The fastest, most effective way to take an idea to development RAPID CONCEPT WORKSHOP TM
|
|
- Jeffrey Pearson
- 6 years ago
- Views:
Transcription
1 The fastest, most effective way to take an idea to development RAPID CONCEPT WORKSHOP TM
2 2
3 3
4 NOTE While we focus on these stages, the RCW process will delve into the elements that are most important to your startup. You will discuss the areas you need to focus on with your strategist. 4
5 5
6 6
7 7
8 8
9 9
10 WHAT DO WE DO IN THE RAPID CONCEPT WORKSHOP Pre-Workshop DELIVERABLE: 10 WHAT WE LL DO: WHAT YOU GET: Customer Interviews Undertake customer discovery with users matching your user profiles using Appster s proven 7 Point process A deep understanding of the 3 Largest Pain Points of your customers. We utilise this qualitative research to design products with true product/market fit in your RCW Tools to Assess Your Startup, the Problem You re Solving and Your Audience Give you the ability to assess your own strengths and weaknesses as a startup, identify your target audiences and define real world problems that you re looking to solve. A new angle from which to discuss the potential risks of problem/solution and product/market fit in your workshop
11 During Workshop MODULE: Strategic Business Modelling and Positioning WHAT WE LL DO TOGETGER: Review Lean Canvas Clarify Unique Value Proposition Establish Business Model, Key Metrics & Revenue Streams WHAT YOU GET: Clear understanding of your business model and the key drivers involved to make it a success. These will be used to help shape the strategy of your project. Identify Customer Segments & Relevant Lead Channels Review Unfair Advantage Defining Product Strategy (Product Hacking) Utilize Lean Startup Frameworks Investigate Appster Hacks : Habitual Dependence and Social Catalyst Engines Confidence knowing you have Product Strategy experts leaving no-stone unturned and designing every part of your product for maximum effectiveness. Flesh Out Potential User Acquisition Funnel through Acquisition, Activation, Retention, Revenue and Referral strategies Build Hooked Canvas and Identify Viral Media Channels Understand your critical first target customers How to Build Your Community 11
12 MODULE: Capturing Requirements WHAT WE LL DO TOGETGER: Produce User Stories (features) & Acceptance Criteria Make platform decisions Evaluate server and API requirements During Workshop Technical Review Spike feature feasibility questions to identify potential technical issues and areas of risk. Assess alternative options to features (if necessary) and receive in depth project analysis by technical team. Assemble True MVP (Minimum Viable Product) Evaluate User Stories (features) against your Critical Business Objectives Cut the fat and prioritize your most valuable features to define your True MVP 12 WHAT YOU GET: A clear road map for the development phase. At this point in your workshop you prioritise based on your budget and what ever delivers the biggest bang for your buck. Foresight to make informed business decisions with technical certainty. This helps you plan the path forward to execution. The leanest, meanest, least amount of investment possible version of your product that mirrors your realistic budget and critical business objectives. You can deliver this version of the product to market as quickly as possible to validate your assumptions.
13 Post-Workshop DELIVERABLE: WHAT WE LL DO: WHAT YOU GET: Post-Workshop Technical Analysis Gather the relevant tech team in our development centre to understand the entire concept and devise the best way to build your product. This involves making sure the structural support is there for the MVP and future features. Confidence in knowing that experts, across multiple skillsets, have reviewed your project inside out to make sure we ve removed, or flagged, potential risk areas. Our team will have prepared the project in the best way possible for you to continue into development. Finished User Stories and Final Costings Present you with the final User Stories based on our Minimum Viable Product and a breakdown of the costs of the project, point by point. A clear understanding of where your costs lie and the ability to change your project around, or add and remove User Stories in order to suit your budget or project objectives. 13
14 IMPORTANT NOTE Our RCW is a tailor-made process depending on your level of understanding and what type of project you have. We may or may not cover certain areas based on your exact needs. Before coming to the workshop, you will have the opportunity to highlight the areas that you think are most important to you and require extra focus during the workshop. 14
15
16 PRICING AND LENGTH OF RAPID CONCEPT WORKSHOP Each day starts at 9:30am, with a one hour break for lunch, and ends at 4:00pm; giving our team time to make the The workshop generally goes for 2 days with a 1-on-1 focus on your product, and is priced at $7,500 crucial crossover to our development teams in the evening. All that we ask is you turn off your cellphone and give us your undivided attention, as there is a lot to get through in the time we spend together. Who will be involved? It s important to note that although you ll be working with one core Product Strategist, there is a well-choreographed team behind the scenes who will continue working on your project after you go home. Senior Technical Architects, Business Analysts, UX consultants, Product Managers, Specialist Programmers and even our Chief Technical Officer are brought on to perform a rigorous technical review to prepare you for development. When you re ready to jump in, please contact your consultant so that we can book you in as soon as possible. 16
17 Product Strategist You Technical Team CTO WARNING Due to the quality of the RCW and the specialist effort required, spots are limited. This means workshops are in high demand and book out FAST. 17
18 WE DID THINGS THE OLD WAY, IT DOESN T WORK: Why We Don t Do Prototypes or Design Before Development INDUSTRY STANDARD SCOPING 18 RAPID CONCEPT WORKSHOP (THE APPSTER STANDARD) Takes up to weeks to do RIGHT Takes 10 working days Resources may be working on multiple projects which leads to incomplete focus Total one-on-one focus on your project and your project alone Complex projects take up to s and comments to have proper preparation and define final scope (impossible for busy people!) 2 days total focus
19 INDUSTRY STANDARD SCOPING RAPID CONCEPT WORKSHOP (THE APPSTER STANDARD) 25 Days of Waste waiting for changes from requirements team and vice versa Real-time collaboration with your team and when you go home for the day, our technical team works overnight Due to lengthy scoping process, getting your first shippable product to market may take 6-9 months We often have the first shippable version of your product to market before the industry standard project is finished scoping. How s that for Rapid? Risk of cost blowouts without controlled focus on MVP and collaboration on final product decisions Total control of your budget, together we focus on MVP. YOU decide what you want to spend and we target that budget throughout the entire process Waiting and incorrect focus leads to losing sight of your critical business objectives You can be completely focused on outcomes and driven by business objectives which gives you the best possible chance of success 19
20 F.A.Q. How do I qualify for the RCW? The RCW is not for everyone. To qualify for the RCW you Why don t you design clickable prototypes? must have the appropriate budget for your development. Due to the demand and comprehensive set up involved, we Our philosophy follows Lean Start-Up principles. We only run the RCW for qualified clients. believe a clickable prototype (or ANYTHING that is not working software) is a waste of time & money. Spend your budget on Agile development for a tangible working MVP (Minimum Viable Product). The commercial reality is that factual data and user feedback trumps guesswork and theory every time. 20
21 I know everything I need to know about my idea, can I just skip the RCW? Why do you charge for the RCW? The RCW is a comprehensive process that requires a lot of orchestration. Often involving 10+ people that work behind the scenes to assess your idea and the technicality of it. Whilst there is a cost to do the workshop, there is no The RCW is as much about downloading all of your economic benefit for us in workshopping, aside from truly thoughts from your head into ours, as it is about Product understanding the needs of your project. We succeed on Strategy, Technical Oversight and everything else we a business level when we WOW you as a client and you do in the workshop. Without proper preparation and a continue your journey with us into development. comprehensive understanding of your concept by your technical partner, you leave yourself open to project failure in development. We consider the RCW to be nonnegotiable when moving you into development. 21
22 STILL SKEPTICAL? Why You Should NEVER Start Development Without Doing a RCW 98.5% of Entrepreneurs would recommend the RCW to a friend
23 Watch real people just like you, talking about their experience with RAPID CONCEPT WORKSHOP You can also checkout our Google+ verified customer reviews HERE or watch a Youtube reel of the testimonials by clicking HERE 23
24 Challenge Assumptions, Disrupt the Status Quo, Build Things which change the world.
The analytics translator The Must-Have Role for AI-Driven Organizations. Whitepaper. Proudly part of Xebia Group
The analytics translator The Must-Have Role for AI-Driven Organizations. Whitepaper Proudly part of Xebia Group Executive Summary» Many organizations have not seen return on their investment after developing
More informationRisky Business. What a Startupper should know to survive in an uncertainty world. By Massimiliano Salerno
Risky Business What a Startupper should know to survive in an uncertainty world By Massimiliano Salerno Who am I? An entrepreneur A manager Cluster Manager of the Tuscany Life Sciences Cluster Manager
More informationThe Challenger TM Customer: THE NEW REALITY OF SALES
The Challenger TM Customer: THE NEW REALITY OF SALES FOREWORD Imagine your ideal customer: friendly, eager to meet, ready to buy and become an advocate of your products and services. It turns out that
More informationMATIAS PIETILÄ, HEAD OF DESIGN LEAN STARTUP & BUILDING THE RIGHT PRODUCT
MATIAS PIETILÄ, HEAD OF DESIGN LEAN STARTUP & BUILDING THE RIGHT PRODUCT 21.1.2016 Prosessipäivät TODAY S AGENDA 1 2 3 WHY SHOULD WE CARE? THE DISCOVERY PHASE AFTER LAUNCH PART 1/3 WHY SHOULD WE CARE?
More informationAdapting and Using VIRAL: Figuring out company maturity level and appropriate amount and use of MTI investment
Adapting and Using VIRAL: Figuring out company maturity level and appropriate amount and use of MTI investment Objective In this training, we are going to - Walk through what the Village Capital VIRAL
More informationT A B L E O F C O N T E N T S
WEBSITE SERVICES DESIGN GUIDE WEB DESIGN PHOENIX T A B L E O F C O N T E N T S Part One Introduction Part Two Value Driven Website Design Part Three Discovery & Strategy Part Four Development & Maintenance
More informationA CLEAR DIFFERENCE. Why We Are Significantly Better Than Other Digital Marketing Training Companies. Digital Marketing Skill Institute
Digital Marketing Skill Institute A CLEAR DIFFERENCE Why We Are Significantly Better Than Other Digital Marketing Training Companies Earn Globally Recognised Certifications with a Professional Diploma in
More informationYour Business. with. Inbound Marketing
Your Business with Inbound Marketing Table of contents So What is Inbound Marketing? Is it Just a Fad? Inbound marketing in a nutshell What inbound marketing can do for your business? But is inbound marketing
More informationT A B L E O F C O N T E N T S
WEBSITE SERVICES DESIGN GUIDE WEB DESIGN PHOENIX T A B L E O F C O N T E N T S Part One Introduction Part Two Value Driven Website Design Part Three Discovery & Strategy Part Four Development & Maintenance
More informationLean Analytics Overview Webinar
Lean Analytics Overview Webinar Topics Set the stage: What is Lean Startup? So What s Lean Analytics? Lean Analytics Concepts Innovation Accounting Metrics 2 Lean Concepts Relentlessly eliminate anything
More informationCOURSE LESSONS FIRST SEMESTER
COURSE LESSONS FIRST SEMESTER Please note: All dates are tentative and may change slightly as the school year progresses. **Indicates coach taught lesson. Unit 1: Ideation 1.1 Introduction... 8/19 8/25
More informationDEEP CUSTOMER RESEARCH (TO CUTTING CODE) FAST
JUNE 21, 2017 DEEP CUSTOMER RESEARCH (TO CUTTING CODE) FAST DIANA ADORNO & RICHARD YOUNG @dianaadorno @youngrtp12 WHAT WE ARE TALKING ABOUT Why do research Sharing a project we did Tips on how to go fast
More informationT A B L E O F C O N T E N T S
WEBSITE SERVICES DESIGN GUIDE WEB DESIGN PHOENIX T A B L E O F C O N T E N T S Part One Introduction Part Two Value Driven Website Design Part Three Discovery & Strategy Part Four Development & Maintenance
More informationMy 1-Page Marketing Plan. Before (Prospect) During (Lead) After (Customer) 3. The Media I Will Use To Reach My Target Market
My 1-Page Marketing Plan Before (Prospect) 1. My Target Market 2. My Message To My Target Market 3. The Media I Will Use To Reach My Target Market 4. My Lead Capture System 5. My Lead Nurturing System
More informationSmall business Big ambitions
HIRE MARKET SELL LEARN Small business Big ambitions Marketing Playbook for SMBs SMBs have the advantage of flexibility. Your business may be small, but your ambitions are huge. LinkedIn can help get you
More informationLean UX in the experience economy. Michael McKay,, M.Sc.Design Strategist, Member of The Danish Council
Lean UX in the experience economy Michael McKay,, M.Sc.Design Strategist, Member of The Danish Council (C) Photo: 2017 Michael Google McKay images 1 Why Lean UX now? What is Lean UX? How can we use lean
More informationEXECUTIVE SUMMARY INTRODUCTION. Break through any business challenge: Prioritise the right tasks and manage for success
Break through any business challenge: Prioritise the right tasks and manage for success EXECUTIVE SUMMARY All management teams are faced with similar challenges when it comes to building and growing a
More informationBusiness Development: Planning for your business
For financial advisors only Business Development: Planning for your business clarity, confidence, credibility Seven steps on the path to a powerful business plan Many business owners and managers find
More informationPlotting Your Path to Smarter HCM in the Cloud. A step-by-step guide for HR leaders and teams.
Plotting Your Path to Smarter HCM in the Cloud A step-by-step guide for HR leaders and teams. 2 Navigating Your Way to the Digital Future of HR With demand for convenient digital services growing amongst
More informationCarnegie Mellon University The Science of Growth
Carnegie Mellon University The Science of Growth Course Number: 94850 Meets: Monday @ 6pm Location: HBH 1002 Office Hours: By Appointment Professor: Sean Ammirati Email: seanammirati@gmail.com TA: Matt
More informationDELIVERING A MAFIA OFFER
MODULE 6 - LESSON 7 DELIVERING A MAFIA OFFER ASH MAURYA @ashmaurya ash@spark59.com PracticeTrumpsTheory.com Attention Interest Desire Action Workshops Blog Book? Time USERcycle - Version 1 Problem Solution
More informationPush to Start: A Beginners Guide to Starting Automated Direct Mail
Push to Start: A Beginners Guide to Starting Automated Direct Mail Of all marketing tactics, direct mail may be the most intimidating. Just getting started can seem daunting. These feelings lead many marketers
More informationData Science and Technology Entrepreneurship
! Data Science and Technology Entrepreneurship Course Recap Week 14 Sameer Maskey Announcements Friday Open Office hours + Co-work with teams Come and work together Ask questions Dates : April 19-4:30-6:30
More informationGuide to bootstrap from idea to profitable business
Guide to bootstrap from idea to profitable business Content of this guide: 1. Business Idea 5. Grow Selecting business idea Use social media in marketing Analysing and validating the business idea Minimize
More informationHi, I am Saša Djunisijević, Founder of The Whiteboarder. Years
Hi, I am Saša Djunisijević, Founder of The Whiteboarder. Years of dealing with the most demanding small, mid-sized and large companies helped me to form excellent understanding of different businesses.
More informationRevealing Digital Behavior Digital Experience Analytics
Revealing Digital Behavior Digital Experience Analytics Optimizing Digital Experiences Be it through a website or app, customers expect a seamless, quick, and easy online experience. Unfortunately, they
More informationThe Saleforce.com ROI Paradox The Critical Go-Live Juncture: Will you Deepen or Destroy your ROI?
The Saleforce.com ROI Paradox The Critical Go-Live Juncture: Will you Deepen or Destroy your ROI? the salesforce roi paradox EXECUTIVE SUMMARY Most companies implement cloud solutions with an enterprise
More informationLean Startup and the Process of Innovation DADDY DUCK INNOVATION LAB, INC.
Lean Startup and the Process of Innovation, INC. Topics covered Lean Startup Overview Startup and the Innovation Process Make Your Idea Tangible Lean Experiments Decisions The Art of the Pivot Continuous
More informationTHE INBOUND MARKETING HANDBOOK FOR FURNITURE MANUFACTURERS
THE INBOUND MARKETING HANDBOOK FOR FURNITURE MANUFACTURERS TABLE OF CONTENTS PART ONE: WHY INBOUND MARKETING WORKS FOR FURNITURE MANUFACTURERS 2 PART TWO: WHAT YOUR FURNITURE MANUFACTURING COMPANY NEEDS
More informationSOCIAL BUSINESS MODEL CANVAS
SOCIAL BUSINESS MODEL CANVAS Directions for the GW New Venture Competition Social enterprises come in all shapes and sizes and like all businesses they are fraught with risk and uncertainty, especially
More informationBusiness Startup Cheat Sheet How To Get Funding For Your Startup
Business Startup Cheat Sheet How To Get Funding For Your Startup Start A Business People Want The biggest mistake that people make when they start their own business is they start the business THEY want.
More informationREVVING UP REFERRALS: HOW SMALL TAX FIRMS CAN BOOST REFERRALS
REVVING UP REFERRALS: HOW SMALL TAX FIRMS CAN BOOST REFERRALS INTRODUCTION In the world of small tax and accounting firms, the business that comes from word-of-mouth referrals is often the bread and butter
More informationB r a y L e i n o C X
We are Bray Leino CX Organisations committed to CX are shown to outperform their peers. Econsultancy 2018 Digital Trends Customer Experience in 2018 We are entering a design and creativity renaissance,
More informationA BUYER S GUIDE TO CHOOSING A MOBILE MARKETING PLATFORM
A BUYER S GUIDE TO CHOOSING A MOBILE MARKETING PLATFORM A Buyer s Guide to Choosing a Mobile Marketing Platform Today, mobile users are demanding more from their app experiences, and the priority is clear:
More informationMEASURING THE IMPACT OF ONLINE VIDEO ON BRAND METRICS
March 2015 MEASURING THE IMPACT OF ONLINE VIDEO ON BRAND METRICS THE RUNDOWN Engagement metrics show how people react to online videos, but brand metrics prove they move the needle on brand objectives
More informationBUY. Data-Driven Attribution. Playbook
BUY Data-Driven Attribution Playbook 1 WHAT Introduction to data-driven attribution Before someone makes a purchase or completes another valuable action on your website, they may well have performed several
More informationLaw Firm Marketing Discovery Workbook: Getting in Motion
2018 Law Firm Marketing Discovery Workbook: Getting in Motion by David Somerfleck Copyright 2018 1/1/2018 V.3 Digital Marketing Discovery Workbook Why? Page 2 Getting clear about why your firm or practice
More information6 Steps to Revamp Your Small Business Marketing Strategy
6 Steps to Revamp Your Small Business Marketing Strategy Looking for better results? Craft a new plan. 1 INTRODUCTION If you re running digital marketing tactics, you have a strategy behind it, right?
More informationLean Financial Model. Supporting document
Supporting document Supporting document Welcome to your guide to completing the Lean Financial Model (LFM). The LFM is a tool for start-ups to clarify their business models and review the financials. It
More informationThe Seven Most Common Marketing Automation Myths
The Seven Most Common Marketing Automation Myths by Jamie Turner Jamie Turner is the author of several books on marketing, is a regular guest on CNN on the topic of marketing and branding, and is the CEO
More informationWorksheet lunarmobiscuit.com/the-next-step
Lesson 0 Why? Help? QUESTION 1: Do you (really) want to start a company? QUESTION 2: What do you expect your company to look like in 5 years? ($1 million, $10 million, or $100 million in sales? How many
More informationBest Practices Revealed: How to transform your system through process optimization
Best Practices Revealed: How to transform your system through process optimization Talent Management Advisory Services June 20, 2016 What will I learn today? Key indicators for needing a process optimization
More informationAgile Portfolio Management for a Fast- Paced World. Are you ready? Are you ready?
Agile Portfolio for a Fast- Paced World Are you ready? Are you ready? 1 Ask a company today what its top priorities are, and you ll hear about growth and customer obsession. For enterprise architects working
More informationTHE AEC METRICS HANDBOOK
150 350 550 The AEC Metrics Handbook THE AEC METRICS HANDBOOK 300 400 250 200 450 500 100 0 650 700 600 50 36 38 40 42 35 37 39 41 A Guide to Measuring Your Firmʼs Health published by: ABOUT US Cosential
More informationGuide to a 1 Page Business Plan. Simple Easy Steps to Help You Launch Your Successful New Business
Guide to a 1 Page Business Plan Simple Easy Steps to Help You Launch Your Successful New Business The Reasoning Behind a One Page Business Plan OK, so you have an idea. Maybe it s more than an idea, it
More informationAre you using social media in
5 Proven Tools to Effectively Measure Engagement and ROI on Social Media By Ray Larson and Chris Baldock Are you using social media in your marketing and public relations campaigns? These days, the answer
More informationWhy would a business use YouTube?
Why would a business use YouTube? YouTube can provide a huge bang for your marketing buck. That s because YouTube delivers a huge audience for very little investment. Large businesses have long embraced
More informationTechnology Start-ups
Technology Start-ups Lecture 10 Get Ready to Measure & The MVP Interview John Cavazos Dept of Computer & Information Sciences University of Delaware What are Actionable Metrics? Ties specific, repeatable
More informationEnabling Enterprise Business Agility
Enabling Enterprise Business Agility The EBA Transformation Journey Team of Teams Agility: - Scaling Agile (SAFe) - DevOps Maturity - Leadership & Culture Talent Development, Innovation & Operational Agility:
More informationOverview: ADVERTISING ON FACEBOOK
Overview: ADVERTISING ON FACEBOOK Are you active on Facebook? If not, you could be missing out on building connections with your current clients and finding new relationships. First Heartland is happy
More informationTHE 7 KEYS TO HELP YOU FIND THE Right MARKETING TEAM
DISCOVER THE 7 KEYS TO HELP YOU FIND THE Right MARKETING TEAM by Jimmy Nicholas Founder & CEO of Jimmy Marketing 860.442.9999 www.jimmymarketing.com TABLE OF CONTENTS Welcome Letter from Jimmy Nicholas....................................
More informationYou might not realize it yet, but every time you log in to Salesforce,
In This Chapter Chapter 1 Looking Over Salesforce Solving business challenges Extending the value of what you have Deciding what Salesforce size fits you You might not realize it yet, but every time you
More informationHow to Build Customer Surveys That Yield Actionable Feedback
Ebook Customer Surveys How to Build Customer Surveys That Yield Actionable Feedback If you're struggling to build surveys that yield actionable results...... it may be time to overhaul your strategy. Why?
More informationMeeting Guide and Agenda by Course
Meeting Guide and Agenda by Course Kickoff Meeting 1. Introduction of all attendees. 2. Go over the purpose of the program. Explain why the firm has chosen to invest in the program and how the program
More informationTowards successful AAL projects. German Speaking launch event Arto Wallin, VTT
Towards successful AAL projects German Speaking launch event 4.3.2015 Arto Wallin, VTT Objectives for the day Understand WHY you need to focus beyond excellent project proposal? HOW end-user organizations
More informationGuide to Competitive Intelligence for Product Marketing
Guide to Competitive Intelligence for Product Marketing Learn How To Integrate Competitive Intelligence Into Your Product Marketing Strategy Guide to Competitive Intelligence for Product Marketing About
More informationCompany Name. Innovation Name. Award Category. Corporate Entrepreneur story. British Gas. Local Heros. New Business Launch
Company Name British Gas Innovation Name Local Heros Award Category New Business Launch Corporate Entrepreneur story Simon Stacey from Market Gravity spoke to Mat Moakes at British Gas to understand more
More informationWORK MANAGEMENT SURVEY Executive Summary and Full Report
WORK MANAGEMENT SURVEY 2015 Executive and Contents I. Executive 3 Everyone s a Project Manager (Whether They re Ready or Not) Do People Generally Feel Productive? What Else is Causing Dissatisfaction At
More informationDriving Success with Personalization. for B2B Tech Marketers
Driving Success with Personalization for B2B Tech Marketers Driving Success with Personalization for B2B Tech Marketers In a business-to-business environment, the individual decision makers you are targeting
More informationHow To Turn Any Idea Into A Profitable Business
How To Turn Any Idea Into A Profitable Business Who Is Sam Olawale? I Am Just Like You You Can Have More Than You ve Got Because You Can Become More Than You Are The Industrial Revolution Is Over Physical
More informationStep by Step Guide to Getting CRM Right: Step 1. Defining business requirements and selecting the right system and partner.
Step by Step Guide to Getting CRM Right: Step 1 Defining business requirements and selecting the right system and partner. Contents 3 3 4 Executive Summary Introduction Define current pains and opportunities
More informationSOLVE PROBLEMS FASTER 4 WAYS TO EMPOWER YOUR IT SERVICE MANAGEMENT
SOLVE PROBLEMS FASTER 4 WAYS TO EMPOWER YOUR IT SERVICE MANAGEMENT Introduction THE IT OPPORTUNITY Technology is driving much of the innovation in business today. As a result, the potential for IT departments
More informationBuilding a Product Users Want: From Idea to Backlog with the Vision Board
Building a Product Users Want: From Idea to Backlog with the Vision Board by Roman Pichler 9 Comments Many of you will know Roman Pichler as the author of Agile Product Management with Scrum. For the last
More informationCustomer Acquisition and Retention. April 14, Small Business Financing Initiative. Small Business Financing Initiative Overview
Customer Acquisition and Retention April 14, 2016 Agenda Overview Webinar Series Today s Topic and Presenters Customer Acquisition and Retention Conversation with the Panelists 2 1 Goldman Sachs 10,000
More informationMarketing Automation and CRM Integration. How and Why Marketing Automation and CRM Integration is Necessary for Success
Marketing Automation and CRM Integration How and Why Marketing Automation and CRM Integration is Necessary for Success The single most important criteria for sales and marketing success is the alignment
More informationFOUR SOCIAL MEDIA TACTICS EVERY REAL ESTATE AGENT NEEDS
FOUR SOCIAL MEDIA TACTICS EVERY REAL ESTATE AGENT NEEDS By SAM Rico BATTISTA AWARD WINNING SOCIAL MEDIA EXPERT About this Book First, let s go over what you can expect. This ebook is going to cover the
More informationNonprofit as a Startup. Niko Skievaski! 100state
Nonprofit as a Startup Niko Skievaski! 100state Nonprofit as a Startup Niko Skievaski! 100state Nonprofit as a Startup 1. new product/service! 2. extreme uncertainty Innovation 1. new product/service!
More informationTechnology Start-ups
Technology Start-ups Lecture 5 John Cavazos Dept of Computer & Information Sciences University of Delaware Get Ready To Interview Surveys Assume you now questions Surveys Assume you now questions Assumes
More informationTHE 5 THINGS SUCCESSFUL COGNIZANT CLIENTS ARE DOING TO TRANSFORM THEIR BUSINESS
THE 5 THINGS SUCCESSFUL COGNIZANT CLIENTS ARE DOING TO TRANSFORM THEIR BUSINESS Dell EMC World 2017 Cognizant. 2017 Cognizant BRIAN ROCHE VICE PRESIDENT OF PRODUCTS brian@cognizant.com @BRIANROCHEBOS THE
More informationMARKETING AUTOMATION BROUGHT TO YOU BY. SuccessFlow
MARKETING AUTOMATION A TA C T I C A L G U I D E T O S U C C E S S BROUGHT TO YOU BY SuccessFlow How do successful companies manage marketing automation? WHAT OUTCOMES YOU SHOULD EXPECT Beginning purely
More informationTHE LPL INDEPENDENT ADVISOR INSTITUTE TAKE THE NEXT STEP FOR YOUR FUTURE
1 THE LPL INDEPENDENT ADVISOR INSTITUTE TAKE THE NEXT STEP FOR YOUR FUTURE Make Your Mark on the World As you prepare for the next chapter of your professional journey, do you find yourself seeking more
More informationBuild a Digital Marketing Strategy That Gets Results WHITEPAPER
3 Media Web Build a Digital Marketing Strategy That Gets Results WHITEPAPER WHITEPAPER Build a Digital Marketing Strategy That Gets Results While great websites can lead to leads, sales and overall marketing
More information7 SMART IDEAS TO GROW YOUR SAAS BUSINESS
7 SMART IDEAS TO GROW YOUR SAAS BUSINESS A Xander Marketing White Paper The SaaS Marketing Agency INTRODUCTION In the fast-paced world of technology, growing your business can be a significant challenge.
More informationA travel marketer s guide:
A travel marketer s guide: Using micro-moments to increase PPC conversions 1 Vertical Leap, 6 Boathouse, College Road, HM Naval Base, Portsmouth, PO1 3LR Visit vertical-leap.uk Call us on 023 9283 0281
More informationUCIB Consulting Seminar
UCIB Consulting Seminar What Is a Consultant? Problem Solver Last Resort Trusted Advisor Strategist Staff Augmentation Expensive Resources Subject Matter Experts So Wait, What Is a Consultant? How your
More informationInvestment Readiness answers 4 Key Questions to the Business Model. 2. Investment Readiness: am I ready to start?
2. Investment Readiness: am I ready to start? When you have started your social business and have managed to overcome the first months or years, you will eventually reach the point where it is obvious
More informationDual-Track Agile for Product Managers by John Parker, CEO
Dual-Track Agile for Product Managers by John Parker, CEO Contact Us: 210.399.4240 info@enfocussolutions.com Copyright 2014 Enfocus Solutions Inc. Enfocus Requirements Suite is a trademark of Enfocus Solutions
More informationThe Garage Master Deck
2016 The Garage Master Deck Introductory Slides About Garage Services Markets We Serve Garage Services is a professional Retail consulting group focused on helping Fortune 500 companies launch and manage
More informationIntroduction to Agile Life Cycles. CSCI 5828: Foundations of Software Engineering Lecture 07 09/13/2016
Introduction to Agile Life Cycles CSCI 5828: Foundations of Software Engineering Lecture 07 09/13/2016 1 Goals Introduction to Agile Life Cycles The Agile Manifesto and Agile Principles Agile Life Cycles
More informationSuccessful Security Consulting
Successful Security Consulting Marketing and Teaming: Promoting Yourself and Your Practice Frank Pisciotta, CSC President & Principal Consultant Business Protection Specialists, Inc. 1 Marketing Your Practice
More informationTHE EFFECTIVE CHIEF STRATEGY OFFICER
THE EFFECTIVE CHIEF STRATEGY OFFICER Six characteristics in search of a role Patrick Foley and Neal Kissel April 2017 Management Consulting at Charles River Associates INTRODUCTION It s an increasingly
More informationThe Connected Customer Journey. Connect your marketing so you can connect to your customers.
The Connected Customer Journey Connect your marketing so you can connect to your customers. CONNECT New rules to achieve personalization at scale, galvanize your company s culture and make decisions that
More informationBuilding Successful Teams Marc Elpel, December 23, 2006
Building Successful Teams Marc Elpel, December 23, 2006 Team building is a broad field and as you have probably already noticed there are many resources available around the web for team exercises, individual
More informationFrom Alex Osterwalder and Yves Pigneur
From Alex Osterwalder and Yves Pigneur Dear CEO, A recent McKinsey study (McKinsey Global Innovation Survey) shows that 80 per cent of your CEO peers think that their current business model is at risk.
More informationKey Points How to create an effective business plan
Key Points What s in a business plan? 1. An executive summary 2. The business profile 3. The market analysis for your products or services 4. The marketing plan 5. The operating plan 6. The management
More information10-Day Copywriting Challenge
Exclusive Course 10-Day Copywriting Challenge Day 4 By Jimmy D. Brown & Paul Evans Benchmark Publishing, LLC http://www.nicheology.com NOTICE: You Do NOT Have the Right to Reprint or Resell this Course!
More informationYour safety, our priority
Your safety, our priority The Route to Safety Safety is the primary focus for every part of our business Our journey to keep you safe spans five key areas: Before we ever even purchase a machine, we re
More informationSEVEN ESSENTIAL REPORTS FOR ACTIONABLE INSIGHT
GOOGLE ANALYTICS SEVEN ESSENTIAL REPORTS FOR ACTIONABLE INSIGHT Presented by Corte Swearingen, Digital Strategist 1 ABOUT ME Google Analytics Certified Market Motive Certified in Web Analytics Strategic
More informationDelivering Value Why Else Are You Doing The Project?
Delivering Value Why Else Are You Doing The Project? THOUGHT LEADERSHIP WHITE PAPER In partnership with By Andy Jordan, PMP, ProjectManagement.com Research Analyst Projects are the way that an organization
More information2019 PRODUCT STRATEGY AND EXPERIENCE SUMMIT MARCH 27-28, 2019 SAN FRANCISCO, CA
2019 PRODUCT STRATEGY AND EXPERIENCE SUMMIT MARCH 27-28, 2019 SAN FRANCISCO, CA *Proposed agenda below session topics and times can change up until the forum* DAY 1 - WEDNESDAY, MARCH 27 th, 2019 7:45am
More informationAn Executive s Guide to B2B Video Marketing. 8 ways to make video work for your business
An Executive s Guide to B2B Video Marketing 8 ways to make video work for your business [Video] Content Is King Companies that utilize video content to present their products and services can experience
More informationLecture 2: Your Idea and the Business Opportunity
Lecture 2: Your Idea and the Business Opportunity Office of the Vice President for Research Technology Commercialization Partners Also with permission from: Babson College 1 I have an idea/invention -
More informationTHE NICHE SITE CHECKLIST
THE NICHE SITE CHECKLIST So you just finished s mini course That means you know what it takes to build a niche site to a full-time income online. We covered a lot in the 5 lessons. Basically, we went over
More informationWHITE PAPER HR Tech Implementation Checklist
WHITE PAPER HR Tech Implementation Checklist 2 HR Tech Implementation Checklist WHITE PAPER Executive Summary HR software plays an integral part in how a business operates every employee in your organization,
More informationThe Sacred, The Profane, and the Pivot
The Sacred, The Profane, and the Pivot A Brief Case Study of Applied CDM, AARRR Metrics, and Lean Principles Definitions Sacred - Steve Blank s Customer Development Model (CDM). I follow it religiously.
More informationWelcome to Lean Food Startup NYC Meetup April 9, 2013
Welcome to Lean Food Startup NYC Meetup April 9, 2013 Meetup 1: Startups as a set of untested hypotheses Meetup 1 Agenda Introductions Opening Address historical context of lean startup movement Explain
More informationv.camp : Business Model Development & Innovation (P)Re-Think Your Business Model Exercises
v.camp : Business Model Development & Innovation (P)Re-Think Your Business Model Exercises Exercises Exercises Baseline and 4 Iterations 2: Analyze & Improve 1: Describe Baseline 3: Challenge & Change
More informationSmall business guide to hiring and managing apprentices and trainees
Small business guide to hiring and managing apprentices and trainees A short guide for small businesses on how to get the most from your apprentice or trainee When it comes to recruiting and managing a
More informationISO Why BSI is the first choice for ISO Quality Management. Performance Portfolio Internal use only
Performance Portfolio Internal use only Why BSI is the first choice for ISO 9001 Essential information and inspiration to help you market and sell ISO 9001 ISO 9001 Quality Management BSI first choice
More informationWe often lose sight of the fact that a startup is not just about a product, a technological breakthrough, or even a brilliant idea.
LEAN MANAGEMENT We often lose sight of the fact that a startup is not just about a product, a technological breakthrough, or even a brilliant idea. A startup is greater than the sum of its parts; it is
More information