Let s talk about promoting our products on Social Media

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2 Let s talk about promoting our products on Social Media You ve got your USB stick with all your marketing materials on and you re all fired up, ready to go. Now it s time to look at all the best strategies for earning money through all the different social media channels. Don t worry if you aren t familiar with Facebook, Twitter or any of the other channels. everyone needs to start somewhere and you can still gain significant momentum from the outset. Here s a quick guide to all the Social Media Channels and how to use them: Facebook If you have already built up a personal network on Facebook then simply choose the product you want to promote and start posting to your friends using the copy and pictures provided on the USB stick or in your own words. Example Posts: Facebook 1. Posting: While many social media tools allow you to post from them to Facebook, you'll have the best results by posting directly to Facebook from Facebook itself. Facebook's algorithm biases toward post that originate from its own interface.

3 If you want to call out another public Facebook page or user, you can directly link to their Facebook page, which also notifies them that you're talking about them, by putting and then typing their name. (Facebook will help your selection with a drop-down.) This also makes it clearer to whom you're addressing. Note that private users can't be called out in this way unless you're replying to a comment they left on your page. 3. Messages: People can send your page private messages. You'll find the most of these messages will be customer service-related, so make sure to check them. The messages section functions like an inbox. 4. Notifications: The notifications box will show you the most recent likes, comments, wall posts, etc., on your brand's page. Depending on the volume of incoming activity, this administrative section can be useful when tracking activity by your community. Due to Facebook's focus on recent activity, you'll probably only receive comments and likes on recent posts, but the notifications can help track activity on older posts. TIP: Why not choose a different product a week and create a rolling schedule. Don t be afraid on asking your friends to share your posts you could be clicks away from rocketing your audience numbers. Twitter Twitter allows you to publish (tweet) short messages (140 characters max) and also share other people s posts with your network of followers. Example Tweet: Twitter

4 1. Use the following Hashtags to help people find your tweets more easily : #property #propertyinvesting #entrepreneur #financialfreedom 2. Get more visibility by tweeting pictures supplied in your toolkit 3. Don t forget you can contact people via direct messaging: inlus 4. You can tweet to only selected followers by TIP: Don t forget to follow Fielding Financial and retweet our course promotion tweets adding in your own copy with your unique tracking link.

5 Pinterest Interested in a social network that will make your business visual and doesn t need to be updated as often? Look no further! Pinterest gives you some great opportunities to promote online. Example Pin: Pinterest 1. Don t forget to use important keywords in your description but make it appealing too. 2. Follow other people on Pinterest for them to follow you back and support each other. 3. Ask on Facebook and Twitter if your followers are on Pinterest as well and encourage them to share their Pinterest handle with you. Don t forget to tell them yours too! TIP: Draw from your own personal property investing journey posting, regular, positive pictures with updates on your experience so far

6 LinkedIn Promoting our products via LinkedIn is a great way to go about leveraging those networking Example Post: LinkedIn 1. Be careful not to overdo self-promotion. Advocacy and word-of-mouth magic happen through positive engagement. In every interaction you have on LinkedIn, be yourself as much as you possibly can. Similarly, to Facebook you can post videos and images. Use when responding to comments on your Page or in Groups is a good practice to keep conversation flow coherent and directed. 2. Link to your profile from your blog, Facebook, and/or Twitter accounts to help people find your profile. 3. Participate in Groups. Your personal authority and trust can be boosted, leading to new opportunities, leads, and connections. 4. Share your own content and share high-quality content from others. 5. Make sure to respond to your posts, reviews, and questions. If a user leaves a product review, thank them. If they have a complaint, address it. Answer questions and offer advice and assistance.

7 6. There are ways to view LinkedIn Group activity in "Discussions" under "Choose Your View: Latest Discussions" and "What's Happening." "What's Happening" shows the discussions with the most recent activity, so you can keep tabs on current conversations. "Latest Discussions" shows the most recently posted discussions TIP: Link to your profile from your blog, Facebook, and/or Twitter accounts to help people find your profile. Remember you should be using your unique tracking code (sent to you via an ) for all your social media promotion above, otherwise we can t track your referrals and you won t earn any commission.