TRANSFORMING MOBILITY. Devin Patel VP of Transit at Passport

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1 TRANSFORMING MOBILITY Devin Patel VP of Transit at Passport

2 The Leader in Government Technology We operate in 20 of the top 50 cities in the US. Our 180+ clients include: Salt Lake City (UTA) Launching Q1 16 Tucson, AZ (SunTran) Cincinnati, OH (SORTA) Cleveland, OH (RTA) 150 Municipalities 60 Private Operators 25 Universities Sacramento, CA (RideSacRT) MOBILE PAY INSTALLS 100% CLIENT RETENTION Miami, FL (MDT) Launching Oct 15 Jacksonville, FL (MyJTA)

3 Transportation Today What are the factors agencies consider? RIDERSHIP OPERATING COSTS INTEGRATIONS GRANT FUNDING TRANSPORTATION NETWORK COMPANIES (Uber, Lyft, etc)

4 Where does technology fit into public transit s priorities?

5 Transportation Disrupted 1+ MILLION RIDES A DAY newsroom.uber.com

6 What s the common thread across all income levels? year olds with an annual income of less than $30,000 Source: Accenture 77% are smartphone owners

7 The Mobile Market Source: Accenture year olds with an annual income of less than $30,000 77% 75% 78% are smartphone owners said electronic ticketing would make travel easier expect to be buying tickets via mobile device in the coming year

8 Survey Says How often do you ride public transit? Please grade your experience with public transit. More than 20 times a month times a month B C 5-10 times a month Never <5 times a month A D E Chicago Chicago

9 Survey Says Do you use public transit more or less since you started using Uber and Lyft? Which features of Uber/Lyft do you like best? I use public transit less now that I use Uber and Lyft I have not noticed a difference I use public transit more now that I use Uber and Lyft Chicago: TNC Users Chicago

10 Survey Says Which features of a mobile application for public transportation would be most beneficial? Would you use public transit more if you could plan your trip, see in real time where your vehicle is, and pay for your journey with your mobile phone? Cashless Ability to plan your trip from A to B YES NO See if bus or train is full Ability to see where your bus or train is in real time Chicago Chicago

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12 The Multimodal Experience Getting from point A to point B supported by payment using one app.

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14 Making Transit Smarter Cashless Get Feedback What are the benefits of a mobile ticketing system? Fraud Prevention Trip Planning Real-time Alerts Eligibility REPORTING

15 Data and what it means in transit FARE TYPE RIDER TYPE USER BEHAVIORS DEMO- GRAPHIC REAL-TIME FEEDBACK ENTRY/ EXIT DATA SYSTEM SUMMARY REPORTS ROUTE DYNAMICS REVENUE

16 Light Rail, Heavy Rail, Fixed Route Bus, Commuter Bus, Subway STATE RUN AGENCY Comparative Trip Planning Tool, incorporating multiple GTFS feeds, to allow riders to compare the effects of proposed route changes on their trips. Passport is working in conjunction with MTA s Planning Department

17 Key Considerations Data Security and Ownership is Crucial With more and more data breaches making headlines, ensuring the security of your customer s data is essential to a successful mobile ticketing program. Have All the Pieces to the Puzzle Your mobile ticketing solution should be able to handle all of your eligibility programs, can accept all current and emerging payment methods, and can seamlessly integrate validation into the rider experience. It s Not Just Smartphone Users Who Benefit Whether it s shorter lines at the ticket machine or reduced maintenance costs, mobile ticketing is a win-win-win solution for smartphone users, non-smartphone users, and the agency. Opex not Capex Ensure the procurement process takes into account that software is not another legacy product but a dynamic service that changes with your demands.

18 Thank You! Please don t hesitate to contact me if you have more inquiries: Devin Patel VP of Transit at Passport (703) devin@passportinc.com URBAN MOBILITY SOLUTIONS POWERED BY