Supportive Research Tuesday Wednesday then ongoing independently

Transcription

1 Supportive Research Tuesday Wednesday then ongoing independently

2 Aims & Outcomes: Aims: To understand the research considerations which need to be made in order to support the brief. To understand how research will support the development of your chosen theme. To carry out supportive research in order to support the development of your chosen theme. Outcomes: You will have a clear understanding of the different research you need to carry out in order to support the development of your chosen design theme. You will begin to use your understanding to find supportive materials to help you to devise and develop high quality and skilful design process and outcomes. Criteria: Unit 5, 6, & 7: 1.2 Apply research activities to support solutions to a design problem.

3 Expectations: Now is the time for you to practice your independence. You need to independently carry out the following: Brief analysis Audience considerations Research Explore a wide range of materials, processes & technical skills Keep a journal of reflection, evaluation and planning

4 What do you need to research? 1. What branding is and how it is used within promotion 2. The elements of a brand and how they are used in brand identity 3. 2D, 3D, & time based design products 4. A wide range of promotional materials used in the advertising of your chosen specialist theme 5. Current market and branding campaigns relevant to your chosen theme 6. The visual elements and principles used in branding & packaging 7. The visual communication used in branding & packaging 8. Materials, processes and technical skills used to create 2D, 3D, & time-based promotional materials 9. Creating and using concept boards Task: using your own and the list above begin your supportive research. Annotate your findings and how they support your design intentions. Keep your journal of your research reflecting on its usefulness and effectiveness and from this plan your next steps.

5 Bridge Task 2 Research: Ongoing Independently 1. What branding is and how it is used within promotion 2. The elements of a brand and how they are used in brand identity 3. 2D, 3D, & time based design products 4. A wide range of promotional materials used in the advertising of your chosen specialist theme 5. Current market and branding campaigns relevant to your chosen theme 6. The visual elements and principles used in branding & packaging 7. The visual communication used in branding & packaging 8. Materials, processes and technical skills used to create 2D, 3D, & time-based promotional materials 9. Creating and using concept boards Task: using your own and the list above begin your supportive research. Annotate your findings and how they support your design intentions. Keep your journal of your research reflecting on its usefulness and effectiveness and from this plan your next steps. Criteria: Unit 5, 6, & 7: 1.2 Apply research activities to support solutions to a design problem.

6 Bridge Task 1 Brief Analysis: 10 th Jan 1. The three units and how you intend to achieve them 2. Your chosen specialist theme and what you need to know about it. 3. How you intend to develop your brief to completion, what do you need to do and how do you intend to d it. 4. How you intend to make sure you are communicating with your chosen audience effectively 5. What skills and understanding you need to learn 6. What research you need to carry out (make a list) 7. Any restriction apparent in the brief Task: Analyse the brief using the above list to support you. Include visual examples of your analysis as reference. Make a list of your all your intended research activities. Begin your reflective journal.

7 Plenary: I feel the most important thing I learnt today was? With the information I learnt today, I will now be able to After today s lesson I can now explain. Today I was able to make progress because The part of the lesson I found easiest was If was to set homework to build on today s lesson I would I am proud of myself today because. I think it is important to remember what I learnt today because One thing I think I did really well was Next time I would like to learn