Odin Summit SPONSORSHIP PROSPECTUS SEATTLE WA May 11-13, 2015 Sheraton Seattle Hotel in Seattle, WA

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1 Odin Summit SEATTLE WA 2015 SPONSORSHIP PROSPECTUS May 11-13, 2015 Sheraton Seattle Hotel in Seattle, WA

2 SPONSORSHIP PROSPECTUS EVENT OVERVIEW Odin Summit is our annual global conference that provides a unique opportunity for leaders across the industry to connect and share ideas on how to expand and build new services, drive innovation and create new business opportunities. The service provider industry has become more diversified between the traditional hosting market and the cloud services market. As a result of this, Odin Summit 2015 has shifted to an invitation-only event targeting the cloud services market with an emphasis on Odin Service Automation and APS. The audience for the event will be 400+ decision makers of large hosters, telcos, major infrastructure providers, and managed ISVs from around the globe. The goal is to provide a venue for discussion around platform opportunities in building out their service provider business using the Odin platform. Keynote sessions will focus on Odin industry vision and roadmap with early previews of next-generation products, while the breakout tracks and workshops give participants an opportunity for deeper discussion on how to advance their cloud services business. We are pleased to offer you a choice of three different sponsorship levels, enabling your organization to get involved, meet, and do business with industry leaders. For further information regarding these opportunities, please SummitSponsorship@odin.com. LOCATION AND AGENDA May 11-13, 2015 Sheraton Seattle Hotel 1400 Sixth Avenue Seattle, WA Monday, May 11 Tuesday, May 12 Wednesday, May 13 Sponsor Breakout Sessions and Welcome Reception (in the Exhibit Hall) Keynote Sessions, Breakout Tracks, and Attendee Party Closing Keynote Session and Breakout Tracks PARTNER BENEFITS Visibility & Brand Recognition: Highlight your company, attract new business partners, and strengthen your competitive position. Leverage Odin Service Automation momentum to showcase your company s complementary products and solutions to key customers and prospects. Target Audience: Reach decision makers in the cloud services market. Connect with over 400 top C-level executives of large hosters, telcos, major infrastructure providers, and managed ISVs. Lead Generation: Gain exposure to high-quality influencers and decision-makers from the companies most likely to purchase your products and services. 1

3 SPONSORSHIP PACKAGES Sponsorship Level Platinum Gold Silver Sponsorship Fee $80,000 $45,000 $20,000 Availability Conference Integration Platinum Gold Silver Joint sponsorship of the exhibitor cocktail reception on Tuesday evening with sponsor recognition on signage. Sponsor Breakout Session: This will be added to the pre-conference agenda and attendees will be driven to attend. Sponsor will lead session and can provide marketing materials to attendees. Content must be approved by Odin. Great opportunity to present in front of Odin Summit audience. 45-minute 30-minute Ability to scan leads in session. Sponsor to bring lead retrieval device, scan post-session to allow attendees to opt-in for communications. Dedicated conference suite for meetings. Opportunity to supply one (1) piece of printed marketing material as a seat drop in the Keynote Session. Approx. 500 pieces required. Material must be approved by Odin. Tuesday Tuesday Wednesday Pre-Event Marketing Platinum Gold Silver Company description on conference website. 100 Words 50 Words Company logo and link on conference website. Marketing and Branding Platinum Gold Silver Sponsor recognition on main conference banner/signage. Sponsor Thank You at Keynote Sessions including a sponsor slide with your company s logo. Logo included on attendee reminder . Logo included on attendee Thank You . Logo on sponsor recognition signage in the registration area. Large Logo Medium Logo Small Logo Conference Passes Platinum Gold Silver Full conference passes (does not include hotel accommodations) Exhibitor passes (limited access and does not include hotel accommodations) Exhibit Space Platinum Gold Silver Turnkey Booth Space 8x20 8x10 8x6 Customized Booth Graphic Panels 5 Panels 4 Panels 2 Panels Monitors Electrical (10amp drops) High-Speed Internet Access (wired drops) Material Handling (must ship to advance warehouse) 200 lbs. 100 lbs. 50 lbs. Demo Stools Wastebaskets Lead Retrieval Devices/Scanners Evening Cleaning and Porter Service Yes Yes Yes 2

4 Grand Ballroom Prefunction Union Street Towers Service Service Grand D Business Center Grand C Breakout Tracks Keynote Sessions and Meals 8x10 Willow A Willow B 8x6 Grand B 8x20 Odin Booth 8x20 Grand A Escalators and Meeting Rooms Registration Elevators Service Blue Booths = Platinum 8 x20 Yellow Booths = Gold 8 x10 Gray Booths = Silver 8 x6 3

5 Platinum Turnkey 8 x20 Package 8'x6' c. etal e Width Height 0 8' 0 8' 0 8' 0 42" 5 1/4M 5 1M 5 1/2M 0 1/4M 0 1M 0 1/2M Gold Turnkey 8 x10 Silver Turnkey 8 x6 4

6 ADD-ON SPONSORSHIPS (Platinum, Gold, or Silver level sponsorship required.) The following add-on sponsorships are offered to supplement your presence at Odin Summit We re confident you ll find one or more options here to suit your budget and objectives. New ideas are welcome! We re happy to work with you to develop customized programs. Please for further information. Please note: Add-on sponsorships that have content in addition to a logo require Odin review and approval before they are produced by Odin or your company. ATTENDEE PARTY OPPORTUNITIES: ONE (1) $20,000 Display your company name and logo front and center at the highlight of Odin Summit. This year s Attendee Party will be held at a venue that is a true Seattle landmark. Sponsoring the attendee party is a key opportunity to reach Odin Summit attendees with your brand message. Sponsorship includes: Cocktail napkins with your 1-color logo on them; table-top signage placed on Bars and Food Stations with your company content and full-color logo; light-up glasses including your 1-color company logo; a gobo with your company logo prominently projected within the party venue; and company mention as the attendee party sponsor on the event website and in the conference guide. This sponsorship also includes the opportunity to provide a sponsor-produced giveaway to be raffled to attendees at the party. Sponsor must provide giveaway to Odin for approval prior to the deadline. Once the item is approved, the sponsor is responsible for producing the item and shipping it to arrive at the venue prior to the deadline provided. WELCOME RECEPTION OPPORTUNITIES: TWO (2) $5,000 each Don t miss out on the opportunity to put your brand all over the Welcome Reception of Odin Summit This reception is the kickoff event of the 2015 Odin Summit. Your logo will be memorable as the first sponsorship branding they see. Sponsorship includes: cocktail napkins with your 1-color logo on them; table-top signage placed on bars and food stations with your company content and fullcolor logo; and company mention as the Welcome Reception sponsor on the event website and in the conference guide. This sponsorship also includes the opportunity to provide a sponsor produced giveaway to be raffled to attendees at the reception. Sponsor must provide giveaway to Odin for approval prior to the deadline. Once the item is approved, the sponsor is responsible for producing the item and shipping it to arrive at the venue prior to the deadline provided. ATTENDEE LANYARD OPPORTUNITIES: ONE (1) $5,000 This high-profile sponsorship ensures maximum visibility at the event your company logo in front of every single attendee, throughout the event. Display your logo along with the Odin logo on each attendee s lanyard. White non-flip dye sublimated 3/4 lanyard with double bulldog clip. Price includes your full-color logo imprint. Deadline: March 27, 2014 HOTEL ROOM KEYS OPPORTUNITIES: ONE (1) $2,500 Get your logo in front of attendees multiple times a day, from the moment they check in. The room key given to all Odin Summit attendees staying at the Sheraton Seattle Hotel will be co-branded with the event logo and your company s logo. Price includes your full-color logo imprint or message. 5

7 CHARGING STATIONS OPPORTUNITIES: TWO (2) $4,000 each Grab the ultimate visibility available by sponsoring one of two cell phone charging stations. Charging stations allow attendees to securely charge their phones and laptops while working at the stations. Your full-color logo will appear at the top of the charging station on backlit panels. WIRELESS INTERNET OPPORTUNITIES: ONE (1) $10,000 Use this opportunity to deliver a message that grabs attention. Your company name and full-color logo will be featured in all s and signage promoting the wireless access code. All attendees will use the conference provided free Wi-Fi access. Deadline: April 24, 2015 MOBILE APP BANNER ADS OPPORTUNITIES: TWO (2) $5,000 each Odin Summit 2015 will feature a mobile application for attendees. Your company logo will be seen by all attendees, every time they use the mobile app. Your full-color logo will be featured as a banner ad at the bottom of all screens in the mobile app and rotate randomly as attendees navigate the app. Deadline: April 24, 2015 TABLE TENTS OPPORTUNITIES: TWO (2) $2,500 each Table tents are a great promotional tool whether you want to highlight a product, service, or technology. The broad exposure of these durable, full-color table tents is sure to get your company noticed. Your table tents will be featured on all tables within the Keynote Session and meals on your designated day of sponsorship. ROOM DROP OPPORTUNITIES: TWO (2) $3,500 each Ensure your company s message makes it to Odin Summit attendees in their hotel rooms. Hotel room drops are offered Monday and Tuesday nights. There are approximately 400 rooms reserved for attendees on each of our two peak nights. The item will be produced and shipped to the Sheraton by you, the sponsor, at your own cost and is subject to Odin approval. Odin, together with the Sheraton Seattle Hotel, will arrange delivery to the guest rooms on the agreed-upon day. Drop outside the attendees hotel room door is included and for an additional charge the item can be placed inside the room. Deadline: May 1, 2015 AIRPORT SHUTTLES OPPORTUNITIES: ONE (1) $10,000 Airport shuttles running from Sheraton Seattle to SeaTac on the last day of Odin Summit. Distribute tickets to attendees when they visit your exhibit booth. Sponsorship includes three (3) shuttles, cobranded wrap artwork on bus, and shuttle tickets. All artwork subject to approval. PRIVATE MEETING ROOM OPPORTUNITIES: FOUR (4) $5,000 each Reserve your own private meeting room within the Sheraton Seattle for use throughout the conference. Cost includes: standard power, lighting, wireless internet, table, and 8-10 chairs. Extra cost: wired internet, AV requirements, additional furnishing, catering needs, and additional power. 6

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