The Food Travel Experts
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1 The Food Travel Experts
2 A U S T R A L I A Austria* Belgium Cambodia Canada China Cyprus Denmark Egypt Estonia Finland France Germany Greece Hungary India Ireland JAMAica Netherlands Norway Poland Russia Singapore Spain Sweden Switzerland Taiwan Thailand United Arab Emirates UK USA *Coming soon SSP operates in over 3030 countries worldwide
3 Catering for a changing world In the 21st century the world thinks on its feet. More and more people are moving from country to country, from continent to continent, for pleasure and for business. Catering for this vast, mobile and demanding population is a huge challenge and an exciting opportunity. By providing the right catering offer, travellers journeys can be enhanced, and their opinions transformed. A positive food and beverage experience can have a huge influence on travellers opinions of a location, encourage return visits and play a significant role in delivering word-of-mouth endorsements. Travel is no longer a privilege enjoyed by the few; it has become central to so many people s life experience. Globalisation, democratisation, growth of low cost carriers and greater awareness of food and health are changing the travel landscape and raising customer expectations. As people spend more time, more often, in airports, train stations and other major travel hubs, they are becoming more discerning about what they eat and drink. The space in which they consume their purchases greatly enhances their experience. It is even more vital that quality, choice, service and value are consistently delivered at every customer touch point. SSP has been delivering world class food and beverage experiences in travel locations across the globe for more than 60 years. We draw upon our strengths, expertise and experience to deliver memorable catering experiences which set our locations apart, raise their profile and generate considerable commercial income. 3
4 Experience, expertise and understanding At the heart of SSP is an understanding, based on years of experience, research and innovation, of the changing needs and desires of travelling consumers. It is this unique understanding which informs our tailored approach to meeting the catering needs of each and every location in the SSP network. In-depth research and learnings As the world s leading food travel experts we conduct regular, extensive research into the behaviours and needs of travelling consumers. The insights and learnings from this research enables us to closely match the mix of food offerings at each location to the profile of that location s travelling consumers. Nobody knows travelling consumers better Our in-depth research allows us to accurately segment and analyse consumer behaviour across multiple markets. In this way we can monitor and anticipate changing consumer needs, tastes and desires. Gaps in customer provision can be quickly identified and addressed and opportunities for better service and revenue optimised. 4 60More than 60 years SSP operates in experience in food over 140 airports and travel 140worldwide
5 5 SSP operates in over 250 railway stations 250in 10 countries
6 6 SSP The Food Travel Experts
7 Food is our passion At SSP everything we do begins and ends with our unrivalled passion for food. As an essential ingredient of today s travel experience we know the vital importance of the very highest culinary standards in enhancing both the customer experience and each location s overall reputation. At SSP we are dedicated to ensuring that every meal or snack, every cup of coffee and every ice cold drink is the very best it can be every time. Food creativity We are so dedicated to providing travelling consumers with memorable food experiences that we have developed creative partnerships with some of the world s leading chefs. These include Nicolas le Bec in France, Michael Karlsson in Sweden and Gilles Dupont in Switzerland. Alongside them, our in-house team of chefs develops new, exciting and refreshing food ideas for travellers worldwide. Innovation focus Our global network of food experts is supported and inspired by our close collaboration with chef Olivier Pichot. In his Le Mans kitchen our food experts work with Pichot and his team to develop new products and presentation solutions, fostering a culture of continual food exploration, innovation and creativity. Unique dining experiences The food experience is different for everyone and every location, so getting the right mix of offerings at each location is vital. This is where our insights into the mindsets and need states of the travelling consumer and our passion for food comes together. We aim to deliver unique dining experiences in each destination, perfectly tailored to the needs and desires of its customers. 7 There is no love sincerer than the love of food. George Bernard Shaw
8 Great brands in great places Our unrivalled portfolio of local, international and bespoke food brands plays a vital role in our proven ability to deliver unique, rewarding and fulfilling food experiences in each of our worldwide locations. We represent some of the world s most trusted and recognised food brands, including Upper Crust, Starbucks, Caffè Ritazza, Burger King, M&S Simply Food, Bonne Journée, Pizza Hut, Caviar House & Prunier, and leading Japanese noodle brand Ajisen Ramen as well as stunning bespoke concepts such as the Montreux Jazz Café in Geneva and the Bambini Wine Room in Sydney. Trust and respect It is a measure of our standing in the world of food retailing that so many leading food brands choose us to represent them in the world s major transport hubs. Their confidence in our ability to operate and deliver outstanding food experiences to their exacting standards underpins our global reputation. Complete food and beverage experiences Our global experience and depth of consumer insight allows us to bring the right food brands together at each location to create a complete experience. We achieve this by carefully selecting the right mix of local, international and bespoke brands, prompting customer intrigue, excitement, recognition and satisfaction. We can even create a new, tailor made brand for a specific location that reflects its unique culture, sense of place or satisfies a particular demand bnAnnual turnover
9 9 One cannot think well, love well, sleep well, if one has not dined well. Virgina Woolf
10 Operational excellence: guaranteed Running a food and beverage operation in the demanding environment of a major travel location requires in-depth knowledge, experience and the highest operational and logistical standards and capabilities. Security and space restrictions, 24/7 operations and unpredictable customer volumes are just some of the unique challenges our people address on a daily basis. Setting the standards At SSP we have many years of global operational insight and experience to draw on, enabling us to consistently deliver high quality food and beverage services to travelling customers, despite the most demanding and challenging operational conditions. We bring together knowledge of each of our locations to deliver global best practice standards and solutions. Quality assurance The nature of the travel food experience means that the most rigorous standards must be applied to guarantee success and customer satisfaction. To ensure that these standards are met, we constantly monitor quality and throughput at each of our operations, enabling us to anticipate and address potential weaknesses. In this way we can maximise both the customer experience and the return on our clients investment in us. 10 2,150 SSP SSP operates more than 2,150 units worldwide operates over 30 airport lounges 30in 10 countries
11 11 Dining is and always was a great artistic opportunity Frank Lloyd Wright
12 12 30,000 SSP More than 30,000 people work for worldwide
13 A passion for people Our greatest expression of our passion for food is through our people. From our senior management through to our chefs, to our customer-facing counter staff and baristas, our people deliver uniquely satisfying food experiences at every location, every time. Our people s passion for excellence in food encompasses the brands we represent, our clients and the travelling customers whose needs and desires we are always looking to satisfy. Global reach, local touch Within SSP we draw upon a wide and deep range of experience and expertise to form a collective skill set. This marries the strength of our global reach with our proven ability to deliver quality food experiences with a local touch. Learning, growing, delivering Delivering on our promise involves training many, many people so that every individual within SSP is passionate, professional and dedicated to upholding our quality standards. SSP Academy We have forged a strong partnership with the prestigious hospitality school Rosen College at the University of Central Florida in Orlando. Over 300 multi-site managers world wide will complete our bespoke programme and will go on to further inform and shape our global operations. 13 Food is our common ground, a universal experience. James Beard
14 We are the true food travel experts, skilled in combining global reach with a distinctive local touch. At SSP we ensure that every single travelling customer enjoys an overwhelmingly positive and rewarding food experience, adding value and enjoyment to their journey at the same time as building operators revenues and reputations. For enriching food travel experiences ask the experts. Ask SSP. Contact us at info@foodtravelexperts.com 14
15 15 The content of this brochure is copyright of SSP Group Limited 2010 SSP and the SSP logo are trade marks of SSP Group Limited All other intellectual property rights are reserved
16 2010 SSP all rights reserved
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