Proudly Presenting Our 15th Marketing Summit

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1 Proudly Presenting Our 15th Marketing Summit Proudly Presenting Our 15 th Marketing Summit

2 Featuring: More than 60 international exhibitors Over marketing professionals 10 international celebrity keynote speakers & further 20 parallel sessions Award ceremony & networking events International Delegates from across the Middle East & Europe Visit our Conference website on:

3 One of the largest Marketing Conferences in the region MCT Group s Marketing Summit is the region s largest conference focusing on customers and brands, innovation and marketing. For 15 years we have brought together many of the world s best thinkers and entrepreneurs to explore the big and inspiring themes that help participants to be winners. With over 2000 marketing professionals attending the Summit each year, for an unbeatable combination of ideas and networking, trade exhibition and practical workshops. Are you ready to change the world? We are living in a time of incredible change and opportunities for brands and marketers. New ideas and possibilities are everywhere. Time is moving, and faster than you... As our world, local and global, changes fast and dramatically, is it enough to compete by being a little better or cheaper? Today winners think bigger than this. They don t just play the game they Change The Game. They break the rules, they redefine boundaries, and create the future in their own vision. From disruptive innovation to new business models, collaborative consumption to social movements, they embrace the power of ideas and networks to engage people in new ways, to reach new markets and accelerate growth. And you can too. More audacious, more creative, more dramatic, more global. This year we want to help you change your world. The Marketing Summit 2014 Change The Game on 3-4 December 2014 will bring together marketing professionals ready to change the world. This year boasts an exciting program of competitions and events, awards and showcases throughout the year, exploring the future of your industry, and recognising the best Gamechangers across the region.

4 Who Should Attend Marketing Executives, Marketing Managers, Marketing Analysts, Advertising Managers, Account Executives, Media Buyers, Public Relations Specialists, Communications Managers, Brand Managers, Product Managers, Internet Marketing Strategists. Visitors from Australia, Austria, Albania, Azerbaijan, Bahrain, Belgium, Bosnia & Herzegovinian, Bulgaria, China, Canada, Ecuador, Estonia, Egypt, Czech Republic, France, Germany, Greece, Hungary, Italy, Iran, Iraq, India, Japan, Kuwait, Oman, Poland, Qatar, Romania, Russia, Slovakia, Slovenia, Spain, Saudi Arabia, Turkey, Turkmenistan, United Arab Emirates, United States of America, United Kingdom.

5 Why should YOU attend? Get the complete marketing picture in one place while gaining an insight into what other industry leaders are doing Build a cohesive marketing strategy to reach your business goals Increase customer & client engagement across all types of marketing channels Hear about the latest marketing trends from world experts Network amongst industry leading MNCs Integrate original, innovative game changing marketing plans Build your marketing network across Europe & the Middle East Peter Fisk Author & Branding and Innovation Expert Founder of Genius Message from our 2014 Conference Chair: What s hot, new and next in marketing? Each year MCT brings together the world s best ideas, most inspiring speakers, practical insights with over 2000 marketers to explore the future. Each year we focus on a big new idea, about the changing world of customers and brands, marketing and innovation. From emerging markets to new business models, storytelling to social media, behavioural analytics to performance impact, marketing is the driver of business futures, profitability and growth. Each year we innovate and enhance your experience, with new ideas and formats. This year we look to deliver a high energy, high impact conference jam-packed with the knowledge and inspiration to transform your brand, engage your customers more deeply innovate the experience, and accelerate your business and personal success Sponsor Feedback: The Marketing Summit organized by MCT, holds a very good portfolio of speakers and is one of the best marketing conferences in Turkey.

6 Extracted from the forthcoming book Gamechangers: Are you ready to change the world? Peter Fisk 2014 We are proud to introduce this years confirmed speakers Whitney Johnson Springboard Fund / Managing Director and Co-Founder THINK Change your Future Stefan Klein Aeromobil / Co-Founder Chief Designer EXPLORE Change your market Niraj Dawar Ivey Business School / Professor of Marketing DISRUPT Change your strategy Marty Neumeier Liquid Agency / Author, Designer, Business Adviser and Director of Transformation INSPIRE Change your brand Ramon Vullings Enthusiastic Keynote Speaker, Author and IdeaDJ Joeri Van de Bergh InSites Consulting / Co-Founder and Gen Y Expert Navi Radjou Strategist and Leadership Expert, Author, Speaker Ross Dawson Advanced Human Technologies Group / Chairman DESIGN Change your business RESONATE Change your story ENABLE Change your experience MOBILISE Change your relationship Rita Clifton CBE Rita Clifton Limited / International Branding Expert David Blake CEO, Degreed Presentation Tara Swart CEO, The Unlimited Mind IMPACT Change your results AMPLIFY Change your potential AMPLIFY Change your potential I speak at about 40 events a year, all over the world. There s no doubt that MCT 2013 Marketing Conference was among the very best I ve been to. The audience was engaged and learned a great deal. Congratulations on putting on such a wonderful program. David Meerman Scott / Marketing Summit 2013, Keynote Speaker

7 Some of the must see locations include: The Grand Bazaar Hagia Sophia Museum Basilica Cistern Topkapi Palace Sultan Ahmet Mosque (Blue Mosque) Bosphorus Cruise Galata Tower Chora Church Museum The Jewel between Europe & Asia Istanbul has been a cultural, economic and political hub stretching back into the depths of history. Founded in 660BC Istanbul has developed through time to become one of the most significant cities in the world. Changing hands between four empires, sitting along the famous Silk Road and positioned between Europe and Asia has meant Istanbul has been cultivated into a highly rich cultural center. Today the metropolis boasts a new age of modernity while enjoying strong and consistent economic growth. The Bosphorus Sea which flows between the city is one of the busiest water ways in the world while the city itself was named a European Capital of Culture in 2010 and received over 11.5 million tourists in 2012 ranking it 5th amongst the world s most visited cities. Join us at the 2014 Marketing Conference and enjoy what the city of Istanbul has to offer.tours and excursions can be arranged for you at special discounted prices, please let us know in advance!

8 What s on Offer Delegate Package: Access to the 2014 Marketing Summit over 3 rd 4 th December Access to the Speaker VIP Lounge during the Conference Exclusive Master Class with International Celebrity Keynote Speaker April-May-June July-August-September October-November-December 899 ( 100 discount) 999 ( 100 discount) ( 100 discount) All prices are excluding 18% tax A well-organized conference bringing top speakers, content and attendees together. Will definitely come back. Delegate 2010 This is my 3 rd year coming and I can say you ll see me here again next year. Delegate 2011 I was very impressed with the lineup of speakers, as well as the great show at the end of the second day! Delegate 2012 For further details & bookings: Sami Hamid I shamid@mct.com.tr I +90 (530) I +90 (212)

9 Previously Attended Companies Have Included