1/20/2017 THE IMPORTANCE OF KNOWING WHAT YOU HAVE QUESTIONS? HOUSEKEEPING TURN CELL PHONES OFF NO VIDEO OR AUDIO TAPING YOU ARE A BUSINESS OWNER!

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1 TM HOUSEKEEPING TURN CELL PHONES OFF QUESTIONS? NO VIDEO OR AUDIO TAPING o Please write them down o Hold them till we finish a section o If terminology is being used that you don t understand, raise your hand and we ll rephrase what s being said Download Handout at THE IMPORTANCE OF KNOWING WHAT YOU HAVE YOU ARE A BUSINESS OWNER! Be aware of: Tools Features Resources Media Leverage these to increase sales and distribution 1

2 GROWING VISIBILITY SHOP.COM IS MAKING A NAME FOR ITSELF Leverage the media coverage with your customers and prospects INTERNET RETAILER 18 th Fastest Growing Mobile Retailer in 2015 Internet Retailer Mobile 500 #46 on Social Media on 2015 top 500 Internet Retailer Top 500 #57 Top 100 Web Retailers for 2014 Internet Retailer Top 500 Fastest Growing Mobile Commerce Retailer Internet Retailer Mobile 500 BETTER BUSINESS BUREAU Market America & SHOP.COM receives the BBB Torch Award for Marketplace Ethics. 2

3 TRIAD BUSINESS JOURNAL Market America & SHOP.COM ranked in the Top 50 performing privately held companies. TRIAD BUSINESS JOURNAL Market America & SHOP.COM ranked in the Top 50 performing privately held companies. TIME SQUARE, NYC: JR Ridinger President and CEO of Market America I SHOP.COM launches the Shopping Annuity while walking a high wire. 3

4 You own one of the best ecommerce websites in the world! SHOP.COM WINNING COMBINATION BEGIN BY PREPPING YOUR BRAND BEGIN BY PREPPING YOUR BRAND Why it is important to customize Introduce yourself to your shoppers Lets shoppers know that they ve successfully landed on your page 4

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6 MORE OPTION TO CUSTOMIZE YOUR SHOP.COM WEBSITE If people misspell your SHOP.COM/Name, they are redirected to another SHOP Consultant s website. Attach a domain name: myawesomedomain.com Your customer will be redirected to your SHOP.COM website Less chance of misspelling Brands yourself Leverages the power of SHOP.COM name SIMPLE, THEY: Liked something Had a good experience Can help WHY DO PEOPLE MAKE RECOMMENDATIONS OR REFERRALS? You don t recommend books you haven t read or restaurants you haven t tried. Therefore, to make Solid Recommendations to your customers, you have to be a Product of the Product! YOU ARE ALREADY SPENDING IT By simply redirecting your spending to SG.SHOP.COM, 1. You fund your Shopping Annuity 2. Gain more experience with products, therefore making you a better customer manager AVERAGE FAMILY EARNS: S$84,578 * (AFTER TAXES) AVERAGE FAMILY SPENDS: S$56,640 ** S$23, OR MORE Of That Spending Could Be Redirected To SG.Shop.com. The Shopping Annuity Assessment Helps You To Identify How You Can Convert Your Spending Into Earning shoppingannuity.com * papers/population#household_income ** 6

7 SHOPPING ANNUITY BENEFITS 3,500+ Partner Stores to shop from 50+ million products Cashback and IBV Saving money with Daily Deals Making you MORE money COMPLETE THE SHOPPING ANNUITY ONLINE ASSESSMENT Identify: Time Value Potential BV Products Potential spending that could be redirected on a regular and annual basis Potential BV for your Major Your Shopping Annuity at Maturity UNFRANCHISE & APP STORE: Shopping Annuity Change Your Shopping Habits Brick and Mortar to Click and Order 7

8 DO YOU SPEND MONEY IN ANY OF THESE INDUSTRIES? Switch to your exclusive brands Highest BV Cashback Best quality, best price B DO YOU SPEND MONEY IN ANY OF THESE AREAS? SHOP Partners 1-10% IBV Cashback Good price ASK YOURSELF: 1. Are you converting your spending? 2. Are you using SG.SHOP.COM? 3. Which tools have you used? 4. Which ones will you try? The more you fund your Shopping Annuity, the more belief you build and the stronger recommendations you can make. 8

9 IDENTIFYING CUSTOMER NEEDS What is your customer interested in and how can you recommend the appropriate feature to get them hooked? CUSTOMER INTEREST Better Deal Better Price Save and Earn Money GET PAID TO SHOP CASHBACKDEAL EARN CASHBACK ON YOUR PURCHASES REFER A FRIEND AND EARN 1/2 % CASHBACK ON ALL OF THEIR PURCHASES You and your customers can earn CashBack on purchases from over 3,500 stores. Free to Join Request cash out once you earn at least S$20 Apply Cashback toward One Cart Store purchases 9

10 To share the Cashback Program, click on Learn More Enter your address and click Go. 10

11 You have successfully registered! Your customer can log back in by clicking Sign In on the top right Click on My Account to manage passwords, Cashback, orders and more 11

12 REQUEST A CHECK Click My Account and then Your Cashback Account Using your CashBack TRACKING YOUR SHOP.COM ORDERS? FOR CUSTOMERS INQUIRING ABOUT CASHBACK EARNED? FOR YOUR ELIGIBLE SABP ORDERS? 12

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14 DIDN T GET CREDIT? If your order didn t get credit, no problem. We will help you find it! No need to call, fill out the form to research your order 14

15 CHECKOUT CASHBACKFAQ.COM Find trouble shooting help on order tracking. Tips and Tricks on how cashback tracking works. USE SG.SHOP.COM GROW YOUR BUSINESS IT STARTS WITH YOU: USE YOUR SITE DUPLICATE WITH YOUR TEAM & CUSTOMERS THE KEY IS TO BE SPECIFIC: START CONVERSATIONS LISTEN FOR OPPORTUNITIES TO HELP SOMEONE USE A SPECIFIC STORES AS A HOOK EX: YOUR FRIEND IS PLANNING A VACATION ASK: WHERE ARE YOU BOOKING YOUR AIR TICKET? Likely we have a Partner Store. Show them how they can earn Cashback. 15

16 ENCOURAGE YOUR CUSTOMERS TO SHOP ONLINE Help your customers earn more cashback DELIVERING PRODUCT? Sign up your customer as a PC so they can earn cashback HELP THEM MAKE THEIR FIRST PURCHASE SHOW ADDITIONAL STORES OR A FEW FEATURES MAKING A PURCHASE? WOULD YOU RATHER WAIT FOR IT TO GO ON SALE? ipad Search for you product here 16

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18 What are the Top 10 stores that you regularly shop at? Could you be shopping through your site instead? Are there other stores that sell the same product that offer higher IBV or Cashback? Everyone creates a list of their favorite stores and then locates them on SG.SHOP.COM If everyone transitioned their shopping from even just their favorite stores over to SG.SHOP.COM, the whole team would win. A QUICK EXERCISE TO DO AS A TEAM AFTER THE ASSESSMENT 18

19 View featured stores or search by name, category or type Search for your favorite stores! Easily browse any category! 19

20 Sort by Cashback and IBV from highest to lowest Find all the stores with Hot Deals! Plus, download a complete list of all our stores with Cashback and IBV! REMEMBER THE MORE SHOPPING YOU DO ON YOUR OWN SITE, THE MORE: You fund your Shopping Annuity Familiar you become with your website Examples you will have to share with customers Effective you will be as a UFO and Customer Manager 20

21 TRY DOING A SHOPPER S ANALYSIS HAVE YOUR CUSTOMERS SAVE THEIR RECEIPTS FOR 2 WEEKS. LOCATE ALL THE STORES ON SG.SHOP.COM AND DETERMINE: How much cashback could they have earned and how much money could they have saved? GO OVER YOUR RESULTS WITH YOUR CUSTOMER Make sure they are signed up as a PC so they can start saving and earning right away! Using the new Shopping Essentials page, you can find all of your day-today necessities in 1 easy place! 21

22 TYPE SEARCH/ SEARCH HINT More Intelligent Search Using Analytics Matching Stores to your Product Searches 22

23 More Filter Options to your Product Searches 23

24 Deeper Attribution 6.75 Attributes per product RESULTS SO FAR We re always optimizing to provide the best customer experience. Search views up 20% Affiliate product views up 50% Better story of product details with more visual examples of use. 24

25 REVIEWS Product Review Instead of a generic gift card, you can give a more personal gift by selecting a few choices for your recipient to choose from. 25

26 DO YOU HAVE LOYAL CUSTOMERS WHO PURCHASE FROM YOU ON AN ONGOING BASES? Include a free product to try as a sample to generate interest in other products Send a few product selections in an egift to give them a choice of what they d like to try YOU CAN USE EGIFTS TO FACILITATE A CUSTOMER INCENTIVE OR SPECIAL. For example, This month only, when you purchase 4 large OPC-3, you ll get your fifth one free and you send the e-gift as the method to give the customer the free one." JUST PLAIN STUMPED? Rather than giving a gift that you re not sure if they will like, select a few choices and let your recipient choose whichever one they like best. 26

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29 LOOKING FOR THE PERFECT GIFT? 29

30 WEDDINGS & CELEBRATIONS BIRTHDAYS, GRADUATIONS OR GRAND OPENINGS HOUSE WARMINGS BIRTHS, HOLIDAYS & MORE! 30

31 TREND SHOPS To make product recommendations As a follow up tool to remind prospects which products they were interested in Sometimes people ask you for your recommendations and it requires you to recommend multiple products. Sometimes, you host an event and people don t purchase everything that is recommended to them but may do so online when they get home. How do you make the product recommendation & purchase easier? SO HOW DO YOU DO IT? Click on Trends at the top of your SHOP.COM website. Click on Create A Trend CREATE A NEW TREND Choose a name that is relevant to the customer it s intended for, give it a description / message 31

32 ADD PRODUCTS Search for products on the right, drag the pictures of the products you want into the trend shop SAVE and PUBLISH Once you ve added all of the products you want, save it and publish it! Click on view trend CHECK OUT YOUR AWESOME TREND SHOP! Nice little collage, awesome description, easy to order products in one place! 32

33 SHARE YOUR TREND SHOP Send them a link to your page or click on Share this trend, great way to send a product recommendations or to share your favorite products MIX AND MATCH BV & IBV PRODUCTS It s the exact same process! USING TREND SHOPS TO BUILD SHARE OF CUSTOMER WORKSHOP: LET S BUILD A TREND SHOP 33

34 SG.SHOP.COM A BETTER WAY TO SHOP 1 KNOW WHAT YOUR SHOP.COM SITE CAN DO 2 USE YOUR SITE AND ITS FEATURES 3 4 UNDERSTAND YOUR CUSTOMERS NEEDS RECOMMEND FEATURES BASED ON YOUR CUSTOMERS NEEDS TM 34