Assistant Professor of Marketing. J. Mack Robinson College of Business

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1 KORAY COSGUNER Assistant Professor of Marketing J. Mack Robinson College of Business Home: 4125 Roberts Crest Ln Suwanee, GA Tel: (404) Cell: (314) Office: J. Mack Robinson College of Business Georgia State University 35 Broad Street NW, Suite 1318A Atlanta, GA Tel: (404) Professional Experience Assistant Professor of Marketing J. Mack Robinson College of Business, Georgia State University, August 2013 Present Educational Background Ph.D. in Marketing, Washington University in St. Louis, August 2013 M.A. in Economics, Koc University, June 2008 B.S. in Industrial Engineering, Bilkent University, 2004 Research Interests Topics: Empirical Industrial Organization, Inter-temporal Dynamics in Consumers Choices, Static and Dynamic Pricing, Targeted Pricing, Firm Competition, New Product Diffusion, Marketing, Emerging Markets Methods: Static and Dynamic Structural Models, Choice Models, Hazard Models, Diffusion Models, Hidden Markov Models, Copula Models, Computational Game Theory 1

2 Publications Cosguner Koray, Tat Y. Chan, and Seethu Seetharaman, Dynamic Pricing in a Distribution Channel in the Presence of Switching Costs. - Forthcoming at Management Science. Cosguner Koray, Tat Y. Chan, and Seethu Seetharaman, Behavioral Price Discrimination in the Presence of Switching Costs - Forthcoming at Marketing Science. Zhang Xi, V. Kumar, Koray Cosguner, Dynamically Managing a Profitable Marketing Program. - Forthcoming at Journal of Marketing Research. - Winner of the Best Paper Award, Digital Marketing Track at 2015 AMA Summer Marketing Educators' Conference Proceedings, Chicago, IL. Working Papers Cosguner Koray, V. Kumar, Amalesh Sharma, Oligopolistic Price and Distribution Competition in Emerging Markets. - Being prepared for submission to Journal of Marketing Research. Wu Chunhua, Koray Cosguner, Profiting from Asymmetrically Dominated Alternatives: The Case of Online Diamond Pricing. - Being prepared for submission to Journal of Consumer Research. Cosguner Koray, Tat Y. Chan, and Seethu Seetharaman, Dynamic Price Competition in Variety Seeking Markets. - Being prepared for submission to Management Science. Cosguner Koray, Seethu Seetharaman and Chunhua Wu, Dynamic Pricing for New Products: Utility- Based Generalization of the Bass Diffusion Model. - Being prepared for submission to Management Science. 2

3 Cosguner Koray, Tat Y. Chan, and Seethu Seetharaman, A Structural Econometric Model of Dynamic Manufacturer Pricing: A Case Study of the Cola Market. - Being prepared for submission to International Journal of Research in Marketing. Work in Progress Cosguner Koray, Tat Y. Chan, and Seethu Seetharaman, Implications of Reference Price Effects on Price Competition. - Analysis in progress. Conference Presentations/Participations 2016 GA Symposium, Emory University, Atlanta February, 2016 Dynamic Price Competition in Variety Seeking Markets Oligopolistic Price and Distribution Competition in Emerging Markets 2014 Marketing Science Conference, Emory University, Atlanta June, 2014 Dynamic Price Competition in Variety Seeking Markets Profiting from Asymmetrically Dominated Alternatives: The Case of Online Diamond Pricing 2012 Sheth Doctoral Fellow, University of Washington, Seattle June, Marketing Science Conference, Rice University, Houston June, 2011 Estimating Dynamic Pricing Decisions of Oligopolistic Manufacturers under Inertial Demand Invited Seminar Presentations Georgia State University September, 2012 Yale University October, 2012 Rice University October, 2012 Johns Hopkins University October, 2012 Emory University October,

4 University of Alberta October, 2012 Carnegie Mellon University November, 2012 HEC Paris November, 2012 Koc University November, 2012 Sabanci University November, 2012 Ozyegin University November, 2012 Temple University November, 2016 Teaching Experience Marketing Research (Undergraduate), Georgia State University 2013, 2014, 2015, 2016 Direct Marketing (Undergraduate), Georgia State University 2014 Structural Modeling, (Ph.D.), Georgia State University 2013, 2015 Awards and Honors AMA Sheth Foundation Doctoral Consortium Fellow 2012 Hubert C. Moog Scholar, Washington University in St. Louis 2012 Doctoral Fellowship, Ph.D. Program, Washington University in St. Louis Full Scholarship, M.A. Program, Koc University Full Scholarship, M.A. Program, Turkish National Science Foundation Full Scholarship, B.S. Program, Bilkent University Industry Experience Finance Department, Team Member August, December, 2005 Turkcell Headquarters, Istanbul, Turkey IT Department, Team Member January, June, 2006 Turkcell Headquarters, Istanbul, Turkey 4

5 Programming Skills R, Matlab, Stata, SPSS, SAS, Mathematica Personal Information Interests: Movies, Traveling, Cooking Mediterranean Dishes Family: Married to Angela, and have a 3-year old son, Yusuf. Immigration Status: Permanent Resident 5

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