DIGITAL MARKETING MASTERCLASS ARE YOU READY TO LEVEL UP AND LEAD. Adtalem Global Education Inc

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1 DIGITAL MARKETING MASTERCLASS Adtalem Global Education Inc ARE YOU READY TO LEVEL UP AND LEAD

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3 Digital Marketing Landscape Why Digital Marketing The world is now online. It is all about reaching out to them. As social media, mobile apps and online marketing channels open a new way to connect with customers, requirement for digital marketing expertise is increasing. Digital channels and social media have become the most essential of all modern marketing tools. At present, all the functions in business involve digital platforms. That s why every individual demands the basic knowledge & techniques which are being used commonly in digital marketing. It is one of the most economical and beneficial skills you can acquire nowadays. There s 150,000 digital jobs predicted by 2020 and not enough digital professionals to fill them. The expected share of advertisement budget allocated to internet advertisement by year 2020 is 25,200 crores. 40% is the current growth rate in Digital Marketing Industry 3/4 companies are hiring Digital Marketing Professionals The average pay for a Digital Marketing Manager is Rs 4 to 5 Lacs per year (Payscale). Spot a Promising Future in your Favorite Industry! Biggest Spenders on Digital Marketing (Sector Wise) Others 26% E Commerce 16% Start Ups 13% Real Estate 5% Travel 6% Healthcare 7% Educa on 8% Media Entertainment 11% Retail and FMCG 8% Source: SocialBeat.in

4 Glimpse of Job Roles and Salaries Digital Marketing Digital Marketing Manager Online Reputation Executive Content Writer Content Manager SEO Search Engine Optimization (SEO) Analyst Search Engine Optimization (SEO) Lead Search Engine Optimization (SEO) Manager Senior Search Engine Optimization (SEO) Content Marketing Content Writer Content Manager Blogger Marketer Social Media Social Media Marketing Manager Social Media Strategist Social Media Marketing Leader Social Media Executive PPC Pay-Per-Click Analyst Pay-Per-Click Manager Pay-Per-Click Specialist Pay-Per-Click Executive Google Analytics User Experience Manager Online Marketing Manager SEM Analyst Search Engine Marketer

5 Who Are You? Students/ Graduates Digital marketing career scope and growth witnessed in last few years is nothing less than phenomenal for graduates. There is a huge demand for professionals in the online marketing space. Industries require experts who can support them in promoting their business, improve their leads, sales and earnings. So by acquiring relevant skills in Digital Marketing you are better placed for higher packages and position. Working Professionals These days the rate of increase in Digital Marketing medium has doubled when compared to conventional media advertising. So, it is the right time for current professionals to make use of the opportunities which are growing in digital marketing. If you are still struggling with your career both in terms of getting a kick-start or accelerating your already established career, or just want to skill-up, then you should go for Digital Marketing. Entrepreneurs Unlike traditional marketing, you do not need an astronomical budget for digital marketing for your business. Run an ecommerce store or be a digital marketing freelancer or be an affiliate marketer. Optimize your SEO to drive better sales, and propel your business to great heights. Reach your target audience online, who are otherwise hard to tap through traditional me. Create your web presence across Social Media Platforms and Google Ads, rank better on Google Pages, and increase your conversions and customer acquisitions.

6 Digital Marketing Master Class - #LearnByDoing! You will learn how you can use digital marketing to bring a tremendous boost to your career or business. You'll learn new tools and techniques to transform the way you work. Professionals who have taken our courses have leveled-up, gotten funding, received a promotion, got seen and heard and most of all have made things happen. After this course you will be able to: Understand various online marketing strategies and tools. You can use this knowledge to even decide where to deep dive to reach expert level. Drive online conversions and increase your business by 3X. Multiply your outcomes with search engine and social media marketing, help you manage social media accounts and get paid through AdSense. Generate, optimize, and increase your conversions through Google and sell/market your products online. Secure prestigious and higher-paying digital marketing positions Prepare yourself for top marketing certifications like Google and Facebook certification. Improve your value tremendously to your present or future employers, and increase your placement chances by 50% Build a digital marketing revenue stream for your own venture or company

7 Program Highlights 1 Access to multiple digital marketing tools 2 Free budget for Facebook and Google ads 3 Buy, build, and own your website 4 Complete Customer Support 5 Get 100% Placement assistance 6 1 year validity to online access portal 7 Tons of resources, Q& A setup, and online material,

8 Digital Marketing Master Class - #LearnByDoing! Certifications: Get ready to level-up and boost your CV with Internationally Valid Certificates* Boost Your Skill-set and get certified with highly esteemed entity like Digital Marketing Association. In addition, our content and exercises will enable you to achieve all other certifications available in Digital Marketing Domain. With our intensive digital marketing course, we help you prepare for the following certifications that are most-sought-after by recruiters in the job market: AdWords Fundamental, Video Advertising, Search Advertising, Shopping Advertising, Certificate of Excellence DMA (UK), Display Advertising, Mobile Advertising, Google Analytics Certification, Facebook Blue Print Certification, Hub Spot Certification Note Exams to be given by candidates after self-preparation Facebook certification exams will cost up-to the equivalent of $150 US Dollars.

9 What Makes EduPristine Stand Apart? Industry Relevant Content Content is the backbone of our training and we continuously keep watch on things happening in the industry to make sure it is updated and deliver value. We have an in-house content team which works with industry experts and trainers to create Informative, Interesting, Relevant, and Practical content. Smart Automation for Experiential Learning Smart automation allows us to build experiential learning ecosystem. We do this by providing technology stack and tools that students can use to run, manage, and showcase their web property and marketing activities; play with simulations to understand the outcomes of an event/activity and further analyse it to plan their actions. Our team is continuously developing and testing new tech options for the better practical learning experience of our students. Training Delivery by Subject Matter Expert (SME) Our subject matter experts from industry play a pivotal role in delivering the training, they run the show and make sure each student is benefited. Their efforts are further complemented by our content and smart automation. Dedicated Discussion Forum Our students get access to Discussion Forum where they can raise queries and get it solved by subject matter experts.

10 Practical Training: We take utmost care to ensure that whatever candidates learn in the classroom gets transformed in practical knowledge. 100% Placement Assistance: Participants get placement assistance from EduPristine after successful completion of the course. We share with you job updates that we find relevant to you. Focus on Soft-Skills Students are taught skills like resume writing, presentation skills & time management, etc in these workshops so that they become completely industry-ready by the time they complete their course.

11 Soft Skills Development Business Communications Presentation Making Personality Development Sessions

12 100% Placemen t Assistance Job Updates Career SWOT and Beh Career Coaching Sessi avioral Assessment on Interview Workshop Resume Preparation

13 Comprehensive Digital Marketing Program Introduction to Digital Marketing Search Engine Optimization (SEO) Mobile Marketing and Optimization www. SEM-PPC Marketing Social Media Marketing Marketing Marketing Automation Affiliate Marketing Funnel Marketing and Growth Hacking Web Analytics Content Marketing and Conversion Rate Optimization (CRO) Soft Skill Training

14 Exhaustive Classroom Training Weekday training Days Time Duration Mon-Fri 7-9 pm 2 months Weekend Training Days Time Duration Sat & Sun Sunday only 10 3 pm 2 months 4 months Testimonials of Students Lectures were very informative and on par with the current times. Approachable lecturers and lively environment has aided in making the course a memorable one. This course will certainly help everyone looking to make big in the Digital Industry. Jheel Kacharia Franchise Sales Manager The Structure of the digital marketing course online is understandable and well-organized. This course is a great foundation for Digital Marketing jobs, which makes it a course worth looking out for. The Staff is co-operative, hence making it easy for us to grasp the nitty-gritties of Digital Marketing through their practical approach. I strongly recommend people to take this course. Andrea Pereira Assistant Manager HR Reviews We have been recruiting from EduPristine for about three years now. I have no hesitation in saying that the students of this institute match with the very best to our requirement. Their caliber is also amply demonstrated by high quality of delivery by those who have been with us for some time now. And moreover the team members are very cooperative in understanding our need and requirement. I would like to take this opportunity to thank you /Edupristine for all your help and support in recruiting best candidates for our company. The quality of the candidates is extremely good. You have always been very prompt and professional which made the recruitment process very simple. Megha Manchanda Lead Analyst-Human Resources Reval India Pvt. Ltd. Hetal Shah Manager Human Resource Decimal Point Analytics BUY NOW Online at Call: CLASSROOM TRAINING CENTRE Mumbai Delhi Pune Bangalore Kolkata

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