CONNECT. ENGAGE. TRANSFORM. ANZMAC 2018

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1 ADELAIDE 3-5 DECEMBER 2018

2 WELCOME On behalf of the organising committee, we welcome you to join ANZMAC in The conference will be hosted by the University of Adelaide Business School and will be held on 3-5 December at the National Wine Centre of Australia, Adelaide. The Conference will be immediately preceded by a Doctoral Colloquium; to be held at the Adelaide Business School on 1-2 December ABOUT ANZMAC The Australian and New Zealand Marketing Academy was founded in 1998 to provide a network for educators and practitioners interested in marketing theory and research. Now celebrating its 20th year, the conference enables interaction among marketing academics and practitioners, as well as the sharing of the latest research in marketing. It is a leading source of marketing information, knowledge and research development. Over 350 high-calibre delegates are expected to attend ANZMAC in 2018 with the delegates comprising of leading marketing researchers, academics and practitioners from Australia, New Zealand and around the world. 02 SPONSORSHIP PROSPECTUS ABOUT THE DOCTORAL COLLOQUIUM The ANZMAC Doctoral Colloquium is for students at all stages of their doctoral research. It is designed to provide doctoral students with an understanding of a collegial academic environment and assist them in shaping their current research endeavours and future academic careers. The colloquium will connect them with other students, leading academics, and mentors, engage them in interesting research and discussion, and transform their research projects and future careers. For this purpose, students will receive feedback on their research, be encouraged to share ideas, hear from leading academic researchers, and engage socially in the colloquium events.

3 CONFERENCE THEME: The conference theme, Connect. Engage. Transform. pays homage to past, present and future ANZMAC Conferences. If you look at the eye of the logo you will notice the history and relevance of it being the 20th anniversary of ANZMAC. You will see 20 years and also the themes of all the previous ANZMAC Conferences. Connections was the theme of the very first ANZMAC Conference in 1998, and the importance of bringing people together to Connect is still as important in today s digital world as it was then. Marketing academics and practitioners from Australia, New Zealand and the World Engage with each other and the latest research in marketing at ANZMAC. While industry practitioners and government bodies speak widely and freely of the need for engagement, the marketing discipline at the University of Adelaide has led research in this phenomenon in recent years. Finally, Transform looks to the future. Through our research we seek to transform individuals, businesses, and societies, and improve the world in which we live. KEYNOTE SPEAKERS The organising committee is currently negotiating with prominent keynote speakers and will announce these in due course. 03 SPONSORSHIP PROSPECTUS SPONSORSHIP OPPORTUNITIES ship is critical to the success of the conference. It helps defray the cost of attracting high quality speakers and enables registration costs to be kept to a level which encourages the participation from a broad range of academics and practitioners. It also sends a message of the connection between academic knowledge and applied practice and demonstrates that the government and business worlds appreciate the contribution that the Academy makes. As sponsors of the ANZMAC 2017 you have the opportunity to raise the profile of your company/university and expand your networks. Some benefits include: nique branding opportunities before, during U and after the event irect contact with over 350 delegates comprising D of marketing researchers, academics and practitioners from Australia, New Zealand and around the World (including Europe, Asia and the United States). pportunities for brand positioning through O designated track sponsorship A comprehensive communications plan has been developed to promote the conference and maximise sponsor exposure. We have prepared a range of alternative ways that you can support and benefit from this conference. The following packages we are offering are by no means limited and we welcome the opportunity to discuss the options or design a tailor-made sponsorship package suited to your requirements.

4 DETAILS OF SPONSORSHIP OPPORTUNITIES Platinum $15,000 +GST ship of Keynote Speaker Including logo on title slide and opportunity to display banner in plenary room Opportunity to display Banner in Plenary Room Acknowledged by Conference Chair at opening Including logo in presentation Acknowledged as a sponsor in Conference Program Gold $10,000 +GST Silver $7,000 +GST Bronze $4,000 +GST Doctoral Colloquium $6,000 +GST your own Track * $5,000 +GST pages 2 pages 1 page University name and logo Acknowledged as a sponsor on Conference Website University name and logo Acknowledged as a sponsor on electronic version of Conference Proceedings University name and logo Full Conference Registration Including welcome reception and dinner Doctoral Student Registration at Conference Including welcome reception and dinner Registration for the Doctoral Colloquium Only Opportunity to provide promotional material to delegates 2 2 Nominate a Track Theme Subject to approval from Conference Organising Committee * your own Track option only available until 31 March SPONSORSHIP PROSPECTUS

5 ADDITIONAL SPONSORSHIP PACKAGES Your Own Track Conference Dinner $5000 +GST $7000 +GST Benefits include: Full registration at the Conference for one attendee, ability to nominate a track theme (subject to approval from the ANZMAC Organising Committee), ability to nominate a track chair (subject to approval by ANZMAC OC), inclusion of logo on title slides at start of session, company logo in conference programme and on conference website, acknowledgement as sponsor of Best Track Paper, and the opportunity to place banners and marketing materials in the session rooms. There will be a limited number of these sponsorships available and only until March 31, Benefits include: Display of the company logo on dinner menu, acknowledgement at the dinner, acknowledgement as sponsor in conference programme (hard and electronic versions), company name and logo on conference website (with link to own website), two tickets to the conference dinner, opportunity to provide each dinner guest with a branded gift. Doctoral Colloquium $6000 +GST Benefits include: Full registration at the Doctoral Colloquium and Main Conference for two doctoral students, acknowledgement as sponsor on conference website and throughout the Doctoral Colloquium (including opening address), acknowledgement as sponsor of Doctoral Colloquium Best Paper Award when awarded and on certificate, and the opportunity to distribute materials to Doctoral Colloquium participants. Welcome Reception Writing Pads/Pens $1500 +GST Benefits include: Opportunity to reach delegates directly by supplying delegates with writing pads or pens. Note: these must be approved by the ANZMAC Organising Committee. The sponsor is responsible for the purchase and supply of the materials. Promotional Material $500 +GST Benefits include: Opportunity to reach delegates directly by providing brochures or samples promoting your product/service to all delegates. Note: these must be approved by the committee. Promotional materials may take the form of a flyer/ brochure (up to A4 double sided) or a sample. $4500 +GST Benefits include: Opportunity to display signage at the function venue, acknowledgement as sponsor in conference programme (hard and electronic versions), company name and logo on conference website (with link to own website), two tickets to attend the welcome reception, opportunity to provide a brochure to each delegate. We welcome the opportunity to discuss the options or design a tailor-made sponsorship package suited to your requirements. 05 SPONSORSHIP PROSPECTUS

6 APPLICATION FOR SPONSORSHIP Application is as simple as: 1. Select the sponsorship option(s) you wish to be involved in 2. Enter your company details 3. Sign this application form 4. this completed form to Jodie Conduit: 1. Select the sponsorship option(s) you wish to be involved in ship Options (please tick) Total $AUD Platinum 15,000 +GST Gold 10,000 +GST Silver 7,000 +GST Bronze 4,000 +GST Your Own Track Proposal for Track Theme:... 5,000 +GST Doctoral Colloquium 6,000 +GST Welcome Reception 4,500 +GST Conference Dinner 7,000 +GST Writing Pads/Pens 1,500 +GST Promotional Material 500 +GST TOTAL $ 06 SPONSORSHIP PROSPECTUS

7 2. Complete your company details Company Postal address Contact Person Telephone Mobile Telephone 3. Sign this application form We apply for sponsorship in accordance with the terms and conditions set out in the prospectus. Signed Date Signed Date Signed Date 4. this completed form to: 5. Terms and conditions 1. Notice of cancellation must be submitted in writing to Cancellation fees: 5% cancellation fee will apply for cancellations received prior to 31 May % cancellation fee will apply for cancellations received prior to 31 July % cancellation fee will apply for cancellations received prior to 30 September 2018 Cancellations received on or after 30 September 2018 will not be refunded 2. All costs associated with advertising, display space, printing, branded gifts (and such costs incurred with sponsorship) are to be covered by the sponsor. If in doubt please contact Jodie Conduit to discuss. 3. Multiple sponsors may be accepted into different tiers. 4. Verbal bookings are not accepted. To secure your sponsorship, complete the attached application form (following the instructions on the form) and it to jodie.conduit@adelaide.edu.au 07 SPONSORSHIP PROSPECTUS

8 For further information E: CRICOS 00123M The University of Adelaide. November 2017

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