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1 PROSPECTUS 2018 lafferty.com

2 ABOUT LAFFERTY GROUP Senior executives at retail banks, card issuers, and payments providers around the world rely on Lafferty Group for the research, news, data and insight that powers their strategy and decision-making. With over 30 years of experience in retail banking, Lafferty is positioned to support retail banking as it evolves in a rapidly changing, digital world. Lafferty has constantly innovated: in 1981 we launched the first regular global newsletter serving the retail banking sector; the first in-depth management report followed in 1982 along with the first global retail banking conference; we ran the industry s first international retail banking council in 1995; 2012 saw the launch of our pioneering Retail Banking Academy, founded to educate retail bankers around the world to a high professional standard.

3 OUR SERVICES At Lafferty Group our mission is to deliver strategic insight and connect decision-makers in the global retail banking and payments industry. From deep proprietary data sets to nuanced and critical commentary, Lafferty delivers essential intelligence services to senior industry executives at banks, payment service providers, cards networks and merchant acquirers around the world. COUNCILS p.2 RESEARCH SERVICES p.5 BENCHMARKING p.9 Where senior executives meet for confidential briefings and debate on the issues driving the retail banking and payments industries. Unique databases, case study-based market intelligence reports, plus essential industry news: Rating the world s top banks. International Cards and Payments Council Retail Banking Council Africa International Retail Banking Council Brexit Council Retail Banking 2020 Bespoke Research Cards & Digital Payments Bank Rating and Benchmarking Lafferty Prospectus 2018 Page 1

4 COUNCILS COUNCILS Lafferty Councils bring together retail bankers, cards and payments professionals and the world of merchant services to define roads to success for the future of finance. The Lafferty Council meetings are really unlike any other industry event. The group tends to be small enough, senior enough and diverse enough to have some real discussion. They are run in an informal way that encourages debate and they strike the right balance between work and networking. I always leave having met some great people and having learned something new. Always three days very well spent. Matt Sloan Managing Director, EMEA Discover Financial Services - U.S. & Europe Lafferty Councils enable senior banking executives to share best practise, connect with and learn from their peers across the industry, and benefit from Lafferty Group s market-leading industry insight, including news, commentary, and data. Created to respond rapidly to market developments and opportunities, our Councils address a broad range of retail banking issues. Current Lafferty Councils include: International Cards and Payments Council International Retail Banking Council Retail Banking Council Africa Brexit Council. Council meetings take place two to three times a year, and offer unique opportunities for senior bankers to meet with their peers from across the globe in an environment designed to stimulate debate and shared learning. With council members drawn from across the wider industry including banks, issuers, acquirers, global networks, payments providers, and more the meetings create an ideal environment to discuss the trends, technologies, regulatory challenges and other critical issues facing today s banking professionals. As well as access to interactive, confidential council meetings chaired by industry experts and attended by senior banking professionals from around the world members benefit from a bespoke package of research, news and commentary services from Lafferty Group. All Council proceedings are confidential and governed by the Chatham House Rule. Page 2 Lafferty Prospectus 2018

5 Attending my first council was completely different from attending all these conferences that I have been to so far. Most speakers during conferences only share the top of the iceberg showing off the successes but not the challenges and the pitfalls. The set-up of the councils is such that participants are also willing to share what is below the surface thanks to the confidentiality within the group. You learn more, have more depth in your conversations with peers at executive level and as a result your network - and knowledge will grow. Arjan Molenkamp Group Head of Retail BancABC UAE/Africa Lafferty Prospectus 2018 Page 3

6 COUNCILS Over the years, I have found that Lafferty Council meetings have given those attending the opportunity to engage in open and honest dialogue. What is unique about the events is the tone set by both attendees and the Lafferty team. Whilst the room is crowded with competitors, the mood is noncompetitive and beneficial. I ve found that there has always been the opportunity to speak up and challenge the debate, whilst at the same time avoiding any negative feeling. Andrew Doukanaris SVP JCB Japan For years, I heard a lot about the Lafferty Council meetings, by attending this for the first time, it added a lot of value to my understanding of the real business in the continent. I made so many new connections and even closed a good deal during the event, the value of the contents are extremely high and unique, I think I will always attend such meetings specially the ones in relation to Africa. Hany Fekry CCO Network International Dubai COUNCIL MEMBERSHIP For more information on joining a Lafferty Council, or to discuss discounted packages for multi-council membership plus access to the full Research Service range, enquiries@lafferty.com or phone +44 (0) Page 4 Lafferty Prospectus 2018

7 RESEARCH SERVICES RETAIL BANKING 2020 A powerful management resource for senior retail bankers. A cutting-edge research service keeping senior retail bankers fully briefed on how tech-driven business models are transforming the face of retail banking. Full of case studies from across the globe, the service delivers a continuous series of reports - plus an online archive of case studies - across four strategically important knowledge streams: The reports will provide you with a high-level understanding of developments in the fields of AI, digital banking and design, enabling you to stay abreast of and involved with technological developments as they reach the tipping points that will bring them into everyday deployment in the banking industry. SUBSCRIBERS RECEIVE: Immediate access to current reports: Bank-Fintech Partnerships Digital Branch Design AI and Robotics in Banking Banking on Mobile...plus an online library of case studies. Digital banks and banking Artificial intelligence and robotics Bank-fintech partnerships Bank branches of the future A new report delivered every 6 weeks: each report draws on primary sources through interviews, site visits and detailed case studies, giving subscribers a practical understanding of how new technology and business models are being deployed around the world. Access to monthly multi-page research notes - plus an online archive of previous issues: covering the latest developments in each of the four areas, plus other key industry developments including payments, credit cards, results, management changes, regulation and more. Daily news: the Lafferty Daily Briefing keeps senior executives across the industry up-to-date with the key news and sector developments driving retail banking and cards and payments markets. Lafferty Prospectus 2018 Page 5

8 RESEARCH SERVICES CARDS & DIGITAL PAYMENTS An online, interactive database covering the global cards and payments industry in detail, plus a range of data-packed country and regional reports, covering: Cards and Payments Merchant services Mobile wallets Alternative payments E-commerce P2P payments Real-time payments PSPs and e-commerce acquiring With data going back to 2010 and forecasts up to 2020 our unique datasets cover 72 markets around the world, feature 320 metrics per market, and help our users to: Assess their competitive position and benchmark revenue streams against the market Identify opportunities in both domestic and international markets Understand and compare the dynamics and regulatory environments in different markets Identify potential partners in new markets across the industry Learn about the key players in digital payments, their business models and how they interact with other players Understand pricing dynamics and revenue models Page 6 EACH MARKET REPORT INCLUDES: Credit Cards: We have industry leading credit card coverage. We detail the past present and future of the industry through our data and commentary, including: Market size split by consumer and commercial credit cards: number of cards, transaction volume, billed volume Profit pool analysis Competitive landscape: networks, issuers Debit Cards: Market size: number of cards, transaction volume, billed volume Competitive landscape: networks, issuers Prepaid Cards: Market size: number of cards, transaction volume, billed volume Merchant Acquiring: Competitive Landscape Pricing Processing Relationships DIGITAL PAYMENTS DATA AND COMMENTARY With the payments industry evolving at breakneck pace, we are adding a range of digital payments metrics to our database. We analyse how consumers are paying and the extent to which this is changing as new technology and regulation comes into play. Our new data metrics are centred on mobile payments and e-commerce and our commentary details the dynamics driving change in each individual market. Mobile Payments Mobile proximity payments P2P payments Mobile money E-commerce Payment methods CNP volumes PSPs & Gateways Contactless cards Regulation Infrastructure Real-time payments systems Acceptance infrastructure

9 RESEARCH SERVICES ONLINE RESEARCH DATABASE UNIQUE PROFIT POOL ANALYSIS SUBSCRIBERS RECEIVE: Access Cards and Payments Research Service commentary and data online, including: Country Reports Merchant Acquiring Reports Credit Card Profitability Reports Filter, analyse and compare data by individual country, by multiple countries, regionally, globally and by specific data segments. Export results to Microsoft Excel. A unique feature of the Lafferty cards & payments database is our analysis of the industry profit pool, providing data and forecasts on the overall profitability of each market we cover. This analysis is not available from any other research house and is invaluable when assessing the attractiveness of a market for entry or expansion, or benchmarking performance against the industry as a whole. Access to reports and online database 72 Country Reports Merchant Acquiring Reports Credit Card Profitability Reports Monthly, multi-page research notes Covering the latest developments in digital payments, plus other key industry developments including credit cards, results, management changes, regulation and more. Daily news updates The Lafferty Daily Briefing keeps senior executives across the industry up-to-date with the key news and sector developments driving retail banking and cards and payments markets. RESEARCH SERVICES SUBSCRIPTIONS Research Services licence options include multi-user (country, regional and global) access, enabling senior management teams to benefit from Lafferty s unique strategic insight. To start your subscription or find out more about Lafferty Research Services, enquiries@lafferty.com or call +44 (0)

10 RESEARCH SERVICES BESPOKE RESEARCH We provide bespoke packages to support our clients individual research requirements, including tailor-made data and commentary, graphical presentations, and country-bycountry benchmarking and analysis. Our team of researchers and analysts can provide you with full support and assistance on a range of subjects, including: Payment cards Mobile money Retail banking Consumer credit Merchant acquiring We provide outsourced research services to some of the world's major banks and cards providers. TAILOR-MADE DATA As well as benchmarking against the 72 countries in our core coverage, we can look at specific new markets according to your needs. Our experts will work alongside your team to design solutions with the best research methods, and to deliver the research in a format that suits you. Examples of bespoke research carried out for our clients include: 1. Industry breakdown of merchant accounts, merchant outlets, POS terminals and acquired billed volume 2. Private label issuers in 20 markets worldwide 3. Credit Card Competitive Intelligence in eight markets in Asia Pacific region 4. Benchmarking markets shares of major card networks 5. Interchange in South Korea Our team is available to fulfil one-off research requests or to deliver regular monthly or quarterly updates. Page 8 Lafferty Prospectus 2018

11 BENCHMARKING BENCHMARKING Rating the World s Best Banks Rate your bank Lafferty Benchmarking delivers unique rating services allowing senior executives to measure their banks against their national, regional and best-in-class competitors. Benchmark your bank against others in your market Designed in consultation with senior bankers and Lafferty Council members, our proprietary methodology uses banks annual reports and Lafferty s research capabilities to build up a detailed picture of their financial position, management effectiveness, organisational culture, customer satisfaction and more. We take a detailed, long term (typically over one credit cycle) look at a range of qualitative and quantitative factors to assess banks competitive position, while our expert analysts provide additional market context. The qualitative factors include areas of critical importance to any bank including, for example, culture, strategy, customer satisfaction, and digital transformation; while quantitative factors include return on assets and loan to deposit ratios. Understand the signals your annual report is sending. With a deep view across the world s leading banks, we understand the winning bank quality metrics: what makes good culture, strategy and customer service. The benchmarking report gives bank executives unique, actionable insight into their competitive positioning. Many clients select a wide range of banks including local and international competitors. Lafferty s previous work on bank quality benchmarking shows that high quality banks are to be found all over the world. In initial studies, banks in the Middle East, Africa and Asia dominated the top ten positions, while well-known global banks from US and Europe often languished in the lower positions, despite their reputations and name recognition. Benchmark your bank against the Lafferty Global 500 Ranking FIND OUT MORE To discuss your benchmarking needs, enquiries@lafferty.com or phone +44 (0) Our benchmarking services are available for whole bank rating as well as retail bank-focused ranking. Please note: The Lafferty Benchmarking Services do not constitute credit ratings as set out in Regulation(EC) No 1060/2009 of the European Parliament and of the Council of 16 September 2009 on credit rating agencies. Lafferty Prospectus 2018 Page 9

12 International House, 1-6 Yarmouth Place, Mayfair, London W1J 7BU Toll-free: +44 (0) Main line: +44(0)

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