GRAN TORINO ABSOLUTE DESIGN DESIGN, BUILD AND INTERNATIONAL MANAGEMENT OF EXHIBITION STANDS

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Frederick Stewart
6 years ago
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1 GRAN TORINO ABSOLUTE DESIGN DESIGN, BUILD AND INTERNATIONAL MANAGEMENT OF EXHIBITION STANDS

If you have ever kept a close eye on what happens at a trade show, you will have spotted the following. There are two categories of stand at a trade show.

Our task is to see that you get as much as you possibly can out of trade shows, by creating a stand to an exceptional high-quality design that really works for you.

2 OUR VISION Our speciality is raising your profile and makingyou stand out. But also making sure that it is your brand s DNA and values that come across, and ensuring that you make a real return on your investment. If you have ever kept a close eye on what happens at a trade show, you will have spotted the following. There are two categories of stand at a trade show. The ones you see and the ones you don t. The ones you want to visit and... the others. Our task is to see that you get as much as you possibly can out of trade shows, by creating a stand to an exceptional high-quality design that really works for you. Our task is to support you from start to finish. In short, we re there to sell you. There are also two categories of business at a trade show: the ones that land new contracts and the ones that go home empty-handed. It s as simple as that. And that s why we at Gran Torino put our talents at your GRANTORINOabsolutedesign disposal, to make sure you are among the ones that really benefit from trade shows.

Our consultant : Frédéric Pantecouteau We carry out an in-depth study of the needs of a business which enables us to provide an accurate and effective response.

in assimilating their needs. His experience and pragmatic approach to the job are a genuine guarantee of success.

3 Our consultant : Frédéric Pantecouteau We carry out an in-depth study of the needs of a business which enables us to provide an accurate and effective response. Since his early days in the world of marketing and communication, Frédéric Pantecouteau has used his talents to help a large number of companies and over the years he has developed genuine expertise in assimilating their needs. His experience and pragmatic approach to the job are a genuine guarantee of success. THE TEAM The Gran Torino team is based first and foremost on its approach to exhibition spaces. It is this philosophy, spirit of consultation and strong aesthetic approach that brought Frédéric Pantecouteau and Franco Vacca together in the first place. On the design side, aesthetics, performance, a willingness to listen to clients and support them, and a feel for materials. On the management side, a professional job well done... A team that is, in short, on its clients side. Our designer : Franco Vacca The materials, the colours, the message, the cost... as a designer, it s my job to find the perfect balance, the harmony that makes all the difference. A qualified architect and design teacher in Turin, Franco Vacca has designed stands for top brand names. A craftsman at heart, he has a feel for materials and makes it a point of honour to create spaces that are both practical and work on an aesthetic level too. All of his designs, each and every one of his stands, reflect the sophistication and elegance of Italian design. You cannot mistake a stand by Franco Vacca...

4 COMPLEMENTARY SKILLS THAT REALLY WORK TOGETHER Consultancy and design. Analysis and creativity. Strategy and aesthetics. Pooling their talents, Frédéric Pantecouteau and Franco Vacca provide the balance that leads to a successful outcome for you. With Gran Torino, you will now be working with a flexible and responsive organisation capable of building you a strong image at national and international trade shows. With a team capable of adapting to your requirements, professionals ready to develop an original and technically impeccable space that works for you. From the first meeting to the setting up of your stand, from initial analysis to completion, your new partners manage every stage of the process, leaving you with nothing to worry about.

OUR SERVICES With Gran Torino, Italian design, recognised the world over, takes you in a new direction and gives you that unique edge that will make you stand out from the competition.

5 OUR SERVICES With Gran Torino, Italian design, recognised the world over, takes you in a new direction and gives you that unique edge that will make you stand out from the competition. Gran Torino makes stands from 10 to 1000 m2 and each project is custom built with quality materials and excellent finishes. Our stands are all designed so that they can adapt to the different configurations you may encounter. Take it to a new trade show, your stand takes on a new form. A cost-effective approach Another area in which Gran Torino makes all the difference. Whatever the size of your company and whatever your project, Gran Torino will work out a solution to suit your budget. And as the cost of your stand will be paid off within 3 years, you will be able to benefit from a high quality stand from the outset without additional costs. From start to finish we take care of everything! In addition to the expertise of its team, Gran Torino has a network of highly qualified professionals working regularly throughout Europe to call upon. Architects, exhibition designers, graphic artists, technicians, craftsmen and assemblers, our partners will meet your demands throughout your exhibition project. The Gran Torino team manages your project from A to Z: strategy, 3D scale models, manufacture, regulations management, assembly, lighting and electricity, breakdown, storage... SIRM Turin - IT When we say we take care of everything, we mean it.

6 GRAN TORINO, AN EXAMPLE. Client : Esterel Sector :Motor homes manufacture Trade show : Leisure Vehicles Trade Show in Paris The context : the need to re-establish brand territory following a strategic rationalisation. The challenge : to create a large practical and functional space, whilst emphasising the brand s top-of-the-range positioning. Exhibition space : 650 m2

Our solution : As always, Gran Torino did not stop at achieving

To take things a step further, Gran Torino created an unusual

Glossy black panels, platform, warm lighting.

A lounge area, access gangway, beautifully designed counter.

7 Our solution : As always, Gran Torino did not stop at achieving its client s objectives. To take things a step further, Gran Torino created an unusual design, using high-performance and attractive materials. Glossy black panels, platform, warm lighting... all of it exuding a high-end feel. A lounge area, access gangway, beautifully designed counter... everything to catch the eye. More than just a stand, Esterel and Gran Torino created a genuine experience which made a big impression at a great many trade shows.

8 GRAN TORINO, AN EXAMPLE. Client : Faiveley Sector : Railway transport Trade show : Expo-Ferroviaria Turin 2011 The context : to design a space that combined an environmentally responsible and high-tech message, to match the brand s communication strategy. The challenge : to create a stand of relatively small dimensions that enabled the presentation of products that require space. Exhibition space : 96 m2

Our solution : On the design side, we quickly adopted the concept of the railway tunnel as a

Gran Torino then designed a translucent tunnel that kept the whole stand filled with light.

Faiveley: a floor with virtual grass and flowers to reflect its environmental concerns; video

9 Our solution : On the design side, we quickly adopted the concept of the railway tunnel as a design feature. Gran Torino then designed a translucent tunnel that kept the whole stand filled with light. Inside, a vast set was created to make the stand attractive and to get across the values of Faiveley: a floor with virtual grass and flowers to reflect its environmental concerns; video screens and films to illustrate the high-tech aspect. A spectacular composition, based on the purest Italian design, which enabled Faiveley to fulfil all its commercial and publicity objectives.

10 SIRM Lingotto Expo Turin - IT Made Expo Milan - IT Ispo Munich DE Cibus Parme IT Caravan Salon Düsseldorf - DE Fruitlogistica Berlin - DE Salon de l automobile Genève CH Salon des Collectioneurs Grand Palais - Paris FR

GRAN TORINO ABSOLUTE DESIGN Commercial Office : ph +33 06 594 107 96

Design Studio : ph +39 348 230 02 43 Franco Vacca - via Puccini

11 GRAN TORINO ABSOLUTE DESIGN Commercial Office : ph Frédéric Pantecouteau - 26, rue Costes et le Brix Nantes (FR) Design Studio : ph Franco Vacca - via Puccini Pino Torinese (IT) info@grantorinodesign.com

CUSTOM SOLUTIONS. Your Brand on Show.

CUSTOM SOLUTIONS. Your Brand on Show. CUSTOM SOLUTIONS Your Brand on Show www.moreton.net.au Contents Experience is Everything. 01 03 05 09 About Moreton Hire Concept To Reality Custom Designed Exhibition Stands Double Storey Stands Bring