Transcription

1 1 - Internet World Stats. (2010), "Internet usage statistics: World internet users and population stats". Available at: Hsiao Ming- Hsiung. (2009), "Shopping mode choice: Physical store shopping versus e-shopping". Transportation Research, Part E 45, pp Jiang, Z. and Benbasat, I. (2004), "Virtual Product Experience: Effects of Visual & Functional Control of Products on Perceived Diagnosticity and Flow in Electronic Shopping", Journal of Management Information Systems, vol. 21, No. 3, pp

2 1 - Lee K. C, Chung N. (2008), "Empirical analysis of consumer reaction to the virtual reality shopping mall", Computers in Human Behavior, 24 pp Svantesson D., Clarke R. (2010), "A best practice model for e-consumer protection", computer law & security review, 26, pp Turban E, King D, Viehland D, Lee J. (2006), "Electronic Commerce: A Managerial Perspective". Prentice Hall, New Jersey 4 - Enjoyment

3 2 Matthew L. Meuter, Mary Jo Bitner, Amy L. Ostrom, Stephen W. Brown, (2005). "Choosing Among Alternative Service Delivery Modes: An Investigation of Customer Trial of Self-Service Technologies". Journal of Marketing: Vol. 69, No. 2, pp Soopramanien Didier G.R, Robertson A. (2007). "Adoption and usage of online shopping: An empirical analysis of the characteristics of buyers browsers and non-internet shoppers". Journal of Retailing and Consumer Services, 14, pp Davis Fred, (2006), "User acceptance of information technology system & behavioral impacts", John Wiley. PP

4 1 - Peter J. Paul & Jerry E. Olson, (2004), Understanding consumer behavior, Richard D.Rwin inc, PP

5 2 - Paul peer, Jerry olson, Klans grunert, (1999) "Consumer Behavior and marketing strategy", Macgraw-hill, p: Carl MC Daniel, Charls Lamb & Joseph Hair (2003), "Marketing", 5th, south-western, p: Michael Solomon (1999), "Consumer Behavior", Fourth Edition, Prentice Hall, p:5-7

6 1 - Digital Environment

7 MCFI 1 - Davis Fred, (2006), "User acceptance of information technology system & behavioral impacts", John Wiley. PP Mind-construct formation and influence 3 - Wind Jerry, Vihay Mahajan, (2006), "Digital Marketing", John Wiley, PP

8 MCFI

9 1 - Wind Jerry, Vihay Mahajan, (2006). 2 - Zaltman, (2003). "How Customers Think? Essential Insights into the Mind of the Market"; Boston, Massachusetts: Harvard Business School Press

10 3) Carl MC Daniel, Charls Lamb & Joseph Hair (2003), "Marketing", 5th, south-western, p: 152 4) Davis Fred, (2006), "User acceptance of information technology system & behavioral impacts", John Wiley. PP ) Hsiao Ming- Hsiung. (2009), "Shopping mode choice: Physical store shopping versus e- shopping". Transportation Research, Part E 45, pp ) Internet World Stats. (2010), "Internet usage statistics: World internet users and population stats". Available at: 7) Jiang, Z. and Benbasat, I. (2004), "Virtual Product Experience: Effects of Visual & Functional Control of Products on Perceived Diagnosticity and Flow in Electronic Shopping", Journal of Management Information Systems, vol. 21, No. 3, pp

11 8) Lee K. C, Chung N. (2008), "Empirical analysis of consumer reaction to the virtual reality shopping mall", Computers in Human Behavior, 24, pp ) Matthew L. Meuter, Mary Jo Bitner, Amy L. Ostrom, Stephen W. Brown, (2005). "Choosing Among Alternative Service Delivery Modes: An Investigation of Customer Trial of Self- Service Technologies". Journal of Marketing: Vol. 69, No. 2, pp ) Michael Solomon (1999), "Consumer Behavior", Fourth Edition, Prentice Hall, p: ) Paul peer, Jerry olson, Klans grunert, (1999) "Consumer Behavior and marketing strategy", Macgraw-hill, p: ) Peter J. Paul & Jerry E. Olson, (2004), "Understanding consumer behavior", Richard D.Rwin inc, PP ) Soopramanien Didier G.R, Robertson A. (2007). "Adoption and usage of online shopping: An empirical analysis of the characteristics of buyers, browsers and non-internet shoppers". Journal of Retailing and Consumer Services, 14, pp ) Svantesson D., Clarke R. (2010), "A best practice model for e-consumer protection", computer law & security review, 26, pp ) Turban E, King D, Viehland D, Lee J. (2006), "Electronic Commerce: A Managerial Perspective". Prentice Hall, New Jersey 16) Wind Jerry, Vihay Mahajan, (2006), "Digital Marketing", John Wiley, PP ) Zaltman, (2003), "How Customers Think? Essential Insights into the Mind of the Market"; Boston, Massachusetts: Harvard Business School Press

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