a twice-monthly print publication provide a comprehensive view of the industry readers can t find anywhere else. We are trusted by wholesale distribution executives across sectors because we are better, faster and deeper in our coverage of independent distribution channels. It is a great one-stop information solution for the wholesale distribution professional. - Chris Baby, JET Equipment & Tools The writers are excellent, the content is well-aggregated and current, and the topics allow us to stop being doers for a moment and start being dreamers. - Don Louis, CoLinx LLC MDM Reaches: An engaged, expanding audience of distribution executives in many types of wholesale distribution firms with a majority in industrial, construction, electrical, safety, HVACR and plumbing markets. Suppliers of products sold through independent distribution channels. Lead Generation/Data Capture/Branding MDM creates innovative marketing partnerships with clients based on metrics to meet specific marketing, advertising and sales objectives and budgets. MDM leverages our experience with best practices and methodologies in online lead-generation and branding to maximize response Detailed campaign metric reports are available to monitor campaigns and modify as necessary to guarantee the best ROI on your marketing spend. Modern Distribution Management Park Lane, Suite 200 Lafayette, CO 80026, USA Thomas P. Gale Publisher tom@mdm.com ext. 111 Craig Riley Associate Publisher craig@mdm.com ext. 115 Hadley Fable Controller/Ad Coordinator hadley@mdm.com ext. 116 Jenel Stelton-Holtmeier Editor jenel@mdm.com ext. 113 April Nowicki Associate Editor april@mdm.com ext. 112 Jennifer Kern Director of Online Strategy jen@mdm.com ext. 117

2 Reach decision-makers: 85% of MDM s readers are leaders in their companies. mdm.com Demographics Our audience is comprised of top distribution executives from the most prestigious industrial and construction supplies wholesale distributors, with annual sales of $2 million to more than $20 billion, across electrical, general mill supplies, power transmission fluid power, fasteners, PVF, HVACR, safety equipment and welding supplies. Top Wholesale Distribution Sectors Served Industrial Safety Electrical/Electronics JanSan Building Mats/Construction 63% 30% 27% 24% 22% Markets Our Audience Serves United States Canada Mexico Europe Asia 95% 37% 27% 17% 18% Totals may equal more than 100% due to sector/market overlaps. Select Audience: Wholesale Distribution 650,000+ Total impressions per month 31,000+ Website visits per month 20,000+ Daily newsletter subscribers 91,000+ Monthly web page views 10+ Countries as our global presence grows Company Size By Sales Revenue Wholesale Distribution Roles mdm.com Pageviews $100M-500M 9.7% $50-100M 9.7% $500M+ 16.5% $10M-50M 25.2% Under $2M 22.3% $2M-10M 16.5% Other 33% VP 10.7% Executive 17.5% Owner 20.4% Manager 18.4% 100,000 90,000 80,000 70,000 60,000 50,000 40,000 30,000 20,000 10,000 0 Oct. 12 Nov. 12 Dec. 12 Jan. 13 Feb. 13 Mar. 13 Apr. 13 May. 13 Jun. 13 Jul. 13 Aug. 13 Sep. 13

3 Ad Packages Platinum - $4,995 net/month Banner ads on mdm.com Dedicated e-blast Gold - $3,485 net/month Banner ads on mdm.com Silver - $2,750 net/month Partner Center ads on mdm.com MDM Partner Center- $2,365 net/month This section will host up to four 300x100 ad spaces and be featured on every page of mdm.com. Add MDM Update Newsletter sponsorship to the Gold or Platinum Package. Consult publisher for pricing. Other Marketing Opportunities with mdm.com: MDM Webcasts Exclusive opportunities to sponsor MDM's live programming, with the option of featuring your own products, services and case studies or to sponsor MDM's top-of-theline content. Custom E-blasts Send your customized HTML message to 14,000+ executives as a stand-alone message to the MDM Update list. For customized packages or individual ad unit pricing, contact Craig Riley at ext. 115

4 Web Banner Ad Specifications 728x90 Leaderboard 180x150 File Types: GIF/JPG/PNG 300x100 All ad placement on mdm.com will be near heavy traffic areas and run on a rotating basis depending on available space.

5 Leaderboard 728x90 Appears on every page All ads will rotate throughout the website Partner Center 300x100 Appears on every page 180x150 On article pages